Researchers must use reference copies of audiovisual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow. Viewing film portion of collection requires special aarrangement with Archives Center staff. Do not use original materials when available on reference video or audio tapes.
Collection Rights:
Collection items available for reproduction, but copyright held by donor. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The Archival collections of the National Association of Civilian Conservation Corps Alumni (NACCCA) donated in 2006. The Civilian Conservation Corps (CCC), created as part of the New Deal legislation initiated by President Franklin D. Roosevelt in 1933, was a public work relief program for unemployed men designed to reduce high unemployment during the Great Depression. The CCC carried out a broad natural resource conservation program on national, state, and municipal lands from 1933 to 1942. This collection contains papers, photographs, and ephemera collected and created by alumni of the CCC and donated to the NACCCA archives.
Scope and Contents:
This material was acquired by the National Association of Civilian Conservation Corps Alumni (NACCCA)from CCC alumni and originally housed in the NACCCA archives in St. Louis, Missouri. Photographic materials, including loose photos, slides, snapshots, group photos, panoramic photos, and albums and binders of photographs; printed materials, including newspapers published by individual companies, camps and districts, and the national CCC newspaper, Happy Days; materials documenting each camp, including camp histories, personal memoirs, blueprints of camps and projects worked on; the papers of C.E. Ward, Educational Director of the CCC's 3rd Corps, which document the planning and implementation of educational activities in that region; miscellaneous materials, including camp rosters, cartoons, menus, poems, pamphlets, booklets, magazines, manuals, enrollee discharge papers, work logs, and sheet music; and other more recent materials such as research papers, books on the CCC, selected audiotape and video interviews with some of the alumni; and other miscellaneous items. The collection is arranged into nine series.
Arrangement:
The collection is divided into nine series.
Series 1: Scrapbooks, 1853-2003, undated
Series 2: State Material, 1922-2008, undated
Series 3: Publications, 1924-2006, undated
Series 4: C.E. Ward, 3rd Corps, 1933-2001, undated
Series 5: Photographs, 1929-2008, undated
Series 6: General Ephemera, 1915-2006, undated
Series 7: Bidwell Addendum, 1933-1987, undated
Series 8: Bires Addendum, 1934-1985, undated
Series 9: Audiovisual Materials, 1933-2009, undated
Biographical / Historical:
The Civilian Conservation Corps (CCC) was a New Deal era program, created in 1933 to reduce unemployment, a direct result of the Great Depression. The CCC provided national conservation work across the United States for young, unmarried men. Veterans could be enrolled in the CCC after verification of their service by the Veteran's Administration. Veterans were exempt from the age and marriage restriction. Projects included planting trees, bulding flood barriers, combatting forest fires, maintaining forest roads and trails, and building recreational facilities in the National Park system and a host of other projects. There were separate CCC programs for Native Americans of recognized tribes and African Americans. In 1942, with the waning of the Great Depression and America's entry into World War II in December 1941, resources devoted to the CCC (men and materials) were diverted to the war effort. Congress ceased funding for the CCC and liquidation of the CCC was included in the Labor-Federal Security Appropriation Act (56 Stat. 569) on July 2, 1942, and for the most part completed by June 30, 1943. Appropriations for the liquidation of the CCC continued through April 20, 1948.
Related Materials:
Materials at Other Organizations
National Archives and Records Administration
Record Group 35, Civilian Conservation Corps
Provenance:
Collection donated by National Association of Civilian Conservation Corps Alumni in 2006.
Restrictions:
This collection is open for research use.
Researchers must handle unprotected photographs with cotton gloves. Researchers may use reference copies of audio-visual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis and as resources allow.
Viewing film portions of the collection requires special appointment, please inquire; listening to LP recordings is only possible by special arrangement.
Gloves must be worn when handling unprotected photographs and negatives. Special arrangements required to view materials in cold storage. Using cold room materials requires a three hour waiting period. Contact the Archives Center at 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Conservation of natural resources -- 1930-1950 Search this
The records document the development and use of Reddy Kilowatt, a cartoon figure trademark created in 1926 by Ashton B. Collins, Sr. More than 150 investor-owned electric utilities in the United States and at least twelve foreign countries licensed the use of the Reddy Kilowatt trademark. The records include a wide range of textual and visual materials and sound and moving image recordings.
Scope and Contents:
The collection consists of approximately thirty cubic feet of material created or compiled by Ashton Collins, Sr., and the Reddy Kilowatt Service; Reddy Kilowatt, Inc.; and Reddy Communications, Inc. Materials include publications, advertisements, clip art, photographs, drawings, sketches, correspondence, small artifacts, ephemera, and audio-visual material. It is divided into eight series: Series 1, Background Materials, 1926-1977; Series 2, Ashton Collins, Sr., Materials, 1926-1974; Series 3, Client Services and Publications, 1935-1999; Series 4, Advertising Materials, 1939-1997; Series 5, Scrapbooks, 1935-1960; Series 6, Copyright, Trademark and Other Legal Materials, 1926-1994; Series 7, Reference Materials, 1926-1992; Series 8, Audio-Visual Materials, 1939-1989.
Throughout its history, the Reddy Kilowatt firm was particularly thorough in keeping records of its publications and services. In addition to materials generated by the company itself, there is a significant amount of material accumulated through efforts in market and legal research activities. Particular strengths of the collection include a wide variety of Reddy Kilowatt publications and ephemera; trademark and legal files; files kept on other trademark characters; audio-visual materials; and materials relating to the public debate over atomic energy. The audio-visual materials are unusual because of the amount of textual documentation retained. There is also a significant portion of material documenting the company's involvement in the 1964-1965 World's Fair. The collection is also particularly rich in correspondence and memoranda. The reach of possibilities involving the appearance of the Reddy Kilowatt character in a variety of poses, media, and merchandise should not be underestimated.
Series 1, Background Materials, 1926-1977
This series is divided into three subseries: Subseries 1, Articles of Incorporation, 1953; Subseries 2, Histories and Origins of Reddy Kilowatt, 1926-1977; and Subseries 3, Reddy Remarks, 1935-1936. Series 8, subseries 6, consists of five hours of oral history interviews with Mrs. Ashton Collins Sr. and her son Ashton Collins Jr.
Subseries 1, Articles of Incorporation, 1953, contains the packet of legal information mailed to licensees including the certificate of incorporation, Collins's letter of transmittal, a summary of the corporate structure, the joint tenancy agreement, the corporate by-laws, and copies of a filing with the Securities and Exchange Commission (SEC). The packet also includes the Reddy Kilowatt Guide Book, which directed licensee companies on correct and incorrect methods of depicting Reddy Kilowatt. Upon incorporation, Collins retained 80 percent of the company's stock; the remaining 20 percent was available only to Reddy Kilowatt licensees. The Reddy Kilowatt Service begun by Ashton Collins, Sr., in 1934, was wholly owned by him until the formation of Reddy Kilowatt, Inc., in 1953.
Subseries 2, Histories and Origins of Reddy Kilowatt, 1926-1977, contains a variety of documents that illustrate the origins and development of both the Reddy Kilowatt character and the company that promulgated his use. A photo album and newspaper clippings from the First Alabama Electrical Exposition document the first appearance of Reddy Kilowatt. Newspaper clippings, graphics, and ephemera from 1926 to 1934 illustrate the adoption of Reddy Kilowatt into advertising use by a handful of eastern and southern electric utilities. Files of press clippings spanning 1937 to 1977 consist largely of utility company newsletters and articles from trade publications. Correspondence is also included. The press clipping files document a carefully developed and tightly controlled company mythology about the emergence of the Reddy Kilowatt character and the success of Collins's endeavors.
