Collection documents menstruation and menstrual products.
Scope and Contents:
The collection documents through advertisements, product packaging, educational materials and pamphlets, correspondence, photographs, and videotapes, one of the most important topics in health experienced by half of the world's population, menstruation. Menstruation products are a worldwide industry with a documented connection to women's rights, pervasive economic, education, and opportunity inequities, and ecological problems.
The archival materials document health, business, advertising, and innovation history. Topics found within the collection include freedom, equality, success, ideals of race and gender in advertising, disposable products and innovation, small, woman-owned businesses and DIYers (Do It Yourself) who devised products to keep plastics out of landfills; business and health issues with multinational conglomerates, such as Tambrands, Procter & Gamble, Kimberly-Clark Corporation, and Scott Paper Company; and period poverty and tampon tax issues.
The collection represents US-made and consumed products, both mass-marketed and small business/DIY (Do It Yourself), from around the country. Also represented are products produced in other countries such as the United Kingdom, Germany, France, Japan, Mexico and Italy. All major, corporate US brands (and many multinational brands) are represented, for example: Tampax (now owned by Procter & Gamble), Kotex (Kimberly-Clark and Scott Paper), o.b (Johnson & Johnson, now Edgewell Personal Care). Also represented are a host of small companies, inventors, and DIY (Do It Yourself) products, such as: Women's Choice, Glad Rags, Instead Cup (Ultrafem), the Keeper, and organic cotton products from Natracare.
Arrangement:
Collection is arranged into five series.
Series 1: Museum of Menstruation Materials, 1984-2003
Series 2: Booklets, Pamphlets, and Other Writings, circa 1894-2003
Series 3: Product Inserts and Product Packaging, circa 1890s-2011
Series 4: Advertising and Sales Materials, 1914-2000s
Series 5: Ephemera and Other Materials, circa 1896-2005
Biographical:
Harry Finley (1942-) was born in Long Branch, New Jersey to George and Marjorie Finley. He holds a B.A. in Philosophy from Johns Hopkins University and did post graduate work in philosophy and German at the University of Florida. Finley worked as a graphic designer for the Department of the Army in Washington DC and Germany (1971—2004) and also as a painter, illustrator, and cartoonist.
Historical:
The Museum of Menstruation (MUM) was founded by Harry Finley in 1994 and operated as a physical museum until 1998, after which it continued as an extensive website. The Museum was an outgrowth of a collection he started assembling when living in Europe. Finley worked in Germany as a graphic designer for the U.S. government and was researching print ad layouts. Among the print ads he acquired some documented Kotex and other menstrual products which piqued his interest. Finley built the Museum's collection through his own collecting efforts, and through purchasing materials and by writing to researchers and mentrual-product manufacturers.
Provenance:
Collection donated by Harry Finley, October 13, 2022.
Restrictions:
Collection is open for research. Reference copies for audio and moving images materials do not exist. Use of these materials requires special arrangement. Gloves must be worn when handling unprotected photographs and negatives.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The papers consist of business records documenting the history of Tupperware from 1951-1958, during which Brownie Wise served as vice president of the Tupperware Company. Also, personal papers and business records documenting her marketing activities for Stanley Home Products, Vivian Woodard Cosmetics, and others.
Scope and Contents:
The Brownie Wise Papers constitute an essential complement to the Earl Tupper Papers, acquired in 1992, and to the museums rich collections of Tupperware products. Together these collections document not only the founding and early business history of Tupperware, but also significant areas of American history in which the museum has a demonstrated interest. The Brownie Wise Papers illuminate aspects of an American consumer culture which achieved its apex in the post-World War II years; in many ways, Tupperware and the Tupperware party reflect the key defining elements of the fifties. Of special significance is the story these papers tell of a successful woman business executive and working mother, in an era whose women have more often been characterized by June Cleaver and Harriet Nelson. The Tupperware story offers rich insights into the society and culture of the era, illuminating issues of gender, consumerism, and technological development.
There are approximately 15 cubic feet of materials, including photographic and audiovisual materials. The collection is organized into eight series.
Arrangement:
The collection is arranged into eight series.
Series 1: Personal Papers, circa 1928-1968
Series 2: Stanley Home Products, Patio Parties, circa 1947-1959
Series 3: Tupperware Home Parties, circa 1951-1959
Series 4: Direct Sales consulting, circa 1958-1969
Series 5: Other Direct Sales Consulting, circa 1958-1971
Series 6: Other Business ventures, circa 1958-1967
Series 7: Photographs, 1930-1968
Series 8: Audiovisual Materials, 1953-1957; 1977
Biographical Note:
Brownie Humphrey was born in Buford, Georgia in 1913, the daughter of Rosabelle Stroud Humphrey and Jerome Humphrey, a plumber. According to longtime friend Kay Robinson, Brownie knew that there were few business opportunities for women in the South, and that "unless she wanted to work in sales, she would have to leave the South." After meeting Robert Wise at the Texas Centennial in 1936, where the couple saw an exhibition highlighting a bright future at Ford Motors, Brownie and Robert married and moved to the Detroit area where he worked as a machinist, later opening a small machine shop. The couple divorced in 1941, about three years after the birth of their only child, Jerry. Brownie Wise never remarried.
During the late 1930s and early 1940s, Brownie contributed to a correspondence column of the Detroit News under the pen name "Hibiscus." Her columns were largely autobiographical, but used elements of fantasy and romance to address a uniquely female urban community. In Detroit, Wise worked briefly at an ad agency and in a millinery shop. During World War II, Wise got a job as an executive secretary at Bendix. After the war, Brownie and her mother, Rose Stroud Humphrey, began selling Stanley Home Products. When Jerry became ill in 1949, they followed a doctor's advice and moved to Miami where they began a direct selling business they called Patio Parties. Through this business, the mother daughter team distributed Poly-T (Tupperware), Stanley Home Products, West Bend, and other household goods through an innovative home party plan adopted by Brownie.
Thomas Damigella in Massachusetts, and Brownie Wise in South Florida, quickly became among the fastest movers of Tupperware products, attracting the attention of Earl Tupper, who was still searching for a profitable outlet for his plastic containers. Because Americans were still skeptical of plastics and because the Tupper seal required demonstration, early attempts at department store sales had been unsuccessful. Some independent dealers had more success selling through demonstrations at state fairs or door-to-door, but sales and distribution remained low. The experiences of Damigella and Wise convinced Tupper to offer the products on a home party plan. He partnered with Norman Squires, the originator of Hostess Home Parties, to pursue this strategy.
In 1951, Tupper recruited Brownie to develop the Hostess party plan for Tupperware, and named her vice president of the company. She is credited with developing the party plan and sales organization, and with creating the annual Jubilee, a pep-rally and awards ceremony for dealers and distributors; it was her idea to locate company headquarters in Kissimmee, and she oversaw the design and construction of the campus. With the company's meteoric success came national recognition. Her public role was all the greater because Earl Tupper shunned all public exposure; Wise was the public head of the company throughout the 1950s. She was both honored guest and invited speaker at national sales and marketing conferences, where she was often the only woman in attendance. Scores of laudatory articles about her appeared in the sales industry and general business press, and she became the darling of the women's magazines, including features in McCalls, Charm and Companion.
Tupper and Wise clashed over the management and direction of the business in late 1957 and the board of directors forced her out in January, 1958. She filed a $1,600,000 suit against the company for conspiracy and breach of contract, but settled out of court for a year's salary -- about $30,000. Shortly thereafter, Tupper sold the company to Dart/Rexall and relinquished all involvement with it.
Beginning in 1958 and through the 1960s, Brownie co-founded three direct sales cosmetics companies, Cinderella (1958-59), Carissa (1963) and Sovera/Trivera (1966-69). She also was president of Viviane Woodard Cosmetics (1960-62), and consulted for Artex and others. In addition, she undertook a real estate development venture in Kissimmee with Charles McBurney and George Reynolds (both former Tupperware executives). She seems never to have achieved the same level of success in these later business ventures. Wise continued to live in the Kissimmee area, moving from Waters' Edge, the spectacular 1920s mansion she occupied during the Tupperware years, to a home George Reynolds designed for her in. She was active in her church and as an artist, working in clay and textiles. During the last eight years of her life she was in declining health. She died in December 1992.
Provenance:
The collection was donated to the Archives Center, National Museum of American History in March 1994 by Brownie Wise's son, Jerry Wise, of Kissimmee, Florida.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Mair, Francis M., 1916-1991 (commercial artist) Search this
Extent:
68 Cubic feet (198 boxes, 4 map folders)
Type:
Collection descriptions
Archival materials
Audiovisual materials
Business letters
Business records
Personal papers
Videotapes
Interviews
Oral history
Date:
circa 1862-2002, undated
Summary:
Collection consists of the business records and original art documenting the work of Walter Landor and his design firm Landor Associates located in San Francisco, California.
Scope and Contents:
Collection documents the career of designer Walter Landor and the significant body of commercial imagery and packaging produced by Landor Associates design firm. Contains corporate and business records of Landor Associates, Landor's personal papers, oral history interviews, films, videotapes, and other audiovisual resources.
Arrangement:
Collection is arranged into seven series.
Series 1: Landor Associates Business Records, 1862-1993, undated
Subseries 1.1: Historical Background and Project Administration Files, 1941-1993, undated
Subseries 5.2: Educational and Training Acquired by Landor Associates, 1944-1975,
undated
Subseries 5.3: Promotional Films Acquired by Landor Associates, 1958-1977, undated
Subseries 5.4: Television Commercials, Advertising and Public Service Announcements,
1964-1975, undated
Subseries 5.5: Miscellaneous Films Acquired by Landor Associates, 1967-1970,
undated
Series 6: Video Cassette Tapes, 1980-1993, undated
Series 7: Audio Cassette Tapes, 1971-1991, undated
Biographical / Historical:
Walter Landor (1913-1995), son of Jewish Bauhaus architect Fritz Landauer, came to the United States in 1938 with the design team for the British Pavilion at the 1939 World's Fair in New York City. He emigrated to the United States in 1941, launching a small design firm in San Francisco. Landor started out doing package design for a largely local and regional clientele (including many West Coast wineries and breweries), although he soon developed a client list that included some of the world's largest and most prestigious corporations. Corporate identity projects were an important specialization. In addition to his own considerable design abilities, Landor had a gift for inspiring and organizing the creativity of a group of associates, and for developing lasting and productive relationships with his clients. The firm developed particular strength in its portfolio of airlines, financial institutions and consumer goods, and prided itself on a network of international clients. From the beginning, Landor linked design to research in consumer behavior, developing increasingly sophisticated methods for evaluating the effectiveness of his designs. This collection documents Walter Landor's remarkable career, the significant body of corporate identity, packaging and other commercial imagery produced by Landor Associates, and the interplay between industrial design and American consumer culture.
German Historical Institute
Walter Landor in the Immigrant Entrepreneurship: German-American Business Biographies, 1720 to the Present.
The collaborative research project Immigrant Entrepreneurship: German-American Business Biographies, 1720 to the Present sheds new light on the entrepreneurial and economic capacity of immigrants by investigating the German-American example in the United States. It traces the lives, careers and business ventures of eminent German-American business people of roughly the last two hundred and ninety years, integrating the history of German-American immigration into the larger narrative of U.S. economic and business history.
Related Materials:
Archives Center, National Museum of American History
Francis M. Mair Papers NMAH.AC.0548
NW Ayer Advertising Agency Records NMAH.AC.0059
Hills Bros. Coffee Company, Incorporated Records NMAH.AC.0395
Emmett McBain Afro American Advertising Poster Collection NMAH.AC.0192
Warshaw Collection of Business Americana NMAH.AC.0060
Marilyn E. Jacklar Memorial Collection of Tobacco Advertisements NMAH.AC.1224
Marlboro Oral History and Documentation Project NMAH.AC.0198
Division of Work and Industry, National Museum of American History
The division holds artifacts related to the Walter Landor and his advertising work. See accession 1993.0393.
Provenance:
Personal papers donated to Archives Center in 1993 by Josephine Landor, widow of Walter Landor; business records donated to Archives Center in 1993 by Landor Associates.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The Marvin E. Mundel Industrial Engineering Collection contains correspondence, reports, data, notes, publications, books, charts, certificates, awards, writings, photographs, films and videos that document the life and career of Marvin Mundel, a well-known expert in the field of work management and productivity enhancement.
Scope and Contents:
The Marvin E. Mundel Industrial Engineering Collection contains correspondence, reports, data, notes, publications, books, charts, certificates, awards, writings, photographs, films and videos that document the life and career of Marvin Mundel and demonstrate his work practices and teaching techniques.
The collection is organized chronologically into eleven series: Biographical Materials, Writings, Industrial Engineering, Work Methods, Purdue University, Time and Motion Study, Government Work, Japanese Consulting, Asian Productivity Organization, Dupont Case Study, and Films and Videos. While the years in each series may overlap, the separation of series demonstrates the evolution of Mundel's work and teachings. Photographs can be found throughout the collection. Information about the film and video series is located in Appendix A.
Series 1, Biographical Materials, 1953-1996, consists of documentation about Mundel and his career. The series contains bibliographies and curriculum vitae, correspondence, documentation on his memberships in Industrial Engineering groups, photographs, and certificates.
Series 2, Writings, 1937-1994, brings together Mundel's papers, speeches, books, and publications. When possible, the writings are arranged chronologically. The remaining writings are arranged by topic. This series should not be considered a definitive bibliography of Mundel's writings.
Series 3, Industrial Engineering, 1954-1995, combines Mundel's research with correspondence to and from other Industrial Engineers. It also includes Mundel's contributions to the Encyclopedia Britannica on "Industrial Engineering," "Work Measurement," and "Memomotion."
Series 4, Work Methods, undated, contains documents such as forms, office procedure manuals, visual aids, and printed matter about office equipment that offer insight into Mundel's work methods and innovative methods of making his own office more efficient.
Series 5, Purdue University, 1951-1957, documents his teaching career at the Industrial Engineering Department as well correspondence from his trip to England where he taught classes on industrial engineering.
Series 6, Time and Motion Study, 1952-1984, includes notes, data, printed matter, correspondence, charts, and photographs from his consultant work for various companies. This series contains seven subseries: Subseries 1, Consulting Work, 1954-1966; Subseries 2, Correspondence, 1956-1960; Subseries 3, Course work, undated; Subseries 4, Equipment, undated; Subseries 5, Film, 1952-1984; Subseries 6, Memberships, 1970-1977; and Subseries 7, Research, 1957.
