Film, sound recordings and documentary material relating to the history of Tupperware home parties and the Damigella Tupperware distributorship in Everett, Massachusetts.
Scope and Contents:
Because of their long affiliation with Tupperware, the Damigellas have amassed a significant collection of archival documentation and memorabilia relating to the history of Tupperware, and particularly to the sales practices and sales force training methods of this highly successful, widely emulated, international corporation.
The collection includes film, sound recordings and printed material relating to Tupperware sales practices and methods of sales force motivation and control.
Arrangement:
The collection is arranged in ten series. Within each series, materials are arranged chronologically.
Series 1: CATALOGS, 1957-1997
Series 2: GAMES AND DEMONSTRATION GUIDES, 1965-1990
Series 3: ADVERTISING, 1970-1980
Series 4: TUPPERWARE INTERNATIONAL, 1960-1990
Series 5: RECRUITMENT, DEALERSHIP AND MANAGERSHIP, 1960-1995. Proscriptive and motivational literature about working for Tupperware.
Series 6: SOUND RECORDINGS, 1953; 1977-78
Series 7: OUR WORLD MAGAZINE, 1976-1991. Sales force magazine, containing demonstration, recruitment and sales advice; product information; and profiles of successful dealers, managers and distributors.
Series 8: JUBILEE PUBLICATIONS, 1967-1982. Publications reviewing and highlighting Jubilee, the annual sales force gathering in Orlando, Florida.
Series 9: DAMIGELLA DISTRIBUTORSHIP AND TUPPERWARE HISTORICAL MATERIALS, 1960-1991. News clippings, research reports, and other background information about Tupperware and the Damigella distributorship, including a chronology compiled by Tom Damigella, Jr.and material assembled by the son of Stanley Home Products and Tupperware salesman Norman Squires relating to his contributions to or innovation in the home party plan.
Series 10: MOVING IMAGES, 1951-1991. 54 16mm films and 2@ VHS videotapes. Film and video mastering and duplication were made possible by a gift from Tupperware International.
There are six subseries.
Subseries 1: Promotional/Motivational Films, 1960-1992. Contains promotional and motivational films featuring activities organized by the company to bring dealers and distributors together, usually with statements from Tupperware executives. Contains product promotion films introducing new Tupperware to the sales force. Contains Jubilee films showcasing the annual celebration, showing award ceremonies, games, music and entertainment (including appearances by Anita Bryant, Waylon Jennings and Pat Boone).
Subseries 2: Training Films, 1952-1997. Includes step-by-step guides to planning Home Parties, learning sales techniques, demonstrating products, and introducing new sales promotions. One film gives tips on safe driving to and from the Tupperware parties, for managers using cars leased by the distributorship for their use.
Subseries 3: Corporate Films, 1958-1992. Includes films showing product development from design to end result as well as discussions of business strategies.
Subseries 4: Commercials, 1983-1994. Presents new products; emphasizes effectiveness and efficiency of using Tupperware.
Subseries 5: Home Movies, 1951-1997. Includes home movies shot by Tupperware distributors Tom and Ann Damigella. This material includes tributes to the Damigellas.
Subseries 6: Acquired Films, 1961. Non-Tupperware films acquired by the Damigellas.
Biographical / Historical:
Ann and Tom Damigella already had experience selling Stanley Home Products when they encountered Tupperware in 1947. Mr. and Mrs. Damigella foresaw great possibilities with the new product, and immediately decided to add Tupperware to the line of products they offered door to door. In 1950, they attended the first "round table" meeting with Earl Tupper (inventor of Tupperware), Brownie Wise (who perfected Tupperware's home party sales system) and sixteen to twenty other Tupperware distributors from around the country. The Damigellas quickly became some of the top Tupperware sales people in the country; in 1952 they were awarded a Cadillac as one of the top six movers of Tupperware in North America. Self-proclaimed Tupperware people, their son, Tom Damigella, Jr., and son-in-law, Jon Nelson, followed them into the business, making the Damigella Distributorship the oldest and among the most successful distributorships in the country -- the distributorship has been in the top 25 in sales every year since the early 1960s. Tom. Jr. manages the distributorship since his father's retirement in 1994; Jon Nelson went on to become one of Tupperware's regional vice-presidents.
