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N W Ayer Advertising Agency Records

Creator:
Ayer (N W) Incorporated.  Search this
Names:
American Telephone and Telegraph Company -- Advertisements  Search this
Cunningham & Walsh.  Search this
Hixson & Jorgenson  Search this
United Air Lines, Inc. -- Advertisements  Search this
Ayer, Francis Wayland  Search this
De Kooning, Willem, 1904-1997  Search this
O'Keeffe, Georgia, 1887-1986  Search this
Extent:
270 Cubic feet (1169 boxes )
7 Film reels
Type:
Collection descriptions
Archival materials
Film reels
Business records
Interviews
Oral history
Print advertising
Proof sheets
Proofs (printed matter)
Scrapbooks
Trade literature
Tear sheets
Advertisements
Date:
1817-1851
1869-2006
Summary:
Collection consists of records documenting one of the oldest advertising agencies created in Philadelphia. The company then moves to New York and expanses to international markets. During its history NW Ayer & Sons acquires a number of other advertising agencies and is eventually purchased. The largest portion of the collection is print advertisements but also includes radio and television. NW Ayer is known for some of the slogans created for major American companies.
Scope and Contents:
The collection consists primarily of proof sheets of advertisements created by NW Ayer & Son, Incorporated for their clients. These materials are in series one through thirteen and consist primarily of print advertisements. There are also billboards, radio and television commercials. The advertisements range from consumer to corporate and industrial products. The majority of the advertisements were created for Ayer's New York, Chicago, Los Angeles and international offices. Printed advertisements created by Cunningham & Walsh, Hixson & Jorgensen and Newell-Emmett are also included among these materials. Researchers who are interested in records created by Ayer in the course of operating an advertising agency will find these materials in Series fourteen-nineteen.

Series fourteen consists of advertisements created by NW Ayer & Son to promote their services to potential clients.

Series fifteen are scrapbooks of some of the earliest advertisements created by the company. Series sixteen are publications. Some of the publications were created by Ayer while others were about Ayer or the advertising industry in general. Provides good background materials and puts the company in perspective. Series eighteen are the legal records. Materials relating to employees including photographs, oral histories etc. are found in series nineteen.

Series twenty is one of the smallest amounts of materials and includes information relating to the history of NW Ayer & Son.

The container lists for series one-thirteen are part of a database and are searchable. The list has been printed for the convenience of the researcher and is included in this finding aid. Series fourteen-twenty container lists are also a part of the finding aid but are not in a searchable format.

Series 1, Scrapbooks of Client Advertisements, circa 1870-1920, is arranged into three boxes by chronological date. There are two bound scrapbooks and one box of folders containing loose scrapbook pages. NW Ayer & Son compiled an assortment of their earliest ads and placed them into scrapbooks. Besides the earliest advertisements, the scrapbooks contain requests to run advertisements, reading notices and listings of papers Ayer advertised in. The early advertisements themselves range from medical remedies to jewelry to machines to clothing to education and more. Most of the advertisements in the bound scrapbooks are dated.

Series 2, Proofsheets, circa 1870-1930, NW Ayer was fond of creating scrapbooks containing proofsheets. The series contains proofsheets created between 1892 and 1930, organized into 526 boxes. For convenience of storage, access and arrangement, the scrapbooks were disassembled and the pages placed in original order in flat archival storage boxes. The proofsheets are arranged by book number rather than client name. Usually the boxes contain a listing of the clients and sometimes the dates of the advertisements to be found within the box.

Series 3, Proofsheets, circa 1920-1975, is organized into 532 oversize boxes, and contain proofsheets and tearsheets created between 1920 and 1972. Within this series, materials are arranged alphabetically by company name (occasionally subdivided by brand or product), and thereunder chronologically by date of production. Many major, national advertisers are represented, including American Telephone & Telegraph, Armour Company, Canada Dry, Cannon Mills, Carrier Corporation, Domino Sugar, Caterpillar tractor company, Ford Motor Company, General Electric, Goodyear, Hills Bros. Coffee, Ladies Home Journal, National Dairy, Plymouth (Chrysler Corporation), Steinway, TV Guide, United Airlines and the United States Army. Also contained in this series are three scrapbooks of client advertisements including Canada Dry, Ford Motor, and Victor Talking Machine.

Series 4, 2001 Addendum, circa 1976-2001, is organized into ninety three oversized boxes,one folder and contains proofsheets for select Ayer clients, created between 1975 and 2001. Within this series, materials are arranged alphabetically by client name and there under chronologically by date of production. Major national advertisers represented include American Telephone & Telegraph, Avon, the United States Army, DeBeers Consolidated Diamond Mines, Dupont, TV Guide, Sealtest, Kraft Foods, Gillette, General Motors, Cannon Mills.

Series 5, Billboards, circa 1952-1956, consists of mounted and un-mounted original art/mock-ups. Twenty-two pieces of original art created as mock-ups for Texaco billboards.

Series 6, Film and Video Commercials, 1967-1970,

Series 7, Radio and Television Materials, 1933-1993, undated, is arranged into eight boxes and includes radio scripts, television scripts, and story boards for commercials.

Subseries 7.1, Scripts and storyboards for Radio and Television Commercials, dates Scripts for radio and television commercials includes title, date, length of commercial, advertising agency, client information

NW Ayer's radio and television materials mainly focus on the American Telegraph and Telephone account. Some of Ayer's materials relate to Bell Telephone Hours.

Storyboards are used in television and film to assist the director in working with crew to tell the story. To show the viewer through the use of figures, visual effects and camera angles. When directors first start thinking about their storyboard they create a story in their mind. They think of all the camera angles, visual effects and how the figures will interact in their mind. They try to create an extraordinary story in their head to attract the viewer (YOU) In order for the storyboard to be entirely effective it can't be a passive document. When done properly, a storyboard serves as a central design, meeting the needs of many team members including graphics artists, video personnel and programmers.

Another function of a storyboard is to help the team communicate during the training development process. This communication is very important in working with a large team as in the movie King, produced in 1996. Figures help the director explain to the crew how they are going to record the film and how to present it to the audience. Sometimes the director wants special effects to be added to the film, but his budget might not be that big so the director will have to change the story to fit their budget.

The Visual Effects are an important part in the storyboards it adds a special touch of creativity to your film. Camera angles are an important expects in your film because the camera angles determine where the viewing audience will look. If you want your audience to look at a certain object you must turn their attention to it by focusing on that object and maybe you might try blocking something out. Then you will have your audience's attention and you may do whatever else you have to, it could be scaring them are just surprising them or whatever you do.

Also included is talent information and log sheets relating to the storage of the commercials.

Bell Telephone Hour Program, 1942-[19??], The Bell Telephone Hour, also known as The Telephone Hour, was a five minute musical program which began April 29, 1940 on National Broadcasting Company Radio and was heard on NBC until June 30, 1958. Sponsored by Bell Telephone showcased the best in classical and Broadway music, reaching eight to nine million listeners each week. It continued on television from 1959 to 1968.

Earlier shows featured James Melton and Francia White as soloists. Producer Wallace Magill restructured the format on April 27, 1942 into the "Great Artists Series" of concert and opera performers, beginning with Jascha Heifetz. Records indicate that the list of talents on the program included Marian Anderson, Helen Traubel, Oscar Levant, Lily Pons, Nelson Eddy, Bing Crosby, Margaret Daum, Benny Goodman, José Iturbi, Gladys Swarthout and .The series returned to radio in 1968-1969 as Bell Telephone Hour Encores, also known as Encores from the Bell Telephone Hour, featuring highlights and interviews from the original series.

National Broadcasting television specials sponsored by the Bell System, 1957-1987includes information relating to Science series, Bell system Theshold Series, Bell telephone hour and commercial and public sponsored programs

Series 8, Chicago Office Print Advertisements, 1954-1989, is arranged alphabetically by the name of the client in ninety boxes and six oversize folders. Clients include Illinois Bell Telephone (1955-1989), Microswitch (1969-1989), Teletype (1975-1984), John Deere (1974-1989) and Caterpillar (1966-1972) are particularly well represented. Other clients of interest include Dr. Scholl's shoes (circa 1968-1972), the Girl Scouts (1976-1980), Sunbeam Personal Products Company (1973-1981), Bell and Howell (1974-1983) and Alberto Culver shampoos (1967-1971), Honeywell, Incorporated, Blue Cross and Blue Shield Associations, Kraft, Incorporated, Sears, Roebuck and Company, and YMCA.

Series 9, Los Angeles Office Materials, 1950s-1987, include printed advertisements created by this office and information relating to the employees.

Subseries 9.1, Print Advertisements, 1977-1987, printed advertisements arranged in one box alphabetically by client. There is a sparse sampling of clients from this particular Ayer branch office. The majority of the advertisements contained within this series are from Pizza Hut (1986-1987). Also included are Computer Automation (1977-1978), State of the Art, Incorporated (1982) and Toshiba (1986).

Subseries 9.2, Personnel Files, 1950s-1970s, includes cards of employees who worked in the Los Angeles office. Information on the cards includes name, address, telephone number, birthday, date hired, departure date and why (retired, terminated, resigned, etc) and position. Not all cards have all information. There is also a photograph of the employees on the cards.

Series 10, Foreign Print Advertisements, 1977-1991, undated, NW Ayer maintained partnerships with international companies such as Sloanas Ayer in Argentina, Connaghan & May Paton Ayer in Australia, Moussault Ayer in Belgium, NW Ayer, LTD. in Canada, GMC Ayer in France, Co-Partner Ayer in Germany, Wong Lam Wang in Hong Kong, MacHarman Ayer in New Zealand, Grupo de Diseno Ayer in Spain, Nedeby Ayer in Sweden, and Ayer Barker in United Kingdom. This group of material is a small sampling of advertisements created from these International offices. It is arranged alphabetically by client. There are quite a few automobile advertisements (i.e. Audi, Fiat, General Motors, Mercedes-Benz, and Volkswagen). In addition there are numerous advertisements for various personal items from MacLean's toothpaste to Quick athletic shoes to Labello lip balm, etc. Most of the advertisements have the creator's name printed on the advertisements.

Series 11, Cunningham & Walsh, Incorporated Materials, 1915-1987, undated contains 98 boxes 11 folders materials from the New York advertising agency acquired by NW Ayer in the 1960s. The company began with Newel-Emmett, an agency of nine men which broke up in 1949. Two of the men Fred Walsh and Jack Cunningham formed this agency in bearing their names in 1950. The agency created "let your fingers for the walking campaign for American Telephone & Telegraph, Mother Nature for Chiffon, and Mrs. Olson for Folgers's coffee and let the good times roll for Kawasaki motorcycle. In 1986, NW Ayer Incorporated purchased Cunningham & Walsh Incorporated.

Subseries 11.1, Print Advertisements, 1915-1987, are contained in ninety eight boxes of primarily print advertisements arranged alphabetically by client name. Clients that are particularly well represented are Graybar (electrical implements, circa1926-1937), Johns-Manulle (circa1915-1971), Smith and Corono typewriters (circa 1934-1960), Sunshine Biscuit Company (circa 1925-1961), Texaco Company (circa 1936-1961), Western Electric (circa 1920- 1971) and Yellow Pages (circa 1936-1971). Cunningham and Walsh also represented several travel and tourism industry clients, including Cook Travel Services (circa 1951-1962), Italian Line (circa 1953-1961), Narragansett and Croft (circa 1956-1960) and Northwest Airlines (circa 1946-1955). There are photographs of Texaco advertisements dating from 1913-1962. There is also a scrapbook of advertisements from the Western Electric Company dating from 1920-1922.

Subseries 11.2, Radio and Television Advertisements, 1963-1967, consist of materials created for Western Electric. Materials are arranged in chronological order.

Subseries 11.3, Company Related Materials, 1962-1986, undated include client lists, information relating to NW Ayer purchase and annual report 1962.

Series 12, Hixson & Jorgensen Materials, 1953-1971, a Los Angeles advertising company, merged with Ayer in 1969. This series is housed in one box. Within the box are four scrapbooks and folders with a hodgepodge of materials relating to advertising. Of most interest are the scrapbooks. Two scrapbooks deal with Hixson and Jorgensen's self promotion ad campaign "the right appeal gets action" (1953-1957). The other two scrapbooks contain news clippings about the company and its activities (1959-1971).

Series 13, Newell-Emmet, 1942-1957, founded in 1919 and governed in the 1940s by a partnership of nine men. The partnership broke up in 1949 when the men went their separate ways. The materials consist of print advertisements for one of client, Permutit Company, a water conditioning company. The materials are arranged in one box in chronological order.

Series 14, House Print Advertisements, 1870-1991, 16 boxes consists of advertisements or self-promotion advertisements to campaign for new clients. The series is arranged chronologically by date into fifteen boxes. Within the series are two scrapbooks containing self promotion ads from 1888-1919 and 1892-1895. Numerous house ads relate to Ayer's "Human Contact" campaign. In addition to the self promotion ads, Ayer ran advertisements expounding about particular concepts or themes for example, one month the concept would "understand" while another month would be "teamwork" and yet another would be on "imagination". Some of the self promotion ads target specific groups like Philadelphia businessmen. Other advertisements incorporate the fine arts.

Series 15, Scrapbooks, 1872-1959, relates to company events, records and news clippings about Ayer's history. The six boxes are arranged by chronological date. Two of the boxes focus solely on the death of founder F.W. Ayer (1923). Another box houses a scrapbook that showcases Ayer's annual Typography Exhibition (1931-1959). One box contains a scrapbook that specifically deals with correspondences relating to Ayer's advertising. Yet another box's contents are folders of loose pages from scrapbooks that have newspaper clippings, order forms, correspondences and other company records. In one box, a bound scrapbook houses a variety of materials relating to Ayer and advertising (i.e. newspaper clippings, competitor's advertisements, NW Ayer's advertisements, correspondences for advertisements, clippings regarding the "theory of advertising."