Subseries 1, Consulting work, 1954-1966, contains correspondence and data from the corporations that hired Mundel as a consultant. Subseries 2, Correspondence, 1956-1960, the contains letters to and from people with diverse interests in time and motion study. Many people wrote to Mundel asking for advice with projects. Visual aids and handouts make up Subseries 3, Course work. In order to create memomotion, Mundel needed to refine certain electrical and motor parts on the cameras and projectors with which he worked. Subseries 4, Equipment, undated, have brochures on many different kinds of motors and switches. Subseries 5, Film, 1952-1984, contains most of the documentation that relates directly to films and video cassettes in this collection. Mundel was active in many organizations related to industrial engineering that shared his interests in time and motion study. Finally, copies and clippings make up the research subseries, 1957.
Series 7, Government Work, 1952-1971, documents Mundel's work for the government, from his work at Rock Island Arsenal to seminars for NASA. This series contains correspondence, data, reports, course work, visual aids, and photographs. The consulting work is arranged in a chronological manner and, in some instances, alphabetically.
Series 8, Japanese Consulting, 1959-1987, documents Mundel's consulting work for Japanese corporations. The files are arranged alphabetically by company and contain research, data, charts, notes, reports, and correspondence about each manufacturing firm. His notebooks and trip files give insight into his cultural understanding of Japanese firms and his teaching practices. Of special interest are the notebooks that contain photographs and firsthand experiences of adapting to Japanese culture and understanding Japanese work practices.
Series 9, Asian Productivity Organization, 1973-1994, consists of year and country files of Mundel's seminars throughout the Far East. The course work, notes, visual aids, reports, and photographs demonstrate Mundel's shift in emphasis from work measurement to managerial organization. This series also contains books published by the Asian Productivity Organization (APO) that give a context to Mundel's work and writings.
Series 10, Dupont Case Study, 1978-1984, contains correspondence, data, notes, reports, research, and visual aids concerning one of the many American companies where Mundel consulted. Dupont was selected because of its prominence in the American business world.
Series 11, Films and Videos, circa 1939-1973, is comprised of 16mm films and 1⁄2" VHS videocassette tapes. The bulk of the series is 16mm films. The films relate to the documents in Series 6: Time and Motion Studies. There are six subseries: Rating Films, 1939-1973; Memomotion Films, circa 1948-1959; Multi-Image Loops, circa, 1956-1958; Instructional Films, circa 1939-1962; Travel Films, circa 1955-1958 and Papers, undated.
Films are labeled either OF, RF, OV, or RV, for Original Film, Reference Film, Original Video, and Reference Video, respectively. [Example: For "676.24 OF Roll Edge on Sheet Metal Disc, circa 1960 (REF. FILM 676.24 and REF. VIDEO 676.70)," 676 is the collection number; 24 is the item number; OF means original film; "Roll Edge on Sheet Metal Disc" is the title; 1960 is the date followed by any reference copies. In this case there are both a reference film and a reference video. The Archives Center will eventually have reference copies for all of the films. for researchers to view.
Subseries 1, Rating Films, circa 1939-1973, represents Mundel's work with rating or pace films. This technique films a worker doing a repetitive work unit and allows trained motion study analysts to establish time standards. These films show a wide variety of jobs held by both men and women, American workers and Japanese workers. There are three groups of films:
Demonstration Rating Films: These films have the same format as titles with 10 scenes of workers doing a work unit at different paces. The films are arranged according to Mundel's numerical system and retain the original titles. These films should be projected at 1000 frames per minute.
Poultry Rating Films: These are rating films that Mundel did for the USDA and the Consumer Protection Programs.
Miscellaneous Films: These are Mundel's rating films for Tung Sol, ASF, Woods Veterans Hospital, and Montfort. There is also a rating film taken by an English company.
Subseries 2, Memomotion Films, circa 1948-1959, includes memomotion examples that were incorporated into instructional films. Memomotion is a filming technique created by Mundel. Time and motion analysts film a non-repetitive or extended crew activity at one frame per second and then project the film at normal speed. In this manner, the analyst can record a longer work period at a fraction of the cost and be able to analyze the film much more quickly. Memomotion is often used in conjunction with work flow diagrams.
Subseries 3, Multi-Image Loops, circa 1956-1958, combines seven of Mundel's multi-image loops onto one film core. The films display twelve images of rating films at the same time. The worker in each image is working at a different pace (fastest in the top left-hand corner and the slowest in the bottom right-hand corner). Time and motion study analysts could watch the loops for as long as they needed to get an idea of what the range of paces for a certain job could be. The loops were disassembled and spliced together for preservation and viewing purposes.
Subseries 4, Instructional Films, circa 1939-1962, includes Mundel's attempts to educate others about his filming techniques and overall industrial engineering themes. The films teach ways to improve productivity through motion studies, how to make memomotion films, and the College of Technology, Birmingham, England's method of making microscope slides.
Subseries 5, Travel Films, circa 1955-1958, includes films that combine Mundel's love for travel and different cultures with film documentation of Japanese seminars.
Subseries 6, Papers, undated, contains papers directly related to the films. Of importance are the rating sheets which associate different percentages of efficiency to the paces in the film.
Arrangement:
This collection is divided into eleven series.
Series 1, Biographical Materials, 1953-1996
Series 2, Writings, 1937-1994
Subseries 1, Books, 1942-1994
Subseries 2, Papers, 1959-1989, undated
Subseries 3, Publications, 1937-1993, undated
Subseries 4, Speeches, undated
Subseries 5, University of Iowa Studies, 1938-1940
Series 9, Asian Productivity Organization, 1973-1994
Subseries 1, Annual Reports, 1973-1994
Subseries 2, Books, 1985-1989
Subseries 3, General, 1976-1995, undated
Subseries 4, Seminars, 1973-1989
Subseries 5, Presentation Album of Jakarta Seminar, 1973
Series 10, DuPont Case Study, 1978-1984
Series 11, Films and Videos, circa 1939-1973
Subseries 1, Rating Films, circa 1939-1973
Subseries 2, Memomotion Films, circa 1948-1959
Subseries 3, Multi-Image Loops, circa 1956-1958
Subseries 4, Instructional Films, circa 1939-1962
Subseries 5, Travel Films, circa 1955-1958
Subseries 6, Papers, undated
Biographical / Historical:
Marvin Everett Mundel, born April 20, 1916, was a major figure in the fields of industrial engineering and time and motion studies. He is known particularly for his consulting work, seminars and teaching, as well as numerous publications based on his expertise in work management and productivity enhancement. He began his engineering career in 1936 with a B.S. in Mechanical Engineering from New York University (1936), followed by an M.S. and Ph.D. in Industrial Engineering earned in 1938 and 1939, respectively, from the State University of Iowa.
In the late 1930s and 1940s, work measurement studies were considered the state-of-the-art method for improving industrial production. Mundel continued and built upon the achievements of pioneers Frank and Lillian Gilbreth during his teaching career at both Bradley and Purdue Universities. He also conducted seminars at Marquette University Management Center and the University of Wisconsin's Extension Center in Milwaukee. In addition to his American teaching career, Mundel was a visiting professor at both the University of Birmingham in England and Keio University in Tokyo, Japan.
In 1952, Mundel started a consulting firm which aided corporations and governments in either work measurement consulting or, later in his career, industrial engineering consulting. His first clients were United States government agencies that wanted to gain control over lost revenue or manpower. His position from 1952 to 1953 at the Rock Island Arsenal in Illinois, as the first Director of the Army Management Engineering Training Program, transformed management techniques in the Army.
After his employment at Rock Island, Mundel began a series of consultant roles with corporations eager to standardize labor practices and make production more efficient. From 1953 to 1963, Mundel conducted time and motion studies at various manufacturing companies and developed techniques to measure work units. His most important contribution to the field of time and motion study was the development of memomotion, a stop-action filming technique used to determine time standards for work tasks.
Following his refinements of time and motion study, Mundel took his expertise to Japan where he offered his consultant services to various Japanese manufacturing firms during the 1960s. His interests evolved from time and motion studies to include work management and overall management organization consulting. During the 1960s and 1970s, Mundel also returned to government consulting in the United States with these new techniques, in offices such as the Bureau of the Budget and United States Department of Agriculture. This period marked an important evolution in Mundel's career, from time and motion study to work measurement and then to industrial consulting. Mundel was among the first consultants to export American management techniques to Japan, and, in his later career, to other Asian countries. He became an integral part of the Asian Productivity Organization, a group that helped developing Asian countries learn how to increase productivity. His seminars sought to provide corporations and governments with efficient management techniques so that Asia would become a strong economic center. Mundel was sensitive to cultural differences as well as varied methods of management and standards of productivity.
Mundel won the Gilbreth Award in 1982. He continued conducting seminars and writing books and articles well into the 1980s, until failing health prevented him from traveling. When Mundel died in 1996, he was well respected in the field of industrial engineering for his many contributions.
Provenance:
This collection was donated to the Archives Center at the National Museum of American History by Marvin Mundel's wife, Takako Mundel, in January, 1999.
Restrictions:
The collection is open for research use.
Rights:
Copyright held by the Smithsonian Institution. Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The Cleve Gray papers, 1933-2005, measure 9.2 linear feet. Papers include biographical material, alphabetical files, writings, artwork, audio/visual records, artifacts, printed material, and photographs. Extensive alphabetical files contain personal and professional correspondence as well as subject files relating to projects and interests. Especially well-documented are: Gray's involvement with the Vietnam protest movement; and Threnody, his best-known work composed of fourteen large panels lamenting the dead of both sides sides in Vietnam, commissioned by the Neuberger Museum of Art.
Scope and Content Note:
The Cleve Gray papers, 1933-2005, measure 9.2 linear feet. Papers include biographical material, alphabetical files, writings, artwork, audio/visual records, artifacts, printed material, and photographs. Extensive alphabetical files contain personal and professional correspondence as well as subject files relating to projects and interests. Especially well-documented are: Gray's involvement with the Vietnam movement; and Threnody, his best-known work composed of fourteen large panels lamenting the dead of both sides sides in Vietnam, commissioned by the Neuberger Museum of Art.
Among the biographical material are award and membership certificates, biographical notes, and personal documentation.
The alphabetical files contain Cleve Gray's personal and professional correspondence, as well as subject files relating to projects and interests. Correspondence is with friends and family, colleagues, publishers, museum curators and directors, art dealers, collectors, and fans. Among the correspondents of note are: Jacques Barzun, James E. Davis, Naum Gabo, Louise N. Grace, Hans and Fridel Richter, and Jacques and Gaby Villon. Other substantial correspondence includes: Berry-Hill Galleries, Betty Parsons Gallery, Connecticut Commission on the Arts, Jacques Seligmann and Co., Neuberger Museum of Art, Pratt Institute, Princeton University, and Rhode Island School of Design. Subject files mostly consist of correspondence, but include printed material and some photographs. Among the subject files are: Art Collection of Cleve and Francine Gray, Artist-Dealer Consignments and Visual Artists' Rights Act of 1989, Artists' Tax Equity Act of 1979, Promised Gifts to Museums, Threnody, Vestments, and Vietnam Protest. Of particular interest are files relating to the Estate of Hans Richter (Cleve Gray, executor), and Gray's research correspondence and illustrations for his Cosmopolitan article "Women-Leaders of Modern Art."
Writings are manuscripts and drafts, research materials, notes, and miscellaneous writings by Cleve Gray and other authors. Those by Gray include articles and catalog introductions on a wide range of art-related topics, as well as book and exhibition reviews. Also found are a book proposal, texts and notes for lectures and talks, miscellaneous notes, poems, political statements, and student papers. Of particular interest are autobiographical notes in the form of a chronology that his biographer, Nicholas Fox Weber, cited as an "autochronology."
Among the writings by other authors are pieces about Cleve Gray including Nicholas Fox Weber's manuscript Cleve Gray. A significant amount of material relates to three books edited by Gray: David Smith by David Smith: Sculpture and Writings, Hans Richter, and John Marin. Research material survives for an unpublished volume, Naum Gabo. Also included are notes relating to his translation of A l'Infinitif by Marcel Duchamp. Jane Daggett Dillenberger is represented by a lecture, "The Resurrection in Art." The remaining items by other authors are unsigned; of particular interest is a small notebook of reminiscences and notes about Jackson Pollock.
Artwork by Cleve Gray consists mostly drawings and sketches, and a small number of paintings, prints, and watercolors. Works by other artists consist are an unsigned mobile of paper cut-outs, possibly by Alexander Calder, and a pencil drawing signed Dick (probably Richard Avedon).
Audio recordings are a radio broadcast featuring Cleve Gray, several lectures by Gray on John Marin, and a lecture titled "Meaning in the Visual Arts." Other recordings are of Hans Richter and an interview with Jimmy Ernst conducted by Francine du Plessix Gray. Also found is a videocassette of "Glenville School Students at SUNY (Lincoln Center Activity)."
Artifacts are a Chinese scroll representative of those that hung in Cleve Gray's studio, two of his paintbrushes, Aberdeen-Angus Breeders' Association blue ribbon, and Neuberger Museum of Art Lifetime Achievement Award.
The vast majority of printed material - articles, clippings, exhibition catalogs and announcements, reproductions of art work, etc. - are about or by Cleve Gray. Miscellaneous items and publications mentioning Gray consist of annual reports, brochures, calendars, newsletters, programs, etc. Clippings about Vietnam and Vietnam protest memorabilia reflect his passionate involvement in the anti-war movement; a small number of these items mention Gray or were written by him.
Photographs are of artwork, events, people, places, and miscellaneous subjects. Most of the art work appearing in the photographs is by Cleve Gray and includes images of destroyed paintings. Also found is an original print of Photo Abstraction by Gray, circa 1934. Of particular note are photographs of Threnody, among them preparatory drawings and views of the work in progress. Photographs of artwork by other artists include Louise N. Grace, Jacques Lipchitz, John Marin, Hans Richter, and Jacques Villon.
Photographs of people are mainly portraits of Gray, and views of him with his wife and sons. Other individuals appearing in photographs are Hans Richter and some of Richter's descendants. Pictures of places consist of Gray's studio.