Subseries 3, Reddy Remarks, 1935-1936, includes promotional materials that describe Collins's advertising program to prospective clients as well as a series of newspaper advertisements from three electric utilities. This subseries represents Ashton Collin's initial attempt to design an entire advertising program in conjunction with promoting a trademark figure.
Series 2, Ashton Collins, Sr., Files, 1926-1974
This series is divided into four subseries: Subseries 1, Correspondence, 1926-1964; Subseries 2, Speeches, 1942-1974; Subseries 3, Articles, 1933-1951; and Subseries 4, Miscellaneous, 1933; 1953.
Subseries 1, Correspondence, 1926-1964, includes letters discussing Collins's original attempts to set up the Reddy Kilowatt program, as well as Collins's later revitalization of the Reddy Kilowatt/lighting bolt connection. Also included are thank you letters following the Edison Electrical Institute's tribute to Collins and a few holiday cards. Collins's correspondence is also distributed throughout the collection in conjunction with specific topics.
Subseries 2, Speeches, 1942-1974, includes transcripts and notes from speeches given by Collins to various electrical industry forums. Subjects include trends in the electrical consumer market, political situations involving electric utilities, and recommendations for electric utility advertising. Themes include calls for action against government regulation of public utilities and the need for specific advertising directed toward youth and women. Correspondence and event programs are included, as well as a reference file containing material about public speaking and relevant issues in the electrical industry.
Subseries 3, Articles, 1933-1951, contains seven short editorials submitted to Electrical Worldin 1933 and two articles written by Collins for investor-oriented magazines (1947 and 1951).
Subseries 4, Miscellaneous, 1933; 1953, contains a hotel bill and a sheet of the Reddy Kilowatt letterhead used by Ashton Collins.
Series 3, Client Services and Publications, 1935-1999, encompasses the range of publications and services provided to licensees of the Reddy Kilowatt trademark. Publications range from clip art illustrations to detailed program guides. Services include wiring certification, portable talking figures for exhibition, comprehensive advertising plans, access to demographic surveys, special informational mailings, and access to trademark merchandise. The first seven subseries are publications arranged alphabetically; the remaining eight subseries are specific service programs, also arranged alphabetically: Subseries 1, Clip Art, 1936-1978; Subseries 2, Communications in Environment/Youth, 1971-1972; Subseries 3, Reddy Bulletin, 1935-1964; Subseries 4, Reddy Kilowatt Activities, 1934-1935; Subseries 5, Reddy Kilowatt Ink, 1986-1993; Subseries 6, Reddy Kilowatt's Review, 1936-1940; Subseries 7, Reddy News, 1942-1999; Subseries 8, Environmental Program, 1960-1974; Subseries 9, Grass Roots Impact Plan, 1950-1952; Subseries 10, Reddy-Items Merchandise, 1947-1994; Subseries 11, Reddy Kilowatt Talking Figure, 1949-1970; Subseries 12, Reddy Kilowatt Youth Program, 1938-1987; Subseries 13, Reddy Wiring Program, 1955-1963; Subseries 14, Special Executive Mailings, 1950-1994; and Subseries 15, Subject Files, 1952-1988.
Subseries 1, Clip Art, 1936-1978, includes mat service sheets, original sketches, and layout boards. The mat service sheets were sent regularly to client companies for use in advertisements. They include Reddy Kilowatt in a variety of poses and activities meant to illustrate a wide variety of uses for electricity as well as the benefits of investor-owned utilities. Subjects include but are not limited to household appliances, farm uses, atomic energy, national defense, electric rates, power outages, safety, voting, famous Americans, holidays, the New York World's Fair (both 1939 and 1964-1965), and the Beatles. One noteworthy theme is the potential of electrical appliances to alleviate household chores, specifically targeted toward women. The sketches included in the subseries originate from Ray Crosby, longtime art director for Reddy Kilowatt. Included among the layout boards are the original designs for a series of 1940s advertisements concerning American mobilization for war. The subseries also contains the Reproduction Proof Index, which cross-references a detailed list of subjects with corresponding service sheet numbers. The index incorporates mat service sheets from approximately 1955 to the indexes' publication dates, 1970-1972.
Subseries 2, Communications in Environment/Youth, 1971-1972, contains issues of the newsletter, Communications in Environment/Youth, and related correspondence. Communications in Environment/Youth informed client companies of issues of public concern related to utility companies, including environmental issues, and provided information about successful public programs. These include topics such as plant siting, interactions with public school systems, information about nuclear plant safety, efforts to switch to recycled paper, and youth safety programs. The correspondence includes internal memoranda discussing connections between youth culture and environmental concerns, and promotional letters sent to client companies.
Subseries 3, Reddy Bulletin, 1935-1964, contains issues of the Reddy Bulletin, a promotional device for the Reddy Kilowatt Program and a means to communicate industry-wide information. It contains advertisements for Reddy Kilowatt merchandise, comic books, films, television commercials and other promotional materials. Promotional merchandise includes items such as ashtrays, balloons, candy, soap, decals, patches, scorebooks, notepads, aprons, canning labels, pens, safety posters, dishes, coasters, clocks, playing cards, poker chips, bill inserts, calendars, billboards, correspondence cards, and plywood display figures. Examples of many of the items were included with the Reddy Bulletin. Where possible, these items have been left in situ. The Reddy Bulletin also includes general information relevant to electric utility advertising executives.
Subseries 4, Reddy Kilowatt Activities, 1934-1935, contains issues of the earliest client-oriented publication from the Reddy Kilowatt Service. A one-page sheet, Reddy Kilowatt Activities described usage of the Reddy Kilowatt trademark by the initial licensees of Reddy Kilowatt.
Subseries 5, Reddy Kilowatt Ink, 1986-1993, contains issues of the quarterly newsletter, Reddy Kilowatt Ink. Begun in 1986, the newsletter included two pages of clip-art along with suggestions for use in advertisements. It filled the former function of Reddy News, which was reformatted into a magazine-style industry publication in the 1970s.
Subseries 6, Reddy Kilowatt's Review, 1936-1940, contains issues of Reddy Kilowatt's Review, which combined advertisements by licensees with commentary by Ashton Collins. Anecdotes of consumer response to Reddy Kilowatt and testimonials from clients appear sporadically.
Subseries 7, Reddy News, 1942-1999, contains issues of Reddy News and a thorough index. Initially, Reddy News was a collection of advertisements by clients, released biannually. It was meant to stimulate advertising ideas among licensee companies and included explanatory copy that underscored the goals of the Reddy Kilowatt Program . Reddy Newswas reformulated in the 1970s as a bi-monthly trade publication focused on the business concerns of investor-owned utilities, though examples of advertisements were still included. The hand-written index was compiled by Mrs. Collins, Sr., and cross-references detailed subject headings with Reddy News issues from 1942 to 1970.
Subseries 8, Environmental Program, 1960-1974, includes consumer brochures, clip art, and a program guide titled Environment: A Reddy Kilowatt Program. There is also a notable 1973 study, "Public Acceptance of Nuclear Power-Analysis and Approaches," complied by Reddy Kilowatt, Inc., and released only to client companies. This series represents Reddy Kilowatt, Inc.'s response to increased public scrutiny of the environmental impact of power plants in the 1960s and 1970s, especially atomic energy facilities. More information about the public relations strategies developed by Reddy Kilowatt, Inc., in relation to atomic energy is contained in Series 4, Advertising Materials, 1939-1997; Subseries 1, Bernard J. Bachem Files, 1959-1980. The firm's market research on the public debate concerning atomic energy is reflected in a series of audio recordings located in two sub-subseries located in Series 8, Audio-Visual Materials, 1939-1989; Subseries 4, Sub-subseries 3, News Programs, 1976-1979 and Sub-subseries 4, Speeches, 1975-1980, undated.