Series 16, Publications, 1849-2006, are housed in thirty four boxes and are arranged into three main categories.

Subseries 16.1, House Publications, 1876-1994, covers diverse topics; some proscriptive works about the Ayer method in advertising, some commemorating people, anniversaries or events in the life of the agency. Materials consist of scattered issues of the employee newsletter The Next Step 1920-1921. The materials are arranged in chronological order by date of publication. Ayer in the News, The Show Windows of an Advertising Agency, 1915, book form of advertisements published on the cover of Printer's Ink, highlighting Ayer's relations with advertisers. The Story of the States, 1916, Reprint in book form of a series of articles published in Printer's Ink for the purpose of adding some pertinent fact, progressive thought and prophetic vision to the Nationalism of Advertising highlights major businesses, manufacturer, natural resources and other qualities or attractions of each state. The Book of the Golden Celebration, 1919, includes welcome address and closing remarks by founder F. Wayland Ayer, The Next Step, 1920 employee newsletter with photographs, employee profiles, in-house jokes, etc., Advertising Advertising: A Series of Fifty-two Advertisements scheduled one time a week. Twenty-seven, thirty and forty inches, a day of the week optional with publisher, 1924

Subseries 16.2, Publications about NW Ayer, 1949-2006, includes a book first published in 1939. Includes articles, documenting events and is arranged chronologically by date of publication.

Subseries 16.3, General Publications about Advertising, 1922-1974, are arranged chronologically by date of publication and relate primarily to the history of advertising.

Subseries 16.4, Publications about Other Subjects, 1948-1964, include four books about the tobacco industry primarily the history of the American Tobacco Company and Lorillard Company from the Cunningham and Walsh library.

Series 17, Business Records, circa 1885-1990s

Subseries 17.1, Contracts, 1885-1908, undated, are arranged alphabetically and span from 1885-1908. The majority of the contracts are with newspaper and magazine publishers from around the country.

Subseries 17.2, General client information, 1911-1999, undated, including active and cancelled lists with dates, client gains, historical client list, (should move this to series 20) Ayer Plan User Guide Strategic Planning for Human Contact, undated

Subseries 17.3, Individual Client Account Information, 1950s-1990s, undated, contain information used by Ayer to create advertisements for some of its clients. American Telephone &Telegraph Corporate Case History, American Telephone &Telegraph Corporate advertisement memo, commissioned artists for DeBeers advertisements, DeBeers information relating to the creative process and photography credits, a case history for DeBeers Consolidated Mines, Ltd., The Diamond Engagement Ring, Managing Communication at all levels, DuPont publications, JC Penny Marketing Communication Plan Recommendation, Leaf, Incorporated, Saturn presentation, and USAREC oral presentation.

Subseries 17.4, Potential Clients, 1993, includes grouping has a questionnaire sent to Ayer by a potential client. Questionnaire response for Prudential Securities, 1993 Prudential Securities advertising account review, 1993.

Subseries 17.5, Financial Records, 1929-1938, includes balance sheet, 1929 May 1 Balance sheet and adjustments Consolidated statement of assets and liabilities, Expenses 191936-37 Business review and expenses, 1937 and 1938 Business review and expenses comparative statement, 1937 and 1938.

Series 18, Legal Records, circa 1911-1982, Ayer's legal records are arranged by twelve subject groupings within four boxes. The twelve groupings are advertising service agreements (circa 1918-1982), bylaws, copyright claims, correspondences, international correspondences, dissolution of trusts, stock information, agreements between partners, incorporation materials, reduction of capital, property information and miscellaneous materials. The bulk of the materials are the advertising service agreements. These agreements are between Ayer and their clients and state the services Ayer will offer and at what cost. The bylaws are Ayer's company bylaws from 1969 and 1972. The copyright claims are certificates stating Ayer's ownership over certain published materials (i.e. "Policy", Media Equalizer Model, and Don Newman's Washington Square Experiment). The correspondences relate to either the voting trust and receipts for agreement or the New York Corporation. The international correspondences are from either Ayer's Canadian office or London office. The dissolutions of trusts contains materials about the dividend trust of Wilfred F. Fry, the investment trust of Winfred W. Fry, the voting trust, and the New York corporation. The stock information has stock certificates and capital stock information. The agreements between partners (1911-1916) specify the terms between F.W. Ayer and his partners. The incorporation materials (circa 1929-1977) deal with Ayer advertising agency becoming incorporated in the state of Delaware. The reduction of capital grouping is a notification that shares of stock have been retired. The property information grouping contains property deeds and insurance policy (circa 1921-1939), a property appraisal (1934), and a bill of sale (1948). The miscellaneous grouping contains a house memo regarding a set of board meeting minutes and a registry of foreign companies in Commonwealth of Pennsylvania (1929-1954).

Subseries 18.1, Advertising Service Agreements, 1918-1982

Subseries 18.2, Bylaw Materials, 1969-1972

Subseries 18.3, Copyright Claims, 1962-1969

Subseries 18.4, Correspondence, 1928-1933

Subseries 18.5, International Office Correspondence, 1947-1948

Subseries 18.6, Dissolution of Trusts, 1934-1937

Subseries 18.7, Stock Information, 1934-1974

Subseries 18.8, Agreements between Partners, 1911-1916

Subseries 18.9, Incorporation Materials, 1929-1977

Subseries 18.10, Certificates of Reduction of Capital, 1937; 1975

Subseries 18.11, Property Information, 1921-1948

Subseries 18.12, Miscellaneous Materials, 1929-1977

Series 19, Personnel Records, circa 1889-2001, are arranged into eight groupings within eight boxes. The groupings are employee card files, photographs, Ayer alumni, biographies, speeches, recollections, oral histories, and miscellaneous. Typed manuscript of book A Copy Writer Speaks by George Cecil, NW Ayer, Incorporated copy head 1920s-1950s

Subseries 19.1, Employee card files, circa 1892-1915; 1929-1963, consists of index cards with the name, age, job title, date and wage increases, date of hire/fire, as well as remarks about the employee's service and/or reasons for seeking or leaving the job. Materials are arranged alphabetically by the last name of the employee within three boxes.

Subseries 19.2, Photographs, circa 1924-1984, undated, are housed in two boxes. The photographs grouped together by subjects i.e. personnel, company events, Ayer buildings, and miscellaneous. This grouping primarily consists of personnel photographs. Includes a glass plate negative dated 1924 of NW Ayer.

Subseries 19.3, Ayer Alumni, circa 1989-98, include employees who have left Ayer. There is a listing of Ayer "graduates" and their current job. Emeritus, Ayer's alumni newsletter 1989-1996, makes up the majority of materials in this grouping. The newsletter keeps the alumni up to date with the happenings of Ayer and what has become of former Ayer employees. Emeritus is a quarterly newsletter devoted to the activities, thoughts and feelings of Ayer alumni a body of people who consists of retirees and former employees.

Subseries 19.4, Biographical Information, circa 1889-1994, undated, prominent members of Ayer's operations had biographical sketches completed of them. This was true for the bio sketches of Robert Ervin, Louis T. Hagopian, and George A. Rink. There is a substantial file on Dorothy Dignam ("Mis Dig"), a leading woman in the advertising world from the 1930s to the 1950s. Also of interest is a video ("The Siano Man") compiled by Ayer employees to commemorate Jerry Siano's retirement from Ayer in 1994. The series is arranged alphabetically by last name.

Subseries 19.5, Speeches, circa 1919-1931; 1975, contains speeches made by Wilfred W. Fry and Neal W. O'Connor. Wilfred W. Fry had various speaking engagements connected with Ayer. Contained in this group is a sampling of his speeches from 1919 to 1931. Neal O'Connor's speech "Advertising: Who Says It's a Young People's Business" was given at the Central Region Convention for the American Association of Advertising Agencies in Chicago on November 6, 1975. The speeches are arranged alphabetically by the speaker's last name.

Subseries 19.6, Recollections, 1954-1984, undated, are arranged alphabetically by last name. These are recollections from Ayer employees about the company and its advertisements. Some recollections are specifically about certain types of advertisements, like farm equipment while others reflect on F. W. Ayer and the company.

Subseries 19.7, Oral History Interview Transcripts, 1983-1985; 1989-1991, include interviews with key NW Ayer personnel, conducted by Ayer alumnae Howard Davis, Brad Lynch and Don Sholl (Vice President creative) for the Oral History Program. The materials are arranged alphabetically by the last name of the interviewee.

Subseries 19.8, Oral History Interview Audio Tapes, 1985-1990, include interviews on audiotape the materials are arranged alphabetically by the last name of the interviewee.

Subseries 19.9, Internal Communications, 1993-1999, includes information sent to employees relating to retirements, management changes, awards won by the company, promotions, potential new accounts, free items, grand opening of Ayer Café, donation events, sponsorship programs, holiday schedules, discounts for employees from clients, Ayer joins MacManus Group.

Subseries 19.10, General Materials, 1940; 1970, includes agency directory entry including a list of the employees, 1970s, annual banquet program for the Curfew Club May 22, 1940 a group formed by the Philadelphia employee in 1938. It sponsored numerous sports, social and educational activities. Groups were formed in public speaking, music appreciation and a series of talks on Monday evenings title the modern woman. The front page was a series of talks for general interest. A list of officers, 1991, Twenty five year club membership, 1973 December 1, List of NW Ayer graduates, 1970, List of Officers, 1991 May 31, Obituary for Leo Lionni, 1999 October 17, List of photographers of advertisements, 2001

Series 20, Background and History Information, 1817-1999, undated includes a chronology, 1817-1990, quick reference timeline, 1848-1923, loose pages from a scrapbook containing examples of correspondence, envelopes, advertisements dating from 1875-1878; slogans coined by NW Ayer & Sons, Incorporated, 1899-1990, history of management, 1909-1923, articles and photographs about the building and art galleries, 1926-1976, publications about the Philadelphia building, 1929, pamphlet relating to memories of NW Ayer & Sons, Incorporated, 1930s-1950s, television history, 1940-1948, Article about the history of the company, 1950 January, pocket guide, 1982, AdWeek reports about standings for advertising agencies, information relating to Human Contact which is NW Ayer's Information relating to Human Contact, undated which is their philosophy on advertising.

Series 21, Materials Created by other Advertising Agencies, 1945-1978, undated, consists of print advertisements collected by Ayer from other major advertising companies. The companies include Doyle Dane Bernback, Incorporated, Leo Burnett Company, Grey Advertising Agency, D'Arcy Ad Agency, Scali, McCabe, Sloves, Incorporated and Erwin Wasey Company. The materials are arranged in alphabetical order by client and include products from Ralston Purina and Van Camp (Chicken of the Sea), Kellogg, American Export Lines and No Nonsense Fashions.

Series 22, 2010 Addendum of Print Advertisements, circa 1879s-1999, undated, includes material given to the Archives Center in 2010. It is organized into seventy one oversized boxes and contains proofsheets of print advertisements for select Ayer clients. These are arranged alphabetically by client name and include substantial quantities of materials from American Telephone &Telegraph (1945-1996), Bahamas Ministry of Tourism (1967-1987), Carrier (1971-1981), Citibank (1973-1991), DeBeers (1940s-1960s and1990s), Electric Companies Advertising Program [ECAP] (1942-1970s), General Motors (1989-1998), J.C. Penney (1983-1986), Newsweek (1966-1975), and Proctor and Gamble (1980s-1890s). There are also numerous other clients represented by smaller quantities of materials.

Subseries 22.1, Print Advertisements, 1930-1990, undated

Subseries 22.2, Print Advertisements on Glass Plate Negatives, 1879-1881, undated, include Cannon towels, Cheny Brothers silks, Cornish & Company organs and pianos, Enterprise Manufacturing Company, 1879 sad iron, an ad from Harper's Weekly 1881 for ladies clothing, Ostermoor & Company mattresses, Pear's soap, Porter's cough balsam, Steinway pianos.

Series 23, Microfilm of Print Advertisements, circa 1908-1985, consists of three boxes of printed advertisements for the American Telephone and Telegraph Company. Some of the same advertisements might also be found in series two, three and four.
Arrangement:
The collection is arranged into twenty-three series.