Events are an unidentified exhibition opening. Miscellaneous subjects are mostly exhibition installations. Illustrations consist of photographs published in David Smith by David Smith: Sculpture and Writings. Also found are small number of negatives and color transparencies.
Arrangement:
The collection is organized into 8 series:
Missing Title
Series 1: Biographical Material, 1943-circa 2001 (Box 1; 0.1 linear ft.)
Series 2: Alphabetical Files, 1936-2005 (Boxes 1-5, 9; 4.3 linear ft.)
Series 3: Writings, 1935-2000 (Boxes 5-6; 0.85 linear ft.)
Series 4: Artwork, circa 1933-1987 (Boxes 6, 9, OV 12; 0.45 linear ft.)
Series 5: Audio/Visual Records, 1971-1989 (Box 6; 0.25 linear ft.)
Series 6: Artifacts, 1957-1999 (Box 6, RD 11; 0.45 linear ft.)
Series 7: Printed Material, 1933-2005 (Boxes 7-8; 1.25 linear ft.)
Series 8: Photographs, circa 1934-2002 (Boxes 8-10; 1.15 linear ft.)
Biographical Note:
Abstract Expressionist painter, sculptor, and writer Cleve Gray (1918-2004) lived and worked in Connecticut where he was politically active in the Vietnam protest movement and other liberal causes.
Born Cleve Ginsberg in New York City (the family changed its name to Gray in 1936), he attended the Ethical Culture School and at a young age developed a fascination with color and paint. At the urging of friends, Cleve's parents allowed him to accompany a school friend for lessons with George Bellows' student Antonia Nell. She encouraged and inspired the young artist, and a still life he painted in her class was shown at the National Academy of Design's 1932 annual exhibition. Miss Nell also introduced him to Louise N. Grace, an artist who became a good friend and had a lasting influence on him. While a student at Phillips Academy, Cleve studied painting with Bartlett Hayes and aspired to paint in France. Upon his graduation in 1936, he was awarded the Samuel F. B. Morse Prize for most promising art student.
Gray's mother was always supportive of his career choice. His businessman father, who didn't understand his son's desire to be an artist, insisted on a college education. Cleve chose Princeton, where he majored in art and archaeology, and studied painting with James E. Davis. His senior thesis was on Chinese landscape painting; both Eastern philosophy and art were long-term influences on Gray's work and outlook. He graduated summa cum laude in 1940, and then spent several months painting while living at the farm of a family friend in Mendham, New Jersey.
When a doctor suggeted that a dry climate might relieve sinus and asthma problems, Gray moved to Tucson, Arizona. Once settled in the desert, he contacted Louise N. Grace, whom he had met as a young teenager through his art instructor. Miss Grace, an artist and daughter of the founder of W. R. Grace and Co., was a highly cultured and independent woman older than his parents. The summer before Gray entered Phillips Academy, she had hired him to brush ground color onto canvases for murals she was painting for "Eleven Arches," her home in Tuscon then under construction. Miss Grace invited Gray to visit "Eleven Arches" to see the completed murals, and despite the substantial age difference, their friendship deepened; Gray found in her intellectual and spiritual guidance that was lacking in his own family. He remained in Tucson until enlisting in the U. S. Army in 1942, and they corresponded frequently during the the war. When a stroke in 1948 prevented Miss Grace from participating in the extensive tour of Europe she was arranging for a small group of friends, including Gray, she provided sufficient funds and insisted he make the trip on his own. Another stroke, suffered while Gray was traveling, left her in a coma; he was not permitted to see her again. Upon her death in 1954, Gray inherited "Eleven Arches."
Between 1943 and 1946, Gray was stationed in England, France, and Germany, serving in Army Signal Intelligence. Most of his work was performed at night, and he spent his free time drawing. While in London, Gray produced many colored pencil drawings of buildings that had been bombed. In France, a Red Cross volunteered to introduce him to Jacques Villon; although unfamiliar with the artist, Gray knew of Villon's brother, Marcel Duchamp, and accepted the invitation. Jacques and Gaby Villon lived near Gray's billet and he became a frequent visitor. Their friendship was important to his development as an artist. After being discharged from the Army in 1946, Gray remained in France to work with Villon who introduced him to the study of color and the concept of intellectual quality in painting. Gray also studied informally with André Lhote, Villon's former teacher. "American Painters in Paris," an exhibition presented in 1946 at Galerie Durand-Ruel, included work by Cleve Gray.
He returned to New York City in 1946. In the tight post-war rental market Gray managed to find a small room upstairs from a grocery store on East 106th Street for use as a studio. He commenced painting the London Ruins series based on drawings he had made during the war, and began thinking about exhibiting in New York. Gray secured introductions to Pierre Matisse, Curt Valentin, and Dorothy Miller. They encouraged him, but no opportunities came his way until Germain Seligmann, whose gallery was expanding its scope to include contemporary art, followed the advice of Curt Valentin and looked at Gray's work. Gary's first solo exhibition, held at Jacques Seligmann and Co., included selections from the London Ruins series, paintings done in Maine and Arizona, and a few portraits. The New York Times called it "an auspicious first," and one of the London Ruins series was selected by Edward Alden Jewell for the "Critic's Exhibition" at Grand Central Gallery.
Gray found New York City too frenetic. In 1949 he bought a large, old house in Warren, Connecticut, and lived and worked at "Graystones" for the remainder of his life. Half of a 6-car garage was converted to a studio; many years later, his studio moved to a barn, its renovation and design planned by sculptor and architect Tony Smith.
He married Francine du Plessix in 1957. Always interested in literature and philosophy, in the 1960s Francine du Plessix Gray began contributing articles to The New Yorker and is still affiliated with the magazine. Her reviews and articles appeared in prominent publications, and she wrote several award-winning novels and biographies. Their sons, Thaddeus and Luke (now a painter), were born in 1959 and 1961. Francine's mother, Tatiana du Plessix (the hat designer Tatiana of Saks), and step-father, the sculptor Alexander Liberman (also former art director of Vogue and later editorial director of Condé Nast publications) became Cleve Gray's closest friends.
The paintings and drawings of Cleve Gray - first consisting of figures and portraits, and then abstract compositions - were often produced in series. The earliest series, London Ruins, grew from the colored pencil drawings made while stationed in London during World War II. Travels to France, Italy, Greece, Morocco, Hawaii, Spain, Egypt, Japan, and Czechoslovakia, inspired many series, among them: Etruscan, Augury, Ceres, Demeter Landscape, Hera, Morocco, Hawaii, Ramses, Perne, Hatshepsut, Roman Walls, Zen, and Prague. His hometown, the Holocaust, and musicians inspired other series: Warren, Sleepers Awake!, Bela Bartok, and Four Heads of Anton Bruckner. Some series were works on paper, others were collage canvases, and a few series later spawned prints. Gray began using acrylics in the 1940s. Although the medium offered many benefits, he did not always like its appearance and frequently returned to oils. Around 1966 Gray was painting almost exclusively with acrylic, and eventually developed a technique of thinning the paint and applying successive layers of color (sometimes by pouring or with a sponge) on cotton duck rather than traditional canvas.
Gray was attracted to sculpture, too, working in that medium at different points in his career. His first sculpture, in plaster, was completed in 1959. In the early 1960s he visited a commercial sand-casting foundry and became excited about learning to cast in bronze. He made about a dozen sculptures to cast in sand, but due to too much undercutting, their casting became too difficult a problem. Lava flows seen while in Hawaii during 1970 and 1971 inspired a return to sculpture. This time, he used wood, papier maché, and metal. Gray then decided these pieces should be cast in bronze, and he was determined to do it himself. Friends taught him the lost wax process and he began working at the Tallix Foundry in Peekskill, New York where, over the next year, he cast about forty bronzes.
Gray's best known work is Threnody, a lament for the dead of both sides in Vietnam. In 1972, Gray received a commission to fill a very large gallery of the soon-to-open Neuberger Museum of Art (State University of New York, College at Purchase) designed by Philip Johnson. Friends of the Neuberger Museum paid his expenses and Gray, who was enormously excited about the project he considered a once-in-a-lifetime opportunity, donated his time. Developing plans for the execution of Threnody consumed most of his time during 1972 and 1973. Composed of a series of fourteen panels, each approximately twenty feet square, the piece presented a number of technical challenges. It was constructed and painted in situ during the summer and early fall of 1973. Since then, Threnody has been reinstalled at the Neuberger Museum of Art on several occasions.
Gray was commissioned to design liturgical vestments for two Episcopal churches in Connecticut in the 1970s. A chasuble, stoles, and a mitre were commissioned by the Episcopal Diocese of Connecticut in 1984.
He won the "Outdoor Art at the Station Competition," for Union Station, Hartford, Connecticut. His very large porcelain enamel tile mural, Movement in Space, was installed on the façade of the transportation center in 1988.
Gray began writing occasional articles and exhibition reviews in the late 1940s. His concern with rational structure in art led him to question Abstract Expressionism and write "Narcissus in Chaos." This article, published in 1959 by The American Scholar, drew considerable attention. In 1960, Cosmopolitan published "Women - Leaders of Modern Art" that featured Nell Blaine, Joan Brown, Elaine de Kooning, Helen Frankenthaler, Sonia Gretchoff, Grace Hartigan, Ethel Magafan, Louise Nevelson, and Georgia O'Keeffe. Between 1960 and 1970, Gray was a contributing editor of Art In America, producing numerous articles (a few co-authored with Francine) and reviews for the periodical. He edited three books, David Smith by David Smith: Scupture and Writings, Hans Richter, and John Marin, all published by Holt, Rinehart, and Winston, and translated Marcel Duchamp's A l'Infinitif.
During the early 1960s, Gray became intensely focused on the situation in Vietnam. His first artistic response came in 1963 with Reverend Quan Duc, painted to commemorate a Buddhist monk who had immolated himself. Francine, too, felt strongly about the issue and over time the couple became increasingly active in the anti-war movement. They joined a number of organizations and helped to found a local chapter of Clergy and Laymen Concerned about Vietnam. The years 1968 and 1969 were an especially intense and active period for the Grays. They protested, wrote and spoke out against the war, raised funds to support anti-war political candidates, and on a few occasions were arrested and jailed. Writing for Art in America, editing the book series, and anti-war activities left little time for his art. In 1970 Gray refocused his attention on painting.
Beginning in 1947, Gray was always represented by a New York Gallery: Jacques Seligmann and Co. (1947-1959), Staempfli Gallery (1960-1965), Saidenberg Gallery (1965-1968), Betty Parsons Gallery (1968-1983), Armstrong Gallery (1984-1987), and Berry-Hill Galleries (1988-2003). He was represented by galleries in other cities, as well, but not as consistently or for such long periods.
He exhibited extensively in group and solo exhibitions throughout the United States and internationally. In addition to numerous solo exhibitions presented by the dealers who represented Gray, there were retrospective exhibitions at: Albright-Knox Art Gallery, Brooklyn Museum, Columbus Museum of Art, Krannert Art Museum (University of Illinois, Champaign), Princeton University Art Museum, Rhode Island School of Design, and Wadsworth Atheneum.
Many museums' permanent collections include the work of Cleve Gray, among them: Albright-Knox Art Gallery, Butler Institute of American Art, Columbus Museum of Art, Neuberger Museum of Art (SUNY, College at Purchase), the Museum of Modern Art (New York), Newark Museum, Oklahoma City Museum of Art, Phillips Collection, Sheldon Memorial Art Gallery (University of Nebraska, Lincoln), Smithsonian Institution, Solomon R. Guggenheim Museum, Whitney Museum of American Art, and Yale University Art Gallery.
Cleve Gray served as artist-in-residence at the Oklahoma City Museum of Art in 1963 and at the Honolulu Academy of Arts in 1970, both sponsored by Ford Foundation programs. In 1980, he was appointed an artist-in-residence at the American Academy in Rome, where Francine concurrently served as a writer-in-residence; they returned for shorter periods during each of the subsequent seven years. Cleve Gray was presented the Connecticut Arts Award in 1987, and the Neuberger Museum of Art Lifetime Achievement Award in 1999. He was awarded an honorary degree by the University of Hartford in 1992, and was elected a member of The American Academy of Arts and Letters in 1998. In addition, he was a trustee of the Neuberger Museum of Art, New York Studio School, Rhode Island School of Design, and Wadsworth Atheneum.
Cleve Gray hit his head and suffered a massive subdural hematoma after falling on ice outside of his home. He died the following day, December 8, 2004.
Separated Material:
Exhibition catalogs and announcements and two scrapbooks donated to the Archives in 1967 and 1968 were microfilmed on reels D314-D315. Items on reel D315, transferred to the Smithsonian American Art Museum Library in 1975, are not described in this finding aid.
Provenance:
The Cleve Gray papers were donated to the Archives of American Art by Mr. Gray in 1967 and 1968. The bulk of the collection was given by his widow, Francine du Plessix Gray, in 2007 and 2008.
Restrictions:
Use of original material requires an appointment. Use of archival audiovisual recordigs with no duplicate access copy requires advance notice.
Rights:
The Archives of American Art makes its archival collections available for non-commercial, educational and personal use unless restricted by copyright and/or donor restrictions, including but not limited to access and publication restrictions. AAA makes no representations concerning such rights and restrictions and it is the user's responsibility to determine whether rights or restrictions exist and to obtain any necessary permission to access, use, reproduce and publish the collections. Please refer to the Smithsonian's Terms of Use for additional information.
The collections documents the growth and development of the American wine industry, 1996-2002, using the Stag's Leap Wine Cellars as a case study. Materials include oral and video histories, photographs, business records, and printed materials.
Scope and Contents:
The Stag's Leap Wine Cellars (SLWC) Documentation Project was conducted by an inter-disciplinary team at the National Museum of American History. It is a part of a larger effort by the Museum's American Food and Wine team to document and interpret the changing ways in which Americans have produced, prepared, and consumed their food and drink, especially in the years after World War II. Team members are Nanci Edwards (Office of Project Management and former Collections Manager of the Museum's Agriculture Collection), John Fleckner (Senior Archivist, Archives Center), Rayna Green (Curator, Division of Home and Community Life), and Paula Johnson (Curator, Division of Work and Industry). Jeff Tinsley of the Smithsonian's Office of Photographic Services accompanied the team and shot many of the slides and color photographs.
