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Joseph Magnin Poster Collection

Creator:
Magnin, Ellen Newman  Search this
Magnin (Joseph) Stores  Search this
Magnin, Donald  Search this
Brader-Ashley, Betty, 1924-1986  Search this
Extent:
0.3 Cubic feet (1 oversized folder)
Type:
Collection descriptions
Archival materials
Posters
Date:
1963-1968
Scope and Contents:
Collection primarily consists of 103 color and black and white illustrations advertising merchandise for the store. There are also illustrations promoting the staff and store events. In addition, store decorations are also included among the materials. Collection is arranged in three series: Series 1, Merchandise, 1963-1968; Series 2, Fashion Perspectives, 1967; and Series 3, Events and Holidays,1963-1968.,
Arrangement:
The collection is arranged in three series.

Series 1, Merchandise, 1963-1968

Series 2, Fashion Perspectives, 1967

Series 3, Events, circa 1963-1968
Biographical / Historical:
In 1913, Joseph Magnin (son of Isaac Magnin, founder of the I. Magnin stores) founded a department store bearing his name in San Francisco, California. In 1967, the chain reached its peak popularity with over thirty-two stores. It had become one of the premier luxury department store chains in the country. The Magnin family sold the chain to Amfac Corporation in 1969. In September 1984, bankruptcy closed the remaining twenty-four stores.

During the 1960s, Betty Brader (born 1923) became one of the chief illustrators of Joseph Magnin posters; this collection is comprised primarily of her work. She also worked for Neiman-Marcus, Saks, Franklin Simon, and various advertising agencies. Brader won numerous awards throughout her career for her innovative illustrations. Her style of fashion illustration is copied widely today by fashion illustrators. The posters she produced for Joseph Magnin were highly acclaimed in the San Francisco Bay Area. Brader died in 1986 after a long illness.
Related Materials:
Archives Center, National Museum of American History

Estelle Ellis Collection (AC0423)

Dorothy Shaver Papers (AC0631)

Virginia "Jimmie" Booth Collection (AC0729)

NW Ayer Advertising Agency Records (AC0059)

Ming-Ju Sun Garfinckel's Fashion Drawings (AC0897)

California Shop Records (AC0572)

Division of Costume Audiovisual Collection (AC0801)

National Cotton Council Photographs and Film (AC1177)
Provenance:
This collection was donated to the Archives Center of the National Museum of American History in November 1984 by members of the Magnin family.
Restrictions:
Collection is open for research.
Rights:
Reproduction restricted due to copyright or trademark. Museum received non-exclusive rights.
Topic:
advertising  Search this
Fashion merchandising  Search this
Costume design  Search this
Genre/Form:
Posters
Citation:
Joseph Magnin Poster Collection, 1963-1968, Archives Center, National Museum of American History. Gift of Donald and Ellen Newman Magnin
Identifier:
NMAH.AC.0355
See more items in:
Joseph Magnin Poster Collection
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-0355
Online Media:

Winning fashion : the American Fashion Critics' Awards, 1943-1963 / Carmela Spinelli Schaufler

Title:
American Fashion Critics' Awards, 1943-1963
Author:
Schaufler, Carmela Spinelli  Search this
Physical description:
xii, 217 leaves : ill. ; 28 cm
Type:
Manuscripts
Place:
United States
Date:
2004
20th century
Topic:
Coty American Fashion Critics' Awards  Search this
Fashion design--History  Search this
Fashion designers--History  Search this
Fashion merchandising--History  Search this
Call number:
TT507 .S334 2004
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_802798

Keeping up appearances : fashion and class between the wars / Catherine Horwood

Author:
Horwood, Catherine  Search this
Physical description:
viii, 208 p. : ill. ; 26 cm
Type:
Books
Place:
Great Britain
Date:
2005
20th century
Topic:
Middle class--History  Search this
Fashion--Social aspects--History  Search this
Group identity--History  Search this
Fashion merchandising--History  Search this
Call number:
GT525 .H67 2005
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_799109

Couture culture : a study in modern art and fashion / Nancy J. Troy

Author:
Troy, Nancy J  Search this
Subject:
Poiret, Paul  Search this
Physical description:
xi, 438 p. : ill. ; 24 cm
Type:
Books
Place:
France
Date:
2003
C2003
20th century
Topic:
Costume design  Search this
Fashion and art  Search this
Fashion--History  Search this
Clothing trade--History  Search this
Fashion designers--History  Search this
Fashion merchandising--History  Search this
Theater and society--History  Search this
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_686421

Fashion & merchandising fads / Frank W. Hoffmann, William G. Bailey

Author:
Hoffmann, Frank W. 1949-  Search this
Bailey, William G. 1947-  Search this
Physical description:
317 p. : ill. ; 22 cm
Type:
Books
Place:
United States
Date:
1994
20th century
1970-
Topic:
Fads--History  Search this
Fashion--History  Search this
Novelties--History  Search this
Civilization  Search this
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_466104

Young Originals : Emily Wilkens and the teen sophisticate / Rebecca Jumper Matheson

Author:
Matheson, Rebecca Jumper 1975-  Search this
Subject:
Wilkens, Emily  Search this
Physical description:
xx, 179 pages : illustrations (some color) ; 23 cm
Type:
Biography
Place:
United States
Date:
2015
20th century
Topic:
Women fashion designers  Search this
Fashion designers  Search this
Fashion illustrators  Search this
Teenage girls--Clothing--History  Search this
Fashion merchandising--History  Search this
Fashion--History  Search this
Beauty, Personal--Social aspects--History  Search this
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_1059826

Producing fashion : commerce, culture, and consumers / edited by Regina Lee Blaszczyk

Author:
Blaszczyk, Regina Lee  Search this
Physical description:
vii, 363 p. : ill ; 24 cm
Type:
Books
Date:
2008
C2008
20th century
Topic:
Fashion design--History  Search this
Fashion merchandising--History  Search this
Consumers' preferences--History  Search this
Marketing--Management--History  Search this
Product management--History  Search this
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_902708

Lucile Ltd : London, Paris, New York and Chicago, 1890s-1930s / by Valerie D. Mendes and Amy De La Haye

Author:
Mendes, Valerie D  Search this
De La Haye, Amy  Search this
Victoria and Albert Museum  Search this
Subject:
Lucile 1862-1935  Search this
Physical description:
222 p. : ill. (chiefly col.), port., facsim. ; 32 cm
Type:
Books
Place:
Great Britain
Date:
2009
C2009
20th century
Topic:
Fashion--History  Search this
Fashion drawing--History  Search this
Fashion merchandising--History  Search this
Women fashion designers  Search this
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_967605

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