Series 1: Scrapbooks of Client Print Advertisements, circa 1870-1920

Series 2: Proofsheets, circa 1870-1930

Series 3: Proofsheets, circa 1920-1975

Series 4: 2001 Addendum, circa 1976-2001

Series 5: Billboards, circa 1952-1956

Series 6: Audiovisual Materials

Series 7: Radio and Television Materials, 1933-1993, undated

Series 8: Chicago Office Print Advertisements, 1954-1989

Series 9: Los Angeles Office Materials, 1950s-1987

Subseries 9.1: Printed Advertisements, 1977-1987

Subseries 9.2: Personnel Files, 1950s-1970s

Series 10: Foreign Print Advertisements, 1977-1991, undated

Series 11: Cunningham & Walsh Incorporated Materials, 1915-1987, undated

Subseries 11.1: Printed Advertisements, 1915-1987

Subseries 11.2: Radio and Television Advertisements, 1963-1967

Subseries 11.3: Company Related Materials, 1962-1986, undated

Series 12: Hixson & Jorgensen Materials, 1953-1971, undated

Series 13: Newell-Emmet, 1942-1957

Series 14: House Print Advertisements, 1870-1991

Series 15: Scrapbooks, 1872-1959

Series 16: Publications, 1849-2006

Subseries 16.1: House Publications, 1876-1994

Subseries 16.2: Publications about NW Ayer, 1949-1995

Subseries 16.3: General Publications about Advertising, 1922-2006

Subseries 16.4: Publications about other Subjects, 1948-1964

Series 17, Business Records, circa 1885-1990s

Subseries 17.1: Contracts, 1885-1908, undated

Subseries 17.2: General Client Information, 1911-1999, undated

Subseries 17.3: Individual Client Account Information, 1950s-1990s, undated

Subseries 17.4: Potential Clients, 1993

Subseries 17.5: Financial Records, 1929-1938

Series 18: Legal Records, circa 1911-1984

Subseries 18.1: Advertising Service Agreements, 1918-1982

Subseries 18.2: Bylaw Materials, 1969-1972

Subseries 18.3, Copyright Claims, 1962-1969

Subseries 18.4: Correspondence, 1928-1933

Subseries 18.5: International Office Correspondence, 1947-1948

Subseries 18.6: Dissolution of Trusts, 1934-1937

Subseries 18.7: Stock Information, 1934-1974

Subseries 18.8: Agreements between Partners, 1911-1916

Subseries 18.9: Incorporation Materials, 1929-1977

Subseries 18.10: Certificates of Reduction of Capital, 1937; 1975

Subseries 18.11: Property Information

Subseries 18.12: Miscellaneous Materials, 1929-1977

Series 19: Employee Materials, circa 1889-2001

Subseries 19.1: Employee Card files, circa 1892-1915; 1929-1963

Subseries 19.2: Photographs, circa 1924-1984, undated

Subseries 19.3: Alumni Publications, circa 1989-1998

Subseries 19.4: Biographical Information, circa 1889-1994

Subseries 19.5: Speeches, circa 1919-1931; 1975

Subseries 19.6: Recollections, 1954-1984, undated

Subseries 19.7: Oral History Interview Transcripts, 1983-1985; 1989-1991

Subseries 19.8: Oral History Audiotapes, 1985-1990

Subseries 19.9: Internal Communications, 1993-1999

Subseries 19.1: General Materials, 1940-2001

Series 20: History and Background Information about the Company, 1817-1999, undated

Series 21: Materials Created by other Advertising Agencies, 1945-1978, undated

Series 22: 2010 Addendum of Print Advertisements, circa 1879s-1990s, undated

Subseries 22.1: Print Advertisements, 1930-1990, undated

Subseries 22.2: Print Advertisements on Glass Plate Negatives, 1879-1881, undated

Series 23: Microfilm of Print Advertisements, circa 1908-1985
Biographical / Historical:
Founded in Philadelphia in 1869, NW Ayer & Son is one of the oldest and largest advertising agencies in America. For most of its history, it was the undisputed leader and innovator in the field of advertising. In 1876, NW Ayer & Son pioneered the "open contract", a revolutionary change in the method of billing for advertising which became the industry standard for the next hundred years. NW Ayer pioneered the use of fine art in advertising and established the industry's first art department. It was the first agency to use a full-time copywriter and the first to institute a copy department. The agency relocated to New York City in 1974. During its long history, the agency's clients included many "blue-chip" clients, including American Telephone & Telegraph, DeBeers Consolidated Diamond Mines, Ford Motor Company, Nabisco, R. J. Reynolds and United Airlines. However, in later years, the Ayer's inherent conservatism left the agency vulnerable to the creative revolution of the 1960s and 1970s, the advertising industry restructuring of the 1980s and the economic recession of the early 1990s. The agency was bought out by a Korean investor in 1993. In 1996, NW Ayer merged with another struggling top twenty United States advertising agency, Darcy, Masius, Benton & Bowles, under the umbrella of the McManus Group. Ayer continues to operate as a separate, full-service agency.

Through a series of buyouts and mergers, Ayer traces its lineage to the first advertising agency founded in the United States, a Philadelphia agency begun by Volney Palmer in 1841. Palmer began his career in advertising as a newspaper agent, acting as middleman between newspaper publishers and advertisers across the country. By 1849, Palmer had founded his own newspaper, V. B. Palmer's Register and Spirit of the Press, and had developed a complete system of advertising which included securing advertising space and placing ads in scores of commercial, political, religious, scientific and agricultural journals across the country. Palmer went one step further than the "space jobbers" of the day when he began offering "advertisements carefully drawn for those who have not the time to prepare an original copy." Always an enthusiastic promoter of advertising as an incentive to trade and American economic growth, Palmer promised advertisers that "every dollar paid for advertising in country newspapers will pay back twenty-fold" and encouraged skeptical consumers that "he who wishes to buy cheap should buy of those who advertise." When Palmer died in 1863, the agency was bought by his bookkeeper, John Joy, who joined with another Philadelphia advertising agency to form Joy, Coe & Sharpe. That agency was bought out again in 1868 and renamed Coe, Wetherill & Company. In 1877, Coe, Wetherill and Company was bought out by the newly formed NW Ayer & Son.

Francis Wayland Ayer was an ambitious young schoolteacher with an entrepreneurial streak. Having worked for a year soliciting advertisements on a commission basis for the publisher of the National Baptist weekly, Francis Ayer saw the potential to turn a profit as an advertising agent. In 1869, Ayer persuaded his father, Nathan Wheeler Ayer, to join him in business, and with an initial investment of only $250.00, NW Ayer & Son was born. Notwithstanding a smallpox epidemic in Philadelphia in 1871 and the general economic depression of the early 1870s, the agency flourished. The senior Ayer died in 1873, leaving his interest in the agency to his wife, but Francis W. Ayer bought her out, consolidating his interest in the company's management. In 1877, with Coe, Wetherill & Company (the successor to Palmer's 1841 agency) on the verge of bankruptcy and heavily indebted to Ayer for advertising it had placed in Ayer publications, Ayer assumed ownership of that agency. Thus did NW Ayer lay claim to being the oldest advertising agency in the country.

Both Nathan Wheeler and Francis Wayland Ayer began their careers as schoolteachers, and one of their legacies was a commitment to the cause of education: correspondence schools and institutions of higher learning were historically well-represented among Ayer clients. Just after World War I, the agency was heralded as "co-founder of more schools than any citizen of this country" for its conspicuous efforts to advertise private schools. Well into the 1960s, an "Education Department" at Ayer prepared advertisements for over three hundred private schools, camps and colleges, representing almost half the regional and national advertising done for such institutions. In fact, to its clients Ayer presented advertising itself as being akin to a system of education. In 1886, Ayer began promoting the virtues of the Ayer way advertising with the slogan, "Keeping Everlastingly at It Brings Success."

The agency's goals were simple: "to make advertising pay the advertiser, to spend the advertiser's money as though it were our own, to develop, magnify and dignify advertising as a business." Initially, Ayer's fortunes were tied to newspapers, and the agency began to make a name for itself as compiler and publisher of a widely used American Newspaper Annual. During the first years, Ayer's singular goal was "to get business, place it [in newspapers] and get money for it"; after several years as an independent space broker, however, Francis Ayer resolved "not to be an order taker any longer." This decision led NW Ayer and Son to a change in its mode of conducting business which would revolutionize the advertising industry: in 1876, Ayer pioneered the "open contract" with Diggee & Conard, Philadelphia raised growers and agricultural suppliers. Prior to the open contract, NW Ayer & Sons and most agencies operated as "space-jobbers," independent wholesalers of advertising space, in which the opportunities for graft and corrupt practices were virtually unlimited. In contrast, the open contract, wherein the advertiser paid a fixed commission based on the volume of advertising placed, aligned the advertising agent firmly on the side of the advertiser and gave advertisers access to the actual rates charged by newspapers and religious journals. The open contract with a fixed commission has been hailed by advertising pioneer Albert Lasker as one of the "three great landmarks in advertising history." (The other two were Lasker's own development of "reason-why" advertising copy and J. Walter Thompson's pioneering of sex appeal in an advertisement for Woodbury's soap.) Although the transition to the open contract did not happen overnight, by 1884, nearly three-quarters of Ayer's advertising billings were on an open contract basis. Since Ayer was, by the 1890s, the largest agency in America, the switch to direct payment by advertisers had a significant impact on the advertising industry, as other agencies were forced to respond to Ayer's higher standard. Just as important, the open contract helped to establish N W Ayer's long-standing reputation for "clean ethics and fair dealing" -- a reputation the agency has guarded jealously for over a century. The open contract also helped to establish Ayer as a full service advertising agency and to regularize the production of advertising in-house. From that point forward, Ayer routinely offered advice and service beyond the mere placement of advertisements. Ayer set another milestone for the industry in 1888, when Jarvis Wood was hired as the industry's first full-time copywriter. Wood was joined by a second full time copywriter four years later, and the Copy Department was formally established in 1900. The industry's first Art Department grew out of the Copy Department when Ayer hired its first commercial artist to assist with copy preparation in 1898; twelve years later Ayer became the first agency to offer the services of a full time art director, whose sole responsibility was the design and illustration of ads.

Ayer's leadership in the use of fine art in advertising has roots in this period, but achieved its highest expression under the guidance of legendary art director Charles Coiner. Coiner joined Ayer in 1924, after graduating from the Chicago Academy of Fine Arts. Despite early resistance from some clients, Coiner was adamant that "the use of outstanding palette and original art forms bring a greater return in readership, in impact and prestige for the advertiser." To this end, Coiner marshaled the talents of notable painters, illustrators and photographers, including N.C. Wyeth and Rockwell Kent (Steinway), Georgia O'Keefe (Dole), Leo Lionni (DuPont), Edward Steichen (Steinway, Cannon Mills), Charles Sheeler (Ford), and Irving Penn (DeBeers). Coiner believed that there was a practical side to the use of fine art in advertising, and his success (and Ayer's) lay in the marriage of research and copywriting with fine art, an arrangement Coiner termed "art for business sake." Coiner's efforts won both awards and attention for a series completed in the 1950s for the Container Corporation of America. Titled "Great Ideas of Western Man" the campaign featured abstract and modern paintings and sculpture by leading U.S. and foreign artists, linked with Western philosophical writings in an early example of advertising designed primarily to bolster corporate image. In 1994, Charles Coiner was posthumously named to the American Advertising Federation's Hall of Fame, the first full time art director ever chosen for that honor.

Coiner and fellow art director Paul Darrow also created legendary advertising with the "A Diamond Is Forever" campaign for DeBeers; ads featured the work of Pablo Picasso, Salvador Dali and other modernist painters. The "A Diamond is Forever" tagline was written in 1949 by Frances Gerety, a woman copywriter at Ayer from 1943 to 1970. In 1999, Ad Age magazine cited "A Diamond is Forever" as the most memorable advertising slogan of the twentieth century.

Coiner also earned respect for his volunteer government service during World War II; he designed the armbands for civil defense volunteers and logos for the National Recovery Administration and Community Chest. As a founding member of the Advertising Council in 1945, Ayer has had a long-standing commitment to public service advertising. In the mid-1980s, Ayer became a leading force in the Reagan-era "War on Drugs". Lou Hagopian, Ayer's sixth CEO, brokered the establishment of the Partnership for a Drug-Free America, a media coalition which generated as much as a million dollars a day in donated advertising space and time to prevent the use and abuse of illegal drugs. Famous names appear among NW Ayer's clientele from the very earliest days of the agency. Retailer John Wanamaker, Jay Cooke and Company, and Montgomery Ward's mail-order business were among the first Ayer clients. The agency has represented at least twenty automobile manufacturers, including Cadillac, Chrysler, Ford, General Motors, Plymouth, and Rolls-Royce. Other major, long-term clients through the years have included American Telephone & Telegraph, Canada Dry, Cannon Mills, Hills Bros. Coffee Company, Kellogg's, R. J. Reynolds, Steinway and Sons, United Airlines, and the United States Army. By the time of Ayer's hundredth anniversary in 1969, some of these companies had been Ayer clients for decades if not generations, and the longevity of those relationships was for many years a source of Ayer's strength.

But the advertising industry began to change in the late 1960s and 1970s, due in part to a "creative revolution." Small advertising agencies won attention with provocative copywriting and art direction that more closely resembled art than advertising. Advances in market research allowed clients to more narrowly tailor their advertising messages to distinct groups of consumers, and this led to a rise in targeted marketing which could more readily be doled out to specialized small agencies than to larger, established firms like NW Ayer & Son. The civil rights and anti-war movements also contributed to increasing public skepticism with the values of corporate America, and by extension, with some national advertising campaigns. Older, more conservative firms like Ayer were hard pressed to meet these new challenges.

About 1970, in an effort to meet these challenges and to establish a foothold on the West Coast, Ayer bought out two smaller agencies--Hixson & Jorgenson (Los Angeles) and Frederick E. Baker (Seattle). The agency relocated from Philadelphia to New York City in 1974 in an attempt both to consolidate operations (Ayer had operated a New York office since the 1920s) and to be closer to the historic center of the advertising industry. Riding the wave of mergers that characterized the advertising industry in the late 1980s and 1990s, Ayer continued to grow through the acquisition of Cunningham & Walsh in 1986 and Rink Wells in 19xx.

During this transitional period, Ayer received widespread acclaim for its work for the United States Army, which included the widely recognized slogan "Be All You Can Be". Ayer first acquired the Army recruitment account in 1967 and with help from its direct marketing arm, the agency was widely credited with helping the Army reach its recruitment goals despite an unpopular war and plummeting enlistments after the elimination of the draft in 1973. Ayer held the account for two decades, from the Vietnam War through the Cold War, but lost the account in 1986 amid government charges that an Ayer employee assigned to the account accepted kickbacks from a New York film production house. Despite Ayer's position as the country's 18th largest agency (with billings of $880 million in 1985), the loss of the agency's second largest account hit hard.

NW Ayer made up for the loss of the $100 million dollar a year Army account and made headlines for being on the winning end of the largest account switch in advertising history to date, when fast food giant Burger King moved its $200 million dollar advertising account from arch-rival J. Walter Thompson in 1987. Burger King must have had drive-thru service in mind, however, and Ayer made headlines again when it lost the account just eighteen months later in another record-breaking account switch. Another devastating blow to the agency was the loss of its lead position on the American Telegraph and Telephone account. Ayer pioneered telecommunications advertising in 1908, when the agency was selected to craft advertising for the Bell System's universal telephone service. Despite valiant efforts to keep an account the agency had held for most of the twentieth century, and for which they had written such memorable corporate slogans as American Telephone &Telegraph "The Voice with a Smile" and "Reach Out and Touch Someone", the agency lost the account in 1996.

