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Cozy Inn Collection

Donor:
Freeze, Gerald  Search this
Creator:
Cozy Inn (Thurmont, Md.)  Search this
Names:
Freeze, Wilbur  Search this
Extent:
2.75 Cubic feet (8 boxes)
Type:
Collection descriptions
Archival materials
Menus
Newsletters
Magazines (periodicals)
Placemats
Photograph albums
Guidebooks
Dvds
Visitors' books
Videocassettes
Letters (correspondence)
Promotional literature
Slides (photographs)
Programs
Postcards
Certificates
Recipes
Clippings
Audiocassettes
Business records
Photographs
Brochures
Articles
Advertisements
Place:
Camp David -- (Md.)
Date:
1885-2015, undated
Summary:
The collection documents the history of the Cozy Inn and Restaurant in Thurmont, Maryland.
Scope and Contents:
Collection documents the management, day-to-day operations, activities, and history of the Cozy Inn business. Materials include registration records; accounting papers and other business records; correspondence, including some fan mail; internal employee newsletters; the restaurant's menus for ordinary days, and for special occasions and holidays; take-out and catering menus; recipes; placemats; handbooks for employees; internal memos and instructions about hiring procedures, employee comportment and protocol; and advertising and promotional materials. It is evident that the Cozy Inn's owners were aware of its historical significance and they saved advertising brochures from various time periods, newspaper clippings and magazine advertisements, certificates, honors and awards, photograph albums, a scrapbook, and voluminous amounts of clippings. The photographs contained in the collection are extremely rich, documenting both the physical changes in the hotel and restaurant over the years, entertainment activities, and several celebrity guests who stayed there. The collection is arranged into five series: Series 1, Administrative Files, 1885-2014, undated; Series 2, Menus, 1943-2015, undated; Series 3, Printed Advertisements and Ephemera, 1932-2014, undated; Series 4, Magazine Articles and Newspaper Clippings, 1935-2013, undated; and Series 5, Photographic Materials, 1920-2009, undated.
Arrangement:
The collection is arranged into five series.

Series 1, Administrative Files, 1885-2014, undated

Series 2, Menus, 1943-2015, undated

Series 3, Printed Advertisements and Ephemera, 1932-2014, undated

Series 4, Magazine Articles and Newspaper Clippings, 1935-2013, undated

Series 5, Photographic Materials, 1920-2009, undated
Biographical / Historical:
The Cozy Inn was an eighty five year old business when it closed in 2014. Located on a major highway near Gettysburg and the Catoctin Mountains, Wilbur Freeze started what was then called Camp Cozy in 1929, with just three cabins, later adding a gas station to attract tourists, and in the 1930s, he added in a small lunch counter, and eventually a full service restaurant. It is an excellent example of a 20th century business that started small and grew large, increasing the services offered over time. The Inn grew both in size and popularity, and the Freezes added entertainment attractions in order to increase business, including festivals and special offerings for various holidays. Some of the attractions were eccentric, such as hot air balloons and live animal shows.

In 1942, the presidential retreat Camp David (then known as Shangri-La) was established just six miles away. This led to the Cozy Inn becoming the headquarters for Secret Service agents, reporters and photographers during events that occurred at Camp David. Sometimes foreign dignitaries stayed there. State and local politicians such as members of the Senate, governors of states, cabinet members, and Presidents' family members, also were guests.

The Freezes were fond of boasting that they were the oldest family-run restaurant in the state. They also capitalized on their proximity to Camp David, using the fact in their advertising and naming the Inn's rooms after presidents. In 2005, they started a small Museum on the history of the Inn, its famous guests, and its connection to Camp David. They also sold souvenirs that related to that connection. They regularly hosted weddings and other events and were famous for their lavish holiday decorations. At Christmas they set up gingerbread houses, multiple Christmas trees, a miniature railroad village, etc. The Cozy Inn's restaurant cultivated a large number of repeat, loyal customers with its family atmosphere and comfort food. Some of its dishes became locally famous, like its clam chowder.
Provenance:
Collection donated by Gerald G. Freeze, 2015
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Handbooks  Search this
Hotels  Search this
Motels  Search this
Taverns (Inns)  Search this
Restaurants  Search this
Genre/Form:
Menus
Newsletters
Magazines (periodicals)
Placemats
Photograph albums
Guidebooks
DVDs
Visitors' books
Videocassettes
Letters (correspondence)
Promotional literature
Slides (photographs)
Programs
Postcards
Certificates
Recipes
Clippings
Audiocassettes
Business records
Photographs -- 21st century
Brochures
Photographs -- Black-and-white photoprints -- Silver gelatin -- 20th century
Articles
Advertisements
Citation:
Cozy Inn Collection, Archives Center, National Museum of American History.
Identifier:
NMAH.AC.1345
See more items in:
Cozy Inn Collection
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1345