This collection chronicles the growth and development of American viticulture and viniculture from its revival in the 1960s to the present. It offers a case study in the art and business of making fine wine from the bud to the bottle. Warren Winiarski, founder of SLWC in California's Napa Valley, is deeply interested in the legacy of American winemaking and his winery's place within its broader history. The Winiarski family has generously participated and financially supported the creation of this collection.
The documentation touches on all aspects of the wine business, including picking grapes in the vineyards, making wine in the cellar, marketing it from the business office, and promoting its sales in the tasting room and around the globe. SLWC employees describe the land, the work, the tools, the technical processes, the passions, and the motivations that create SLWC's world famous wines. The collection also provides insights into wider patterns of American immigration history, agricultural and environmental history, ethnic community development, land use in the West, product marketing, and consumerism.
The archival collection is mainly comprised of recorded oral history interviews, documentary photographs, and video footage created by the documentation team in 1997. It also includes company newsletters, vineyard and winery production data sheets, wine labels, and related printed materials collected in 1997 with additional materials added occasionally.
It is divided into seven series, including interviews and abstracts, audiotapes, photographs and slides, videotapes, business records, and printed materials.
Arrangement:
Series 1: Interview Transcripts and Abstracts, 1997, 2003
Series 2: Oral History Interview Sound and Video Recordings, 1996-1997
Subseries 2.1: Sound Recordings, 1997
Subseries 2.2: Video Tapes, 1996-1997
Series 3: Photographs, circa 1960-2000
Series 4: Video Tapes, undated
Subseries 3.1: Family Photographs: circa 1960-1980
Series 7: Stag's Leap Wine Cellars Thirtieth Anniversary, 2003
Biographical / Historical:
The history of Stag's Leap Wine Cellars is a family history. It is also a story, in microcosm, of the development of Napa Valley, California as an international wine region and of the rising global acclaim for California wines. Building on the skills and knowledge of earlier Napa winemakers, Warren Winiarski became one of the most influential vintners in the region and his premium wines some of the most prized.
Winiarski arrived in Napa Valley in 1964 with his wife, Barbara, and their children. Like many Napa winemakers of this era, he left behind another career, in his case, an academic position at the University of Chicago to create a family business in a rural setting. At the time, Napa was just beginning to rebuild its reputation after Prohibition, a devastating vine disease, and the widespread production of cheap wines had soured the image of California wines. After apprenticing with several local winemakers, including Lee Stewart and Robert Mondavi, he purchased the land and winery that would become Stag's Leap Wine Cellars (SLWC) in 1972. Winiarski's choice of land was based, in part, Nathan Fay's success in growing Cabernet Sauvignon grapes in an adjoining vineyard; Winiarski later added Fay's property to SLWC.
To commemorate the American bicentennial in 1976, a blind wine tasting at L'Academie du Vin in Paris pitted the best of America's new wines against French classics. Stunning the international wine community, many American wines outscored their French counterparts, with SLWC's 1973 Cabernet Sauvignon taking first place in its division. The accomplishment brought SLWC and Napa Valley worldwide recognition. It excited a great demand for California wines and a new appreciation for American winemaking techniques, which combined new scientific methods with Old World traditions.
The Paris Tasting added momentum to changes already underway in the cultural, financial, and physical landscape of the Napa Valley. It spurred the development of many new wineries, the expansion of acreage under grape cultivation, and the growth of the region's tourism industry. Stag's Leap Wine Cellars was an integral part of these transformations. It continues to play a vital role in the region and the wine industry.
Related Materials:
Materials in the Archives Center
American Wine History Documentation Project Records, 1976-2002, Archives Center collection # 817, has recorded interviews, photographs, and other documentary materials created and collected by the American Food and Wine History team.
Separated Materials:
The Division of Work and Industry holds many artifacts from SLWC, including a wine barrel, grape picking knives, shovels, and other vineyard tools; lab equipment used in winemaking; wine bottles, labels, glasses, and other consumer products; and a bottle of the award winning 1973 Cabernet Sauvignon. See accessions: 1998.0181 and 1998.3058.
Restrictions:
Collection is open for research. Only reference copies of audiovisual materials may be used.
The Maid of Cotton (MOC) beauty pageant was sponsored by the National Cotton Council, Memphis Cotton Carnival, and the Cotton Exchanges of Memphis, New York, and New Orleans from 1939-1993. The contest was held annually in Memphis, Tennessee until the National Cotton Council and Cotton Council International moved to Dallas, Texas. Beginning with the 1985 pageant (held December 1984) the competition was held in Dallas. The pageant was discontinued in 1993 due to lack of funds, a sponsor, and changes in marketing strategies. The records include files on contestants, photographs, and scrapbooks.
Scope and Contents:
The collection contains the records for the Maid of Cotton pageant (1939-1993) sponsored by the National Cotton Council (NCC), Memphis Cotton Carnival, and the Cotton Exchanges of Memphis, New York, and New Orleans. The collection consists of approximately 38 cubic feet of records created by the NCC in the course of operating the Maid of Cotton contest from 1939 to 1993. The records form the complete archive of this fifty-four year program. The records include administrative files, scrapbooks, photographs, slides, and videotapes.
"One of the main values of the Maid of Cotton collection is its completeness. These are all of the official records of the program, documenting all of its activities throughout its entire existence from 1939 to 1993. As such, it represents a truly unique documentary record and opportunity for research.
Beauty contests have been the subject of serious scholarly study for many years. A search of WorldCat reveals over fifty books on the topic. Scholars have found the subject to be a fruitful springboard from which to study a wide variety of topics, primarily centered around issues of beauty, femininity, culture values, national identity, racism, and feminism.
Beauty pageants serve as symbols that reflect the values of American culture. For example, pageant winners have symbolized the advances made by formerly disenfranchised groups. Vanessa Williams, the first African American to win the Miss America crown (1983), rewrote the definition of beauty in America, and Heather Whitestone, the first deaf Miss America (1995), proved that physical handicaps need not hold anyone back from their dreams. Pageants can provide a focus for the re-examination of our society and culture. The tragic murder of six-year-old Jonbenet Ramsey in 1996 provided a window into what author Susan Anderson calls "the extravagant world of child beauty pageants," that led to public debate about issues of motherhood and adolescence.
In addition, beauty pageants can be viewed in advertising terms: they are the ultimate expression of the tried and true adage that sex sells. All pageants have sponsors and all sponsors want their products to be seen in a positive light. Some sponsors are content to contribute goods and services to the contestants --a new car, a trip to the Caribbean, a fur coat, etc. --so that their generosity can be noted in the publicity surrounding the contest. Others prefer to sponsor the entire program. The Miss Universe contest, for example, was created in 1952 by the Jantzen Company specifically to enable the company to showcase pretty girls wearing its swimsuits. Jantzen abruptly withdrew its previous support of the Miss America pageant when Yolande Betbeze refused to wear a bathing suit during her reign as Miss America 1951. The Maid of Cotton pageant is a highly organized, year-long, very visible public relations program that allows the National Cotton Council to showcase the wonders of cotton through the wonders of young beauty queens. Attractive young women are the perfect vehicle for promoting fashionable fabrics made from cotton.
Cotton --the product at the heart of the Maid of Cotton program --has been central to American economic and political history. NMAH's collecting and research interests reflect this. The Division of Work & Industry contains numerous cotton-related objects and much documentation on the subject. The Archives Center holds several cotton-related collections, including the Peter Paul Haring Papers, 1897-1935, documenting Haring's development of cotton picking machinery; the Lockwood Greene collection of thousands of engineering drawings, many of which were for textile mills; the Robert L. Shurr Script and Scrapbook for a 1939 biographical motion picture on Dr. George Washington Carver; and the Southern Agriculture Oral History Project Records, 1985-1992, which documents modern cotton farming through photography and oral history interviews. In addition, all aspects of cotton production, from farm to factory to finished goods, are documented in several hundred photos in the Underwood & Underwood Agricultural Photonegative Collection, the Underwood & Underwood Glass Stereograph Collection, the Division of Work & Industry Lantern Slide Collection, and the Donald Sultner-Welles Photograph Collection. Cultural aspects of cotton can be discovered in both the Warshaw Collection of Business Americana and in the DeVincent Collection of Illustrated American Sheet Music." (Orr, Craig. "NMAH Collections Committee", memorandum, 2009)
Series 1, Organizational and Pageant Files, 1939-1993, undated., is arranged chronologically by year. Files may contain correspondence, photographs, news clippings, radio commercial scripts, tear sheets, itineraries, trip reports, sheet music, legal documents, waivers, and permissions, and other material related to the Maid of Cotton pageant for that year. Files may also contain subsequent personal information on the Maid of Cotton for that year, for example change of address, news clippings, and the like. This series contains finalist files, trip files and tour report files.
Series 2, Photographs, Slides, and Transparencies, 1939-1994, undated., is arranged chronologically by year. This series contains photographs, slides, and transparencies related to the Maid of Cotton and her travels throughout the United States and overseas. It also contains photographs of the fashions worn by each Maid.
Series 3, Scrapbooks, 1951-1988, contains the scrapbooks created by the National Cotton Council office as well as scrapbooks created by the Maids themselves or others for her. Scrapbooks most often contain news clippings, ephemera, and sometimes correspondence.
Series 4, Audio-Visual, 1991-1993. This series contains video and audio related to the Maid of Cotton. It is currently unprocessed.
Arrangement:
This collection is arranged into four series.
Series 1: Organizational and Pageant Files, 1939-1993, undated
Subseries 1.1: Maid of Cotton files, 1939-1993
Subseries 1.2: Little Miss Cotton, 1956-1963, undated
Series 2: Photographs, Slides, and Transparencies, 1939-1994, undated
Subseries 2.1: Photographic Negatives and Transparencies, 1939-1993, undated
Subseries 2.2: Slides, 1939-1993, undated
Series 3: Scrapbooks, 1951-1988
Series 4: Audio-Visual, 1991-1993, undated
Biographical / Historical:
The Maid of Cotton pageant began in 1939. The annual pageant was sponsored by the National Cotton Council (NCC), Memphis Cotton Carnival, and the Cotton Exchanges of Memphis, New York, and New Orleans. The pageant was held in Memphis, Tennessee, in conjunction with the Carnival until the 1980s.
In mid-December every year the NCC released a list of contestants. Contestants were required to have been born in one of the cotton-producing states: Alabama, Arizona, Arkansas, California, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, New Mexico, North and South Carolina, Oklahoma, Tennessee, Texas or Virginia. They might have also been born in the cotton-producing counties of Alexander, Jefferson, Massac, Pulaski, Williamson or Madison, Illinois or in Clark or Nye counties of Nevada. There were usually twenty contestants each year.
Contestants were judged on personality, good manners, intelligence, and family background as well as beauty and an ability to model. A Top Ten were chosen and then a Top Five, and finally second and first runners up and a winner. Winners served as goodwill and fashion ambassadors of the cotton industry in a five-month, all-expense tour of American cities. In the mid-1950s the tour expanded globally. In the late 1950s a Little Miss Cotton pageant was begun but lasted only until 1963 before being discontinued. In the mid-1980s Dallas,Texas took over the pageant, in conjunction with the NCC and its overseas division, Cotton Council International. In 1986, to bolster interest and participation, the NCC eliminated the rule requiring contestants to be born in a cotton-producing state. The pageant was discontinued in 1993, one of the reasons being that Cotton Inc. stopped contributing scholarship money as well as waning public interest and changing marketing strategies. (pageantopolis.com website accessed April 2012.)
"The National Cotton Council is the official trade association of the cotton industry. The NCC was founded in 1939 to promote the interests of cotton farmers, ginners, brokers, and manufacturers from the Southern, cotton-growing states. Its mission evolved over the years as new uses for cotton and its byproducts have been found; as competition from synthetic fibers developed; as fashion tastes changed; as government regulation increased; and in response to foreign competition in both farming and manufacturing . The NCC website states that its modern-day mission is "to ensure the ability of all U.S. cotton industry segments to compete effectively and profitably in the raw cotton, oilseed and U.S.-manufactured product markets at home and abroad." Throughout its existence, the NCC has been the contact point for issues affecting its members, legislators in Congress, allied agribusiness, and consumers.
One of the first NCC programs undertaken by to promote the versatility and value of cotton to consumers was the Maid of Cotton program, begun in 1939. This consisted of a beauty pageant open to young women born in one of the seventeen southern cotton growing states. The contestants were evaluated on the basis of beauty, personality, poise, good manners, and intelligence; a family background in cotton production was especially helpful. The girls had to apply for selection to compete in the program. At first this was done directly to the Memphis-based program but eventually a system of state Maid of Cotton programs were established, whose winners went on to compete in the national Maid of Cotton contest. The Maid of Cotton received numerous prizes, whose value and variety tended to increase over the years. In the late 1940s, the program added a scholarship prize, probably in emulation of the Miss America contest. The Maid of Cotton pageant was held each December in Memphis as part of that city's Cotton Carnival festivities. The winner was featured prominently on her own float in the Cotton Carnival parade, was feted at prestigious Carnival events, and was treated as royalty wherever she went. Selection as the Maid of Cotton carried a high degree of status and mature ladies in the South to this day proudly identify themselves as such.
The Maid of Cotton's main function, once crowned, was to serve as a goodwill and fashion ambassador for cotton; any publicity she gained was automatically positive publicity for the cotton industry. Accompanied by an NCC-appointed manager, the Maids embarked on an all-expenses-paid tour. The Maids appeared in full regalia at public events such as county fairs, parades, and holiday events; starred in fashion shows featuring all-cotton outfits; gave speeches to local chambers of commerce and other groups; and in general were the attractive personification of the cotton industry wherever they went. At first, the tours concentrated on the cotton states but they were later extended to major cities outside the cotton belt and came to include visits to legislators on Capitol Hill. Beginning in the mid-1950s, the Maids began touring internationally and in the 1970s and 1980s they frequently headed up fashion shows in Asia.
Over time, however, the publicity value of an industry-anointed beauty queen lost its attraction both to the public and --more importantly --to the press. In addition, the role of cotton in the South, particularly in Memphis, declined. In 1986 the contest was moved from Memphis to Dallas. Eventually the cotton industry withdrew its support for the program's scholarships; the 1993 Maid of Cotton was the last to be crowned." (Orr, Craig. "NMAH Collections Committee", memorandum, 2009)
Related Materials:
Materials in the Archives Center
National Cotton Council Records, circa 1960s-1980s (AC1177)
Southern Agriculture Oral History Project Records, 1986-1991 (AC0773)
Provenance:
This collection was donated by the Cotton Museum at the Memphis Cotton Exchange on October 14, 2009.