Subseries 9, Grass Roots Impact Plan, 1950-1952, contains a series of brochures, clip art and promotional documents. The Grass Roots Impact Plan was an advertising program designed to "fight creeping socialism" by promoting the benefits of investor-owned utilities. The plan also promoted the use of atomic energy. The brochures were mailed out to participating companies in intervals to be kept in a binder for a complete program guide.
Subseries 10, Reddy-Items Merchandise, 1947-1994, includes catalogs, supplier information and publicity material related to the Reddy-Items Merchandise Program. Reddy Kilowatt, Inc., contracted for a wide variety of merchandise items to distribute through its client companies. There is little information or correspondence within the collection about the actual process of ordering such materials. The catalogs provide an overview of merchandise available for specific years. Interested researchers may wish to refer to the artifact collection for actual examples of Reddy-Items merchandise and to examine the Reddy Bulletin, used primarily to advertise these products to clients. See Series 3, Client Services and Publications, 1935-1999, Subseries 3, Reddy Bulletin, 1935-1964.
Subseries 11, Reddy Kilowatt Talking Figure, 1949-1970, consists of correspondence, design proposal, design specifications, display kit instructions and publicity materials related to a three-dimensional Reddy Kilowatt figure used at expositions and fairs. The figure was wired to an external microphone and speaker, so that the figure could talk to the audience and answer questions. A script is included with the display kit instructions, along with explanatory photographs. Multiple photographs of the figure in use are included with the textual materials.
Subseries 12, Reddy Kilowatt Youth Program, 1938-1987, includes a program guide, presentation binder, promotional materials, pen and ink illustrations, poetry, documentation of two Reddy Kilowatt youth clubs, business presentation scripts, and a government anti-communist brochure. The "Mother Juice" rhymes illustrate Ashton Collins, Sr.'s early interest in focusing advertising attention on youth populations in order to inculcate appreciation of electricity and its applications. The confluence of the baby boom and the post World War II anti-communism movement made this focus a mainstay of the Reddy Kilowatt Program, providing Collins with an opportunity to combine capitalist economic values with consumer electricity usage. The script for "Fission, Fertility, and the Future" spells out Collins's reasoning behind his interest in influencing youth populations, and the accompanying program guide and presentation binder illustrate the mechanics of his youth-oriented advertising plan for electric utilities. Of particular note is the 1964 survey of adults and adolescents testing for trademark recognition and attitudes about electricity. The survey was commissioned by Reddy Kilowatt, Inc., and performed by Gilbert Youth Research Organization in five cities across the United States. Another notable item in the subseries is Communist Target, a 1960 report by J. Edgar Hoover to the House Committee on Un-American Activities.
Subseries 13, Reddy Wiring Program, 1955-1959, includes brochures, ephemera, and photographs related to the Reddy Wiring Program. This program promoted a specific standard of electrical wiring in new homes. Participating builders were then allowed to designate their products as "Medallion" or "Gold Medallion" homes.
Subseries 14, Special Executive Mailings, 1950-1994, consists of letters and press releases sent to a list of advertising and public affairs executives of Reddy Kilowatt client companies. Topics include, but are not limited to, requests for information, legal updates, personnel changes, promotions of specific advertising programs, and reprints of articles.
Subseries 15, Subject Files, 1952-1998, are arranged alphabetically by subject heading. Subjects include, but are not limited to, sports trophies, ventriloquist acts, brochures about the 1976 Bicentennial, consumer information brochures, and the Annual Report competition. Of note is the 1953 Artist Guide, which explains the particulars of drawing Reddy Kilowatt.
Series 4, Advertising Materials, 1939-1997, is divided into three subseries: Subseries 1, Bernard J. Bachem Files, 1959-1980; Subseries 2, Business Advertising, 1940-1997; and Subseries 3, Client Advertising, 1939-1977.
Subseries 1, Bernard J. Bachem Files, 1959-1980, consists of files generated and maintained by Bernard J. Bachem, the vice-president in charge of audio-visual media and the Reddy Kilowatt Environmental Program from approximately 1958 to 1972. The files are arranged alphabetically by subject heading. Topics include production and syndication of television commercials, nuclear energy public relations strategies, radio scripts, and the Reddy and Mr. Toot children's show. Of note is a file of correspondence with Terrytoons, which contracted with Reddy Kilowatt, Inc., to produce television commercials.
Subseries 2, Business Advertising, 1940-1997, consists of brochures and presentation materials developed for advertising to business clients. The subseries includes several "presentation binders" used at meetings with potential clients to describe the Reddy Kilowatt Program. In 1940, Ashton Collins, Sr., began collecting testimonials from executives at licensee companies for use in approaching new clients. These became a mainstay of his business advertising approach until the 1960s, when the company began developing a series of glossy brochures. Slide-shows and filmstrips also became a key advertising tool; scripts and related memoranda are contained within this subseries, and are also found in Series 8, Audio-Visual Materials, 1939-1989, Subseries 1, Supplementary Materials, 1945-1984; and Subseries 5, Filmstrips, 1939-1984.
Subseries 3, Client Advertising, 1939-1977, contains advertisements created by licensees of the Reddy Kilowatt trademark. Materials are organized alphabetically by subject and include newspapers, bill inserts, notices, brochures, employee handbooks, annual reports, comic strips, signs and posters. More examples of client advertisements can be found in Series 3, Client Services and Publications, 1935-1999, Subseries 3, Reddy News, 1942-1999.
Series 5, Scrapbooks, 1935-1960, undated, consists of eight scrapbooks: Plant Openings, Publicity, Reddy on Display, Reddy Made Magic, Transportation, Use of Reddy on Trucks; and Reddy news Launchings. The Plant Openings, 1948-1949, details when a plant opened and contains the associated advertising for the plant dedication typically with photographic collages. The Publicity Scrapbook, 1935-1950, contains newspaper clippings about Reddy Kilowatt and articles from trade publications such as the Advertisers Digest. Reddy on Display Scrapbook, 1948, depicts window displays of Reddy Kilowatt at various public service and gas companies across America. The Reddy Kilowatt Scrapbook tells the story of Reddy Kilowatt's daily activities starting at 6 a.m. and ending at 2 a.m. The Reddy Made Magic Scrapbook, 1948, contains publicity for the Technicolor motion picture film, Reddy Made Magic, which tells the story of electricity. The majority of the publicity consists of announcements for the showing of the film. The Transportation Scrapbook, 1947, contains advertising for electric and gas powered buses, trolleys, and trams. Reddy Kilowatt is cast as the servant for electricity, gas, and transportation. Use of Reddy on Trucks Scrapbook, undated, consists of black-and-white photographs of electric companies using the Reddy Kilowatt logo and clippings from the Reddy Bulletin of trucks. Reddy News Launchings Scrapbook, 1942-1960, consists of pages from the Reddy News presumably used for developing news releases.
Series 6, Copyright, Trademark and Other Legal Materials, 1926-1994, is divided into six subseries: Subseries 1, Copyright Materials (general), 1926-1953; Subseries 2, Trademark Materials (general), 1932-1953; Subseries 3, United States Trademarks, 1933-1989; Subseries 4, Foreign Trademarks, 1937-1994; Subseries 5, Reddy Kilowatt v. Mid-Carolina et al., 1937-1976; Subseries 6, Trademark Character Files, 1937-1976; and Subseries 7, Reference Materials, 1945-1980.
Subseries 1, Copyright Materials (general), 1926-1953, contains general copyright information and compiled lists of copyrights for various Reddy Kilowatt activities, such as the Reddy News, Reddytoons, and bulletins, and correspondence between the Alabama Power Company and the Library of Congress Copyright Office about copyrighting the basic figure and name of Kilowatt and such prefixes as "Reddy," "Happy," and "Handy." The Alabama Power Company initiated this correspondence in 1926 to protect its symbolic character "Reddy Kilowatt" for appliance sales and general advertising.