After a wave of mergers and acquisitions in the late 1980s, the economic recession of the early 1990s hit Madison Avenue hard, and Ayer was particularly vulnerable. Despite the agency's long history and roster of "blue-chip" clients, Ayer was not known for cutting-edge creative work. Moreover, though the agency had offices overseas, Ayer had never built a strong multinational presence, and many of the smaller international offices were sold during the financial turmoil of the 1980s. This left a real void in the new climate of global marketplace consolidation. By about 1990, earnings were declining (although Ayer was still among the top twenty United States agencies in billings), and the agency was suffering from client defections, high management turnover, expensive real estate commitments and deferred executive compensation deals, all fallout of the high-flying 1980s. This was the atmosphere in 1993, when W.Y. Choi, a Korean investor who had already assembled a media and marketing empire in his homeland, began looking for an American partner to form an international advertising network. Jerry Siano, the former creative director who had recently been named Ayer's seventh CEO, was in no position to refuse Choi's offer of $35 million to buy the now floundering agency. The infusion of cash was no magic bullet, however. Choi took a wait-and-see approach, allowing his partner Richard Humphreys to make key decisions about Ayer's future, including the purging of senior executives and the installation of two new CEOs in as many years.

The agency's downward trend continued with the loss of another longtime client, the DeBeers diamond cartel in 1995. Adweek reported that Ayer's billings fell from $892 million in 1990 to less than $850 million in 1995. Several top executives defected abruptly, and the agency failed to attract major new accounts. Ayer was facing the loss not merely of revenue and personnel, but the loss of much of the respect it once commanded. Ayer remained among the twenty largest U.S. agencies, but an aura of uncertainty hung over the agency like a cloud. A new CEO was appointed, and Mary Lou Quinlan became the agency's first woman CEO in 1995. A year later, Ayer and another struggling top twenty agency, D'arcy, Masius, Benton & Bowles, combined as part of the McManus Group of companies. In 1998, the McManus Group had worldwide billings of more than $6.5 billion.

Under the McManus Group, Ayer was able to expand its international operations and begin to rebuild a stronger global presence. Several important new clients were won in 1997 and 1998, including Avon, General Motors, Kitchenaid, several Procter & Gamble brands and, most notably, Continental Airlines worldwide accounts. Born in the nineteenth century, Ayer may be one of a very few advertising agencies to successfully weather the economic and cultural transitions of both the twentieth and twentieth first centuries. Ayer was eventually acquired by the Publicis Groupe based in Paris, France which closed down the N.W. Ayer offices in 2002.
Related Materials:
Materials in the Archives Center

Warshaw Collection of Business Americana (AC0060)

Hills Bros. Coffee Incorporated Records (AC0395)
Provenance:
The collection was donated by N W Ayer ABH International, April 15, 1975 and by Ayer & Partners, October 30, 1996.
Restrictions:
The collection is open for research use.

Physical Access: Researchers must use microfilm copy. Researchers must handle unprotected photographs with gloves. Researchers must use reference copies of audiovisual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow.

Technical Access: Viewing the film portion of the collection without reference copies requires special appointment, please inquire; listening to audio discs requires special arrangement. Do not use original materials when available on reference video or audio tapes.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Reproduction permission from Archives Center: reproduction fees may apply. Publication and production quality duplication is restricted due to complex copyright, publicity rights, and right to privacy issues. All duplication requests must be reviewed and approved by Archives Center staff. Potential users must receive written permission from appropriate rights holders prior to obtaining high quality copies.
Topic:
Advertising agencies  Search this
advertising  Search this
Genre/Form:
Business records -- 1840-2000
Interviews -- 1980-2000
Oral history -- 1980-1990
Print advertising
Proof sheets
Proofs (printed matter)
Scrapbooks -- 1840-1990
Trade literature
Tear sheets
Advertisements
Citation:
NW Ayer & Sons, incorporated Advertising Agency Records, Archives Center, National Museum of American History
Identifier:
NMAH.AC.0059
See more items in:
N W Ayer Advertising Agency Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-0059
Online Media:

Olive Rush papers, 1879-1967

Creator:
Rush, Olive, 1873-1966  Search this
Subject:
United States. Dept. of the Treasury. Section of Fine Arts  Search this
Type:
Sketches
Diaries
Photographs
Topic:
Women painters -- New Mexico -- Santa Fe  Search this
Painters -- New Mexico -- Santa Fe  Search this
American Indians in art  Search this
Art and state  Search this
Mural painting and decoration -- 20th century -- New Mexico -- Santa Fe  Search this
Muralists -- New Mexico -- Santa Fe  Search this
Illustrators -- New Mexico -- Santa Fe  Search this
Record number:
(DSI-AAA_CollID)9223
(DSI-AAA_SIRISBib)211418
AAA_collcode_rusholiv
Theme:
Diaries
Sketches & Sketchbooks
Lives of American Artists
Data Source:
Archives of American Art
EDAN-URL:
edanmdm:AAADCD_coll_211418
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Online Media:

Jacques Seligmann & Co. records, 1904-1978, bulk bulk 1913-1974

Creator:
Jacques Seligmann & Co.  Search this
Subject:
Hauke, Cesar M. de (Cesar Mange)  Search this
Glaenzer, Eugene  Search this
Haardt, Georges  Search this
Seligman, Germain  Search this
Seligmann, Arnold  Search this
Parker, Theresa D.  Search this
Waegen, Rolf Hans  Search this
Trevor, Clyfford  Search this
Seligmann, René  Search this
Seligmann, Jacques  Search this
De Hauke & Co., Inc.  Search this
MM. Jacques Seligmann & fils  Search this
Eugene Glaenzer & Co.  Search this
Germain Seligmann & Co.  Search this
Gersel  Search this
Type:
Gallery records
Topic:
Mackay, Clarence Hungerford, 1874-1938 -- Art collections  Search this
Schiff, Mortimer L. -- Art collections  Search this
Arenberg, duc d' -- Art collections  Search this
Liechtenstein, House of -- Art collections  Search this
Art -- Collectors and collecting -- France -- Paris  Search this
Art -- Collectors and collecting  Search this
Art galleries, Commercial -- New York (State) -- New York  Search this
Art dealers -- New York (State) -- New York  Search this
World War, 1939-1945 -- Art and the war  Search this
Art dealers -- France -- Paris  Search this
La Fresnaye, Roger de, 1885-1925  Search this
Art, Renaissance  Search this
Decorative arts  Search this
Art treasures in war  Search this
Art, European  Search this
Art galleries, Commercial -- France -- Paris  Search this
Record number:
(DSI-AAA_CollID)9936
(DSI-AAA_SIRISBib)212486
AAA_collcode_jacqself
Theme:
The Art Market
Art Gallery Records
Data Source:
Archives of American Art
EDAN-URL:
edanmdm:AAADCD_coll_212486
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Online Media:

Delegate

Published by:
MelPat Associates, American, 1965 - 1986  Search this
Created by:
C. Melvin Patrick, American, died 1985  Search this
Subject of:
Crispus Attucks, American, 1723 - 1770  Search this
Sojourner Truth, American, 1797 - 1883  Search this
Harriet Tubman, American, 1822 - 1913  Search this
Sarah C. Roberts, American, born 1844  Search this
Susan McKinney Steward, American, 1847 - 1918  Search this
Dred Scott, American, ca 1800 - 1858  Search this
Frederick Douglass, American, 1818 - 1895  Search this
Booker T. Washington, American, 1856 - 1915  Search this
George Washington Carver, American, 1860s - 1943  Search this
W.E.B. Du Bois, American, 1868 - 1963  Search this
Scott Joplin, American, 1867 - 1917  Search this
Marcus Garvey, Jamaican, 1887 - 1940  Search this
James Weldon Johnson, American, 1871 - 1938  Search this
Father Divine, American, ca. 1876 - 1965  Search this
A. Philip Randolph, American, 1889 - 1979  Search this
Adam Clayton Powell Jr., American, 1908 - 1972  Search this
Rosa Parks, American, 1913 - 2005  Search this
Medgar Evers, American, 1925 - 1963  Search this
Dr. Martin Luther King Jr., American, 1929 - 1968  Search this
President Lyndon Baines Johnson, American, 1908 - 1973  Search this
Mary McLeod Bethune, American, 1875 - 1955  Search this
National Association of Black Social Workers, American, founded 1968  Search this
Congressional Black Caucus, American, founded 1971  Search this
Prince Hall Freemasonry, founded 1784  Search this
National Newspaper Publishers Association, American, founded 1827  Search this
Chi Delta Mu Fraternity, Inc., American, founded 1913  Search this
National Association for the Advancement of Colored People, American, founded 1909  Search this
Lambda Kappa Mu Sorority, Inc., American, founded 1937  Search this
Shriners International, American, founded 1870  Search this
National Pan-Hellenic Council, American, founded 1930  Search this
National Dental Association, American, founded 1913  Search this
Improved Benevolent and Protective Order of the Elks of the World, American, founded 1898  Search this
Democratic Party, American, founded 1828  Search this
Republican Party, American, founded 1854  Search this
Chi Eta Phi Sorority, Inc., American, founded 1932  Search this
Zeta Phi Beta Sorority, American, founded 1920  Search this
National Association of Negro Business and Professional Women's Clubs, Inc., American, founded 1935  Search this
National United Church Ushers Association of America, Inc., American, founded 1919  Search this
Eta Phi Beta Sorority, Inc., American, founded 1943  Search this
Alpha Phi Alpha Fraternity, Inc., American, founded 1906  Search this
National Urban League, American, founded 1910  Search this
Sigma Gamma Rho Sorority, Inc., founded 1922  Search this
National Medical Association, American, founded 1895  Search this
Kappa Alpha Psi Fraternity, Inc., American, founded 1911  Search this
National Council of Negro Women, founded 1935  Search this
Daughters of Isis, American, founded 1910  Search this
Omega Psi Phi Fraternity, Inc., American, founded 1911  Search this
369th Veterans Association, American  Search this
Phi Beta Sigma Fraternity, American, founded 1914  Search this
Langston Hughes, American, 1902 - 1967  Search this
Paul Robeson, American, 1898 - 1976  Search this
Ezzard Mack Charles, American, 1921 - 1975  Search this
Medium:
ink on paper
Dimensions:
H x W x D: 10 13/16 × 8 7/16 × 3/8 in. (27.5 × 21.4 × 1 cm)
Type:
magazines (periodicals)
Place made:
Harlem, New York City, New York, United States, North and Central America
Date:
1976
Topic:
African American  Search this
Advertising  Search this
Associations and institutions  Search this
Business  Search this
Communities  Search this
Fraternal organizations  Search this
Fraternities  Search this
Government  Search this
HBCUs (Historically Black Colleges and Universities)  Search this
Journalism  Search this
Labor  Search this
Mass media  Search this
Men  Search this
Political organizations  Search this
Politics (Practical)  Search this
Professional organizations  Search this
Religious groups  Search this
Social life and customs  Search this
Sororities  Search this
United States--History  Search this
United States--History--1969-2001  Search this
United States--History--Colonial period  Search this
Urban life  Search this
Women  Search this
Credit Line:
Collection of the Smithsonian National Museum of African American History and Culture, Gift of Anne B. Patrick and the family of Hilda E. Stokely
Object number:
2012.167.10
Restrictions & Rights:
Public domain
See more items in:
National Museum of African American History and Culture Collection
Classification:
Documents and Published Materials-Published Works
Data Source:
National Museum of African American History and Culture
GUID:
http://n2t.net/ark:/65665/fd5e57ffdd9-2ab1-46da-b6e7-10757007351f
EDAN-URL:
edanmdm:nmaahc_2012.167.10
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Woman's Building records

Creator:
Woman's Building (Los Angeles, Calif.)  Search this
Names:
Feminist Studio Workshop  Search this
Women's Graphic Center (Los Angeles, Calif.)  Search this
Chicago, Judy, 1939-  Search this
Raven, Arlene  Search this
de Bretteville, Sheila Levant  Search this
Extent:
33.5 Linear feet
Type:
Collection descriptions
Archival materials
Slides
Artists' books
Date:
1970-1992
Summary:
The records of the Woman's Building feminist arts organization in Los Angeles measure 33.5 linear feet and date from 1970-1992. Originally founded by artist Judy Chicago, graphic designer Sheila Levant de Bretteville, and art historian Arlene Raven in 1973, the Woman's Building served as an education center and public gallery space for women artists in southern California. The records document both the educational and exhibition activities and consist of administrative records, financial and legal records, publications, curriculum files, exhibition files, grant funding records and artist's works of arts and prints. A significant portion of the collection documents the Women's Graphic Center, a typesetting, design, and printing service operated by The Woman's Building.
Scope and Content Note:
The records of the Woman's Building measure 33.5 linear feet and date from 1970 to 1992. The organization played a key role as an alternative space for women artists energized by the feminist movement in the 1970s. The records document the ways in which feminist theory shaped the Building's founding core mission and goals. During its eighteen year history, the Building served as an education center and a public gallery space for women artists in Los Angeles and southern California; the records reflect both functions of the Building's activities.

The Administrative Files series documents the daily operations of the Building, with particular emphasis on management policies, budget planning, history, cooperative relationships with outside art organizations and galleries, special building-wide programs, and relocation planning. Included in this series are the complete minutes from most Building committees from 1974 through closing, including the Board of Directors and the Advisory Council. The General Publicity and Outreach series is particularly complete, containing publicity notices from most events, exhibits, and programs held at the Woman's Building, including brochures, announcements, programs, invitations, press releases, newspaper clippings, and magazine articles.