Restrictions:
Collection is open for research but the negatives are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The W. Atlee Burpee & Company records, dated circa 1873-1986, document the firm's business activities developing plant varieties, working with contract seedsmen, and marketing and selling seeds. They include seed trial records, seed contracts, sales and acccounting records, inventories, office correspondence, seed catalogs, promotional and instructional materials, advertisements and advertising reports, contest letters, daybooks, photographs, reference materials, and other items relating to the company and some of its competitors. The collection also includes Burpee family papers.
Content Description:
This collection documents W. Atlee Burpee & Co., a mail-order seed company based in Philadelphia, from its early beginnings in 1876 when its founder, W. Atlee Burpee, started in the agricultural business, to the 1970s when his son, David Burpee, sold the firm. The collection also includes personal papers of the Burpee family dating back to the mid-nineteenth century.
Business-related content in the collection consists of crop propagation and management records; company correspondence; administrative and personnel records; advertising files; legal papers; property records and plans; reports, studies, and technical data; notes and drafts; files on professional outreach activities and events; trade literature (published by both the Burpee company and a number of its competitors); and awards and certificates received by the company. Significant topics documented in these files include the development of notable flower and vegetable varieties introduced by the company; the impact of World Wars I and II on gardening and the global seed trade; advertising strategies, technology, and innovation; and David Burpee's advocacy of the marigold as the national floral emblem of the United States.
The Burpee family papers consist of personal files unrelated to the company's business operations. These include records generated by W. Atlee's father (David Burpee, 1827-1882) and grandfather (Washington L. Atlee, 1808-1878), as well as W. Atlee's wife, Blanche (1863-1948); David Burpee (1893-1980) and his wife, Lois (1912-1984); and W. Atlee Burpee II (1894-1966). There are genealogical surveys conducted on both the Atlee and Burpee families as well as clippings about family members. W. Atlee and David Burpee's series are the most extensive, and cover their involvement with numerous social and philanthropic clubs and organizations. The series include personal correspondence; financial, accounting, and tax records; travel-related files; reference material; and will and estate papers.
The Burpee collection also has a large number of images related to the Burpee business and family in a variety of formats including photographs, film and glass plate negatives, and advertisement mock-ups. Other formats include architectural and site plans, original artwork for advertisements, films, cassettes, audio tapes, and ephemera.
Arrangement:
Collection is arranged into six series:
Series 1: Plant/Farm Related Material
Series 2: Business Records
Series 3: Material Published About the Burpee Company
Series 4: Awards and Certificates
Series 5: Photographic and A/V Materials
Series 6: Burpee Family Papers
The collection's original order was maintained wherever possible, though many records were found scattered throughout the collection and artificial files were necessarily created for them.
Most files are arranged chronologically or alphabetically by person or topic.
Various photographs interspersed in correspondence files were kept where they were originally found. All other photographic and audio/visual materials found on their own were grouped in Series 5 Photographic and A/V Material which documents aspects of both the Burpee company and Burpee family.
Biographical / Historical:
Washington Atlee Burpee (1858-1915) began a mail-order poultry and livestock business in 1876 in Philadelphia, which he soon expanded to include corn seed for chicken feed. In 1878, he founded W. Atlee Burpee & Co. to sell livestock and vegetable, fruit, and flower seeds through the mail. His company went on to become one of the most notable seed distributors in the world.
In 1888, W. Atlee bought a tract of land named Fordhook Farms in Doylestown, Pennsylvania. It was initially established as an experimental farm to test and evaluate new varieties of vegetables and flowers and to produce seeds for the mail-order market. Burpee spent many summers traveling throughout the United States and Europe visiting farms and searching for the best flowers and vegetables. Certain plants he found were shipped back to the firm for testing and propagation; other seeds were obtained through contracts with growers throughout the U.S., a practice common in the seed industry at that time. Promising varieties were bred with healthier specimens to produce hardier hybrids that were more resistant to disease. Other Burpee trial grounds were later established at Sunnybrook Farm near Swedesboro, New Jersey, and at Floradale Farms in Lompoc, California (1909/1910). The company went on to purchase more land for farming in California, and established sales branch headquarters in Sanford, Florida (circa 1930s), Clinton, Iowa (1942), and Riverside, California (1949).
W. Atlee Burpee married Blanche Simons (1863-1948) in 1892. They had three sons: David (1893-1980); W. Atlee Jr. ("Junior") (1894-1966); and Stuart Alexander (1901-1934). Both David and Junior attended the Blight School in Philadelphia for elementary school and Culver Military Academy in Culver, Indiana for preparatory school. While they both attended Cornell University as undergraduates, they left before graduating due to W. Atlee's poor health. Junior married Jeanetta Lee (1893-1981) in November, 1916, and they had two children: W. Atlee III (1917-1971) and Jeanette (1919-2002). David married Lois Torrance (1912-1984) in 1938, and they had two children: Johnathan (b. 1941) and Blanche (b. 1943). Stuart Alexander was apparently born with a disability; according to census records he worked on farms during his lifetime.
David Burpee took over the family business upon his father's death in 1915; W. Atlee Burpee, Jr. served as treasurer of the firm once he returned from serving in the military. At that time, the Burpee company had 300 employees and was the largest mail-order seed company in the world. It distributed over one million catalogs a year and received on average 10,000 orders a day. Under David's tutelage, the company adapted to contemporaneous shifts in business and advertising methods, advancements in plant science, ever-changing consumer demands, and two World Wars. In response to food shortages experienced during World War I, the Burpee company helped promote a "war gardens" campaign that evolved into a "victory gardens" campaign during World War II.
Both W. Atlee and David used their position as head of a major seed house to lobby congressional debates in regard to two topics: postage rates (W. Atlee) and the designation of a national floral emblem for the United States (David). Both men belonged to The Union League of Philadelphia and The Canadian Society of Philadelphia (which W. Atlee helped found), and served on the boards of directors for hospitals and other charitable organizations. Both father and son were politically aligned with the Republican Party.
The firm reorganized its governing structure in 1917 at which time it changed its name from W. Atlee Burpee & Co. to W. Atlee Burpee Co. Burpee's acquired three seed companies between 1878 and 1970: Luther Burbank Seed Company, James Vick's Seeds, Inc., and the William Henry Maule Company. David Burpee sold the company to the General Foods Corporation in 1970 and served as a consultant for the business until 1973. The Burpee brand was bought by its current owner, George J. Ball, Inc., in 1991.
General:
The project to arrange and rehouse the W. Atlee Burpee & Co. Records received Federal support from the Smithsonian Collections Care and Preservation Fund, administered by the National Collections Program and the Smithsonian Collections Advisory Committee.
The project to digitize select Burpee records affected by water damage and mold received Federal support from the Smithsonian Collections Care and Preservation Fund, administered by the National Collections Program and the Smithsonian Collections Advisory Committee.
Related Materials:
Burpee seed catalogs donated to the Smithsonian in 1982 by the W. Atlee Burpee Co. can be found in the Smithsonian Libraries and Archives' Trade Literature Collection at the National Museum of American History.
The Farm Security Administration - Office of War Information Photograph Collection in the Library of Congress Prints and Photographs Division includes a series of images of Burpee company operations taken in 1943.
The Black Gold Cooperative Library System's Asian/Pacific - Americans on the Central Coast Collection includes images dated 1933-1939 of Japanese employees of the Burpee Co. working at Floradale Farms in Lompoc, California.
Restrictions:
Access to original archival materials by appointment only. Researcher must submit request for appointment in writing. Certain items may be restricted and not available to researchers. Please direct reference inquiries to the Archives of American Gardens: aag@si.edu.
Rights:
Archives of American Gardens encourages the use of its archival materials for non-commercial, educational and personal use under the fair use provision of U.S. copyright law. Use or copyright restrictions may exist. It is incumbent upon the researcher to ascertain copyright status and assume responsibility for usage. All requests for duplication and use must be submitted in writing and approved by Archives of American Gardens. Please direct reference inquiries to the Archives of American Gardens: aag@si.edu.
The papers document Leo H. Baekeland, a Belgian born chemist who invented Velox photographic paper (1893) and Bakelite (1907), an inexpensive, nonflammable, versatile plastic. The papers include student notebooks; private laboratory notebooks and journals; commercial laboratory notes; diaries; patents; technical papers; biographies; newspaper clippings; maps; graphs; blueprints; account books; batch books; formula books; order books; photographs; and correspondence regarding Baekeland, 1887-1943.
Scope and Contents:
Baekeland documented his life prolifically through diaries, laboratory notebooks, photographs, and correspondence. These constitute the bulk of the collection. The Bakelite company history is also incompletely documented in this collection through Baekeland's correspondence, the commercial laboratory notebooks, and some company ledgers.
Arrangement:
Series 1: Reference Materials, 1863-1868 and undated
Subseries 1.1: Biographical, 1880-1965
Subseries 1.2:Company History, 1910-1961
Subseries 1.3: Related Interests, 1863-1968 and undated
Series 2: Published and Unpublished Writings (by Leo H. Baekeland), 1884-1945
Series 3: Correspondence, 1888-1963
Subseries 3.1: Personal Correspondence, 1916-1943
Subseries 3.2: Charitable Donations, 1916-1938
Subseries 3.3: Family Correspondence, 1888-1963
Subseries 3.4: Clubs and Associations, 1916-1943
Series 4: Diaries, 1907-1943
Series 5: Reading and Lecture Notes, 1878-1886
Series 6, Laboratory Notebooks, 1893-1915
Series 7: Commercial Laboratory Notebooks, 1910-1920
Series 8: Bakelite Company, 1887-1945
Series 9, Patents, 1894-1940
Series 10: Bakelite Corporation Ledgers, 1910-1924; 1935; 1939
Series 11: Photographs, 1889-1950 and undated
Subseries 11.1: Photographs, 1889-1950 and undated
Subseries 11.2: Film Negatives, 1900-1941 and undated
Subseries 11.3: Photoprints, 1894-1941
Subseries 11.4: Stereographs, 1888-1902 and undated
Subseries 11.5: Film and Glass Plate Negatives, 1899-1900 and undated
Series 12: Audio Materials, 1976
Biographical / Historical:
Leo Hendrik Baekeland was an industrial chemist famous for his invention of Bakelite, the first moldable synthetic polymer, and for his invention of Velox photographic paper. Baekeland's career as an inventor and innovator was punctuated by an urge to improve existing technologies and a willingness to experiment both meticulously and daringly. Born in Ghent, Belgium in 1863, Baekeland was a distinguished chemistry student and became a young professor at the University of Ghent. He had a long standing interest in photography and sought to further photographic technology with his expertise in chemistry. In 1887 he obtained his first patent for a dry plate which contained its own developer and could be developed in a tray of water. With the support of a business partner/faculty associate, Jules Guequier, he formed a company named Baekeland et Cie to produce the plate, but the venture failed due to lack of capital.
On August 8, 1889, he married Celine Swarts, daughter of his academic mentor Theodore Swarts, Dean of the Faculty of Sciences at the University of Ghent. After his wedding he travelled to different countries using a traveling scholarship he had been awarded two years previously. His travels ended in the United States where he was offered a job researching chemical problems associated with manufacturing bromide papers and films with A. and H.T. Anthony and Company, a photographic supply producer. Leo and Celine Baekeland had three children: George, Nina and Jenny (1890-1895).
He left Anthony and Company in 1891 to be a consulting chemist. During that time he invented a photographic print paper using silver chloride which could be developed in artificial light instead of sunlight and thus offered more flexibility and consistency to photographers. In 1893, with financial support from Leonard Jacobi, a scrap metal dealer from San Francisco, he formed the
Nepera Chemical Company in Yonkers, New York, to manufacture "gaslight" paper under the trade name Velox. The paper became quite popular and the company expanded its operations after its first three years. Finally, George Eastman bought the company for a reported $750,000 which afforded Baekeland the time to conduct his own research in a laboratory he set up on his estate, "Snug Rock," in Yonkers.
Baekeland worked on problems of electrolysis of salt and the production of synthetic resins. He was hired as a consultant to work with Clinton P. Townsend to perfect Townsend's patented
electrolytic cell. Baekeland's work there contributed to the success of the Hooke Electrochemical Company which began in operations in Niagara Falls in 1905.
Simultaneously, in 1902 Baekeland began researching reactions of phenol and formaldehyde, and by 1907 was able to control the reactions and produce a moldable plastic (oxybenzylmethylenglycolanhydride) which he named Bakelite. Although the process was not perfected for another couple of years, Baekeland applied for a patent for Bakelite right away.
He announced his discovery to the scientific community in 1909, and in 1910 formed the General Bakelite Company. Bakelite was a thermosetting resin that, unlike Celluloid became permanently solid when heated. It was virtually impervious to heat, acids, or caustic substances. It could be molded into a wide variety of shapes and was an excellent electric insulator that came to replace hard rubber and amber for electrical and industrial applications. It was also suitable for a wide variety of consumer products such as billiard balls, jewelry, pot handles, telephones, toasters, electric plugs, and airplane instrument knobs.
Two companies challenged Bakelite with significant competition, Condensite Corporation of America and Redmanol Chemical Products Company. Bakelite finally merged with these two companies in 1922 to become the Bakelite Corporation. Union Carbide finally bought the corporation in 1939.
Baekeland sustained his interest in photography by taking numerous photographs throughout his lifetime. He also devoted much of his spare time to professional societies and received various
honorary degrees and awards such as the Perkin Medal. He had several hobbies such as boating, wine and beer making, and, exotic plants. He also traveled extensively throughout the world, which is documented in his diaries and photographs.
Baekeland spent his final years mostly in his Coconut Grove, Florida home where he became increasingly eccentric until his mind failed him and he was institutionalized. He died in 1943 at the age of eighty.
Scope and Content: Baekeland documented his life prolifically through diaries, laboratory notebooks, photographs, and correspondence. These constitute the bulk of the collection. The Bakelite company history is also incompletely documented in this collection through Baekeland's correspondence, the commercial laboratory notebooks, and some company ledgers.