Subseries 2, Trademark Materials (general), 1932-1953, includes general correspondence about trademarks, trademarks not granted, trademark renewals and re-publication, trademark assignments, and infringements cases. The trademark assignment file also contains a patent assignment (United States patent # 2,349,706) from Ashton B. Collins to Reddy Kilowatt, Inc. The patent is for a display device designed primarily to hold advertising matter. The infringement materials relate to improper uses of Reddy Kilowatt and clients seeking permission or clarification on the proper use of the trademark.
Subseries 3, United States Trademarks, 1933-1989, consists primarily of registered trademarks, certificates of renewal, correspondence about the registration process with the United States Patent Office and examples of the trademark being used by Reddy Kilowatt, Inc. The bulk of the correspondence is from C.A. Snow and Company, registered patent attorneys, and Louise M. Bender, corporate secretary for Reddy Kilowatt, Inc. Examples of the trademarks are found in the Reddy News, "clip sheets" of trademark symbols , on business letterhead, stickers, playing cards, calendars and other ephemera. Trademark file #651,768, contains a copy of the Reddy Kilowatt Handbook of Trademark Usage, 1958. This handbook was intended to guide electric light and power companies licensed to use Reddy Kilowatt trademarks. Trademark file #827,151, contains a small binder of Reddy Kilowatt small appliance advertisements, 1938 to 1965, not inclusive. This subseries is arranged chronologically by registered trademark number.
Many of the materials in this series were filed under the provisions of the Lanham Act, named for Representative Fritz G. Lanham of Texas, passed on July 5, 1946, and signed into law by President Harry Truman to take effect "one year from its enactment," on July 5, 1947. The Lanham Act is found in Title 15 of the U.S. Code and contains the federal statutes governing trademark law in the United States. The Act prohibits a number of activities, including trademark infringement, trademark dilution, and false advertising.
Subseries 4, Foreign Trademark Materials, 1937-1994, consists of registered trademarks, correspondence and examples of the Reddy Kilowatt trademarks in foreign countries such as Australia, Barbados, Mexico, Kenya, the Netherland Antilles and South Korea. The Kenya file contains specific information about trademark law and policies in Kenya. Several publications of note are Law of KenyaTrademarks Ordinance Chapter 506, 1962; The Merchandise Marks Ordinance Chapter 505, 1963, detailing the specific Kenyan laws and information on the electricity industry in Kenya; the East African Power and Lighting Company's The East African Power and Light Company, Directors Report and Accounts, 1965; and The Power Supply Industry in Kenya, 1966.
Subseries 5, Reddy Kilowatt v. Mid-Carolina et al., 1926-1960, includes correspondence and legal documents related to the trademark infringement lawsuit filed by Reddy Kilowatt, Inc., against Mid-Carolina Electric Cooperative and the National Rural Electric Cooperative Association (NRECA). The lawsuit was filed in 1953 and resolved by Judge Harry E. Watkins in 1956. The subject of the dispute was "Willie Wiredhand," an advertising trademark character used by the NRECA. Reddy Kilowatt, Inc., alleged that the character was drawn similarly to Reddy Kilowatt and used in comparable ways, thus confusing consumers' ability to discern between the two. Judge Watkins's decision hinged on the legal boundaries drawn between service areas of investor-owned utilities and electric cooperatives. Because electric cooperatives were prevented from competing for investor-owned consumer audiences, Judge Watkins deemed that the trademarks also were not in competition. Ashton Collins, Sr., was greatly disappointed by the decision, and this is reflected in the post-decision correspondence files. Other files of note concern consumer surveys in South Carolina and Iowa commissioned by Reddy Kilowatt, Inc., with the aim of finding evidence to bolster the lawsuit; depositions from participants are included in the files. Ashton Collins, Sr.'s affidavit and documentation of the Willie Wiredhand trademark also are included in the subseries.
Subseries 6, Trademark Character Files, 1937-1976, contains the reference files developed by Ashton Collins, Sr., and Reddy Kilowatt, Inc. concerning other trademark characters. The correspondence reflects an interest in factors leading to success of other trademark characters as well as an active concern with trademarks that might infringe on Reddy Kilowatt's success. Files include early characters such as the Chesapeake and Ohio Railroads' Chessie the Cat and Borden's Elsie the Cow. A large file on Smoky Bear contains advertisements including Reddy Kilowatt. Files that reflect infringement concerns include Willing Water, Bill Ding, Mr. Wirewell, and Genie.
Subseries 7, Reference Materials, 1945-1980, contains files developed on topics relating to non-character corporate trademarks. Materials include brochures, articles, advertisements, publications and correspondence. Files on efforts by Xerox Corporation, Coca-Cola Company and Dow Chemical Company to regulate language about their trade names are included. Other notable files include Bakelite advertisements and a file of correspondence and articles concerning Isadore Warshaw, who testified on behalf of the NRECA during the Reddy Kilowatt v. Mid-Carolina et al., hearings.
Series 7, Reference Materials, 1926-1992, consists of general files maintained by Reddy Kilowatt, Inc., for internal reference. It is divided into five subseries: Subseries 1, Client Use of Services, 1977-1984; Subseries 2, New York World's Fair, 1938-1939, 1961-1966; Subseries 3, Subject Files, 1940-1992; Subseries 4, Testimonials, 1939-1977; and Subseries 5, Empty Binders, 1926-1987.
Subseries 1, Client Use of Services, 1977-1984, consists of files maintained during the incarnation of the company as Reddy Communications, Inc. During this period, the firm was emphasizing its usefulness as an information clearinghouse for the electric utility industry. These files include monthly reports on client use of services as well as more detailed reports on steps taken to meet client requests for information.
Subseries 2, New York World's Fair, 1938-1939; 1961-1966, contains files largely accumulated during the participation of Reddy Kilowatt, Inc., in the 1964-1965 New York World's Fair, with some documentation surviving from the 1938-1939 New York World's Fair. Reddy Kilowatt was used prominently in "Tower of Light," the investor-owned electric utility exhibit. The 1964 exhibit included a musical show which met with some initial criticism and was revised for the 1965 fair to become "Holiday with Light." Materials include press releases from production companies and Reddy Kilowatt, Inc., scripts, photographs and production documents for the shows; correspondence with the production company; and electrical industry trade publications.
Subseries 3, Subject Files, 1940-1992, includes files on unique uses of Reddy Kilowatt, Reddy Kilowatt-themed apparel, verses written by consumers, World War II-era advertisements, and files used by company staff for market research.
Subseries 4, Testimonials, 1939-1977, contains letters from executives at licensee companies attesting to the benefits of receiving the Reddy Kilowatt Service. The letters were occasionally edited and compiled for use in business presentations.
Subseries 5, Empty Binders, 1926-1987, includes the original binders and albums used for presenting Reddy Kilowatt programs.
Series 8, Audio-Visual Materials, 1939-1984, undated
The series is divided into five subseries: Supplementary Materials, 1945-1984; Animation Cels, 1946; 1985; Moving Images, 1940s-1989; Audio, 1946-1980; and Filmstrips, 1939-1984.
Subseries 1, Supplementary Materials, 1945-1984, contains scripts, production documents, promotional materials, correspondence and memoranda related to the audio-visual materials in this series. Of particular note are the files containing production documents and correspondence related to The Mighty Atom. These files track the decision-making process within Reddy Kilowatt, Inc., concerning the inclusion of previous footage from Reddy Made Magic. Other materials relating to this subseries may be found in Series 4, Advertising Materials, 1939-1997, Subseries 1, Bernard J. Bachem Files, 1959-1980.
