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Kiehl's Pharmacy Records

Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Extent:
6.5 Cubic feet ( 8 boxes)
Type:
Collection descriptions
Archival materials
Formulae, chemical
Prescriptions
Card files
Date:
1920-1973
bulk 1960-1970
Summary:
The collection consists of formulas and prescriptions for Morse Laboratories and Kiehl's Pharmacy products.
Scope and Contents:
The collection documents formulas and prescriptions for Morse Laboratories and Kiehl's Phramacy products.

Series 1, Formulas, 1954-1973, consists of specific formulas developed by Kiehl's Pharmacy and Morse Laboratories, Inc. Individual files are loosely arranged by lot number order. The information includes drug name, date and form (e.g. cream, tablet). In some instances, the ingredients and quantity are provided. In addition to formula cards, there are requests for pharmaceutical certification, penicillin certificates, invoices, and some correspondence.

Series 2, Prescriptions, 1920-1922, 1935-1936, contains written prescriptions from local doctors, primarily the New York City metropolitan area, that were filled at Kiehl's Pharmacy between 1920-1922. These materials also contain order forms for opium and other-habit forming drugs, an envelope that once contained a packet of medicinal herbal tea, and cancelled prescription blank forms that were produced in accordance with the National Prohibition Act.
Arrangement:
The collection is arranged into two series.

Series 1, Formulas, 1954-1973

Series 2, prescriptions, 1920-1922, 1935-1936
Biographical / Historical:
Kiehl's Pharmacy, located on the corner of Third Avenue and East 13th Street, New York, New York, was originally owned by German immigrant Louis Brunswick, who sold herbs and oils at his Brunswick Apotheke in 1851. About thirty years later, Brunswick sold the store to apothecaries Englehardt and Huber. When John Kiehl (born 1868) was around twenty years old, he began working at the Englehardt & Huber Apothecary, eventually taking ownership of the company. Kiehl was known for his unique tonics and remedies inspired by old-world, botanical recipes, including virility creams, medicinal salves, curative oils, baldness cures, and exotic concoctions like Attraction Powder, Life Everlasting, Money Drawing Oil, and Love Oil. Beginning in 1921, Kiehl's offered a variety of essences that were blended by hand for customers, including Musk Oil, Grapefruit, Amber, Gardenia, Cucumber, and Pour Homme.

The Morse family immigrated to the United States from Russia before World War One, and son Irving A. Morse, or "Doc Morse," (died 1980) worked as an apprentice to John Kiehl while also serving in the U.S. Army during World War One and earning a pharmacology degree from Columbia University. In 1921, Morse bought the company from Kiehl, continuing his tradition of providing homeopathic cures and herbal remedies from the old country while expanding the company into a full-service, modern pharmacy. Like Kiehl, Morse valued the personal relationships he had with his customers and encouraged them to experiment with the products before choosing which would best suit their needs. "Try before you buy" became the company motto, and this principle of personalized customer service established by Irving Morse continues to this day.

Irving Morse's son Aaron (1923-1996) followed in his father's footsteps in business, studying pharmacology at the Columbia University School of Pharmacy and joining the army as a pilot during World War Two. After graduation, Aaron began Morse Laboratories Inc. in Hoboken, New Jersey to develop manufactured products for Kiehl's Pharmacy. Morse Laboratories operated from the late 1940s until 1961, and its first product was Ostrocal, a fluoride therapy product sold at Kiehl's. Starting in 1948, Morse expanded the company's product line to include a variety of penicillin and antibiotic products. Morse Laboratories Inc. supplied the New York City Hospital System and sanatoriums throughout New York State with paramino salicylic acid for the treatment of tuberculosis and supplied the U.S. government with aloe vera cream "for use against radiation burns."

In 1961, Aaron Morse took over Kiehl's Pharmacy from his father and sold Morse Laboratories Inc. in 1964. Pharmacy operations moved to Paterson, New Jersey, and were renamed Biocraft Laboratories. Aaron Morse shifted the purpose of Kiehl's Pharmacy from providing homeopathic cures and chemicals to developing and selling natural skin and hair care products. In 1988, after having been diagnosed with cancer, Aaron Morse gave ownership of the company to his daughter, Jami Morse Heidegger. Jami and her husband Klaus modernized the company and computerized the mail-order business, in addition to developing marketing strategies, including brochures and newsletters. Like her father, Jami Morse also expanded the product line, introducing baby, equine, and athletic products to the company's inventory.