Related Materials:
Materials in the Archives Center
Albany Billiard Ball Company Records (AC0011)
Celluloid Corporation Records (AC0009)
J. Harry DuBois Collection on the History of Plastics (AC0008)
Materials at Other Organizations
The Hagley Museum and Library, Manuscripts and Archives Department in Delaware also several related collections including: the Directors of Industrial Research Records, 1929 -982; the Du Pont Viscoloid Company, Survey of the Plastics Field, 1932; The Society of the Plastics Industry, 1937-1987; the Roy J. Plunkett Collection, 1910-1994 (inventor of Teflon); and the Gordon M. Kline Collection, 1903.
Separated Materials:
The National Museum of American History, Division Medicine and Science has several artifacts associated with Baekeland including the original "Bakalizer" the apparatus in which Bakelite was first made. See accession numbers: 1977.0368; 1979.1179; 1981.0976; 1982.0034; 1983.0524; 1984.0138.
Provenance:
The bulk of the collection was donated to the National Museum of American History's Division of Physical Sciences in November, 1981, by Celine Karraker, Leo H. Baekeland's granddaughter.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
3.25 Cubic feet (consisting of 7 boxes, 1 folder, 2 oversize folders, 1 map case folder.)
Type:
Collection descriptions
Archival materials
Catalogs
Invoices
Business records
Advertising fliers
Publications
Advertising mail
Commercial correspondence
Correspondence
Business ephemera
Printed ephemera
Business letters
Exhibition catalogs
Receipts
Sales letters
Trade literature
Advertising
Sales records
Ephemera
Manuals
Business cards
Sales catalogs
Illustrations
Trade catalogs
Print advertising
Advertising cards
Technical manuals
Advertisements
Periodicals
Reports
Mail order catalogs
Catalogues
Letterheads
Trade cards
Photographs
Manufacturers' catalogs
Date:
undated
1791-1943
Summary:
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Accounting and Bookkeeping forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
Scope and Contents:
Scales contains business records and advertisements created by manufacturers and distributors of scales, as well as companies employed to weigh items for communities. Additional materials include scale design patents and educational material on weights and measures.
Extensive business documentation for the Riehlé Brothers is present. The Riehlé Brothers were a scale and testing-machine manufacturer based in Philadelphia. In 1865, Frederick Riehlé purchased two-fifths of interest in the Banks, Dinmore and Company and later helped coordinate the purchase of the Abbott Scale Works company. Frederick's brother Henry later purchased another three-fifths of interest in Banks, Dinmore and Company and the brothers changed the company name to the Riehlé Brothers in 1867.
Material concerning specific subject areas within the topic of scales provides a narrow window into the field of scales, weights, and measures but nonetheless a unique one. The subject category contains a broad view of the business of manufacturing scales and measuring goods for communities, as well as a small amount of social commentary on the necessity of the field in the 19th and 20th centuries.
Arrangement:
Scales is arranged in three subseries.
Business Records and Marketing Material
Genre
Subject
Forms Part Of:
Forms part of the Warshaw Collection of Business Americana.
Series 1: Business Ephemera
Series 2: Other Collection Divisions
Series 3: Isadore Warshaw Personal Papers
Series 4: Photographic Reference Material
Provenance:
Scales is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.
Restrictions:
Collection is open for research. Some items may be restricted due to fragile condition.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Warshaw Collection of Business Americana Subject Categories: Scales, Archives Center, National Museum of American History, Smithsonian Institution.
Sponsor:
Funding for partial processing of the collection was supported by a grant from the Smithsonian Institution's Collections Care and Preservation Fund (CCPF).
This collection documents the design, testing, production and promotion of the first zero-emission electric car produced by a major car company, the General Motors EV1. The materials include photographs, promotional booklets and marketing, press coverage, and publications, as well as design details and specifications, describing the process by which this ambitious and controversial vehicle was produced and released to the public in the mid- to late 1990s. This collection would be of interest to researchers in the areas of innovative design, automobile marketing, environmental initiatives, and the automotive industry.
Scope and Contents:
This collection contains materials relating to General Motors's development, promotion, and production of the EV1, the first commercially-available zero-emission electric vehicle, between 1990 and 2005. Included are design diagrams, photographs, and internal communication, but the vast majority of items are publicity materials such as press releases, newspaper and magazine coverage, and promotional material for auto shows.
Due to the nature of the donation (twenty-three separate donors from the original EV1 design team) there is some duplication of materials throughout the collection, though efforts were made to keep duplicates to a minimum.
Arrangement:
This collection is arranged into six series.
Series 1: Design, Testing, and Production Materials, 1991-1997
Series 2: Event Photographs, 1993-1994, 2000
Series 3: Press Coverage Materials,1991-2005
Series 4: Product Promotion Materials, 1990-2002
Series 5: Publications,1994, 1996-1999
Series 6: Post-Production Materials, 1999, 2002, 2004-2005
Biographical / Historical:
The General Motors EV1 is considered one of the most technologically advanced vehicles produced in the twentieth century and was the most energy-efficient car in the world at the time of its premiere. Manufactured for the consumer market by GM in 1997, EV1 featured many engineering innovations in aerodynamics, electric drive systems, electronic controls, and hydraulic braking, and was propelled by a rechargeable lead-acid battery pack, producing zero emissions. It was issued twenty-three patents for its advanced features, as well as winning several awards and competitions, including the electric vehicle world land speed record in 1994.
In early 1990, partly based on a boast by departing president of GM Roger Smith that electric vehicle technology was a reality, the state of California mandated that the major auto makers produce two percent of their vehicles emissions-free by 1998. Between 1990, when the barely-functional prototype car Impact debuted at the Los Angeles Auto Show, and 1994, when a fleet of fifty Impacts were premiered across the nation in the prEView Drive Program, a team of engineers worked on design, manufacture, and proof of concept vehicles that would eventually develop into the EV1: the first zero-emissions car to be released to consumers. The car's components were manufactured in several stages and locations: the assembly plant was in the Craft Centre in Lansing, Michigan; the motors were produced by Delco Remy in Anderson, Indiana; the battery pack, consisting of thirty-two 10-volt lead-acid batteries was produced by Delco Remy at their plant in Muncie, Indiana; and the power inverter and magnetic battery charger were constructed by Hughes Aircraft in Torrence, California.The finished car emitted zero pollutants, could accelerate from 0-60 mph in eight seconds, and had a range of eighty miles between charges. During 1995, the manufacturing process was refined, and the EV1 was announced in 1996 at both the Los Angeles and Detroit Auto Shows. The following year it became available to consumers through the Saturn division of GM marketing. However, due to concerns about parts and maintenance for the life of the car, GM only offered it on three-year lease programs, never for sale outright.
Though the EV1 did relatively well in the California and Arizona markets its first year, the 1999 EV1 Generation II showed a significant decline in consumer interest. The lease-only option was not appealing to many, and the limited range of the car, combined with a lack of publicly available charging stations, was a significant deterrent. Despite initial plans to expand the fleet of EVs by producing an S10 pickup truck with the new technology, and enthusiastic support from EV1's small but loyal customer base, GM stopped production on EVs altogether before the year 2000. When the last lease ran out in 2003, the fleet was recalled into storage, and except for a few that were donated to museums and universities for engineering programs and design study, the remaining EV1 vehicles were crushed and recycled in 2005.
The legacy of the EV1 remains in most of the hybrid fuel-electric vehicles and fuel-cell technology produced in the twenty-first century. It vaulted General Motors into the lead for development of advanced technology vehicles, beginning the long and ongoing effort to reduce US dependence on foreign oil as well as addressing the environmental issues caused by gasoline-powered engines.
Related Materials:
Related artifacts were donated to the Division of Work and Industry. See accession 2005.0061 and 2006.031-.034.
Provenance:
Collection donated in 2006 by Jill Banaszynski, General Motors Corporation; Patrick M. Bouchard, General Motors Corporation; Loran D. Brooks; Dan Brouns; Linda Ludek Brouns; Ray Buttacavoli; Laurel Castiglione, General Motors Corporation; Dennis H. Davis, General Motors Corporation; Robert E. DeGrandchamp; James N. Ellis; Hesham Ezzat, Marty M. Freedman, General Motors Corporation; Jamie Grover, Saturn Corporation; Steve M. Kunder, General Motors Corporation; Michael Kutcher, General Motors Corporation; Linda J. Lamar, General Motors Corporation; Kuen Leung, General Motors Corporation; Thomas M. Lobkovich; Joanne Mabrey, General Motors Corporation; Joseph F. Mercurio, General Motors Corporation; William L. Shepard, General Motors Corporation; Steven Tarnowsky; Lance Turner, General Motors Corporation.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The Grace Jeffers Collection of Formica Materials consists of textual files, photographs, slides, negatives, drawings, blueprints, posters, advertisements, product brochures, newsletters, and informational pamphlets documenting the history of the Formica Corporation and the use of Formica brand plastic laminate.
Scope and Contents:
The Formica Collection, 1913-2003, consists of textual files, photographs, photo slides, drawings, blueprints, posters, advertisements, product brochures, informational pamphlets, and research notes documenting the history of the Formica Corporation and the use of Formica brand plastic laminate.
Arrangement:
The collection is arranged into ten series.
Series 1: Corporate Records, 1920-1992, 2003
Subseries 1.1: Annual reports, 1949, 1966, 1988
Subseries 1.2: Correspondence and company identity, 1920-1988
Subseries 1.3: Corporation histories and timelines, 1949-1991, undated
Subseries 1.4: Newspaper clippings and articles, 1934-2003
Subseries 1.5: Awards, 1940s-1987
Subseries 1.6: Patent information, 1925-1994
Subseries 1.7: Photographs, 1927-1966
Series 2: Personnel Records, 1943-1992
Series 3: Newsletters, Magazines, and Press Releases, 1942-1990
Subseries 3.1: Newsletters, 1942-1988
Subseries 3.2: Press releases, 1973-1990
Series 4: Product Information, 1948-1994
Series 5: Advertising and sales materials, 1913-2000
Subseries 5.1: Advertising materials, 1913-2000
Subseries 5.2: Sales materials, 1922-1993
Series 6: Subject Files, circa 1945, 1955-1991, 2002
Series 7: Exhibits, 1981-1994
Series 8: Grace Jeffers Research Materials, 1987-1997
Series 9: Audio Visual Materials, 1982-1995, undated
Series 10: Martin A. Jeffers Materials, 1963-1999
Subseries 10.1: Background Materials, 1965-1999
Subseries 10.2: Employee Benefits, 1963-1998
Subseries 10.3: Product Information, [1959?]-1997
Subseries 10.4: Advertising and Sales Records, 1987-1999
Biographical / Historical:
Since its founding in 1913, the history of the Formica Company has been marked by a spirit of innovation and entrepreneurship. The history begins with the discovery of Formica by two men who envisioned the plastic laminate as breakthrough insulation for motors. Later, Formica became a ubiquitous surfacing material used by artists and architects of post-modern design. The various applications of the plastic laminate during the twentieth century give it a prominent role in the history of plastics, American consumerism, and American popular culture.
The Formica Company was the brainchild of Herbert A. Faber and Daniel J. O'Conor, who met in 1907 while both were working at Westinghouse in East Pittsburgh, Pennsylvania. O'Conor, head of the process section in the Research Engineering Department, had been experimenting with resins, cloth, paper, and a wide array of solvents in an effort to perfect a process for making rigid laminate sheets from Kraft paper and liquid Bakelite. O'Conor produced the first laminate sheet at Westinghouse by winding and coating paper on a mandrel, slitting the resulting tube, and flattening it on a press. The finished product was a laminated sheet with the chemical and electrical properties of Bakelite that were cut into various shapes and sizes. O'Conor applied for a patent on February 1, 1913, but it was not issued until November 12, 1918 (US Patent 1,284,432). Since the research was done on behalf of Westinghouse, the company was assigned the patent, and O'Conor was given one dollar, the customary amount that Westinghouse paid for the rights to employees' inventions.
Herbert Faber, Technical Sales Manager of insulating materials, was excited about O'Conor's discovery. Faber saw limitless possibilities for the new material. However, he quickly became frustrated by Westinghouse's policy limiting the sale of the laminate to its licensed distributors. After failing to persuade Westinghouse to form a division to manufacture and market the new material, Faber and O'Conor created their own company. On May 2, 1913, the first Formica plant opened in Cincinnati, Ohio. On October 15, 1913, the business incorporated as the Formica Insulation Company with Faber as president and treasurer and O'Conor as vice-president and secretary. The company began producing insulation parts used in place of or "for mica," the costly mineral that had been used in electrical insulation.
Like most new companies, Formica had modest beginnings. Faber and O'Conor faced the challenge of looking for investors who would let them maintain control over the company. Finally, they met J. G. Tomluin, a lawyer and banker from Walton, Kentucky, who invested $7,500 for a one-third share in the Formica Company. Renting a small space in downtown Cincinnati, Faber and O'Conor began work. The company's equipment list consisted of a 35-horsepower boiler, a small gas stove, and a variety of homemade hand screw presses. By September 1913, Tomluin had brought in two more partners, David Wallace and John L. Vest. With the added capital, O'Conor, Faber, and Formica's eighteen employees began producing automobile insulation parts for Bell Electric Motor, Allis Chalmers, and Northwest Electric.
Initially, the Formica Company only made insulation rings and tubes for motors. However, by July 4, 1914, the company obtained its first press and began to produce flat laminate sheets made from Redmenol resin. Business gradually grew, and by 1917 sales totaled $75,000. Fueled by World War I, Formica's business expanded to making radio parts, aircraft pulleys, and timing gears for the burgeoning motor industry. In the years that followed, Formica products were in high demand as laminate plastics replaced older materials in washers, vacuum cleaners, and refrigerators. By 1919, the Formica Company required larger facilities and purchased a factory in Cincinnati.
During this time, patent battles and legal suits emerged to challenge Formica's success. On June 11, 1919, Westinghouse sued Formica for patent infringement on its laminated gears; Formica won. Later that year, Westinghouse brought two new lawsuits against Formica. The first was for a patent infringement on the production of tubes, rods, and molded parts; the second was over an infringement based on a 1913 patent assigned to Westinghouse through O'Conor. Formica prevailed in both suits.
Legal battles did not deter the company. Having to defend itself against a giant corporation gave Formica a reputation as a scrappy contender. Finally, Faber and O'Conor made a quantum leap in 1927, when the company was granted a U.S. patent for a phenolic laminate utilizing lithographed wood grains of light color, forming an opaque barrier sheet which blocks out the dark interior of the laminate. In 1931, the company received two more patents for the preparation of the first all paper based laminate and for the addition of a layer of aluminum foil between the core and the surface, making the laminate cigarette-proof. These patents would allow Formica to move from a company dealing primarily with industrial material to the highly visible arena of consumer goods.