Subseries 2, Animation Cels and Sketches, 1946; 1985, contains mylar animation cels and paper sketches used in the production of Reddy Made Magic and the "Adventure Kid" television commercial.
Subseries 3, Moving Images, 1940s-1989, contains all film (excluding the filmstrips) and video in the collection and is organized chronologically. The films and videos include animated educational films, commercials, television shows, home movies, an informal instructional video, and an employee appreciation video.
Subseries 4, Audio, 1946-1980, undated
This series contains all the audio (excluding those items associated with filmstrips) and is divided into 5 subseries.
Sub-subseries 1, Music, 1954-1960, undated, contains Reddy Kilowatt theme songs and promotional music used by Reddy Communications and is organized chronologically, with undated materials last.
Sub-subseries 2, Promotional, 1946-1979, undated, consists of promotional audio such as radio commercials and informational spots. The items are organized chronologically, with undated materials last.
Sub-subseries 3, News Programs, 1976-1979, consists of recordings on cassette tapes. The cassette tapes are organized chronologically.
Sub-subseries 4, Speeches, 1975-1980, undated, contains recordings of speeches and presentations given by important figures in and outside of the electrical industry. The items are organized chronologically, with undated materials last.
Sub-subseries 5, Corporate Interviews, circa 1974-1977, consists of informal interviews conducted by Reddy Communications, Inc. employees. The interviews are organized chronologically.
Sub-series 6, Oral Histories, 1983, consists of five hours of audio cassette recordings with Mrs. Ashton Collins, Sr. and Ashton Collins, Jr. at the initial stages of collection acquisition. The oral histories were conducted by John Fleckner, Archivist with the Archives Center, National Museum of American History. Topics discussed include biographical information about Ashton Collins, Sr.; the early history of the Reddy Kilowatt Service; Mrs. Ashton Collins, Sr.'s experiences in the Reddy Kilowatt, Inc. office; her participation in electric industry conventions; Cuba's ousting of Reddy Kilowatt; and the transition in the company's services during the late 1960s and early 1970s.
Sub-subseries 7, Reference CDs, consists of all reference copies made of the audio. Multiple titles are contained on each disc.
Subseries 5, Filmstrips, 1939-1984, consists of filmstrips and their associated audio and elements (negatives, A and B roll, etc.), paired together by title. The filmstrips are organized chronologically.
Arrangement:
Collection is arranged into eight series.
Series 1, Background Materials, 1926-1977
Subseries 1.1, Articles of Incorporation, 1953
Subseries 1.2, Histories and Origins of Reddy, 1926-1977
Subseries 1.3, Reddy Remarks, 1935-1936
Series 2, Ashton Collins, Sr., Materials, 1926-1974, undated
Subseries 2.1, Correspondence, 1926-1964
Subseries 2.2, Speeches, 1942-1974, undated
Subseries 2.3, Articles, 1933-1951
Subseries 2.4, Miscellaneous, 1933; 1953
Series 3, Client Services and Publications, 1935-1999, undated
Subseries 3.1, Clip Art, 1936-1978, undated
Subseries 3.2, Communications in Environment/Youth, 1971-1972
Subseries 8.2, Animation Cels and Sketches, 1946; 1985
Subseries 8.3, Moving Images, 1940s-1989
Subseries 8.4, Audio, 1946-1980, undated
Biographical / Historical:
Ashton B. Collins, Sr. (1885-1976), the commercial manager of Alabama Power Company, created the trademark character Reddy Kilowatt in 1926 in an attempt to humanize electric utility service for marketing and other corporate communications purposes. Reddy Kilowatt first appeared publicly at the 1926 Alabama Electrical Exposition in a display for the Alabama Power Company, which also ran supporting newspaper advertisements. The original figure had five arms to illustrate the many capabilities of electric service. Though Collins originated the idea of Reddy Kilowatt, he asked an engineer from the company's drafting department, Dan Clinton, to create a usable sketch of the character. After the exposition, Collins retained the copyrights to Reddy Kilowatt. In 1932, he recruited a friend, Dorothea Warren, to develop several sketches of Reddy Kilowatt in an attempt to sell what Collins called "The Reddy Kilowatt Program." At the time, Collins was employed by Edison Electrical Institute to travel the country promoting electrical household cooking appliances. He used the opportunity to network with electric utility managers and to promote his idea of using Reddy Kilowatt to humanize electric service in the home. Collins convinced his first clients in 1933. By the end of 1934, at least six other electric utility companies had adopted the "Reddy Kilowatt Program."
Subscribers to the Reddy Kilowatt Service received sheets of clip art for use in advertisements. The mechanism for this distribution was called a "mat service." The Reddy Kilowatt mat service was the backbone of the licensee program from the 1930s until the late 1960s. The mat service offered various poses of Reddy Kilowatt to be included in advertisements for the licensee companies, as well as complete advertisements to which the licensee companies could simply add their name. Another publication, Reddy News, was soon developed to reinforce the program. Published biannually, it was sent to licensee companies to provide ideas about ways to use the Reddy Kilowatt trademark.
As the mat service evolved, the Reddy Kilowatt figure found many uses. Common themes were the benefits of electrical appliances for farms and homes, safety, and holidays. The descriptions of electrical appliances emphasized gender roles in alluding to the potential new freedom for women from household chores. Farm-oriented advertisements underscored increased farm productivity through electrical innovations such as incubators and automated milking machines. As electric usage increased, the mat service added advertisements pointing out the need for updated wiring in order to maintain safety. More mundane concerns included electric service issues such as power outages, vandalism and timely bill payment. A wide variety of Reddy Kilowatt holiday poses became available, ranging from the Easter Bunny to President's Day and Halloween. Christmas was especially well illustrated, accenting the possibility of electrical appliances as gifts.
The Reddy Kilowatt Service was only available to investor-owned utilities, and the mat service reflected this by emphasizing the benefits of this economic structure. Other economic themes included the inexpensiveness of electric service and payment of taxes by investor-owned utilities. The service also began to express a specific political agenda in response to public ownership of utilities and rural electrification cooperatives. Bolstered by post-World War II anti-communist sentiments, the Reddy Kilowatt Service began issuing advertisements promoting free enterprise which linked public and co-operative utilities with the road to socialism. In 1950, Collins launched the Grass Roots Impact Plan, a comprehensive advertising plan incorporating these themes.
Ashton Collins consistently emphasized to his licensees the need to begin the consumer education process early. Youth education was a clear priority for the Reddy Kilowatt Service and was even included in Collins's initial "Reddy Remarks" program via a bedtime story booklet. Licensee companies sponsored Reddy Kilowatt Youth Clubs in the late 1940s, inspired by Collins's speeches emphasizing the importance of youth programming. In the mid-1960s, Reddy Kilowatt, Inc., developed a comprehensive youth program for client companies that incorporated youth education with capitalist economic values. Collins developed a supporting slide presentation titled "Fission, Fertility, and the Future." Tailored to an audience of business executives, the presentation emphasized the importance of reaching youth during a period of social upheaval in order to protect the interests of investor-owned utilities.
Film and television programs developed by the company also reflected the emphasis on youth outreach. Since the company's business revolved around a cartoon character, the transition into animation seemed fairly simple. Reddy Kilowatt, Inc., entered into a partnership with Walter Lantz Productions to produce Reddy Made Magic, a 1946 cartoon about the history of electricity. However, producing audio-visual media turned out to be too expensive and the experiment with animation remained limited. In 1957, Collins tested the waters again by contracting for a commercial with Terrytoons, a low-budget animation company and, in 1959, the company hired John Sutherland to update Reddy Made Magic for the atomic age. The Mighty Atom recycled the historical sequence from the previous film and added a new sequence promoting the use of atomic energy. Collins already had used the cheaper media of filmstrips and slide presentations for business presentations, and this format also was incorporated into the youth program. Licensee companies were encouraged to use Reddy Kilowatt in their own sponsorship of radio and television programs, and some used Reddy Kilowatt in locally produced commercials.