Related Materials:
Tupperware may also be found in the Museum's Division of Domestic Life (now Division of Cultural and Community Life). Researchers interested in the history of Tupperware should also consult the Earl Tupper (AC#470) and Brownie Wise (AC#509) Collections in the Archives Center.
Provenance:
The collection was donated to the Archives Center of the National Museum of American History by Ann and Thomas Damigella in July 1997.
Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Topic:
Plastic container industry -- 1950-2000 Search this
Introduction by Brownie Wise, holds up "Know How" booklet. Then: "Welcome to Tupperware Party with Marge Rogers" sign; Rogers demonstrates how to hold a Tupperware party and highlights specific Tupperware products.
Arrangement note:
16mm color composite optical track print, 1526 feet
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Advice on how to avoid road accidents; tips on safe driving.
Arrangement note:
16mm color composite optical track print, 415 feet
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Presents new sales deal (valid for five weeks): customers get 25% savings on Tupperware if they bring in their old storage containers (such as margerine or deli tubs) in exchange; also tells how to get customers to buy an entire set. Jennie Halloran and Bob Ulrich emcee.
Arrangement note:
½" videocassette, c. 12:10 mins.
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Presents Tuppertoys: their safety features, how they function, what kids can learn etc.
Arrangement note:
½" videocassette, c. 17:40 mins.
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Tupperware manager explains planning to new hostess recruit; another manager explains how to round up friends, plan mailing list. Video must be a copy; beginning is recorded over with speech and video is cut off at end.
Arrangement note:
½" videocassette, c. 32: 25 mins.
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Gaylin Olson and Muppet-like figure present new Ultra 21 ovenware. Francine Watkins comments on six new videos for distributors, managers and dealers:
Arrangement note:
½" videocassette, c. 75 mins.
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Tips for salespeople on demonstrating. New products demo. Manager Sharon demonstrates barbeque products by a swimming pool. Manager Diane demonstrates a juice pitcher.
Arrangement note:
½" videocassette, c. 11 mins.
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Step-by-step guide to organizing a customer's kitchen with Modular Mates. Manager Patty Wilson is shown the ropes by "fairy-godmanager" Sharon. Steps include:
Arrangement note:
½" videocassette, c. 39:15 mins.
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Francine Watkins interviews managers Jeanette Anderson and Lynne Baker; discussion about new 'pay with order' system (i.e. you pay as soon as you order Tupperware). Second interview with distributor Nan Simonsen on the merits of 'pay with order'.
Arrangement note:
½" videocassette, c. 1h
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Managers, salespeople, dealers (Francine Watkins, Donna Grijalva, Amy Bailey, and others) at a table discussing and answering sales technique questions over the phone.
Arrangement note:
16mm color composite optical track print, 711 feet
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Full title credits: "Dating: The Service Approach - Special Report - The Sales Force Perspective". Distributors, managers, consultants (Debbie Gillis, Cindy Montgomery, Cindy Walloch, Terry Robertson, Judy Ciesla) on selling strategies: 1) Connect with the customer, 2) Suggest further services, 3) Listen and respond, 4) Offer alternatives, 5) Close.
Arrangement note:
16mm color composite optical track print, 468 feet
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
Presents Counter Savers: Tupperware storage products for kitchen if you have limited counter space. Gives recipe for Impressions Refrigerator Cake (from the Impressions range of Tupperware). Presents Modular Mates Super Ovals containers. Explains steps for a successful party when demonstrating the Counter Savers and Modular Mates.
Arrangement note:
½" videocassette, c. 16:35 mins.
Collection Restrictions:
Collection is open for research but the fils are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Most items have copyright and/or trademark restrictions. Tupperware films: Most duplication and use of films in commercial and non-commercial productions requires written permission from the Tupperware Corporation. See repository for details.
Collection Citation:
Ann and Thomas Damigella Collection, 1951-1997, Archives Center, National Museum of American History
The Duncan Family Yo-Yo Collection consists of papers, photographs, advertising materials, scrapbooks, clippings and audio-visual materials. These materials trace the rise and fall of the companies owned by the Duncan family as well as the world of yo-yo's. The materials date from 1929 to 2002, with the bulk of the material focused on the Donald F. Duncan, Inc., and the companies that would become Playmaxx, Inc.