The Woman's Building's educational programs centered on courses offered by the Feminist Studio Workshop and the Extension Program. While the Workshop provided a two-year program for women interested in fully developing their artistic talent, the Extension Program offered a broad range of classes, specifically oriented to working women interested in art and art vocations. The records fully document both programs, focusing on the course development and descriptions, teacher contracts, class evaluations, budget planning, and scholarship programs. Although the Archives does not have the entire slide library, there are files concerning the establishment and administration of the library, as well as a few folders of slides.

The Gallery Programs series houses the records of the visual, performing, literary and video arts events held at the Woman's Building. Administrative files detail the daily operation of the gallery spaces. The files in the remaining subseries are primarily arranged by event and contain proposals, announcements, publicity, and artist biographies.

The Women's Graphic Center became a profit-making arm of the Woman's Building in 1981 but the typesetting and design equipment had been used by staff and students since 1975. The records in this series focus on the work produced at the Center, including general projects and artist designs and art prints. Many of the design and printing examples were produced for Woman's Building events and programs.

The Artist's Works of Art series includes artist books, resumes, correspondence, postcards, and samples of art in the form of sketches, drawings, and prints. There is also material related to Woman's Building projects. Especially noteworthy is the "What is Feminist Art?" project where artists gave their responses in various formats and mediums from text to pieces of artwork.

The Printed Materials series contains feminist and art publications not produced by or for the Woman's Building.
Arrangement:
The collection is arranged into 7 series.

Series 1: Administrative Files, circa 1970-1991 (Box 1-9, 32; 9 linear feet)

Series 2: Educational Programs, 1971-1991 (Box 10-14; 4.9 linear feet)

Series 3: Gallery Programs, 1973-1991 (Box 14-20, OV 54; 5.7 linear feet)

Series 4: Women's Graphic Center, circa 1976-1989 (Box 20-23, 32, OV 33-50; 5.6 linear feet)

Series 5: Artists' Works of Art, circa 1972-1990 (Box 24-25, OV 51-53; 1.7 linear feet)

Series 6: Grants, 1974-1992 (Box 25-30; 5.3 linear feet)

Series 7: Printed Material (Not Woman's Building), 1970-1983 (Box 30-31; 1.3 linear feet)
Historical Note:
In 1973, artist Judy Chicago, graphic designer Sheila Levant de Bretteville, and art historian Arlene Raven founded the Feminist Studio Workshop (FSW), one of the first independent schools for women artists. The founders established the workshop as a non-profit alternative education center committed to developing art based on women's experiences. The FSW focused not only on the development of art skills, but also on the development of women's experiences and the incorporation of those experiences into their artwork. Central to this vision was the idea that art should not be separated from other activities related to the developing women's movement. In November of 1973 the founders rented workshop space in a vacated building in downtown Los Angeles and called it The Woman's Building, taking the name from the structure created for the 1893 World's Columbian Exposition in Chicago. The FSW shared space with other organizations and enterprises including several performance groups, Womanspace Gallery, Sisterhood Bookstore, the National Organization of Women, and the Women's Liberation Union.

When the building they were renting was sold in 1975, the FSW and a few other tenants moved to a three-story brick structure, originally designed to be the administrative offices of the Standard Oil Company in the 1920s. In the 1940s, it had been converted into a warehouse and consisted of three floors of open space, conducive to publically available extension classes and exhibitions offered by the Woman's Building staff and students. By 1977, the majority of the outside tenants had left the Woman's Building, primarily because they were unable to sustain business in the new location. The new building was more expensive to maintain and the FSW staff decided to hire an administrator and to create a board structure to assume the financial, legal, and administrative responsibility for the Building. The funds to operate came from FSW tuition, memberships, fund-raising events, and grant monies.

In 1981, the Feminist Studio Workshop closed, as the demand for alternative education diminished. The education programs of the Building were restructured to better accommodate the needs of working women. The Woman's Building also began to generate its own artistic programming with outside artists, including visual arts exhibits, performance art, readings, and video productions. That same year, the Woman's Building founded the Women's Graphic Center Typesetting and Design, a profit-making enterprises designed to strengthen its financial base. Income generated from the phototypesetting, design, production, and printing services was used to support the educational and art making activities of the Building.

When the graphics business closed in 1988, the Woman's Building suffered a financial crisis from which it never fully recovered. The Building closed its gallery and performance space in 1991.
Related Material:
Among the other resources relating to the Woman's Building in the Archives of American Art is an oral history with Suzanne Lacy on March 16, 1990, March 24, 1990, and September 24, 1990. While not credited as a founding member, Lacy was among the first group of staff of the Woman's Building which she discusses in her interview.

The Getty Research Institute also holds a large collection on the Woman's Building which includes a wide range of material relating to its exhibitions, activities, and projects.
Separated Material:
The Archives of American Art donated 5 boxes of video tape from the collection to the Long Beach Museum of Art, Video Annex in 1994. According to documentation, this was the desire of Sandra Golvin and the Board of Directors of the Woman's Building.
Provenance:
The Woman's Building records were donated to the Archives of American Art in 1991 by Sandra Golvin, President of the Board of Directors. An small addition of a set of "Cross Pollination" posters was donated in 2019 by by ONE Archives at University of Southern California Libraries via Loni Shibuyama, Archives Librarian.
Topic:
Works of art  Search this
Art -- Study and teaching -- California -- Los Angeles  Search this
Women artists -- California  Search this
Feminism and art  Search this
Arts organizations -- California -- Los Angeles  Search this
Function:
Nonprofit organizations -- California -- Los Angeles
Genre/Form:
Slides
Artists' books
Citation:
Woman's Building records, 1970-1992. Archives of American Art, Smithsonian Institution.
Identifier:
AAA.womabuil
See more items in:
Woman's Building records
Archival Repository:
Archives of American Art
EDAN-URL:
ead_collection:sova-aaa-womabuil
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Alma Thomas papers

Creator:
Thomas, Alma  Search this
Names:
Art in Embassies Program (U.S.)  Search this
Martha Jackson Gallery  Search this
Bader, Franz, 1903-1994  Search this
Breeskin, Adelyn Dohme, 1896-1986  Search this
Johnson, Nathalie J. Cole  Search this
Sarg, Tony, 1882-1942  Search this
Tarbary, Celine  Search this
Taylor, Joshua Charles, 1917-  Search this
Thomas, J. Maurice (John Maurice), 1900 or 1901-  Search this
Extent:
5.5 Linear feet
Type:
Collection descriptions
Archival materials
Scrapbooks
Audiocassettes
Video recordings
Photographs
Date:
circa 1894-2001
Summary:
The papers of Washington, D.C. painter and art educator Alma Thomas, date from circa 1894-2001 and measure 5.5 linear feet. The papers document Thomas's work as a teacher, and her development and success as a painter of the Washington Color School, through biographical material, letters, notes and writings, personal business records, exhibition files, printed materials, scrapbooks, photographs, an audio recording, and two video recordings.
Scope and Contents note:
The papers of Washington, D.C. painter and art educator Alma Thomas, date from circa 1894-2001 and measure 5.5 linear feet. The papers document Thomas's work as a teacher, and her development and success as a painter of the Washington Color School, through biographical material, letters, notes and writings, personal business records, exhibition files, printed materials, scrapbooks, photographs, an audio recording, and two video recordings.

Biographical material includes identity cards, chronologies, an audio recording including a biographical account, and scattered documentation of Thomas's education and teaching careers with D.C. Public Schools, Howard University, and Thomas Garrett Settlement in Wilmington, Delaware. Also found are records relating to Thomas's participation in a summer marionette class taught by Tony Sarg in 1934, and a tour of European art centers which Thomas took in 1958.

Letters relate primarily to the exhibition of Thomas's work and related events and are from galleries, museums, other art institutions, colleagues, and friends including Franz Bader, Adelyn Breeskin, Corcoran Gallery of Art, Howard University Gallery of Art, Martha Jackson Gallery, Nathalie J. Cole Johnson, Vincent Melzac, Celine Tabary, and Joshua Taylor.

Notes and writings include four notebooks and autobiographical writings by Thomas, a "Birthday Book," and an annotated engagement calendar. J. Maurice Thomas's writings about Alma Thomas, her research for a bibliography on James Weldon Johnson, and writings by others, including Jacob Kainen, about Alma Thomas, are also found here.

Exhibition files contain a wide variety of documentation for many group and solo exhibitions of Thomas's work from the early 1950s through a 1998-2000 traveling retrospective exhibition, including solo exhibitions at the Whitney Museum of American Art and the Corcoran Gallery of Art in 1972. The records include letters from Franz Bader Gallery, David Driskell at Fisk University, and Vincent Melzac. Photographs include Thomas with individuals including William Buckner, Jeff Donaldson, David Driskell, James W. Herring, and Vincent Melzac. Also found is a photograph of the 1951 Little Paris Studio Group picturing Lois Mailou Jones, Celine Tabary, Alma Thomas, and others. Two video recordings are of events related to the 1998-2000 retrospective at the Fort Wayne Museum of Art and the Columbus Museum of Art. Records documenting a 1981-1982 exhibition at the Smithsonian National Museum of American Art, A Life in Art: Alma Thomas, includes the script of a video written by Adolphus Ealey.

Personal business records include price lists, gift and loan receipts, and files concerning the Art in Embassies Program, the Martha Jackson Gallery, a benefit auction for the Corcoran School of Art, and the designation of the Thomas family home in Washington, D.C. as a historic property.

Eleven scrapbooks document Thomas's teaching career through the activities of the art classes she taught at Shaw Junior High School.

Printed materials include announcements and catalogs for exhibitions and other events; clippings which document Thomas's career and subjects of interest to her; Christmas cards featuring block prints designed by Thomas; and other programs and publications featuring Thomas.

Photographs are of Alma Thomas, family, and friends and colleagues including Sam Gilliam, James V. Herring, and Nathalie V. Cole Johnson; art classes taught by Thomas; Thomas's homes in Columbus, Georgia and Washington, D.C.; and exhibitions not documented in Series 4: Exhibition Files, including photographs of Alma Thomas at an opening at Barnett Aden Gallery with Alonzo Aden and others.
Arrangement note:
The papers have been arranged into 8 series:

Series 1: Biographical Material, 1911-2001 (Box 1; 0.5 linear feet)

Series 2: Letters, circa 1930-2001 (Boxes 1-2; 0.6 linear feet)

Series 3: Notes and Writings, circa 1920s-circa 1998 (Box 2; 0.7 linear feet)

Series 4: Exhibition Files, 1951-2000 (Boxes 2-3, OV 7; 0.8 linear feet)

Series 5: Personal Business Records, circa 1950s-1994 (Box 3; 0.2 linear feet)

Series 6: Printed Material, circa 1908-2000 (Boxes 3-5, OV 7; 1.8 linear feet)

Series 7: Scrapbooks, 1930-1946 (Box 5; 0.3 linear feet)

Series 8: Photographs, circa 1894-2001 (Boxes 5-6; 0.6 linear feet)
Biographical/Historical note:
Washington, D.C. painter and art educator Alma Thomas (1891-1978) was known for her abstract paintings filled with dense patterns of color, and was considered a major artist of the Washington Color School.

Thomas was born in Columbus, Georgia, in 1894, and was the eldest of the four daughters of John Harris Thomas and Amelia Cantey Thomas. The family moved to Washington, D.C. in 1906 and Thomas was first introduced to art classes at Armstrong Technical High School. Following her graduation in 1911 she took a course in kindergarten teaching at the Miner Normal School, and subsequently worked as a substitute teacher in the Washington, D.C. public school system until 1914, when she took a teaching position on the Eastern shore of Maryland. From 1916 to 1923 she taught kindergarten at Thomas Garrett Settlement House in Wilmington, Delaware.

Thomas originally enrolled at Howard University in Washington, D.C. as a home economics major in 1921, but after studying under Lois Mailou Jones amd James V. Herring in Herring's newly established art department, she earned a Bachelor's degree in Fine Art in 1924, and became the first person to graduate from the program. Thomas then began her teaching career at Shaw Junior High School in Washington, D.C. that lasted from 1924, until her retirement in 1960. During this time she established community arts programs that would encourage her students to develop an appreciation of fine arts. Activities included marionette programs, distribution of student-designed holiday menu cards for dinners given for soldiers at the Tuskegee Veterans' Hospital, art clubs, lectures, and student exhibitions. In 1943 she became the founding vice president of Barnett Aden Gallery, which was established by James V. Herring and Alonzo Aden and was the first integrated gallery in Washington, D.C.

In 1934 Thomas earned an M.A. degree in Art Education from Columbia University. At American University in Washington, D.C., she studied creative painting under Joe Summerford, Robert Gates, and Jacob Kainen from 1950 to 1960, and began to break away from representational painting and experiment more seriously with Abstract Expressionism. In 1958 she participated in a tour of the art centers of Western Europe under the auspices of the Tyler School of Fine Arts at Temple University in Philadelphia.

Following her retirement from teaching in 1960, Thomas devoted herself full-time to painting, and continued to develop her signature style. She was inspired by nature and the desire to express beauty through composition and color, and refused to be constrained by societal expectations related to her race, gender, and age, achieving her greatest success in the last decade of her life. Her work was exhibited at the Dupont Theatre Art Gallery, Franz Bader Gallery, and the Howard University Gallery of Art, before she was honored in 1972 with exhibitions at the Whitney Museum of American Art and the Corcoran Gallery of Art in Washington, D.C.