In 1937, Faber had a severe heart attack which limited his activity within the company. O'Conor continued as president, encouraging new product lines, including Realwood, as a laminate with genuine wood veneer mounted on a paper lamination with a heat-reactive binder. With the introduction of Realwood and its derivatives, manufacturers started
using Formica laminate for tabletops, desks, and dinette sets. By the early forties, sales of Formica laminate were over 15 million dollars. The final recipe for decorative laminate was perfected in 1938, when melamine resins were introduced. Melamine was clear, extremely hard, and resistant to stains, heat, light, less expensive than phenolic resins. It also made possible laminates of colored papers and patterns.
Due to World War II, Formica postponed the manufacturing of decorative laminate sheets. Instead, the company made a variety of war-time products ranging from airplane propellers to bomb buster tubes.
The post-World War II building boom fueled the decorative laminate market and ushered in what would come to be known as the golden age for Formica. The company, anticipating the demand for laminate, acquired a giant press capable of producing sheets measuring thirty by ninety-six inches for kitchen countertops. Between 1947 and 1950, more than 2 million new homes were designed with Formica brand laminate for kitchens and bathrooms.
Formica's advertising campaigns, initially aimed at industry, were transformed to speak to the new decorative needs of consumer society, in particular the American housewife. Formica hired design consultants, Brooks Stevens, and, later, Raymond Loewy who launched extensive advertising campaigns. Advertising themes of durability, cleanliness, efficiency, and beauty abound in promotional material of this time. Advertisers promised that the plastic laminate, known as "the wipe clean wonder," was resistant to dirt, juices, jams, alcohol stains, and cigarette burns. Atomic patterns and space-age colors, including Moonglo, Skylark, and Sequina, were introduced in homes, schools, offices, hospitals, diners, and restaurants across America.
The post-war period was also marked by expansion, specifically with the establishment of Formica's first international markets. In 1947, Formica signed a licensing agreement with the British firm the De La Rue Company of London for the exclusive manufacture and marketing of decorative laminates outside North America, and in South America and the Pacific Basin. In 1948, Formica changed its name from the Formica Insulation Company to the Formica Company. In 1951, Formica responded to growing consumer demand by opening a million square foot plant in Evendale, Ohio, devoted to the exclusive production of decorative sheet material. In 1956, the Formica Company became the Formica Corporation, a subsidiary of American Cyanamid Company. A year later, the international subsidiaries that Formica formed with De La Rue Company of London were replaced by a joint company called Formica International Limited.
The plastic laminate was not merely confined to tabletops and dinette sets. Formica laminate was used for skis, globes, and murals. Moreover, well-known artists and architects used the decorative laminate for modernist furniture and Art Deco interiors. In 1960, Formica's Research and Development Design Center was established, adjacent to the Evendale plant, to develop uses for existing laminate products. In 1966, the company
opened the Sierra Plant near Sacramento, California. Such corporate expansion enabled Formica to market its laminates beyond the traditional role as a countertop surface material.
In 1974, Formica established its Design Advisory Board (DAB), a group of leading designers and architects. DAB introduced new colors and patterns of laminate that gained popularity among artists and interior designers in the 1980s. In 1981, DAB introduced the Color Grid, a systematic organization of Formica laminate arranged by neutrals and chromatics. The Color Grid was described as the first and only logically arranged collection of color in the laminate industry. DAB also developed the Design Concepts Collection of premium solid and patterned laminates to serve the needs of contemporary interior designers.
In the 1980s and 1990s, the corporation continued to produce laminates for interior designers, artists, and architects. In 1982, Formica introduced COLORCORE, the first solid-color laminate. Due to its relatively seamless appearance, COLORCORE was adopted by artists for use in furniture, jewelry, and interior design. The introduction of COLORCORE also marked the emergence of a wide variety of design exhibitions and competitions sponsored by the Formica Corporation. In 1985, Formica Corporation became independent and privately held. Formica continues to be one of the leading laminate producers in the world with factories in the United States, England, France, Spain, Canada, and Taiwan.
For additional information on the history of the Formica Corporation, see:
DiNoto, Andrea. Art Plastic: Designed for Living. New York: Abbeville Press, 1985.
Fenichell, Stephen. Plastic: The Making of a Synthetic Century. New York: Harper/Collins, 1996.
Jeffers Grace. 1998. Machine Made Natural: The Decorative Products of the Formica Corporation, 1947-1962. Master's thesis. Bard Graduate Center for Studies in the Decorative Arts.
Lewin, Susan Grant, ed. Formica & Design: From Counter Top to High Art. New York: Rizzoli, 1991.
Related Materials:
Materials at the Archives Center
Leo Baekeland Papers, 1881-1968 (AC0005)
DuPont Nylon Collection, 1939-1977 (AC0007)
J. Harry DuBois Collection on the History of Plastics, circa 1900-1975 (AC0008)
Earl Tupper Papers, circa 1914-1982 (AC0470)
The Division of Medicine and Science holds artifacts related to this collection. See accession # 1997.0319 and #1997.3133.
Provenance:
This collection was assembled by Grace Jeffers, historian of material culture, primarily from materials given to her by Susan Lewin, Head of Formica's New York design and publicity office when the office closed in 1995. The collection was donated to the Archives Center by Grace Jeffers in September 1996.
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Researchers must use reference copies of audio-visual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Hampson, Albert W., 1911-1990 (artist) Search this
Extent:
6 Cubic feet
Type:
Collection descriptions
Archival materials
Slides (photographs)
Photographs
Sketches
Advertisements
Date:
1926-1968
Summary:
Collection consists of the commercial artwork created by artist Albert W. Hampson dating predominately from during the 1950s and 1960s.
Scope and Contents:
The collection documents the creation of promotional and advertising materials through photographs, original artwork and completed print advertisements and point-of-purchase displays. The research value of the collection lies in the documentation of this process. Researchers will find that these materials demonstrate how ideas are conceived and then expressed by artists for their clients. Evidence of decision making and collaboration between the artist and the client is illustrated by elements such as color choices or model poses. Often this evidence is lost when the only record saved is the completed advertisement or display. A good example of the developmental/creative process, complete with finished product, is the Tung-Sol Radio Tubes project. Materials also demonstrate the variety and occurrence of advertising projects during the mid-twentieth century. The artist created documents and artwork for different markets, both the consumer and the company.
Materials are arranged first by parent company, then by product or brand name. However, there are a very small number of items, with obscure affiliations to a company listed by product name. Corporate ownership of many of these companies and products has changed since the era that Hampson was working in, but their historical application has been maintained in this container list. Researchers must research product or company names within their historical context.
Arrangement:
The collection is arranged in five series.
Series 1, Personal Papers, 1928-1980, undated
Series 2, Early Artwork, 1926-1927, undated
Series 3, Commercial Artwork, 1934-1969, undated
Series 4, Artwork for Covers of Publications, 1937-1950s, undated
Series 5, Portraits, 1951-1977,; undated
Biographical:
Albert W. Hampson was born May 20, 1910, in West Philadelphia, Pennsylvania. He demonstrated artistic ability at an early age, winning all of the available school awards. Observing teachers encouraged him to pursue a career as an artist. His mother's death and father's unemployment forced him to get a job while still attending high school. He balanced work, school, and art all through his adolescence.
After his graduation from Northeast High School in June of 1927, Hampson pursued his art education at the Pennsylvania Museum School of Industrial Art (the University of the Arts) until June of 1931. While at the university, he was quarterback of the Germantown Boys Club football team and a semi-pro team in Chestnut Hill, and he attended the Cape Cod School of Art under a scholarship provision, for one year in 1930. Also during his education, and after graduation, Hampson earned a living by providing draft and architectural drawings for several Philadelphia architects. He was driving a bread wagon and preparing advertising layouts for a Philadelphia bakery, the Old Bond Bakery, when he got his first big break: one of his oil paintings was featured on the cover of the Saturday Evening Post on November 30, 1934. Between 1935 and 1944, his work appeared on the covers of Post and Look magazines more than a dozen times.
Hampson had been working as a commercial artist for a decade and was well established before marrying Josephine Unger Corson, a jewelry designer and librarian, on February 7, 1945. They had two children, Hillary, born 1945, and Theodore "Ted" born 1956.
In his personal life Hampson was known for his strong political opinions and work ethic, sometimes working eighteen hours a day. He did not believe in short-cuts, and his determination for perfection was evident in his do-it-yourself landscaping, according to his son. He spent time away from home, working five days a week in New York when Ted was young, but Hampson always brought gifts home and was ready for a discussion on politics. He was an active member of the Philadelphia Sketch Club, the oldest continuing artist organization in the nation. He was remembered by long-time colleague and friend, Fred Decker, as a staunch democrat (borderline socialist) who firmly publicized his views. This tenacious attitude provided him with the abilities of a great salesman, and knowing how to sell ideas can make a great commercial artist, as his son noted. He also had personal success as a father figure, according to Ted.
Archives Center, National Museum of American History
Warshaw Collection of Business Americana (AC0060)
Francis M. Mair Papers (AC0548)
Landor Design Collection (AC500)
NW Ayer Advertising Agency Records (AC0059)
Walter H. Voigt Brewing Industry Collection (AC1195)
Provenance:
The collection was donated by Hampson's son, Theodore Hampson, September 1996.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
14.07 Cubic feet (consisting of 26.5 boxes, 9 folders, 39 oversize folder, 3 map case folders, 4 flat boxes (2 full, 2 partial), plus digital images of some collection material. )
Type:
Collection descriptions
Archival materials
Ephemera
Business ephemera
Date:
1798-1977
Summary:
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Periodicals forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
Scope and Contents:
This material consists primarily of periodicals (serial publications), including trade literature, educational, general interest, and leisure publications marketed to children, youths, and adults, plus related subscription information, and advertising information.
It dates from 1811-1966 but the bulk of the material dates from 1850-1920. The periodicals relate to a number of different interest groups including women, children, men, and family. Subjects include farming, the home, horses, advertising, art, railroads, hotels, food, literature, religion, medicine, mining, architecture, fashion and current events. While the majority of these periodicals are directed toward consumers, there are also a number of specialized professional and business publications.
The periodicals are arranged alphabetically by title. Much of the material consists of subscription information directed to readers and information for advertisers including receipts, circulars cards and letters. Individual copies of the publications are listed with their date(s) of issue. Most of these were issued monthly; others weekly or quarterly.
Periodicals provide valuable information about the customs, styles and attitudes of the times and places in which they appear. Many feature elaborate illustrations and photographs by well-known practitioners and articles and stories by notable persons. Advertisements provide insight into social customs, commercial practices, and the evolving complexity of life in the last half of the 19th century and the first half of the 20th century.
The first group of materials, Periodicals, consists of copies of periodicals and related materials including receipts, circulars, subscription information, advertising information, letters, notes, and cards; arranged alphabetically by title.
Subscription Agencies and Dealers in Periodicals includes advertising circulars, price lists, and order forms arranged alphabetically by name of company.
Related Materials contains miscellaneous printers and publishers, samples of cover designs, and export/import documents
Materials in the Archives Center:
Archives Center Collection of Business Americana (AC0404)
Forms Part Of:
Forms part of the Warshaw Collection of Business Americana.
Series 1: Business Ephemera
Series 2: Other Collection Divisions
Series 3: Isadore Warshaw Personal Papers
Series 4: Photographic Reference Material
Provenance:
Periodicals is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.
Restrictions:
Collection is open for research. Some items may be restricted due to fragile condition.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Genre/Form:
Ephemera
Business ephemera
Citation:
Warshaw Collection of Business Americana Subject Categories: Periodicals, Archives Center, National Museum of American History, Smithsonian Institution
Sponsor:
Funding for partial processing of the collection was supported by a grant from the Smithsonian Institution's Collections Care and Preservation Fund (CCPF).
Collection documents the business activities of the Sandford Card Company and include the papers of Mary Elizabeth Sandford, founder of the company, and her immediate family.
Scope and Contents:
The collection documents the business activities of the Sandford Card Company primarily in the early part of the century. It includes product designs and samples; advertising and marketing materials, as well as, correspondence and financial papers. In addition, there are the papers of Mary Elizabeth Sandford, founder of the company, and her immediate family. These materials consist primarily of diaries, photographs, correspondence, family histories and genealogies. The collection is arranged into four series. Series one documents the business activities of the Sandford Card Company. Series two contains the personal papers of Mary Elizabeth Sandford, her husband Frank Sherman Sandford and their children. Series three is the personal papers of Mary Elizabeth Sandford's parents and siblings. Series four is the personal papers of extended family members mostly by marriage.
Arrangement:
The collection is arranged into four series.
Series 1: Sandford Card Company Records, 1880-1967; undated
Series 4: Other Family Papers, 1840s-2004; undated
Subseries 4.1: Durkee Family, 1864-2004; undated
Subseries 4.2: Gilman Family, 1840s-1902
Subseries 4.3: Gilman Family, 1916-2004; undated
Subseries 4.4: McDowell Family, 1920; undated
Subseries 4.5: Pease Family, 1953-1984; undated
Biographical / Historical:
Mary Elizabeth Kennedy Sandford founded the Sandford Card Company in Dansville, New York in 1907. The Sandford Card Company was intended to provide consumers a means to send messages to family and friends. Such products contained more thought out verses and images than the typical postcards that were available during this time period. Initially, Mary Elizabeth created four verses with images and had five thousand of each printed by the F. A. Owen Publishing Company. The four samples were sent to two hundred bookstores and drugstores. Sales were later made with distributors and agents in various cities throughout the country. In addition, the company also sold cards to fraternal organizations using their symbols or mottos in the design. Eventually, fraternal organizations became a big part of the company's customer base expanding to more than fifty groups. The company grew as a mail order business. All card shipments were made directly from Dansville, New York to forty-eight states and countries including Canada, Alaska, Cuba, Japan, Guam, Philippines, Hawaii, Panama, and Netherlands, West Indies, England and Scotland. Although the Sandford Card Company started as a greeting card business it eventually offered place cards, calling cards, calendars, program folders, napkins, banquet supplies, gifts and souvenirs to its product line. All printing work was contracted out to lithographic businesses in New York, Boston and Cincinnati. With the death of Mary Elizabeth Sandford and her husband Frank Sherman Sandford the company continued to be operated under the guidance of their daughter Ruth Louise Sandford. In 1948, Ruth Sandford hired John G. Holden as business manager. In 1965, the company moved from Dansville to Baldwinsville, New York under the management of the third generation of the founding family. It continued to operate as a family business until it was sold to John G. Holden. The company was later purchased by Rodney Pease the grandson of Mary Elizabeth Sandford's sister Lillian Frances Pease. Pease eventually changed the name and direction of the company.