The collection is arranged in seven series. Series one contains business material pertaining to Donald F. Duncan, Inc., and its spin off companies. Series two contains material about Donald F. Duncan, Inc. It contains business records, correspondence, photographs, advertising materials, contest materials, information about demonstrators, and sales. Series three describes the creation of Duncraft, Inc. and how it changed names to Duracraft, Inc., finally becoming Playmaxx, Inc. The series contains material on the creation of a small business, photographs, advertising materials, instructional materials, patents and correspondence. Series four contains newspaper clippings arranged by dates. Series five contains information on the competitors of Donald F. Duncan, Inc, and Playmaxx, Inc. as well as information on the Flambeau Corporation who had bought out the Duncan name and was continuing to sell yo-yos. Series six contains information on yo-yos in general. It has materials including articles, magazines, books, music, information on the Smothers Brothers, and miscellaneous material. Series seven contains audio-visual materials including commercials, videos, audio tape and
records.
Arrangement:
Collection is divided into eight series.
Series 1, Donald F. Duncan, Inc. Records, 1930-1985
Subseries 1, Minute books, 1930-1967
Subseries 2, Correspondence, 1930-1985
Subseries 3, Organizational Materials, 1959, 1962
Subseries 4, Conference Reports, 1962-1963
Subseries 5, Financial materials, 1959-1965
Subseries 6, Employee and Personnel Materials, 1962-1964
Subseries 3, Advertising and Promotional materials, 1982-1990
Subseries 4, Financial Materials, 1990-1995
Subseries 5, Employee and Personnel materials, 1990-1995
Subseries 6, Sales Materials, 1981-1997
Subseries 7, Patents, 1974-1997
Subseries 8, Production Materials, 1980-1992
Subseries 9, Newsletters and Releases, 1978, 1997
Subseries 10, Programs, 1981-1997
Subseries 11, Duracraft, 1977-1986
Subseries 12, Competitors, 1976-1997
Subseries 13, Miscellaneous, 1997
Series 3: Yo-Yo's, 1928-2002
Subseries 1, Newspaper clippings, 1929-1999
Subseries 2, Articles, 1952-1998
Subseries 3, Books, 1978-2000
Subseries 4, Instructional Materials, undated
Subseries 5, Magazine, 1958-2002
Subseries 6, Newsletters, 1988-1999
Subseries 7, Music, 1930-1964
Subseries 8, Competitors, 1958-1992
Subseries 9, Contests, 1997-2000
Subseries 10, Photographs, undated
Subseries 11, Miscellaneous, 1930-2002
Series 4, Other Toys, 1935-1991
Subseries 1, Toys, 1935-1991
Subseries 2, Photographs of Other Toys, undated
Subseries 3, Photographs of Tops, undated
Series 5, Audiovisual Materials, 1946-1996
Biographical / Historical:
Donald F. Duncan (1892-1971), a businessman who had successfully marketed parking meters and ice cream, began to sell yo-yos after seeing them on a visit to California. Duncan founded Donald F. Duncan, Inc. in 1930, running it with the help of family members and soon got the word yo-yo trademarked. Duncan marketed the yo-yo successfully by using traveling demonstrators, many who were Filipinos, to hold contests around the country to increase demand. Duncan claimed the yo-yo was once a primitive hunting weapon in the Philippines and whose name meant "come-come". Duncan also used the slogan, "If it isn't a Duncan, it isn't a Yo-Yo."
As the company became more successful a plant in Luck, WI was constructed to be near the maple used to produce the yo-yos. The management division remained in Chicago, where it shared some of the same staff as the Duncan Parking Meter Company. The company also began to branch out, trying to create new toys and products, including a line of tops and selling plastic yo-yos. In the early 1960s the company, now run by Donald F. Duncan, Jr., began an aggressive and expensive marketing campaign using television ads, creating a huge demand for yo-yos that the Luck plant could not keep up with.