Thomas's work has been exhibited at the White House and can be found in the permanent collections of major museums, including the Metropolitan Museum of Art, the National Museum of Women in the Arts, and the Smithsonian American Art Museum.
Separated Materials note:
In 1979, J. Maurice Thomas loaned papers for microfilming. Most, but not all, of the loaned material was later donated and is described in this finding aid. Loaned materials not donated at a later date are available on reels 1541-1543 and are not described in the container listing of this finding aid.
Provenance:
J. Maurice Thomas, the artist's sister, loaned portions of the collection for microfilming in 1979. Most, but not all of this material was then later donated in several accretions by J. Maurice Thomas, between 1979 and 2004. Charles Thomas Lewis, Thomas' nephew, gave additional papers in 2010.
Restrictions:
Use of original papers requires an appointment and is limited to the Archives' Washington, D.C., Research Center. Use of archival audiovisual recordings with no duplicate copies requires advance notice.
Rights:
The Alma Thomas papers are owned by the Archives of American Art, Smithsonian Institution. Literary rights as possessed by the donor have been dedicated to public use for research, study, and scholarship. The collection is subject to all copyright laws.
Occupation:
Painters -- Washington (D.C.)  Search this
Educators -- Washington (D.C.)  Search this
Topic:
Painting, American  Search this
African American artists  Search this
Women artists  Search this
Washington Color School (Group of artists)  Search this
Genre/Form:
Scrapbooks
Audiocassettes
Video recordings
Photographs
Citation:
Alma Thomas papers, circa 1894-2001. Archives of American Art, Smithsonian Institution.
Identifier:
AAA.thomalma
See more items in:
Alma Thomas papers
Archival Repository:
Archives of American Art
EDAN-URL:
ead_collection:sova-aaa-thomalma
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25 Years Later: The Legacy of the El Monte sweatshop raid

Creator:
National Museum of American History  Search this
Type:
Blog posts
Smithsonian staff publications
Blog posts
Published Date:
Thu, 30 Jul 2020 14:17:44 +0000
Topic:
American History  Search this
See more posts:
Blog Feed
Data Source:
National Museum of American History
EDAN-URL:
edanmdm:posts_eb4ce63a9678378c55efc826cfad307f

The Gertrude Farrington diaries

Creator:
Farrington, Gertrude  Search this
Extent:
0.1 Cubic feet (3 diaries)
Type:
Collection descriptions
Archival materials
Diaries
Date:
1977-1992
Content Description:
This collection contains three 5-year diaries kept by Ridgefield Garden Club member Gertrude Farrington from 1978 to 1992.
Topic:
Gardens -- Connecticut  Search this
Women gardeners  Search this
Genre/Form:
Diaries
Identifier:
AAG.GCA.FAR
See more items in:
The Gertrude Farrington diaries
Archival Repository:
Archives of American Gardens
EDAN-URL:
ead_collection:sova-aag-gca-far
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Online Media:

Maid of Cotton Records

Creator:
Cotton Museum (Memphis, Tennessee)  Search this
National Cotton Council  Search this
Extent:
38 Cubic feet (90 boxes)
Type:
Collection descriptions
Archival materials
Videocassettes
Slides (photographs)
Scrapbooks
Reports
Programs
Photographs
Photograph albums
Audiotapes
Place:
Memphis (Tenn.)
Date:
1939-1994
Summary:
The Maid of Cotton (MOC) beauty pageant was sponsored by the National Cotton Council, Memphis Cotton Carnival, and the Cotton Exchanges of Memphis, New York, and New Orleans from 1939-1993. The contest was held annually in Memphis, Tennessee until the National Cotton Council and Cotton Council International moved to Dallas, Texas. Beginning with the 1985 pageant (held December 1984) the competition was held in Dallas. The pageant was discontinued in 1993 due to lack of funds, a sponsor, and changes in marketing strategies. The records include files on contestants, photographs, and scrapbooks.
Scope and Contents:
The collection contains the records for the Maid of Cotton pageant (1939-1993) sponsored by the National Cotton Council (NCC), Memphis Cotton Carnival, and the Cotton Exchanges of Memphis, New York, and New Orleans. The collection consists of approximately 38 cubic feet of records created by the NCC in the course of operating the Maid of Cotton contest from 1939 to 1993. The records form the complete archive of this fifty-four year program. The records include administrative files, scrapbooks, photographs, slides, and videotapes.

"One of the main values of the Maid of Cotton collection is its completeness. These are all of the official records of the program, documenting all of its activities throughout its entire existence from 1939 to 1993. As such, it represents a truly unique documentary record and opportunity for research.

Beauty contests have been the subject of serious scholarly study for many years. A search of WorldCat reveals over fifty books on the topic. Scholars have found the subject to be a fruitful springboard from which to study a wide variety of topics, primarily centered around issues of beauty, femininity, culture values, national identity, racism, and feminism.

Beauty pageants serve as symbols that reflect the values of American culture. For example, pageant winners have symbolized the advances made by formerly disenfranchised groups. Vanessa Williams, the first African American to win the Miss America crown (1983), rewrote the definition of beauty in America, and Heather Whitestone, the first deaf Miss America (1995), proved that physical handicaps need not hold anyone back from their dreams. Pageants can provide a focus for the re-examination of our society and culture. The tragic murder of six-year-old Jonbenet Ramsey in 1996 provided a window into what author Susan Anderson calls "the extravagant world of child beauty pageants," that led to public debate about issues of motherhood and adolescence.

In addition, beauty pageants can be viewed in advertising terms: they are the ultimate expression of the tried and true adage that sex sells. All pageants have sponsors and all sponsors want their products to be seen in a positive light. Some sponsors are content to contribute goods and services to the contestants --a new car, a trip to the Caribbean, a fur coat, etc. --so that their generosity can be noted in the publicity surrounding the contest. Others prefer to sponsor the entire program. The Miss Universe contest, for example, was created in 1952 by the Jantzen Company specifically to enable the company to showcase pretty girls wearing its swimsuits. Jantzen abruptly withdrew its previous support of the Miss America pageant when Yolande Betbeze refused to wear a bathing suit during her reign as Miss America 1951. The Maid of Cotton pageant is a highly organized, year-long, very visible public relations program that allows the National Cotton Council to showcase the wonders of cotton through the wonders of young beauty queens. Attractive young women are the perfect vehicle for promoting fashionable fabrics made from cotton.

Cotton --the product at the heart of the Maid of Cotton program --has been central to American economic and political history. NMAH's collecting and research interests reflect this. The Division of Work & Industry contains numerous cotton-related objects and much documentation on the subject. The Archives Center holds several cotton-related collections, including the Peter Paul Haring Papers, 1897-1935, documenting Haring's development of cotton picking machinery; the Lockwood Greene collection of thousands of engineering drawings, many of which were for textile mills; the Robert L. Shurr Script and Scrapbook for a 1939 biographical motion picture on Dr. George Washington Carver; and the Southern Agriculture Oral History Project Records, 1985-1992, which documents modern cotton farming through photography and oral history interviews. In addition, all aspects of cotton production, from farm to factory to finished goods, are documented in several hundred photos in the Underwood & Underwood Agricultural Photonegative Collection, the Underwood & Underwood Glass Stereograph Collection, the Division of Work & Industry Lantern Slide Collection, and the Donald Sultner-Welles Photograph Collection. Cultural aspects of cotton can be discovered in both the Warshaw Collection of Business Americana and in the DeVincent Collection of Illustrated American Sheet Music." (Orr, Craig. "NMAH Collections Committee", memorandum, 2009)

Series 1, Organizational and Pageant Files, 1939-1993, undated., is arranged chronologically by year. Files may contain correspondence, photographs, news clippings, radio commercial scripts, tear sheets, itineraries, trip reports, sheet music, legal documents, waivers, and permissions, and other material related to the Maid of Cotton pageant for that year. Files may also contain subsequent personal information on the Maid of Cotton for that year, for example change of address, news clippings, and the like. This series contains finalist files, trip files and tour report files.

Series 2, Photographs, Slides, and Transparencies, 1939-1994, undated., is arranged chronologically by year. This series contains photographs, slides, and transparencies related to the Maid of Cotton and her travels throughout the United States and overseas. It also contains photographs of the fashions worn by each Maid.

Series 3, Scrapbooks, 1951-1988, contains the scrapbooks created by the National Cotton Council office as well as scrapbooks created by the Maids themselves or others for her. Scrapbooks most often contain news clippings, ephemera, and sometimes correspondence.

Series 4, Audio-Visual, 1991-1993. This series contains video and audio related to the Maid of Cotton. It is currently unprocessed.
Arrangement:
This collection is arranged into four series.

Series 1: Organizational and Pageant Files, 1939-1993, undated

Subseries 1.1: Maid of Cotton files, 1939-1993

Subseries 1.2: Little Miss Cotton, 1956-1963, undated

Series 2: Photographs, Slides, and Transparencies, 1939-1994, undated

Subseries 2.1: Photographic Negatives and Transparencies, 1939-1993, undated

Subseries 2.2: Slides, 1939-1993, undated

Series 3: Scrapbooks, 1951-1988

Series 4: Audio-Visual, 1991-1993, undated
Biographical / Historical:
The Maid of Cotton pageant began in 1939. The annual pageant was sponsored by the National Cotton Council (NCC), Memphis Cotton Carnival, and the Cotton Exchanges of Memphis, New York, and New Orleans. The pageant was held in Memphis, Tennessee, in conjunction with the Carnival until the 1980s.

In mid-December every year the NCC released a list of contestants. Contestants were required to have been born in one of the cotton-producing states: Alabama, Arizona, Arkansas, California, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, New Mexico, North and South Carolina, Oklahoma, Tennessee, Texas or Virginia. They might have also been born in the cotton-producing counties of Alexander, Jefferson, Massac, Pulaski, Williamson or Madison, Illinois or in Clark or Nye counties of Nevada. There were usually twenty contestants each year.

Contestants were judged on personality, good manners, intelligence, and family background as well as beauty and an ability to model. A Top Ten were chosen and then a Top Five, and finally second and first runners up and a winner. Winners served as goodwill and fashion ambassadors of the cotton industry in a five-month, all-expense tour of American cities. In the mid-1950s the tour expanded globally. In the late 1950s a Little Miss Cotton pageant was begun but lasted only until 1963 before being discontinued. In the mid-1980s Dallas,Texas took over the pageant, in conjunction with the NCC and its overseas division, Cotton Council International. In 1986, to bolster interest and participation, the NCC eliminated the rule requiring contestants to be born in a cotton-producing state. The pageant was discontinued in 1993, one of the reasons being that Cotton Inc. stopped contributing scholarship money as well as waning public interest and changing marketing strategies. (pageantopolis.com website accessed April 2012.)

"The National Cotton Council is the official trade association of the cotton industry. The NCC was founded in 1939 to promote the interests of cotton farmers, ginners, brokers, and manufacturers from the Southern, cotton-growing states. Its mission evolved over the years as new uses for cotton and its byproducts have been found; as competition from synthetic fibers developed; as fashion tastes changed; as government regulation increased; and in response to foreign competition in both farming and manufacturing . The NCC website states that its modern-day mission is "to ensure the ability of all U.S. cotton industry segments to compete effectively and profitably in the raw cotton, oilseed and U.S.-manufactured product markets at home and abroad." Throughout its existence, the NCC has been the contact point for issues affecting its members, legislators in Congress, allied agribusiness, and consumers.

One of the first NCC programs undertaken by to promote the versatility and value of cotton to consumers was the Maid of Cotton program, begun in 1939. This consisted of a beauty pageant open to young women born in one of the seventeen southern cotton growing states. The contestants were evaluated on the basis of beauty, personality, poise, good manners, and intelligence; a family background in cotton production was especially helpful. The girls had to apply for selection to compete in the program. At first this was done directly to the Memphis-based program but eventually a system of state Maid of Cotton programs were established, whose winners went on to compete in the national Maid of Cotton contest. The Maid of Cotton received numerous prizes, whose value and variety tended to increase over the years. In the late 1940s, the program added a scholarship prize, probably in emulation of the Miss America contest. The Maid of Cotton pageant was held each December in Memphis as part of that city's Cotton Carnival festivities. The winner was featured prominently on her own float in the Cotton Carnival parade, was feted at prestigious Carnival events, and was treated as royalty wherever she went. Selection as the Maid of Cotton carried a high degree of status and mature ladies in the South to this day proudly identify themselves as such.

The Maid of Cotton's main function, once crowned, was to serve as a goodwill and fashion ambassador for cotton; any publicity she gained was automatically positive publicity for the cotton industry. Accompanied by an NCC-appointed manager, the Maids embarked on an all-expenses-paid tour. The Maids appeared in full regalia at public events such as county fairs, parades, and holiday events; starred in fashion shows featuring all-cotton outfits; gave speeches to local chambers of commerce and other groups; and in general were the attractive personification of the cotton industry wherever they went. At first, the tours concentrated on the cotton states but they were later extended to major cities outside the cotton belt and came to include visits to legislators on Capitol Hill. Beginning in the mid-1950s, the Maids began touring internationally and in the 1970s and 1980s they frequently headed up fashion shows in Asia.