Julia Child Award Winners Collection

Creator:
Bayless, Rick  Search this
Feniger, Susan  Search this
Milliken, Mary Sue  Search this
Pépin, Jacques, 1935-  Search this
Meyer, Danny  Search this
Andrés, José, 1969-  Search this
Author:
Bush, George W. (George Walker), 1946-  Search this
Bush, Laura  Search this
Obama, Barack  Search this
Obama, Michelle  Search this
Donor:
Frontera Grill (Restaurant)  Search this
Names:
Child, Julia, 1912-2004  Search this
Extent:
2.5 Cubic feet (10 boxes)
Type:
Collection descriptions
Archival materials
Audio cassettes
Brochures
Business cards
Letters (correspondence)
Menus
Photographs
Receipts (financial records)
Date:
1952-2019
Summary:
The collection documents the recipients of the Julia Child Award which is given to an individual (or team) who has made a profound and significant difference in the way America cooks, eats and drinks.
Arrangement:
The collection is arranged in one series by name of award recipient.
Historical:
Created by The Julia Child Foundation for Gastronomy and the Culinary Arts in 2015, the Julia Child Award is given to an individual (or team!) who has made a profound and significant difference in the way America cooks, eats and drinks.

The Foundation presents the annual award in association with the Smithsonian's National Museum of American History at a gala event held each fall in Washington, D.C.

Each year, the recipient receives a uniquely designed award engraved with his/her name and year of honor. In addition, the Foundation makes a $50,000 grant to the food-related non-profit of the recipient's choosing.

Source

The Julia Child Foundation for Gastronomy and the Culinary Arts (https://juliachildaward.com/award/ last accessed on April 7, 2021)
Provenance:
The collection was donated to the Archives Center in 2015 by Jacques Pépin.
Restrictions:
Collection is open for research.

Social Security numbers are present and have been rendered unreadable and redacted. Researchers may use the photocopies in the collection. The remainder of the collection has no restrictions.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Some materials reproduction restricted due to copyright or trademark. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Cooks  Search this
Chefs -- New York  Search this
Illustrations  Search this
Notebooks  Search this
Restaurateurs  Search this
Schematic drawings  Search this
Genre/Form:
Audio cassettes
Brochures
Business cards
Letters (correspondence) -- 20th century.
Letters (correspondence) -- 21st century
Menus
Photographs -- 21st century
Photographs -- 1950-2000
Receipts (financial records)
Citation:
Julia Child Award Winners Collection, Archives Center, National Museum of American History
Identifier:
NMAH.AC.1371
See more items in:
Julia Child Award Winners Collection
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1371
Online Media:

Castor Advertising Corporation Collection

Topic:
Coca-Cola (Trademark)
Creator:
Fernandez, Castor  Search this
Castor Advertising Corporation  Search this
Names:
Anheuser-Busch, Inc.  Search this
Heublein, Inc.  Search this
International Rescue Committee  Search this
Richardson-Vicks Inc  Search this
Extent:
1 Cubic foot (4 boxes)
Type:
Collection descriptions
Archival materials
8mm films
Advertisements
Business records
Dvds
Handbooks
Letters (correspondence)
Masters theses
Magazines (periodicals)
Newsletters
Photographs
Press releases
Vhs (videotape format)
Newspaper clippings
Hispanic american periodicals
Date:
1960-2007, 2018
Summary:
This collection consists of materials documenting the Castor Advertising Corporation, Castor SG&B, and Castor Spanish International, which specialized in reaching Hispanic audiences.
Content Description:
Archival materials documenting the Castor Advertising Corporation, Castor SG&B, and Castor Spanish International. This collection includes correspondence, business records, awards, a copy of Fernández's MBA thesis, photographs, newspaper clippings, magazines, a DVD containing an interview with Fernández, and advertising reels recorded on VHS tapes, cassettes, and 16mm film.
Arrangement:
This collection is arranged into four series.