By 1965 Donald F. Duncan, Inc. was in financial trouble. The company was unable to keep up with demand for yo-yos, losing out to other brands. They lost an expensive legal battle Royal Tops over trademark infringement. The court ruled that the word yo-yo was the generic word for the toy. In 1965 the company's creditors wanted their money and the company filed for bankruptcy. The company was auctioned off in 1966, with the Flambeau Corporation, owners of the plastic yo-yo molds, buying the Duncan name and continuing to produce Duncan Yo-Yos.
In the early 1970s, Donald F. Duncan Jr. wanted to return to the yo-yo business. He created and received a patent for a plastic yo-yo that was balanced to maximize spin time, allowing tricks to be performed better and longer. Duncan created a series of companies, Duncraft, Inc., in 1976, Duracraft, Inc., in 1977, and finally Playmaxx, Inc., in 1987, to market his new yo-yo. These companies, based in Arizona, were primarily run by Duncan and his wife Donna. They focused on school demonstrations and other programs to sell yo-yo's. The yo¬yo, known as the ProYo, has removable sides allowing it to be display any type of logo. In addition to Playmaxx, the Duncan's also ran a yo-yo museum, the Yozeum. By the end of the 1990s, Playmaxx was no longer in business and the Duncan's moved to Bartlesville, Oklahoma, where they operated the Yozeum.
Materials in the Archives Center, National Museum of American History:
Bob Rule Papers, circa 1950-2002 (AC0855)
Separated Materials:
The Division of Culture and the Arts (now Division of Cultural and Community Life) holds related artifacts. See accession #2002.0246, #2004.0029, #2007.0158.
Provenance:
This collection was donated to the Archives Center, National Museum of American History, Smithsonian Institution, by the Duncan family in March, 2002.
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Archival materials relating to Ryan's career as an athlete, a sports coach at Yale, an inventor, and an author. Includes photographs, the patent for Ryan's electro-mechanical football game, scrapbooks of newsclippings, Ryan's instructional books on sports, brochures, reprints of articles and other printed materials relating to Ryan's instructional films. Also included are instructional sports films Ryan created and marketed.
Arrangement:
Divided into 2 series: Series 1: Papers, photographs and printed materials; Series 2: Audiovisual materials.
Biographical / Historical:
Coach at Yale University, creator of sports training films and author of sports training books. He developed a unique bank/school community relations program wherein banks would donate Ryan's sports training films to local schools in exchange for publicity.
Provenance:
Donated to the Archives Center in 2004 by Neil Ryan (Frank Ryan's son) and Fran Ryan.
Restrictions:
Collection open for research on site by appointment. Unprotected photographs must be handled with gloves.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
1 Film reel (color; optical soundtrack; print, 16mm)
Container:
Reel OF 871.1a
Type:
Archival materials
Moving Images
Film reels
Scope and Contents:
Explains the theory of the pole vault. By a simple demonstration of fulcrum, levers and weights the film explains which elements must be coordinated in order to achieve championship form.
Collection Restrictions:
Collection open for research on site by appointment. Unprotected photographs must be handled with gloves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Frank J. Ryan Sports Training Collection, Archives Center, National Museum of American History.
Explains the theory of the pole vault. By a simple demonstration of fulcrum, levers and weights the film explains which elements must be coordinated in order to achieve championship form.
Collection Restrictions:
Collection open for research on site by appointment. Unprotected photographs must be handled with gloves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Frank J. Ryan Sports Training Collection, Archives Center, National Museum of American History.
Techniques and methods of California's famed sprint coach, Lloyd C. "Bud" Winter, are thoroughly and graphically detailed, including drills and the famed "rocket" start.
Collection Restrictions:
Collection open for research on site by appointment. Unprotected photographs must be handled with gloves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Frank J. Ryan Sports Training Collection, Archives Center, National Museum of American History.
This sport, originating in ancient times, differs from other track and field events in that three separate actions must be combined. Distribution of effort must be carefully proportioned for greatest total result.
Collection Restrictions:
Collection open for research on site by appointment. Unprotected photographs must be handled with gloves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Frank J. Ryan Sports Training Collection, Archives Center, National Museum of American History.