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Raymond Loewy papers

Creator:
Loewy, Raymond, 1893-1986  Search this
Names:
American Society of Industrial Designers  Search this
Coca-Cola Company  Search this
Cooper-Hewitt Design Archive  Search this
Exxon Corporation  Search this
Gestetner Duplicating Machine Company  Search this
Hallicrafter  Search this
Hupp Motor Company  Search this
International Business Machines Corporation  Search this
Raymond Loewy Associates  Search this
Raymond Loewy/William Snaith, Inc.  Search this
Sears, Roebuck and Co.  Search this
Shell Oil Company  Search this
Studebaker Corporation  Search this
United Air Lines, Inc.  Search this
United States. National Aeronautics and Space Administration  Search this
Loewy, Raymond, 1893-1986  Search this
Snaith, William, 1908-1974  Search this
Extent:
3 Boxes (2 letter sized boxes, 1 legal sized box.)
Type:
Collection descriptions
Archival materials
Clippings
Press releases
Speeches
Photographs
Date:
[mid-1940s-early 1960s]
Summary:
This collection spans the period from the mid-1940s to the early-1960s and consists ofnewspaper and magazine articles by and about Loewy, including the 1949 TIME magazine on which he appeared on the cover. Extensive clippings exist pertaining to his designs for automobiles. Also includes many articles and speeches written by and about William Snaith, a partner in the firm which was renamed Raymond Loewy/William Snaith, Inc. in 1961. A catalog from the exhibition, "Ten Automobiles," which took place at the Museum of Modern Art in New York City in 1953, is included. Other materials include brochures printed and designed by the firm, press releases, a listing of projects, honors, and membership. Some photographs of Loewy and his design team are included. The collection does not contain any original design materials or project files.
Arrangement note:
Unprocessed.
Biographical/Historical note:
Industrial Designer. Born Paris, France, November 8, 1893, Loewy initially studied electrical engineering, and by 1909, he has designed and sold a successful airplane model. He immigrated to the United States in 1919 and became a naturalized citizen in 1938. Loewy began working as a freelance window display designer for Macy's and Saks Fifth Avenue, and as an illustrator for Vogue, Harper's Bazaar, and others, from 1919.

He designed the trademark for Neiman-Marcus in 1923. Loewy is identified as one of the founding fathers of industrial design. In 1929, he started Raymond Loewy Associates in New York, and by 1947, he appeared on the cover of TIME magazine. Loewy's designs always stressed the importance of the clean, functional, dynamic design of products. His schooling in electrical engineering translated into his designs for automobiles, trains, airplanes, ships, and spacecraft for NASA. He also designed interiors for many hotels, offices, and supermarkets. He is best known for his designs for the 1947 Studebaker Starlight Coupe; the 1953 Starliner Coupe; the 1961 Avanti; the 1947 line of Hallicrafter radio recievers; the 1929 Gestetner duplicating machine; the 1934 Sears Coldspot refrigerator; and the S-I steam locomotive for the Pennsylvania Railroad.

He also designed logos for Exxon and Shell oil companies, and bottles and refrigerated vending machines for Coca Cola. He became President of the American Society of Industrial Designers in 1946. Loewy established Compagnie de l'Esthetique Industrielle in Paris in 1952. His work has been featured in many exhibitions, including: "An Exhibition for Modern Living", Detroit Institute of Arts, 1949; "The Designs of Raymond Loewy", Renwick Gallery of the National Collection of Fine Arts, Smithsonian Institution, Washington, D.C., 1975; and "The Machine Age in America", Brooklyn Museum, 1986, among others. He authored, "The Locomotive: Its Esthetics", 1937; "Never Leave Well Enough Alone", 1951; and "Industrial Design", 1979. In 1961, Loewy went into semi-retirement, became partners with William Snaith, and renamed the company Raymond Loewy/William Snaith, Inc. Loewy died in Monte Carlo, July 14, 1986.
Location of Other Archival Materials Note:
Library of Congress, Washington, D.C. The Raymond Loewy Collection. Drawings, blueprints, sketches, phtographs, slides, and audio and video recordings, covering the period from 1929-1988.
Canadian Center for Architecture, Special Collections. Vertical file docmenting Loewy's work.
Provenance:
The materials in this collection were donated to Cooper-Hewitt by Betty Reese, Loewy's publicist.
Restrictions:
Unprocessed; access is limited. Permission of Library Director required for use.
Occupation:
Industrial designers  Search this
Interior designers  Search this
Packaging designers  Search this
Topic:
Radio -- Receivers and reception -- Design and construction  Search this
Packaging -- Design  Search this
Corporate image -- Design  Search this
Logos (Symbols) -- Design  Search this
Interior decoration -- United States  Search this
Automobiles -- Design and construction  Search this
Design, Industrial -- United States  Search this
Supermarkets -- Design  Search this
Coldspot refrigerator  Search this
Transportation -- Design  Search this
Genre/Form:
Clippings
Press releases
Speeches
Photographs
Identifier:
SIL-CH.XXXX-0001
Archival Repository:
Smithsonian Libraries
EDAN-URL:
ead_collection:sova-sil-ch-xxxx-0001