Series 1: Background Materials, 1961-2001, 2018

Series 2: Advertising Materials, 1969-1987

Series 3: Newspaper Clippings and Publications, 1968-2000

Series 4: Audiovisual Materials, 1960-2007
Biographical / Historical:
Castor A. Fernández Capote was born in 1943 in Havana, Cuba and moved to the United States in 1961. Fernández first lived in Miami, Florida but moved to New York City soon after. He attended City College of New York where he received his Bachelor and Master of Business Administration in Marketing. For his MBA thesis, "Market Segmentation through Television Advertising," Fernandéz focused his research on the potential for Spanish-language media to engage the Spanish-speaking market of New York. Fernández began his nearly four-decade-long advertising career in firms throughout New York City such as Link Advertising and Palmer Advertising. In 1968, Fernández established his own advertising firm called Castor Spanish International, focusing specifically on marketing designed for to the multiple groups of people described under the umbrella term "Hispanic." In 1989, Castor Spanish International merged with the Miami-based advertising corporation, Garcia-Serra & Blanco Advertising, to form a new agency: Castor SG&B. The agency dissolved the merger in 1990 and Fernández established Castor Advertising Corporation. Fernández retired from advertising in 2002. Throughout his decades-long career, he and his agencies did work for many major American corporations such as Café Bustelo, Citibank, McDonald's, Coca-Cola, Anheuser-Busch, Kmart, Richardson-Vicks, and Heublein Incorporated.
Provenance:
Collection donated to the Archives Center in 2018 by Castor Fernández.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Advertising agencies  Search this
Advertising campaigns  Search this
Advertising executives  Search this
Articles  Search this
Awards  Search this
Marketing  Search this
Minorities in advertising  Search this
Alcohol -- advertising  Search this
advertising -- Alcoholic beverages  Search this
Hispanic American businesspeople  Search this
Hispanic American consumers  Search this
Hispanic Americans  Search this
Cuban American business enterprises  Search this
Genre/Form:
8mm films
Advertisements
Business records
DVDs
Handbooks
Letters (correspondence)
Masters theses
Magazines (periodicals)
Newsletters
Photographs -- Color photoprints -- 1950-2000
Photographs -- Color photoprints -- 21st century
Press releases
VHS (videotape format)
Newspaper clippings
Hispanic American periodicals
Hispanic American periodicals
Citation:
Castor Advertising Corporation Collection, Archives Center, National Museum of American History
Identifier:
NMAH.AC.1461
See more items in:
Castor Advertising Corporation Collection
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1461
Online Media:

Nick Reynolds Kingston Trio Papers

Creator:
Kingston Trio  Search this
Reynolds, Nick, 1933-2008  Search this
Source:
Kingston Trio Legacy Project  Search this
Reynolds, Leslie  Search this
Former owner:
Kingston Trio Legacy Project  Search this
Reynolds, Leslie  Search this
Extent:
2.1 Cubic feet (4 boxes, 1 map-folder)
Type:
Collection descriptions
Archival materials
Articles
Business records
Business letters
Fliers (printed matter)
Legal records
Letters (correspondence)
Posters
Photographs
Programs
Scrapbooks
Sheet music
Date:
1950-2014
Summary:
The collection documents Nick Reynolds, a member of the vocal music group, the Kingston Trio.
Content Description:
The collection documents the life and career of Nick Reynolds, one of the members of the Kingston Trio folk music group. Included in the collection are: a scrapbook approximately covering the years 1958-1970, and including such things as articles, photographs, and flyers announcing appearances by the Trio; letters, including fan mail, and a large set of letters and cards sent by member Nick Reynolds to his parents; postcards; business and legal papers, especially relating to a 1981 reunion; programs; songbooks and sheet music; posters advertising appearances; a book about the Trio; articles and miscellaneous printed materials.
Arrangement:
The collection is arranged into two series.

Series 1: Reynolds, Nick, Personal Papers, 1950-2014, undated

Series 2: Kingston Trio Papers and Ephemera, 1956-2013, undated
Biographical / Historical:
The history of the original Kingston Trio and its subsequent permutations has been well chronicled. The group came to national prominence in 1958 during the folk music revival of the 1950s and 1960s. At that time the trio consisted of Dave Guard, Bob Shane, and Nick Reynolds. Their first album released in 1958 contained their first gold record, Tom Dooley. Success continued for the trio but in 1961, Dave Guard left the group and John Stewart joined the group as his replacement. The group continued to have a successful run, their cover of Where Have All the Flowers Gone? and Greenback Dollar made the Billboard Top Ten chart in 1961 and 1963 respectively. The group in its configuration of Reynolds, Shane, and Stewart ceased actively performing in June 1967. Subsequent incarnations of the group performed into the twenty-first century.