Ashton Collins was an aggressive and skillful promoter of Reddy Kilowatt, and the range of the program was not limited to the United States. Collins began registering his trademarks in prospective markets early on, and soon received trademarks in Canada (1934), Argentina (1937), Great Britain (1938), and Mexico (1938). Trademarks were also granted in Australia, Barbados, Kenya, Mexico, South Korea, Venezuela and the Netherlands Antilles. Though no official list of international licensee companies is available, materials within the collection indicate lively usage of Reddy Kilowatt in South America and Australia.
Ashton Collins, Sr. was married in 1931 to Mrs. Ashton Collins, Sr. They had two sons, Ashton, Jr., and Beatty. Each member of the family became involved in the business over time, though that was not required by Ashton Collins, Sr., at any time. After the two boys left home, Mrs. Collins began volunteering at the office; her work included filing, photocopying, and assembling indexes and scrapbooks. After his release from the Air Force, Ashton Collins, Jr., approached his father about working in the company. Ashton Collins, Sr., met with him over the course of a day and outlined a program for him to work his way up through the company. Collins, Jr., agreed and began work in the mailroom. In 1962, he became president of the company and his father became chairman of the Board of Directors. Beatty Collins's involvement in the company was limited to service on the Board of Directors.
By the late 1960s, the business climate for investor-owned utilities had changed significantly. Public concern over the environmental impact of power plants resulted in greater scrutiny of new plant construction, particularly in regard to nuclear energy facilities. Electric utilities no longer desired to sell increased output, as building new plants became too costly to justify their expense. The Reddy Kilowatt Program reflected these changes in several ways. An environmental program was developed to help electric utilities navigate their way through the increasingly complicated public and business climate. This included a number of services specifically targeted toward the issue of atomic power such as consumer advertising meant to demonstrate the minimal output of radioactive waste and a low-profile consulting service focusing on atomic plant siting issues. As companies moved away from blanket advertising for electric usage, the Reddy Kilowatt character was relegated to children's programming. As Ashton Collins, Sr.'s, influence in the company began to wane, the youth program moved away from economic education and shifted to conservation issues and electrical safety. The company changed its name to Reddy Communications, Inc., at some point before 1982 and began to market itself as an information clearinghouse and consulting service.
In 1998, the company was bought by Northern States Power, which had recently become a wholly-owned subsidiary of Xcel Energy.
Related Materials:
Related Archival Materials: See Louisan E. Mamer Rural Electrification Administration papers, 1927-2002 (AC0862).
Related Artifacts: The Division of Information Technology and Communications holds artifacts related to this collection (Accession #: XXXX-XXXX).
Provenance:
Donated to the Archives Center by Xcel Energy in 2005.
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Researchers must use reference copies of audio-visual materials. Reference copies are ½ inch VHS, audio cassette, or compact disc. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow. There are no reference copies on VHS or DVD for the filmstrips, and the Archives Center does not have a filmstrip projector.
Technical Access: Titles on Beta Max video tape and all picture and audio elements for Original Film (OF) 913.7 cannot be viewed. Viewing the film and filmstrip portion of collection requires special appointment.
Rights:
Collection items are available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions.
National Museum of American History (U.S.). Division of Armed Forces Search this
Extent:
1 Cubic foot (3 boxes and 1 oversized folder)
Type:
Collection descriptions
Archival materials
Typescripts
Passports
Albums
Books
Cartoons (humorous images)
Christmas cards
Comic books
Newsletters
Panoramas
Personal papers
Photograph albums
Photographs
Posters
Ration books
Scrapbooks
Telegrams
Place:
Minidoka
Manzanar
Idaho
Amache (Calif.)
California -- 1940-1950
Date:
1900s-1993
Scope and Contents:
The collection is an assortment of souvenirs and memorabilia, which have survived the years since World War II. Many of them, Christmas cards, high school graduation programs, notes to friends, snapshots, and photographic prints in the form of dance programs reflect the interests and concerns of all teenagers. There are camp newsletters and Japanese passports, identification cards, ration books, meal passes, posters; a photograph album contains both family photographs and a record of achievements of members of the Kamikawa family. There is a transcript of a taped interview with Mrs. Kamikawa, who was nearly 90 in February 1982, the time of the interview. A book, Lone Heart Mountain by Estelle Ishigo, portrays in text and sketches life in the relocation centers.
The collection has been filed under the name of each donor rather than by subject such as passports, newsletters, photographs. With very few exceptions the material is in good condition. The historical sketch of the Matsumoto family tree in the photograph album is badly damaged.
Arrangement:
1 series, arranged alphabetically by donor.
Biographical / Historical:
On December 7, 1941, the Japanese bombed Pearl Harbor and the United States went to war. On February 19, 1942, President Franklin Delano Roosevelt issued Executive Order 9066 authorizing the military to exclude "any and all persons" from designated areas of the United States to protect the national defense. Thus, without the imposition of martial law, the military were given authority over the civilian population.
Under this order, nearly 120,000 men, women and children of Japanese ancestry, nearly two thirds of who were United States citizens, were forced out of their homes and into detention camps in isolated areas of the west. Many of them spent the years of the war living under armed guards, and behind barbed wire. Children spent their school days in the camps, young men left to volunteer or be drafted for military service. The War Relocation Authority administered the camps.
This collection of documentary materials relates to the involuntary relocation of Japanese Americans was collected by the Division of Armed Forces History in connection with the exhibit
A More Perfect Union: Japanese Americans and the United States Constitution at the National Museum of American History in 1988. The donors either were members of the Japanese American Citizens League or reached through the League. Interesting and revealing information is available about a few of the donors. They were primarily teenagers or young adults at the time of the relocation and the materials in the collection reflect their interests and concerns. Juichi Kamikawa, who had completed a year of college in Fresno, California, graduated from the Corcoran School of Art in Washington, D.C. after the war and became a respected artist. His family record is one of distinction in both Japan and the United States for several generations. Masuichi Kamikawa, his father, received the Order of the Sacred Treasure from the Japanese Emperor for outstanding contributions to the cultural heritage of Japan. Among achievements cited were his work in merchandizing and banking in Fresno, California. Mary Tsukamoto is one of the contributors to the video conversations in the exhibit. She is a retired teacher who was 27 years old in 1942 and a long time resident of Florin, California. Along with her entire family, she was sent to the center at Jerome, Arkansas. Mabel Rose Vogel taught high school at one of the camps, Rowher Center, Arkansas.
Related Materials:
The Division of Armed Forces History (now Division of Political and Military History) will have additional documents collected for the exhibit, A More Perfect Union, described above, that may be useful. Another collection on this topic in the Archives Center is collection #450, the Gerald Lampoley Collection of Japanese American Letters, 1942 1943, a collection of six letters written by Japanese Americans to their former teacher. Researchers may also refer to the records of the War Relocation Authority, Record Group 210, or those of the United States Commands, 1947 , Record Group 338, in the National Archives. Further, the National Headquarters of the Japanese American Citizens League in San Francisco, California, and the Japanese American National Museum in Los Angeles, California, maintain related collections.
Provenance:
Donated by a number of Japanese Americans, many of whom are members of the Japanese American Citizens League, headquartered in San Francisco. This material was acquired for inclusion in the exhibition, A More Perfect Union, described above, but was not placed on display for one reason or another. In certain instances, items in this collection were omitted from the exhibit if they were considered too fragile or too sensitive to prolonged exposure to light. It is possible that related items, currently on display, ultimately will be transferred to the Archives Center; if this occurs, it would be useful to distinguish between the two groups of exhibited and undisplayed materials. Transferred from the Division of Armed Forces History, June 1988.