Over time, however, the publicity value of an industry-anointed beauty queen lost its attraction both to the public and --more importantly --to the press. In addition, the role of cotton in the South, particularly in Memphis, declined. In 1986 the contest was moved from Memphis to Dallas. Eventually the cotton industry withdrew its support for the program's scholarships; the 1993 Maid of Cotton was the last to be crowned." (Orr, Craig. "NMAH Collections Committee", memorandum, 2009)
Related Materials:
Materials in the Archives Center

National Cotton Council Records, circa 1960s-1980s (AC1177)

Southern Agriculture Oral History Project Records, 1986-1991 (AC0773)
Provenance:
This collection was donated by the Cotton Museum at the Memphis Cotton Exchange on October 14, 2009.
Restrictions:
The collection is open for research use.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Beauty contestants  Search this
Cotton textile industry  Search this
Cotton industry  Search this
Beauty contests -- United States  Search this
Genre/Form:
Videocassettes
Slides (photographs)
Scrapbooks -- 20th century
Reports
Programs -- 20th century
Photographs -- 20th century
Photograph albums -- 20th century
Audiotapes
Citation:
Maid of Cotton Records, 1939-1993, undated, Archives Center, National Museum of American History, Smithsonian Institution
Identifier:
NMAH.AC.1176
See more items in:
Maid of Cotton Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1176
Online Media:

Fashion

Maker:
Dick, A. L.  Search this
Physical Description:
ink (overall material)
paper (overall material)
Measurements:
image: 11 5/8 in x 15 1/8 in; 29.5275 cm x 38.4175 cm
Object Name:
engraving
Object Type:
Engraving
Place made:
World
Date made:
after 1838
ca 1842
Subject:
Horses  Search this
Chronology: 1830-1839  Search this
Horse Racing  Search this
Related Publication:
Wikipedia
Credit Line:
Harry T. Peters "America on Stone" Lithography Collection
ID Number:
DL.60.2823
Catalog number:
60.2823
Accession number:
228146
See more items in:
Cultural and Community Life: Domestic Life
Clothing & Accessories
Domestic Furnishings
Art
Peters Prints
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746b5-20ab-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_325115

The Curragh Race Course

Maker:
Goff, Joseph L.  Search this
Farrell, E.D.  Search this
Physical Description:
ink (overall material)
paper (overall material)
Measurements:
image: 20 in x 25 3/8 in; 50.8 cm x 64.4525 cm
Object Name:
lithograph
Object Type:
Lithograph
Place made:
United States: New York, New York City
Date made:
1867
Subject:
Horses  Search this
Adornment  Search this
Uniforms, Military  Search this
Architecture, Commercial Buildings  Search this
Related Publication:
Peters, Harry T.. America on Stone
Credit Line:
Harry T. Peters "America on Stone" Lithography Collection
ID Number:
DL.60.2829
Catalog number:
60.2829
Accession number:
228146
See more items in:
Cultural and Community Life: Domestic Life
Domestic Furnishings
Art
Peters Prints
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746b5-10da-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_325117

Fashion

Maker:
unknown  Search this
Measurements:
image: 9 in x 11 1/2 in; 22.86 cm x 29.21 cm
Object Name:
lithograph
Object Type:
Lithograph
Place made:
World
Date made:
n.d.
Subject:
Horses  Search this
Credit Line:
Harry T. Peters "America on Stone" Lithography Collection
ID Number:
DL.60.3604
Catalog number:
60.3604
See more items in:
Cultural and Community Life: Domestic Life
Clothing & Accessories
Domestic Furnishings
Art
Peters Prints
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746b5-1bdf-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_325820

Lady Suffolk, The Renowned Gray Mare , Record 2:26 Ridden by David Bryant.

Maker:
unknown  Search this
Measurements:
image: 8 in x 10 1/2 in; 20.32 cm x 26.67 cm
Object Name:
chromolithograph
Object Type:
Chromolithograph
Place made:
World
Date made:
1889
Subject:
Horses  Search this
Chronology: 1880-1889  Search this
Horse Racing  Search this
Credit Line:
Harry T. Peters "America on Stone" Lithography Collection
ID Number:
DL.60.3637
Catalog number:
60.3637
See more items in:
Cultural and Community Life: Domestic Life
Domestic Furnishings
Art
Advertising
Peters Prints
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746b5-0d7c-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_325849

Nancy Reagan standing with Queen Raja Pochaiskie Agong

Depicted (sitter):
Reagan, Nancy  Search this
Maker:
Walker, Diana  Search this
Physical Description:
paper (overall material)
Measurements:
overall: 16 in x 20 in; 40.64 cm x 50.8 cm
Object Name:
photograph
Place made:
Malaysia: Kuala Lumpur, Kuala Lumpur
Date made:
1986-05-02
Subject:
First Ladies  Search this
ID Number:
2003.0250.024
Catalog number:
2003.0250.024
Accession number:
2003.0250
See more items in:
Work and Industry: Photographic History
Photography
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746ab-81e8-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_1274515

Philadelphia and Elizabeth Wharton

Original artist:
Van Dyck, Anthony  Search this
Engraver:
Gunst, Pieter Stevens van  Search this
Publisher:
Boydell, John  Search this
Boydell, Josiah  Search this
Physical Description:
paper (overall material)
ink (overall material)
Measurements:
overall: 52.25 cm x 33.5 cm; 20 9/16 in x 13 3/16 in
Object Name:
Print
print
engraving
Object Type:
Engraving
Place made:
United Kingdom: England, London
Date made:
1778
Subject:
Children  Search this
Dogs  Search this
Costume  Search this
Credit Line:
Marsh Collection
ID Number:
1978.0534.03.71
Accession number:
1978.0534
Catalog number:
1978.0534.03.71
See more items in:
Work and Industry: Graphic Arts
Communications
Marsh Collection
Art
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746ad-e669-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_786111

Miniature Wedgwood creamer from the White House, Washington, D.C., ca. 1890

Associated person:
Cleveland, Grover  Search this
Physical Description:
ceramic (overall material)
Measurements:
overall: 2 in x 1 in; 5.08 cm x 2.54 cm
Object Name:
pitcher, cream
Date made:
1890s
Credit Line:
Dr. Emanuel Newman
ID Number:
PL.288940.01
Catalog number:
288940.01
Accession number:
288940
See more items in:
Political and Military History: Political History, White House/First Ladies Collection
Souvenir Nation
Government, Politics, and Reform
Exhibition:
Souvenir Nation
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746a3-2d1f-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_514953

Soul Train Music Awards Records

Donor:
Soul Train Holdings, LLC  Search this
Extent:
1 Cubic foot (1 box)
Type:
Collection descriptions
Archival materials
Programs
Posters
Press releases
Articles
Date:
1987 - 2004
Summary:
The collection consists of printed materials, including programs, press kits, prints, slides and posters from various award presentations given by the syndicated television program Soul Train from 1987 to 2004. These include the Soul Train Music Awards, Soul Train Lady of Soul Awards, Soul Train Comedy Awards, and Soul Train Divas and Kings.
Scope and Contents:
The collection consists of printed materials, including programs and press kits, and photographic prints, slides and posters from various award presentations given by Soul Train. These include the "Soul Train" Music Awards, "Soul Train" Lady of Soul Awards, "Soul Train" Comedy Awards, "Soul Train" Divas and Kings.

Series 1, Award Programs, 1987-2004, is subdivided into five subseries: Subseries 1, Soul Train Award Programs, 1987-2004; Subseries 2, Lady of Soul Award Programs, 1995-2003; Subseries 3, Christmas StarFest, 1998-1999, 2003; Subseries 4, Comedy Awards Program, 1993.

Subseries 1, Soul Train Award Programs, 1987-2004, consists of printed programs and press kits for the annual awards event, held each year in Los Angeles, California. The press kits contain biographies for the award recipients, press releases, publicity prints and slides of award recipients. The prints and slides were assembled by Tribune Entertainment Company. In 1995, there was a twenty-fifth anniversary Hall of Fame Special. The history of the "Soul Train" story is chronicled in this 1995 anniversary program.

Subseries 2, Lady of Soul Award Programs, 1995-2003, consists of printed programs, prints, slides, and press kits with biographies and press releases honoring great women in the world of entertainment. The Lady of Soul Awards was the first-ever show format specially designed to honor female entertainers.

Subseries 3, Christmas StarFest, 1998-1999, 2003, consists of printed advertisements and press kits for "Soul Train" Christmas Starfest, a television special of major music stars. The press kits contain biographies, publicity prints, and slides of entertainers who participated.

Subseries 4, Comedy Awards Program, 1993, consists of two programs for the first annual "Soul Train" Comedy Awards. The 1993 debut was the only time the show was produced.

Subseries 5, Divas and Kings Program, 2000, consists of print advertisements for a special Soul Train thirtieth anniversary special featuring performances by a variety of entertainers.

Series 2, Posters, 1989, consists of two posters from the 1989 Soul Train Awards honoring Michael Jackson.

Series 3, Ephemera, 1990, 2001, consists of a tribune Entertainment Company publication, That's Entertainment from 1990 and newspaper clippings about Soul Train creator, Don Cornelius, Los Angeles Times, 2001.
Arrangement:
The collection is arranged into three series.

Series 1, Award Programs, 1987-2004

Subseries 1, Soul Train Award Programs, 1987-2004

Subseries 2, Lady of Soul Award Programs, 1995-2003

Subseries 3, Christmas Starfest, 1998-1999, 2003

Subseries 4, Comedy Award Program, 1993

Subseries 5, Divas and Kings Program, 2000

Series 2, Posters, 1989

Series 3, Ephemera, 1990, 2001
Biographical / Historical:
Soul Train, was the longest-running syndicated television series in American history. Don Cornelius, a former disc jockey, created "Soul Train" in 1970 for the Chicago television station WCIU and served as its writer, producer and host. When it became a local sensation, he moved the show to Los Angeles and began broadcasting nationally in 1971, beginning a thirty-five year run in syndication. Soul Train presented rhythm and blues, soul, and hip hop performers, though sometimes funk, jazz, disco, and gospel artists were featured.

Born on Chicago's South Side on September 27, 1936, Cornelius had an early craving to go into broadcasting. He graduated from DuSable High School in 1954, served in the Marine Corps and then returned to Chicago to marry Delores Harrison. They had two sons, Anthony and Raymond. In 1966, Cornelius gave up a career selling insurance and cars to take a three-month broadcast course. He landed a job as a substitute disc jockey at WVON in Chicago and later as a sports anchor on the television program "A Black's View of the News." He produced the "Soul Train" pilot with four-hundred dollars of his own money, taking the title from a road show he had created for local high schools. Cornelius stepped down as host of the "Soul Train" in 1993, but the show continued to air for another decade with guest hosts presiding. In 2001, Cornelius married Viktoria Chapman, but divorced her in 2009.

In 2008, Cornelius sold the "Soul Train" franchise and the archives to a subsidiary of Vibe Holdings LLC. Over 1,117 episodes were produced. The musical artists who performed on "Soul Train" included many of the greatest African American performers of the last decades--Aretha Franklin, Ray Charles, James Brown, the Jackson Five--and many Motown acts. Over its long history, the show primarily featured performances by rhythm and blues, soul, and hip hop artists, although funk, jazz, disco, and gospel artist also appeared. While most of these artists were African American, in later years the show featured some white performers such as Elton John and David Bowie. Singer Gino Vanelli was the first to integrate the show, in 1975, when Cornelius invited him to board the train to sing his hit, "People Gotta Move."

Cornelius also produced a number of award shows and annual specials, including the Soul Train Music Awards, the Soul Train Lady of Soul Awards, and the Soul Train Christmas Starfest. African American performers were predominantly featured in these shows and they served as a welcome counterpoint in the black musical community to what were perceived of as white-dominated award programs.
Related Materials:
Materials Held at Other Organizations

Library of Congress Copyright Office

Complete documentary sets of each "as broadcast" episode in DigiBeta or 1/2" VHS format and written transcriptions. "Soul Train" deposited this material at the Library of Congress Copyright Office in 2001.
Provenance:
The collection was donated by Soul Train Holdings, LLC, through Kenard Gibbs, CEO on August 12, 2011.
Restrictions:
The collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Soul musicians  Search this
Soul music  Search this
African American music -- 20th century  Search this
Rhythm and blues music  Search this
Award presentations  Search this
Genre/Form:
Programs
Posters
Press releases
Articles
Citation:
Soul Train Music Awards Records, 1987-2004, Archives Center, National Museum of American History, Smithsonian Institution
Identifier:
NMAH.AC.1223
See more items in:
Soul Train Music Awards Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1223

Bobby Short Papers

Creator:
Short, Bobby  Search this
Names:
Carlyle Hotel New York, New York  Search this
Hildegarde, 1906-2005  Search this
Mercer, Mabel, 1900-1984  Search this
Minnelli, Liza  Search this
Putney, Charles  Search this
Photographer:
Bull, Clarence Sinclair, 1896-1979  Search this
Extent:
13.6 Cubic feet (35 boxes)
Type:
Collection descriptions
Archival materials
Correspondence
Clippings
Business records
Music
Contracts
Photographs
Passports
Posters
Scrapbooks
Concert programs
Place:
New York (N.Y.) -- 20th century
Date:
1908-2006
Summary:
Bobby Short was a singer and pianist whose career spanned seven decades. An interpreter of American popular music, he became a performer in childhood and remained active until his death. He is best known for his more than 35 years as performer-in-residence at the Hotel Carlyle's Café Carlyle in New York City. This collection contains personal papers and photographs as well as business papers, musical materials and photographs relating to Mr. Short's career as a performing artist.
Scope and Contents:
This collection consists of personal materials relating to Mr. Short's childhood, family, and friends as well as business materials relating to his career as a performer. These include photographs, correspondence, business documents, periodicals, musical materials, manuscripts and awards. Most of the material is arranged chronologically. The container list is detailed as to the type and date of the materials.

Series 1, Personal Materials, circa 1908-2005. This series is divided into four Subseries: Early Life in Danville, Illinois; Awards, Honors, and Milestones; Personal Ephemera and Miscellaneous Publications; and Original Artworks owned by Bobby Short. Subseries 1 includes poems written in childhood and two high school annuals. Subseries 2 includes numerous citations and awards as well as three Grammy nominations. Subseries 4 contains small prints and sketches as well as larger works by various artists.

Series 2, Correspondence, circa 1950-2005. This Series is divided into three Subseries: Personal Correspondence; Correspondence with Celebrities and Notable People; and Business Correspondence and Related Materials. The material is arranged chronologically. The material in Subseries 1 and 2 consists of letters, telegrams, invitations, and notes.

Series 3, Photographs, circa 1908-2005. This Series is divided into six Subseries: With and of Family and Friends; With Celebrities and Notable People; Other Performers, Notable People, and Autographed; In Performance; Publicity, Fashion, and Advertising; and Photographs of Artworks Depicting Bobby Short.

Subseries 1 contains a number of early family photographs and early photographs of Bobby Short. Subseries 1 and 3 include photographs by Carl Van Vechten. Subseries 1 and 5 include photographs by Horst, Hurrell, and Scavullo. Subseries 4 contains photographs of Bobby Short in performance, both alone and with others.

