Collection documents photoprints of large road-side billboards advertising products and services ranging from radios to a health sanitarium to house paints.
Scope and Contents note:
Eight black-and-white photoprints of large road-side billboards advertising products and services ranging from radios to a health sanitarium to house paints. Four are dated 1925-1927, but locations are not indicated except for the sanatarium (in Indiana). The prints are credited on the verso to the photographic department of R.C. Maxwell Co., Trenton, N.J., apparently a company which erected and maintained billboards, as their name appears on one of the photographed billboards.
Large outdoor billboards advertising various products were prominent in the U.S. countryside of the 1920s as the automobile age entered its rapid development phase.
The collection was donated by Philip F. Mooney of the Coca Cola Corporation, on August 13, 1987.
The collection is open for research use.
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.