Related Materials:
Materials in the Archives Center
Lillian Pease Card Company Records (AC1251)
Provenance:
Donated to the Archives Center in 2011 by R. Thompson Gilman, Executor for the estate of Elizabeth G. Essley.
Restrictions:
Collection open for research on site by appointment. Unprotected photographs must be handled with gloves.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
2.44 Cubic feet (consisting of 4.5 boxes, 1 folder, 5 oversize folders, 2 flat boxes (partial), 1 map case folder.)
Type:
Collection descriptions
Archival materials
Business ephemera
Business letters
Publications
Receipts
Business cards
Trade literature
Logs (records)
Sales catalogs
Print advertising
Ephemera
Catalogs
Advertising mail
Commercial catalogs
Invoices
Trade cards
Technical reports
Trade catalogs
Advertising
Manuals
Reports
Manufacturers' catalogs
Commercial correspondence
Catalogues
Printed materials
Illustrations
Bulletins
Technical manuals
Printed material
Transcripts
Letterheads
Printed ephemera
Advertisements
Advertising cards
Radio scripts
Correspondence
Advertising fliers
Business records
Date:
1893-1992
Summary:
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Accounting and Bookkeeping forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
Scope and Contents:
The radio category contains material primarily related to radio company products, radio broadcasts and programs, technical documentation on the use of radios, and material documenting the effect of radio on modern life. The bulk of the material covers sales catalogues and advertisements, though no complete records for single companies are present.
The radio broadcast transcripts and programs include fictional or anecdotal stories, transcripts of contests, interviews, or speeches, and notifications about future broadcasts.
Literature concerning the effect of radio on modern life includes brief radio historiographies, discussions about the need for advanced education for the radio field, and documentation of the use of radio in leisure time or in rural life. Additional publications address the uses and effects of radio during times of war. While no extensive documentation exists on any one topic, the publications may provide general histories of the radio with snapshots of specific facets of radio history.
Arrangement:
Radio is arranged in three subseries.
Business Records and Marketing Material
Genre
Subject
Forms Part Of:
Forms part of the Warshaw Collection of Business Americana.
Missing Title
Series 1: Business Ephemera
Series 2: Other Collection Divisions
Series 3: Isadore Warshaw Personal Papers
Series 4: Photographic Reference Material
Provenance:
Radio is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.
Restrictions:
Collection is open for research. Some items may be restricted due to fragile condition.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Warshaw Collection of Business Americana Subject Categories: Radios, Archives Center, National Museum of American History, Smithsonian Institution
Sponsor:
Funding for partial processing of the collection was supported by a grant from the Smithsonian Institution's Collections Care and Preservation Fund (CCPF).
Exhibition Collectors Historical Organization Search this
Names:
New York World's Fair (1939-1940 : New York, N.Y.) Search this
Extent:
130 Cubic feet (417 boxes, 25 map-folders)
Type:
Collection descriptions
Archival materials
Souvenirs
Photographs
Pamphlets
Guidebooks
Exhibition posters--1930-1940
Diaries
Ephemera
Film transparencies
Motion picture film
Posters
Place:
Flushing Meadows Park (New York, N.Y.)
New York (N.Y.)
Date:
1835-2000, undated
Summary:
Collection documents the 1939 New York World's Fair in Flushing Meadows, New York. Also includes material relating to other fairs, the Exhibition Collectors Historical Organization (ECHO), New York City tourism and The Walt Disney Company.
Scope and Contents:
Collection primarily documents the conception, planning, construction, management, and operations of the 1939 New York World's Fair located in Flushing Meadows, New York. Materials provide historical context and cultural significance as recorded in publications, artwork, photographs, ephemera, postcards, maps, plans, exhibitor's literature, souvenirs, and motion picture film. Most of the materials were primarily created for people who attended the fair. Some of the materials include scrapbooks created by fair visitors to document their experiences. There is a significant amount of material relating to other fairs, New York tourism, the Exhibition Collectors Historical Organization (ECHO) and the World's Fair Collector's Society. Other forms of entertainment such as festivals, the Olympic games, and Disney World are also found among these materials. There is little information relating to Edward Orth's personal and professional life as a city planner. The collection is arranged into eleven series.
Arrangement:
The collection is arranged into eleven series.
Series 1, Edward J. Orth Personal Papers, 1915-1989, undated
Subseries 1.1, Correspondence, 1939-1989
Subseries 1.2, Other Materials, 1915-1989, undated
Series 2, Exhibition Collectors Historical Organization (ECHO) and World's Fair Collector's Society, Incorporated Records, 1942-1990, undated
Subseries 2.1, General Information, 1960-1988, undated
Subseries 2.2, Correspondence, 1942-1990, undated
Subseries 2.3, Classified and Wanted Advertisements, 1956-1988, undated
Edward Joseph Orth grew up with a strong interest in history, particularly the history of the 1939 New York World's Fair. Orth's visit to the fair as a twelve-year-old boy led to a life-long passion of collecting. At the time of his death, he had amassed enough materials to fill two homes in California. Orth also collected materials from several other fairs. In addition, he saved some of the records of the Exhibition Collectors Historical Organization (ECHO) and the World's Fair Collector's Society.
Orth was born April 19, 1927, to Andrew Joseph Orth and Florence Minnie Gordon Orth in Glendale, New York. In the 1930s, the Orth family lived in several locations in New York including Ridgewood, Brooklyn, Glendale, and Queens. The home that made the most impact in young Orth's life came in 1935 when the family moved to St. Albans, Queens seven miles from Flushing Meadow Park, the future site of the 1939 fair. Sadly in 1939 there were several deaths in the family including three grandparents. The severe loss of life limited family social activities but a drive by the future site of the fair provided Orth a glimpse of the Trylon and Perisphere. He would later remark that the sight appeared to be magic. In the summer of 1939, he went to the fair with his classmates from Public School 136. The next summer Orth and his father purchased a 10-admission ticket from an elementary school in Hollis, Queens, New York. He saved every souvenir and any information he could find about the fair. He filled scrapbooks with images from newspapers and postcards from the Curt Teich and Manhattan Postcard companies. When his family moved from an apartment to a house, he acquired a fair bench which was kept in the backyard.
In 1941, Orth attended Newton High School in Elmhurst, and Queens, New York. The high school offered a college preparatory program with heavy emphasis on mathematics, science, mechanical drawing, and workshop courses. Orth's education and training combined with the knowledge he gained from motion picture films viewed at the fair, including Thomas Edison's "The City of Light," Ford Motor Company's "Road of Tomorrow," "Democracy," and General Motors' "Futurama" provided the foundation and inspiration for a career in architecture and landscaping. He ultimately became a city planner for the state of California. By 1943, Orth was exploring used magazine and bookstores in New York City to acquire more fair materials before enlisting in the United States Army in 1945. Upon his discharge he resumed buying and trading fair postcards. From 1948-1953, Orth attended the University of California and the University of Connecticut where he studied architecture and landscape design. During these years he posted advertisements in various publications in his continued pursue for fair materials.
In March 1953, Mr. Orth moved to Los Angeles, California. There he formed lasting friendships with other collectors. By 1967, Orth and several of his closest friends including Peter Warner, Oscar Hengstler, David Oats, Larry Zim, and Ernest Weidhaas conceived the idea of a fair collector's organization. By the summer of 1968, the group had formally created the Exhibition Collectors Historical Organization (ECHO).
As time passed Orth became increasing concerned about the welfare of his collection. He wanted it to go to a museum rather than be sold in parts. In his will he stipulated that the collection would be given to the Smithsonian Institution upon his death. Jon Zackman, former Smithsonian employee, interviewed Orth's brother George and fair collector Peter Warner. Orth and Warner corresponded and traded objects over many years. Mr. Orth primarily covered the west coast area while Peter Warner was his east coast counterpart. Edward Orth died on September 6,1989 in Los Angeles, California at the age of sixty-two.
Related Materials:
Materials in the Archives Center
New York World's Fair Collection, NMAH.AC.0134
Landor Design Collection, NMAH.AC.0500
Warshaw Collection of Business Americana, Subject Category, World Expos, NMAH.AC.0060
Larry Zim World's Fair Collection, NMAH.AC.0519
Alice R. Hillis World's Fair Film, NMAH.AC.0531
Borden Company 1939 New York World's Fair Collection, NMAH.AC.1063
Memories of the New York World's Fair, NMAH.AC.0592
Archives Center World Expositions Collection, NMAH.AC.0825
Daniel H. Meyerson World's Fair Collection, NMAH.AC.0745
Division of Community Life World's Fairs Collection, NMAH.AC.1132
Princeton University Posters Collection, NMAH.AC.0433
Smithsonian Speech Synthesis History Project, NMAH.AC.0417
Messmore and Damon Company Records, NMAH.AC.0846
Thomas Norrell Railroad Collection, NMAH.AC.1174
William L. Bird Holidays on Display Collection, NMAH.AC.1288
Wurlitzer Company Records, NMAH.AC.0469
Victor A. Blenkle Postcard Collection, NMAH.AC.0200
Materials at Other Organizations
New York Public Library The New York World's Fair 1939 and 1940 Incorporated Records, 1935-1945, MssCol 2233.
New York City 1939 World's Fair architectural drawings, circa 1935. Museum of the City of New York. Museum of the City of New York.
New York City 1939 World's Fair Collection, 1939-1940. Museum of the City of New York. New York World's Fair 1939/40 Collection. Queens Museum.
1939 New York World's Fair Postcards, Identifier: 1972-320, Audiovisual Collections Repository, Hagley Museum & Library
Separated Materials:
Materials at the National Museum of American History
Artifacts from the collection include several thousand souvenirs and examples of memorabilia commemorating the fair to include buttons and badges, ceramics, glassware, clothing, costume jewelry, coins and medals, commemorative spoons and flatware, toys and games, and philatelic material which are all part of the Division of Home and Community Life's holdings (now Division of Cultural and Community Life).
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Researchers must handle unprotected photographs with gloves. Researchers must use reference copies of audio-visual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow. Viewing film portion of collection requires special appointment, please inquire. Do not use when original materials are available on reference video or audio tapes.
Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Exhibitions -- 1930-1940 -- New York (State) -- New York Search this
Print advertisements covering almost the entire history of Ivory Soap, including advertisements designed by artists including Jesse Wilcox Smith, Elizabeth Shippen Green, and J. C. Leyendecker.
Scope and Contents:
The collection consists of print advertising and publications covering almost the entire history of Ivory Soap.
Researchers may use this collection to examine the evolution of advertising strategies and techniques from the very early days of mass-produced brand-name consumer products to the present. From the beginning, Ivory advertisements proclaimed the product's "99 and 44/100%" purity, its ability to float, and its versatility. The collection, however, is much more than a glimpse into advertising history. It is an extremely rich resource for a wide range of cultural studies. Ivory advertising was primarily aimed at women, and it contains many images of women, babies, and young children. The depictions reflect contemporary attitudes toward class structure, race, immigrants and residents of other countries, cleanliness, and domestic relationships. The advertisements often play upon the guilt of women, suggesting that their main concerns should be their husbands, children, and dishpan hands. Many advertisements associate cleanliness with social and religious propriety, physical fitness, and athleticism. There also are many images of men and women performing every-day tasks in gender-defined situations.
Arrangement:
The collection is arranged into two series.
Series 1: Ivory Soap Products Advertisements, 1883-1998, undated
Series 2: Publications, 1883-1969, undated
Biographical / Historical:
In 1837, candle maker William Procter and soap maker James Gamble formed a partnership in Cincinnati, Ohio, to sell their products. The new company prospered, and by 1859 Procter & Gamble sales reached one million dollars. Contracts with the United States Army during the Civil War to supply soap and candles increased Procter & Gamble's customer base and reputation. In 1879, James Norris Gamble, son of the founder, developed an inexpensive pure white soap. A factory worker who forgot to shut off the soap-making machine when he left for lunch inadvertently improved the product. When he returned, the soap mixture was frothy due to the air that had been whipped into it, and the resulting soap cakes floated in water. There was immediate demand for the "floating soap." After considering many names for the new product, Harley Procter, son of the founder, finally named the soap "Ivory" after Psalms 45:8: "All thy garments smell of myrrh and aloes and cassia, out of the ivory palaces whereby they have made thee glad." Chemical analyses of the soap in 1882 revealed that 56/100 of the ingredients were not pure soap. Harley Procter subtracted that amount from one hundred and the slogan "99 and 44/100% pure" was born. The first ads appeared in 1882 in The Independent, a weekly newspaper.
Innovations in production, distribution, and market research contributed to Procter & Gamble's success. Procter & Gamble also developed other products such as Ivory Flakes, Chipso (the first dishwasher soap), and Crisco. By 1945, Procter & Gamble had become a nearly $350 million company. The company also was an innovator in advertising, developing creative print advertisements aimed at different target groups, sponsoring radio shows and comic strips, and airing its first television commercial (for Ivory Soap) during the first televised major league baseball game. Procter & Gamble is now a global company, selling more than 250 products, including Ivory Soap, to five billion customers in 130 countries.
Related Materials:
Several collections in the Archives Center have materials relating to Ivory Soap. The J. Walter Wilkinson Papers contain art he created for Ivory Soap advertisements. The Ivory Soap 1940 Essay Contest Collection consists of documents relating to the contest and its winner, Helen Nixon. The Procter & Gamble Product Packaging Collection, 1940s-1970s, includes Ivory brand products. The Warshaw Collection of Business Americana's "Soap" subject category contains documents relating to Procter & Gamble and other manufacturers. About twenty-five per cent of the advertisements in this collection are reproduced in the Archives Center's digital image library.
Separated Materials:
Artifacts donated to the Division of Medicine and Science.
Provenance:
Procter & Gamble donated this collection to the Archives Center, National Museum of American History, Smithsonian Institution on October 24, 2001.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