Series 4, Contracts and Related Documents, 1953-2005. This series is divided into six Subseries: Appearances in the United States and Foreign Countries; Film, Radio and Television Appearances; Recording Contracts, Royalty Statements and Related Materials; Print, Radio and Television Advertising; Licensing Proposals; and Union and Labor Department Documents.

Subseries 1 is arranged as follows: Hotel Carlyle Contracts; United States Contracts arranged alphabetically by state. These are followed by foreign contracts arranged alphabetically by name of country. Subseries 2 is arranged as follows: contracts and related materials for radio appearances, television appearances and appearances in films. Subseries 3 consists of recording contracts and royalty statements arranged chronologically and by company. Subseries 4, 5, and 6 are arranged chronologically.

Series 5, Programs, Publicity, and Promotion, 1956-1996. This series is divided into three Subseries: Programs for Performances by Bobby Short; Newspaper Clippings and Magazines; and Promotional Materials.

Subseries 1 consists primarily of programs for performances at concert halls. Subseries 2 consists largely of newspaper and entertainment magazine notices from the 1950s and 1960s. Subseries 3 includes flyers, announcements and table cards.

Series 6, Special Events, 1963-2003. This series consists of materials relating to special events such as charity benefits and anniversary celebrations at which Short performed or was otherwise involved. Several of these events benefited the National Association for the Advancement of Colored People (NAACP).

Series 7, Musical Materials, circa 1920s-1995. This series consists of a variety of materials relating to music; publications, sheet music, lyrics, recording contracts, album covers, and two 45 rpm recordings. Song lists, discographies, and articles about music are included.

Series 8, Theatrical Productions as Producer or Investor, 1979-1988 This series consists of contracts and performance materials for productions for which Bobby Short acted as a producer and/or investor. Programs, correspondence, and publicity materials are included; also partnership documents and financial statements.

Series 9, Manuscripts, Research, and Publishing Materials, circa 1954-1997. This series is arranged in two Subseries: Writings: Bobby Short; Writings: Others.

Subseries 1 includes a partial manuscript for Black and White Baby and research and other materials for a proposed volume, Black Lady Singers, that was not written. Subseries 2 consists of miscellaneous writings by others including a partial script for a play, Tinsel Town, and a film script, Johnny Twennies.
Arrangement:
The papers are arranged in nine series

Series 1, Personal Materials, circa 1908-2005

Subseries 1, Early Life in Danville, Illinois, 1924-1942

Subseries 2, Awards, Honors and Milestones, 1964-2005

Subseries 3, Personal Ephemera and Miscellaneous Publications, 1937-2002

Subseries 4, Original Artworks Owned by Bobby Short, 1841-1990s

Series 2, Correspondence, circa 1938-2005

Subseries 1, Personal Correspondence, 1950s-2004

Subseries 2, Correspondence with Celebrities and Notable People, 1962-2004

Subseries 3, Business Correspondence and Related materials, 1938-2005

Series 3, Photographs, circa 1908-2005

Subseries 1, With and of Family and Friends, circa 1908-2005

Subseries 2, With Celebrities and Notable People, circa 1953-1990s

Subseries 3, Other Performers, Notable People, and Autographed, circa 1920s-1990s

Subseries 4, In Performance and Related Subjects, circa 1940s-2001

Subseries 5, Publicity, Fashion, and Advertising, circa 1930s-2000s

Subseries 6, Photographs of Artworks Depicting Bobby Short, circa 1960s-1990s

Series 4, Contracts and Related Documents, circa 1953-2005

Subseries 1, Appearances in the United States and Foreign Countries, circa 1953-2005

Subseries 2, Radio, Television, and Film Appearances, 1978-2000

Subseries 3, Recording Contracts, Royalty Statements and Related Materials, 1955-2003

Subseries 4, Print, Radio and Television Advertising, 1976-1997

Subseries 5, Licensing Proposals, 1984-2000

Subseries 6, Union and Labor Department Documents, 1981-2005

Series 5, Programs, Publicity, and Promotion, 1956-1996

Subseries 1, Programs for Performances by Bobby Short

Subseries 2, Newspaper Clippings and Magazines

Subseries 3, Promotional Materials

Series 6, Special Events, 1963-2003

Series 7, Musical Materials, circa 1920-1995

Series 8, Theatrical Productions as Producer or Investor, 1979-1988

Series 9, Manuscripts, Research, And Publishing Materials, circa 1954-1997

Subseries 1, Writings: Bobby Short

Subseries 2, Writings: Others
Biographical / Historical:
Bobby Short (Robert Waltrip Short) was born to Rodman and Myrtle Short on September 15, 1924, in Danville, Illinois. He was one of six surviving children. As part of the town's relatively small African American community, the Short family maintained a middle-class standard of living, even during the Great Depression. Rodman Short pursued several occupations but spent most of his life as a coal miner in West Virginia and was seldom at home. Myrtle Short, a domestic worker, was a fastidious housekeeper who expected a high standard of deportment in her children. In Bobby Short's first memoir, Black and White Baby, he wrote: "Except for our color, we conformed in almost every degree to the image of the white Anglo-Saxon Protestant-in our manners, our mores, and our way of life." Music was an important part of that life; many members of the extended family played instruments or sang, some professionally. Short first played a song by ear at the family upright piano when he was four years old and began his life-long love affair with words and music. Church, school, vaudeville, and minstrel shows provided his earliest musical influences and repertoire; his innate musicality and enthusiasm enabled him to become a skilled performer at an early age. By the time he was ten years old, he was playing and singing in local night spots and as far away as Indianapolis. At twelve, he was playing in vaudeville, at times billed as "the Miniature King of Swing." At thirteen, he returned to Danville, attended high school, and after graduating in 1942, left his home town to begin his professional life in earnest.

Short spent the 1940s and early 1950s as an increasingly successful entertainer in sophisticated night clubs and jazz venues in Chicago and other Midwestern cities, California, and New York, as well as Paris and London. While his early repertoire featured novelty songs and boogie-woogie, as he matured he embraced the standards of Cole Porter, George Gershwin, Irving Berlin, and other notable composers and song writers. He enthusiastically promoted the work of African American composers such as Duke Ellington, Cab Calloway, Fats Waller and Andy Razaf. His encyclopedic knowledge of popular songs, both the well-known and the obscure, gave his performances a freshness that delighted his audiences.

In 1956, Short moved to New York City, taking up residence in a Carnegie Hall studio apartment. His career as a "saloon singer" (his words) continued in New York and in frequent visits to the Midwest and California. He appeared in theatrical roles and began recording for Atlantic Records. In 1968 his concert at Carnegie Hall with Mabel Mercer led to his engagement at the intimate Café Carlyle at the Hotel Carlyle. He remained there, playing for six months of the year, for the rest of his life. His performances at the Carlyle made him a darling of society and an icon of sophisticated New York style. In the early 1970s his album "Bobby Short Loves Cole Porter" introduced him to a larger audience; he published his first memoir, Black and White Baby, in 1971.

Short recorded numerous albums, earning several Grammy nominations. He appeared on radio and television, occasionally acted on stage and was seen in small roles in several films. He produced "Black Broadway," a theatrical review featuring many veteran performers he had long revered; he was instrumental in the revival of Alberta Hunter's career. Four Presidents--Nixon, Carter, Clinton and Reagan--invited him to perform at the White House. When he was not at the Café Carlyle, he traveled extensively in the United States and abroad, appearing in both night clubs and symphony halls. Success enabled him to purchase a villa in the south of France. His second memoir, Bobby Short, the Life and Times of a Saloon Singer, was published in 1995. Short earned many awards and honors during his lengthy career and was named a Living Legend by the Library of Congress in 1999. He died in New York on March 21, 2005.

Sources: Short, Bobby. Black and White Baby, New York: Dodd, Mead & Company,1971. Short, Bobby (with Robert Mackintosh). Bobby Short, the Life and Times of a Saloon Singer, New York: Clarkson N. Potter, 1995.
Related Materials:
Objects (2006.0071): awards, clothing, medals, and a music portfolio, including thirteen sound recordings (1984.0134), are housed in the Division of Music, Sports, and Entertainment, National Museum of American History, Smithsonian Institution.
Provenance:
Bequeathed to the Smithsonian Institution by Bobby Short.
Restrictions:
This collection is open for research use.

Physical Access: Researchers must handle unprotected photographs with gloves. Researchers must use reference copies of audio-visual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow. Researchers must use photocopies of scrapbooks due to the fragility of the originals, unless special access is approved.

Technical Access: Listening to sound recordings requires special appointment; please inquire.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Entertainment  Search this
Works of art  Search this
African American entertainers -- 20th century  Search this
Vaudeville  Search this
Pianists  Search this
Nightclubs  Search this
Popular music -- 20th century -- United States  Search this
Musicians -- 20th century  Search this
Music -- 20th century -- United States  Search this
Genre/Form:
Correspondence -- 20th century
Clippings
Business records -- 20th century
Music -- Manuscripts
Contracts
Photographs -- Black-and-white photoprints -- Silver gelatin -- 20th century
Passports
Posters
Scrapbooks -- 20th century
Concert programs
Citation:
Bobby Short Papers, Archives Center, National Museum of American History
Identifier:
NMAH.AC.0946
See more items in:
Bobby Short Papers
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-0946
Online Media:

Dale-Patterson Family collection

Creator:
Dale, Dianne  Search this
P.H. Polk, 1898-1984  Search this
Names:
Barry, Marion, 1936-2014  Search this
Dale, Almore M., 1911-1984  Search this
Dale, Dianne  Search this
Dale, John Henry, Jr., 1888-1973  Search this
Dale, Lucille Emma Patterson, 1889-1973  Search this
Dale, Marie Howard, 1914-2011  Search this
Dale, Norman Edward, 1908-1991  Search this
Garner, Araminta Dale, 1913-1987  Search this
Patterson, Frederick D. (Frederick Douglass), 1901-1988  Search this
Patterson, Wilhelmina Bessie, 1888-1962  Search this
Extent:
6 Linear feet (9 boxes)
Type:
Collection descriptions
Archival materials
Photographs
Programs
Clippings
Correspondence
Ephemera
Postcards
Place:
Anacostia (Washington, D.C.)
Date:
1866 - 1990.
Summary:
The Dale-Patterson family papers, which date from 1866 to 2010 and measure 6 linear feet, document the personal and professional lives of the Dale-Patterson family who came to live in Hillsdale, Anacostia, area of Washington, D.C., in 1892.
Scope and Contents note:
The Dale-Patterson family papers, which date from 1866 to 1990 and measure 6 linear feet, document the personal and professional lives of the Dale-Patterson family who came to live in Hillsdale, Anacostia, area of Washington, D.C., in 1892. The collection is comprised of correspondence, photographs, clippings, and ephemera.
Arrangement note:
The collection is arranged in four series:

Series 1: Dale-Patterson Family papers Series 2: Charles Qualls papers Series 3: Community Organizations Series 4: Subject Files
Biographical/Historical note:
The Dale family came to Washington, DC in 1886 when John Henry Dale, Sr., a gifted self-taught man, obtained a position as clerk in the newly contracted Pension Bureau building at 5th and G Streets, NW. First they lived near 13th Street and Florida Avenue, NW, then moved to Howard Road in Anacostia. Dale built a house at 2619 Nichols Avenue, now Martin Luther King, Jr. Avenue, drawing the plans and supervising the construction. The Dales and only one other family lived in this solidly built house for 100 years before it was sold to a church group and demolished.
General Note:
Finding Aid Note: This finding aid is associated with a MARC collection-level record.361883
Provenance:
The Dale-Patterson Family collection was donated to the Anacostia Community Museum on April 07, 2013.
Restrictions:
Use of the materials requires an appointment. Please contact the archivist at acmarchives@si.edu.
Rights:
The Dale-Patterson Family collection is the physical property of the Anacostia Community Museum. Literary and copyright belong to the author/creator or their legal heirs and assigns. Rights to work produced during the normal course of Museum business resides with the Anacostia Community Museum. For further information, and to obtain permission to publish or reproduce, contact the Museum Archives.
Topic:
African Americans  Search this
African American families  Search this
Genre/Form:
Photographs
Programs
Clippings
Correspondence
Ephemera
Postcards
Citation:
Dale-Patterson Family collection, Anacostia Community Museum Archives, Smithsonian Institution, gift of Dianne Dale.
Identifier:
ACMA.06-074
See more items in:
Dale-Patterson Family collection
Archival Repository:
Anacostia Community Museum Archives
EDAN-URL:
ead_collection:sova-acma-06-074
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Online Media:

Aretha Franklin

Artist:
Milton Glaser, 26 Jun 1929 - 26 Jun 2020  Search this
Sitter:
Aretha Louise Franklin, 25 Mar 1942 - 16 Aug 2018  Search this
Medium:
Color photolithograph
Dimensions:
Sheet: 63.5 x 63.5cm (25 x 25")
Frame: 101.4 × 85.9 × 4.8 cm (39 15/16 × 33 13/16 × 1 7/8")
Type:
Print
Date:
1968
Topic:
Poster  Search this
Aretha Louise Franklin: Female  Search this
Aretha Louise Franklin: Performing Arts\Performer\Musician\Singer  Search this
Aretha Louise Franklin: Performing Arts\Performer\Musician\Singer\Popular  Search this
Aretha Louise Franklin: Performing Arts\Performer\Musician\Singer\Rhythm and Blues  Search this
Aretha Louise Franklin: Presidential Medal of Freedom  Search this
Portrait  Search this
Credit Line:
National Portrait Gallery, Smithsonian Institution; 2015 Portrait of a Nation Prize Recipient
Object number:
NPG.2011.121
Restrictions & Rights:
Usage conditions apply
Copyright:
© Milton Glaser
See more items in:
National Portrait Gallery Collection
Data Source:
National Portrait Gallery
GUID:
http://n2t.net/ark:/65665/sm4bf4f32a2-8268-4ff1-bd73-af2956825ad1
EDAN-URL:
edanmdm:npg_NPG.2011.121

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