Warshaw Collection of Business Americana Subject Categories: Radios

Creator:
Warshaw, Isadore, 1900-1969  Search this
Extent:
2.44 Cubic feet (consisting of 4.5 boxes, 1 folder, 5 oversize folders, 2 flat boxes (partial), 1 map case folder.)
Type:
Collection descriptions
Archival materials
Business ephemera
Business letters
Publications
Receipts
Business cards
Trade literature
Logs (records)
Sales catalogs
Print advertising
Ephemera
Catalogs
Advertising mail
Commercial catalogs
Invoices
Trade cards
Technical reports
Trade catalogs
Advertising
Manuals
Reports
Manufacturers' catalogs
Commercial correspondence
Catalogues
Printed materials
Illustrations
Bulletins
Technical manuals
Printed material
Transcripts
Letterheads
Printed ephemera
Advertisements
Advertising cards
Radio scripts
Correspondence
Advertising fliers
Business records
Date:
1893-1992
Summary:
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Accounting and Bookkeeping forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
Scope and Contents:
The radio category contains material primarily related to radio company products, radio broadcasts and programs, technical documentation on the use of radios, and material documenting the effect of radio on modern life. The bulk of the material covers sales catalogues and advertisements, though no complete records for single companies are present.

The radio broadcast transcripts and programs include fictional or anecdotal stories, transcripts of contests, interviews, or speeches, and notifications about future broadcasts.

Literature concerning the effect of radio on modern life includes brief radio historiographies, discussions about the need for advanced education for the radio field, and documentation of the use of radio in leisure time or in rural life. Additional publications address the uses and effects of radio during times of war. While no extensive documentation exists on any one topic, the publications may provide general histories of the radio with snapshots of specific facets of radio history.
Arrangement:
Radio is arranged in three subseries.

Business Records and Marketing Material

Genre

Subject
Forms Part Of:
Forms part of the Warshaw Collection of Business Americana.

Series 1: Business Ephemera

Series 2: Other Collection Divisions

Series 3: Isadore Warshaw Personal Papers

Series 4: Photographic Reference Material
Provenance:
Radio is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.
Restrictions:
Collection is open for research. Some items may be restricted due to fragile condition.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Radio -- History  Search this
Radio -- Receivers and reception  Search this
Radio  Search this
Radio -- Transmitters and transmission  Search this
Radio -- Apparatus and supplies  Search this
Radio broadcasting  Search this
Radio broadcasts  Search this
Radio in politics  Search this
Radio advertising  Search this
Radio -- Receivers and reception -- Design and construction  Search this
Radio audiences  Search this
advertising -- Business ephemera  Search this
Consumer goods -- Catalogs  Search this
Periodicals  Search this
Broadcast advertising  Search this
Radio comedies  Search this
Broadcasting  Search this
Broadcasting -- United States  Search this
War  Search this
Retail trade  Search this
Radio programs  Search this
Transmission of culture  Search this
Radio -- 1930-1940  Search this
Radio -- Antennas  Search this
Genre/Form:
Business ephemera
Business letters
Publications -- Business
Receipts
Business cards
Trade literature
Logs (records)
Sales catalogs
Print advertising
Ephemera
Catalogs
Advertising mail
Commercial catalogs
Invoices
Trade cards
Technical reports
Trade catalogs
Advertising
Manuals
Reports
Manufacturers' catalogs
Commercial correspondence
Catalogues
Printed materials
Illustrations
Bulletins
Technical manuals -- 20th century
Printed material
Transcripts
Letterheads
Printed ephemera
Publications
Advertisements
Advertising cards
Radio scripts
Correspondence
Advertising fliers
Business records
Citation:
Warshaw Collection of Business Americana Subject Categories: Radios, Archives Center, National Museum of American History, Smithsonian Institution
Identifier:
NMAH.AC.0060.S01.01.Radios
See more items in:
Warshaw Collection of Business Americana Subject Categories: Radios
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-0060-s01-01-radios

Styling radios for sales appeal : luncheon clinic, March 20, 1933 / organized by the National Alliance of Art and Industry

Author:
Caldwell, Orestes Hamilton 1888-  Search this
Dreyfuss, Henry 1904-1972  Search this
Teague, Walter Dorwin 1883-1960  Search this
Dargan, Margaret  Search this
National Alliance of Art and Industry (U.S.)  Search this
Physical description:
16 leaves ; 29 cm
Type:
Books
Place:
United States
Date:
1933
Topic:
Radio--Receivers and reception--Design and construction  Search this
Radio--Receivers and reception--Marketing  Search this
Industrial design  Search this
Call number:
TK6563 .S79 1933
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_765794

Behind the front panel : the design and development of 1920's radios / David Rutland

Author:
Rutland, David  Search this
Physical description:
viii, 158 p. : ill. ; 22 cm
Type:
Books
Date:
1994
C1994
Topic:
Radio--Receivers and reception--History  Search this
Radio circuits--Design and construction--History  Search this
Vacuum-tube circuits--Design and construction--History  Search this
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_507145

How to build your first vacuum tube regenerative receiver / by T.J. Lindsay

Author:
Lindsay, T. J  Search this
Physical description:
127 p. : ill. ; 22 cm
Type:
Books
Date:
1997
Topic:
Shortwave radio--Receivers and reception--Design and construction  Search this
Vacuum-tube circuits  Search this
Call number:
TK6564.S5 L5 1997
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_565848

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