Nicholas (Nick) Wells Reynolds, tenor, was a founding member of the Kingston Trio. He was born in San Diego, California on July 27, 1933. His parents were Stewart S. and Jane Keck Reynolds. His father was a commander in the United States Navy. Reynolds attended schools in Coronado, California graduating in 1951 from Coronado High School. He graduated from Menlo College, Atherton, California in 1956.

Reynolds, Bob Shane (1934-2020) and Dave Guard (1934-1991) formed the Kingston Trio in the 1950s. Reynolds left the Trio in 1967 moving to Oregon. He rejoined the Trio in 1988 after recording the album Revenge of the Budgie in 1983, and remained with the group until retiring in 2003. Reynolds died in San Diego, California on October 1, 2008 survived by his third wife, Leslie Yerger Reynolds, and four children.

Sources

Family Search, 1940 United States Census, accessed July 9, 2019. Obituary, Nick Reynolds, The New York Times, October 2, 2008. Obituary, Nick Reynolds, The Los Angeles Times, October 3, 2008. Kingston Trio Legacy Project, (http://kingstontriolegacyproject.com) last accessed July 9, 2019.
Provenance:
Collection donated by the Kingston Trio Legacy Project to the Archives Center, National Museum of American History, Smithsonian Institution in 2018.
Restrictions:
The collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Folk music  Search this
Folk musicians  Search this
Folk songs -- United States  Search this
Letters (correspondence) -- 20th century  Search this
Postcards -- 20th century -- United States  Search this
Genre/Form:
Articles -- 20th century
Business records -- 20th century
Business letters
Fliers (printed matter)
Legal records -- 20th century
Letters (correspondence) -- 21st century
Posters -- 20th century
Photographs -- 20th century -- Color prints
Programs -- Concerts -- 20th century
Scrapbooks -- 20th century
Sheet music -- 20th century
Citation:
Nick Reynolds Kingston Trio Papers, Archives Center, National Museum of American History, Smithsonian Institution
Identifier:
NMAH.AC.1472
See more items in:
Nick Reynolds Kingston Trio Papers
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1472

Spanish Language Broadcasting Collection

Creator:
WKAQ (Television station : San Juan, Puerto Rico)  Search this
WNJU (Television station : New York, NY)  Search this
Telemundo Group, Inc.  Search this
Univisión (Television network)  Search this
Mirós, Gilda  Search this
Aguilar, Héctor  Search this
Extent:
3.5 Cubic feet (27 boxes, 8 map-folders)
Type:
Collection descriptions
Archival materials
Advertisements
Floor plans
Motion pictures (visual works)
Photographs
Statistics
Programs
Resumes
Scripts (documents)
Videocassettes
Writings
Immigration records
Letters (correspondence)
Diplomas
Commercials
Appointment books
Certificates
Clippings
Contracts
Dvds
Place:
Puerto Rico -- 20th century
Date:
1940-2017
Summary:
The collection documents Spanish language television stations in America, and the Telemundo network.
Scope and Contents:
The collection documents Spanish language television stations in America, and the Telemundo network. The WNJU portion includes photographs of reporters and other station personnel; portrait shots of on-air personalities, both negatives and prints; photographs of the reporters at the anchor desk, including both negatives and pritns; a reel of motion picture film of a children's show.
Arrangement:
The collection is organized into four series.

Series 1: Gilda Mirós

Subseries 1.1: Personal Papers

Subseries 2.2: Audiovisual Materials

Series 2: Hector Aguilar

Subseries 2.1: Personal Papers

Subseries 2.2: Audiovisual Materials

Series 3: Telemundo Group, Incorporated.