In 2000, L'Oréal purchased the company from Jami Morse who, along with her husband, continued to serve as co-presidents until 2001.

References

Berger, Meyer, "About New York; 3d Ave. Apothecary Shop Does Big Business in Love Philters and Conjure Medicines," New York Times, January 7, 1959, 30.

"Brunswick Apotheke, Englehardt & Huber, Kiehl's Since 1851," Greenwich Village Society for Historic Preservation, http://gvshp.org/blog/2011/03/11/brunswick-apotheke-englehardt-huber-kiehl%E2%80%99s-since-1851/ (accessed July 8, 2011).

Frank, Deborah, "Shopping at the Original Kiehl's," Departures.com, http://www.departures.com/articles/shopping-at-the-original-kiehls, last accessed July 8, 2011.

"Her Hair Turned Green," New York Times, December 25, 1900.

"Kiehl's," BlueMercury.com, http://www.bluemercury.com/brandFC.asp?qid=4&brand=50, last accessed July 8, 2011.

"Kiehl's Since 1851, Inc.," FundingUniverse.com, http://www.fundinguniverse.com/company-histories/Kiehls-Since-1851-Inc-Company-History.html, last accessed July 8, 2011.

"Our Story," Keihl's.com, http://www.kiehls.com/Our-Story/history,default,pg.html, last accessed July 8, 2011.
Related Materials:
Materials in the Archives Center

Parke, Davis Research Laboratory Records (AC0001)

Norwich Eaton Pharmaceuticals, Inc. Records (AC0329)

Syntex Collection of Pharmaceutical Advertisements (AC0821)

Materials in the Division of Medicine and Science

Artifacts related to this collection include glassware and a homeopathic medicine chest (Accession #1981.0589).
Provenance:
Donated by Aaron Morse of Kiehl's Pharmacy on November 19, 1989.
Restrictions:
This collection is open for research.
Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Pharmaceutical industry  Search this
Pharmacies  Search this
Laboratories  Search this
Penicillin  Search this
Herbs -- Therapeutic use  Search this
Herbal medicine  Search this
Genre/Form:
Formulae, chemical
Prescriptions
Card files
Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
Identifier:
NMAH.AC.0819
See more items in:
Kiehl's Pharmacy Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-0819

Lot #M-186, Korean Ginseng Capsules (15,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 87
Type:
Archival materials
Text
Date:
undated
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref101

Lot #M-187, G.B.T. Herb Capsules (15,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 88
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref102

Lot #M-188, Witch Hazel Capsules (25,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 89
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref104

Lot #M-189, HemotonicCapsules (20,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 90
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref105

Lot #M-190, R.D.T. Capsules (12,500)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 91
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref106

Lot #M-191, Korean Ginseng Capsules (15,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 92
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref107

Lot #M-192, Taxopan Capsules (6,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 93
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref108

Lot #M-193, H.B.T. Capsules (40,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 94
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref109

Lot #M-194, All Organic B Complex (B12 Added) Capsules (15,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 95
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref110

Lot #M-195, Bismagel Liquid (5 Gallons)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 96
Type:
Archival materials
Text
Date:
circa 1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref111

Lot #M-196, Hemo-Tonic Liquid (5 Gallons)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 97
Type:
Archival materials
Text
Date:
circa 1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref112

Lot #M-197, Elder Root Capsules (30,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 98
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref113

Lot #M-198, Sevren Herb Capsules (25,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 99
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref114

Lot #M-199, Fo-Ti-Tieng Herb Capsules (10,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 100
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref115

Lot #M-200, Gotu-Kola Capsules (9,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 100
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref116

Lot #M-201, Relex Capsules (20,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 102
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref117

Lot #M-202, Cornseal Capsules (28,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 103
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref118

Lot #M-203, Witch Hazel Capsules (20,000)

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Container:
Box 1, Folder 104
Type:
Archival materials
Text
Date:
1969
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref119

Lot #M-101, Sevren Capsules,

Collection Creator:
Kiehl's Pharmacy  Search this
Morse Laboratories. Kiehl's Pharmacy  Search this
Type:
Archival materials
Date:
1967
Collection Restrictions:
This collection is open for research.
Collection Rights:
Copyright status unknown. The collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Morse Laboratories, Kiehl's Pharmacy Records, Archives Center, National Museum of American History
See more items in:
Kiehl's Pharmacy Records
Kiehl's Pharmacy Records / Series 1: Formulas
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0819-ref12

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