Restrictions:
The collection is open for research use.
Researchers must handle unprotected photographs with gloves. Researchers must use reference copies of audio-visual materials. When no reference copy exists, the Archives Center staff will produce reference copies on an "as needed" basis, as resources allow. Collection located at off-site storage area.
Viewing film portion of collection requires special appointment, please inquire; listening to LP recordings only possible by special arrangement. Do not use original materials when available on reference video or audio tapes.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Stevenson, Adlai E. (Adlai Ewing), 1900-1965 Search this
Extent:
3.5 Cubic feet (7 boxes)
Type:
Collection descriptions
Archival materials
Audiocassettes
Advertisements
Photograph albums
Catalogs
Clippings
Magazines (periodicals)
Playbills
Sheet music
Photographs
Posters
Videocassettes
Reports
Packaging
Cartoons (humorous images)
Books
Drawings
Place:
New York (N.Y.) -- Food industry
Date:
1920s-1987
Summary:
This collection consists of ephemeral materials gathered by Sally L. Steinberg while she was researching her 1987 publication, The Donut Book: The origins, history, literature, lore, taste, etiquette, traditions, techniques, varieties, mathematics, mythology, commerce, philosophy, cuisine, and glory of the donut.
Scope and Contents:
This collection consists of ephemeral materials gathered by Sally L. Steinberg while she was researching her 1987 publication, The Donut Book: The origins, history, literature, lore, taste, etiquette, traditions, techniques, varieties, mathematics, mythology, commerce, philosophy, cuisine, and glory of the donut. Photographs comprise the bulk of the collection. These depict doughnut making machines, early doughnut packaging, doughnut shops and doughnut production, doughnut promotional activities (many of them sponsored by DCA), celebrities and entertainment figures with doughnuts, and the role of doughnuts in the military. Other ephemeral materials featuring doughnuts include advertisements, posters, newsclippings, music, examples of doughnut packaging, toys, and artwork. Also included are several publications that feature doughnuts, notably such children's classics as Curious George Learns the Alphabet, Who Needs Donuts?, and Homer Price, as well as a copy of Ms. Levitt's book.
Materials relating to the history of the Doughnut Corporation of America include a 1947 memo entitled "History of Mayflower Operations, 1933 1944"; pages and clippings from the company's in house magazines, The Doughnut Magazine, 1931 1936, and DCA News, 1945 1947 (most of which are not in their entirety, since Ms. Steinberg seperated them for the production of her book); a script of the "DCA Merchandising Story"; inter office correspondence from 1947; a 1961 DCA Study of the Donut Market; and a 1973 prospectus for DCA Food Industries, Inc. Also included is a store display figure of "Danny Donut," the symbol of Mayflower Doughnuts. In addition, the collection contains 1980 and 1981 Annual Reports from Dunkin' Donuts, Inc., a sample degree from their "Dunkin' Donuts University," and a large training poster for employees. Also included are in house publications relating to other donut companies, including Krispy Kreme and Winchell, the predecessor of Denny's.
Biographical / Historical:
Sally Levitt Steinberg describes herself as a "doughnut princess," since her grandfather, Adolph Levitt, was America's original "doughnut king." Levitt's family had emigrated to the United States from Russia when he was eight and settled in Milwaukee. In 1920, he moved to New York City, where he invested in a bakery in Harlem. He soon realized that there was a strong consumer demand for doughnuts, sparked by veterans of World War One who fondly remembered those cooked by Salvation Army girls in the trenches in France. Levitt, with a flair for showmanship, placed a kettle in the bakery's window and began to fry doughnuts in it. This attracted crowds of customers, who enjoyed watching the process, smelling the aroma, and eating the doughnuts. Soon, doughnut production could not keep up with the customers' demands.
In consultation with an engineer, Levitt soon developed and patented an automatic doughnut making machine, which he then placed in the bakery's window. The result was the creation of the modern doughnut industry in America. In 1920, Levitt founded the Doughnut Machine Company to make and sell the machine across the country and to sell doughnuts under the tradename of "Mayflower." Soon after, the company began preparing and selling standardized mixes for use in the machine, and began to acquire bakeries in which its products could be made. In 1931, the company opened the first Mayflower doughnut shop at 45th and Broadway in New York City; ultimately, 18 shops were opened across the country the first retail doughnut chain.
The company, which changed its name to the Doughnut Corporation of America, dominated the doughnut industry. Its operations were characterized by a large scale approach, incorporating a full range of product and equipment systems unique in the food industry. As consumers demanded a wider variety of doughnuts from glazed to jelly filled the company developed and manufactured the necessary machinery, prepared the ingredients, and marketed the products. The company diversified its product line in the 1940s to produce pancake mixes and waffle mixes and machinery, including Downyflake Food products. The company is still in operation as DCA Food Industries, Inc.
Materials in the Archives Center:
Materials at the Archives Center, National Museum of American History
The Doughnut Machine Company Scrapbooks (AC #662) contains two scrapbooks documenting the company=s advertising and marketing campaigns, ca. 1928.
The Industry on Parade Film Collection (AC #507) contains a 1956 film (reel #273) about the Doughnut Corporation of America.
The Earl S. Tupper Papers (AC #470) contain a number of World War One photographic postcards that show Salvation Army doughnut girls.
The Warshaw Collection of Business Americana (AC #60) contains four boxes of material on "bakers and baking."
The N W Ayer Collection (AC #59) contains advertising proofsheets for several bakeries.
Provenance:
Collection donated by Sally L. Steinberg, December 12, 1991, 1993, and 2009.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The papers of New York editor and art critic Thomas Hess measure 10.01 linear feet and date from 1939 to 1978. The collection includes biographical materials, correspondence, extensive writings and notes, artists and subject files that also include recorded conversations with artists and others, printed materials, photographic materials, and artwork.
There is a .01 linear foot unprocessed addition to this collection donated in 2022 that includes a six page typed manuscript, "Think, American Painting," undated, by Thomas Hess and the book American Realists and Magic Realists, The Museum of Modern Art, 1943, signed by Hess.
Scope and Contents:
The papers of New York editor and art critic Thomas Hess measure 10.01 linear feet and date from 1939 to 1978. The collection includes biographical materials, correspondence, extensive writings and notes, artists and subject files that also include recorded conversations with artists and others, printed materials, photographic materials, and artwork.
Biographical material includes a certificate, architectural plans, investment information, invoices, publisher and loan agreements, will for Paul Stamm, and resumes. Correspondence is with members of Hess' family including his wife and children, Philip Guston, Meyer Schapiro, David Smith, James Schuyler, Forrest Bess, Elaine de Kooning, Barnett Newman, Larry Rivers, Clyfford Still, Ad Reinhardt, and others.
Writings and notes consist of manuscripts and drafts by Hess for Art News, Le Monde, Vogue, New York magazine, and other publications; Hess' senior essay and class notes; notes on Ingres, Italian artists, and travels abroad; notebooks on art and literature; and scattered writings by others.
Artists and subject files contain primarily photographs of artwork, artists, and colleaguesare mostly photographs of artwork, artists, and colleagues. Some of the files also contain printed materials, writings, notes, and other documentation. The file on Willem de Kooning includes a sound recording of a conversation between Hess, de Kooning, and Harold Rosenberg. There are also significant files on Elaine de Kooning, Helen Frankenthaler, Adolph Gottlieb, Franz Kline, Carl Milles, Barnett Newman, Isamu Noguchi, Ad Reinhardt, Mark Rothko and the Mark Rothko Foundation Inc.