Subseries 3.1: WKAQ Television Station

Subseries 3.2: WNJU Television Station

Subseries 3.3: WSCV Television Station

Series 4: Univision

Subseries 4.1: Edgardo Gazón Files

Subseries 4.2: Mayda Delgado Files

Subseries 4.3: Ismael Moctezuma Files

Subseries 4.4: Eduardo Kachscovsky Files
Biographical / Historical:
WNJU was the second television station to broadcast in Spanish in the United States. It eventually was owned by Telemundo. WKAQ was the first television station to broadcast in Spanish in the United States. Telemundo stations provide diverse programming, including variety shows, telenovelas, sports, reality television, news programming, and films. Their target audience is the Hispanic and Latin American population in America.
Provenance:
Initial donation by by Jose Cancela, President of WNJU, 2016. The 2016 accrual was donated by station WKAQ. The television stations WKAQ, WNJU, and WSCV also donated materials in 2017.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Actresses  Search this
advertising  Search this
Broadcasting -- New York  Search this
Broadcasting -- United States  Search this
Ethnic television broadcasting  Search this
Minorities in broadcasting  Search this
Radio broadcasting  Search this
Television  Search this
Television broadcasting  Search this
Television journalists  Search this
Television advertising  Search this
Television stations  Search this
Theater  Search this
Notebooks  Search this
Awards  Search this
Genre/Form:
Advertisements -- 20th century
Advertisements -- 21st century
Floor plans
Motion pictures (visual works) -- 20th century
Motion pictures (visual works) -- 21st century
Photographs -- Color negatives -- Acetate film -- 1980-2000
Photographs -- Color photoprints -- 21st century
Photographs -- Color photoprints -- 1980-2000
Photographs -- Color negatives -- Acetate film -- 21st century
Statistics
Programs
Resumes
Scripts (documents)
Videocassettes
Writings
Immigration records
Letters (correspondence)
Diplomas
Commercials
Appointment books
Certificates
Clippings
Contracts
DVDs
Citation:
Spanish Language Broadcasting Collection, Archives Center, National Museum of American History
Identifier:
NMAH.AC.1404
See more items in:
Spanish Language Broadcasting Collection
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1404
Online Media:

Isabel Norniella Papers

Creator:
Norniella, Isabel, 1938-  Search this
Names:
McCann Erickson  Search this
Ole Television Network  Search this
Publitec  Search this
Extent:
4 Cubic feet (4 boxes)
Type:
Collection descriptions
Archival materials
Business records
Advertising
Newsletters
Letters (correspondence)
Photographs
Interviews
Clippings
Articles
Scrapbooks
Advertisements
Awards
Photograph albums
Date:
circa 1969-2005
Scope and Contents:
The papers document Norniella's life and career in the advertising field, and her Ole Television Network, and include business records, photographs, scrapbooks, photograph albums, advertising, clippings and articles, awards, newsletters, and publicity materials.
Arrangement:
Collection is unarranged.
Biographical / Historical:
Isabel Norniella was born in Cuba in 1938. She graduated with a degree in advertising management from the University of Puerto Rico. After working for several advertising firms, including McCann Erickson, she founded her own, Publitec, in 1969. Her firm has been much awarded, and has had clients including Stokely Van Camp, Cutty Sark, Uncle Ben's, and others. She has also done publicity work with several charities. In 1994 she founded the Ole Television Network.
Provenance:
Donated by Isabel Norniella to the Archives Center in 2017.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
advertising -- 20th century  Search this
Minority consumers  Search this
Advertising campaigns  Search this
Minorities in advertising  Search this
Advertising executives  Search this
advertising -- 21st century  Search this
Advertising history  Search this
Advertising agencies -- United States  Search this
Genre/Form:
Business records -- 20th century
Advertising -- 20th century
Newsletters -- 21st century
Letters (correspondence) -- 20th century.
Newsletters -- 20th century
Letters (correspondence) -- 21st century
Photographs -- 20th century
Interviews -- 21st century
Business records -- 21st century
Clippings -- 21st century
Clippings -- 20th century
Articles -- 20th century
Scrapbooks -- 20th century
Articles -- 21st century
Advertisements -- 21st century
Awards
Photographs -- 21st century
Advertisements -- 20th century
Photograph albums -- 20th century
Citation:
Isabel Norniella Papers, ca. 1969-2005, Archives Center, National Museum of American History.
Identifier:
NMAH.AC.1417
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1417
Online Media:

Hector and Norma Orcí Advertising Agency Records

Creator:
Orci, Hector  Search this
Orci, Norma  Search this
Orci Advertising Agency  Search this
Names:
McCann Erickson  Search this
Extent:
3.5 Cubic feet (10 boxes)
Type:
Collection descriptions
Archival materials
Letters (correspondence)
Born digital
Newsletters
Business records
Clippings
Photographs
Training manuals
Slides (photographs)
Programs
Reports
Advertisements
Awards
Oral history
Advertising
Date:
1979-2016, undated
Summary:
The Hector and Norma Orcí Advertising Agency Records document the history, educational, and creative output produced by Hector and Norma Orcí throughout their extensive career in advertising. The Orcís founded their own independent agency in 1986 in Los Angeles. The Orcí Advertising Agency successfully introduced various products to Latinos in the United States and developed a reputation as one of the top advertising agencies to understand the US Latino market. The collection showcases the agency's history and awards, advertising and marketing campaigns, and its role in educating advertising agencies on the importance of the US Latino market.
Scope and Contents:
The collection documents the Orcí Advertising Agency and its work in helping clients market their products to U.S. Latinos, its marketing methods and creative philosophy, and its role in educating other advertising companies about the Latino consumer market in the United States. The collection includes the founding and history of the agency, business records, awards and press clippings, training materials for staff, reports on the US Latino market for various products, training and curriculum materials for a UCLA Extension course on advertising in the US Latino market, account reports, conference materials, slides and photographs, and campaigns and advertising materials developed for clients such as Allstate, Honda, and Pepsi. Video footage of Spanish-language commercials developed by the Orcí Advertising Agency is also part of the collection.
Arrangement:
The collection is divided into five series.

Series 1: Background Materials, 1979-2010, undated

Series 2: Advertising and Marketing Materials, 1986-2003, undated

Series 3: Teaching Materials, 1985-2012, undated

Series 4: Conference Materials, 1984-1999, undated

Series 5: Audiovisual Materials, 1986-2016
Biographical / Historical:
Once employees of La Agencía de McCann-Erickson advertising company, Hector and Norma Orcí founded their own independent agency in 1986. The Orcí Advertising Agency, also known as La Agencía de Orcí & Asociados, is based in Los Angeles. Since its inception, the Orcí Advertising Agency has devoted itself to US Latino marketing and teaching other advertising agencies how to effectively advertise and sell products to US Latinos. The Orcís quickly developed an impressive roster of successful campaigns for major clients and continue to be a well-respected agency in the advertising sector.
Separated Materials:
The Division of Work and Industry holds the following artifacts related to this collection:

Virgin of Guadalupe Painting, Accession #: 2015.0306.01

INS Eagle Painting, Accession #: 2015.0306.02

Don Quixote Figurine, Accession #: 2015.0306.03
Provenance:
Collection donated by Hector and Norma Orcí, 2016.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Hispanic American businesspeople  Search this
Hispanic American leadership  Search this
Hispanic American consumers  Search this
Mexican American leadership  Search this
mexican Americans and mass media  Search this
advertising -- Beer -- 1950-2000  Search this
Mexican American business enterprises  Search this
advertising -- 21st century  Search this
Advertising campaigns  Search this
Hispanic American business enterprises  Search this
advertising -- Beverages  Search this
Hispanic American capitalists and financiers  Search this
Advertising history  Search this
advertising -- Soft drinks  Search this
Advertising executives  Search this
Hispanic Americans and mass media  Search this
Advertising agencies -- United States  Search this
Minority consumers  Search this
advertising -- Automobiles  Search this
Hispanic American businesswomen  Search this
Minorities in advertising  Search this
Latinos in American society and culture  Search this
Hispanic Americans -- Press coverage  Search this
Genre/Form:
Letters (correspondence) -- 20th century.
Letters (correspondence) -- 21st century
Letters (correspondence) -- 21st century
Born digital
Newsletters -- 21st century
Business records -- 21st century
Clippings -- 20th century
Photographs -- 20th century
Training manuals -- 21st century
Slides (photographs) -- 20th century
Programs -- 20th century
Clippings -- 21st century
Newsletters -- 20th century
Programs -- 21st century
Reports -- 21st century
Slides (photographs) -- 21st century
Reports -- 20th century
Advertisements -- 21st century
Training manuals -- 20th century
Awards
Business records -- 20th century
Oral history -- 2010-2020
Advertising -- 20th century
Photographs -- 21st century
Advertisements -- 20th century
Citation:
Hector and Norma Orcí Advertising Agency Records, 1979-2016, Archives Center, National Museum of American History.
Identifier:
NMAH.AC.1384
See more items in:
Hector and Norma Orcí Advertising Agency Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1384
Online Media:

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