Printed materials include brochures and flyers, clippings, magazines and newspapers, press releases, travel memorabilia, and a printed scarf. Photographs are of of Hess, his wife Audrey, other family members, works of art, travel, Larry Rivers and Ad Reinhardt, and other artists and colleagues. Artwork includes drawings, paintings, collages, cartoons, and holiday cards made by Hess and his children, along with artwork by others including Audrey and Lawrence Campbell, Ad Reinhardt, and unidentified artists.
There is a .01 linear foot unprocessed addition to this collection donated in 2022 that includes a six page typed manuscript, "Think, American Painting," undated, by Thomas Hess and the book American Realists and Magic Realists, The Museum of Modern Art, 1943, signed by Hess.
Arrangement:
The collection is arranged as 8 series.
Missing Title
Series 1: Biographical Materials, 1945-1977 (0.3 linear feet; Box 1, OV 15)
Series 2: Correspondence, circa 1945-1978 (1.0 linear feet; Box 1-2, OV 11)
Series 3: Writings and Notes, circa 1940-1978 (2.5 linear feet; Box 2-5, OV 12)
Series 4: Artists and Subject Files, circa 1946-1978 (4.5 linear feet; Box 5-9, OVs 13, 15-16)
Series 5: Printed Materials, 1943-1978 (0.5 linear feet; Box 9, OV 11)
Series 6: Photographic Materials, 1949-circa 1960s (0.8 linear feet; Box 9-10, OV14)
Series 7: Artwork, 1939-1978 (0.4 linear feet; Box 10, OV 11)
Series 8: Unprocessed Addition, 1943 and undated (0.01 linear feet; Folder 17)
Biographical / Historical:
Thomas B. Hess (1920-1978) was an editor, art critic, and curator who worked in New York City. He was on the staff at Art News for 26 years (1946-72). Starting as an editorial associate, he was named managing editor in 1948, then executive editor in 1954; he assumed the top editorial post in 1965 upon the death of long-time editor Alfred Frankfurter. In his critical writing from the late 1940s on, he was an influential supporter of the Abstract Expressionists. He wrote widely on other topics as well. In 1972 he left Art News after an ownership change. He then became the art critic for New York magazine (1972-78), a large-circulation weekly reaching a much larger public. (He was also, in the late '60s, a correspondent for the French daily newspaper Le Monde.)
Over the years he undertook several major curatorial projects including traveling retrospectives for Willem de Kooning (1968-69) and Barnett Newman (1971), which he organized for the Museum of Modern Art. His "New York School Painting and Sculpture" appeared at the New York State Museum in Albany in 1977. Both MoMA exhibitions were accompanied by comprehensive monograph/catalogues: Willem de Kooning (1968) and Barnett Newman (1971). Hess's other books include Abstract Painting: Background and American Phase (1951, Viking); Willem de Kooning (1959, Braziller); De Kooning, Recent Paintings (1967, Walker & Co.); Barnett Newman (1969, Walker & Co.); De Kooning: Drawings (1972, New York Graphic); and The Art Comics and Satires of Ad Reinhardt (1975, De Luca Editore, Rome).
Hess became consultative chairman of the Metropolitan Museum of Art's Department of 20th-Century Art a few months before his death from a heart attack in July 1978, age 57. Already under way were a Clyfford Still retrospective and a smaller show of recent paintings and sculptures by Ellsworth Kelly. Both exhibitions, completed by Philippe de Montebello (the Met's then new director) and Lowery S. Sims (the Met's then acting 20th-century curator) respectively, took place the year after Hess's death.
Thomas Hess was born in Rye, New York, to Gabriel Lorie Hess, a lawyer, and Helen Baer. He attended school in the United States and Switzerland. He continued his education at Yale University majoring in French 17th-century art history and literature. After graduating in 1942, Hess worked for a short period at the Museum of Modern Art under Alfred H. Barr and Dorothy Miller, before entering World War II as a pilot. In 1944 he married Audrey Stern with whom he had three children, William, Philip, and Anne Helen.
Separated Materials:
Materials on legacy microfilm reel 5028 related to Barnett Newman are photocopies. The originals are located at the Barnett New Foundation in New York City.
Provenance:
The Thomas Hess papers were donated in multiple increments from 1985 to 1987 by Hess' children, Anne Helen, William, and Philip Hess, except for a file on Barnett Newman donated by Newman's widow, who presumably had borrowed it from Hess. In 2014, additional correspondence, writings, photographs, printed material, and cartoons, including some by Ad Reinhardt, were donated by Elizabeth Wolff, Hess' sister. A small addition was donated in 2022 by Anne Hess, Thomas Hess' daughter.
Restrictions:
This collection is open for research. Access to original papers requires an appointment and is limited to the Archives' Washington, D.C. Research Center.
Rights:
The Archives of American Art makes its archival collections available for non-commercial, educational and personal use unless restricted by copyright and/or donor restrictions, including but not limited to access and publication restrictions. AAA makes no representations concerning such rights and restrictions and it is the user's responsibility to determine whether rights or restrictions exist and to obtain any necessary permission to access, use, reproduce and publish the collections. Please refer to the Smithsonian's Terms of Use for additional information.
Occupation:
Art critics -- New York (State) -- New York Search this
The bulk of this collection contains affidavits and legal papers filed in civil action suits which document acts of violence committed against Council of Federated Organizations (COFO) workers between 1961 and 1964. All activity documented occurred in Mississippi, and much of the violence that occurred was inflicted by police and white civilians. Also contained in this collection are materials relating to COFO, and the Mississippi Freedom Democratic Party, comprising a mission statement, and a document sent to the SNCC organization pertaining to voter registration of African-Americans living in Mississippi, all of which reflect the effort of the MFDP to have African-American Congressmen elected in Mississippi.
The last item in the half document box is a pamphlet entitled "Martin Luther King and the Montgomery Story." Created in cartoon format, it appears to target a younger audience.
The oversize box contains Civil Rights newspapers published in Mississippi. Included are issues of "The Kudzu," the "Mississippi Freedom Democratic Party Newsletter," and the AMississippi Free Press."
This primary source material from COFO and MFDP help document the massive, non-violent struggle for Civil Rights in Mississippi in the early 1960's. The collection confirms evidence of backlash demonstrated by intolerance and violence that occurred as a result of this struggle.
Arrangement:
Collection is arranged into one series.
Biographical / Historical:
The Council of Federated Organizations (COFO) arose from the Student Non-Violent Coordinating Committee (SNCC), founded in 1960 to coordinate student sit-ins in Greensboro, North Carolina and elsewhere. COFO, was organized by Robert Moses in 1961, to secure the release of Freedom Riders in Mississippi. Many COFO workers were originally members of SNCC. COFO's goal was to increase the percentage of registered African-American voters in Mississippi, from the low 7% that existed in 1964.
In the summer of 1964, COFO was a key player in the organization of the Mississippi Summer Project. Prior to the summer, many white and African-American students, primarily from the South and the Northeast, organized to lead demonstrations, and to create political awareness among the large African-American population in Mississippi. During the summer, COFO was successful in setting up "freedom schools" and community centers throughout the state. This encouraged the emergence of young leaders who would teach African-Americans to articulate their needs and discontents within the existing socio-political structure in Mississippi. This activity, however, produced a severe white backlash, and many acts of violence occurred against COFO workers. These actions, many of them police instigated, are documented in this collection through affidavits and other legal documents on civil action.
Another accomplishment of COFO was the establishment of the Mississippi Freedom Democratic Party. The MFDP enrolled the majority of African-Americans who were systematically denied access to the delegate selection process of the regular Mississippi Democratic Party (MDP). The MFDP organized itself along the same lines, contained many of the same rules, and divided into the same Congressional districts as the MDP. MFDP's goal, however, was to contest seats in Congress traditionally held by white Mississippians, in order to create a more equal representation of the state as a whole.
Edwin King was a white Methodist minister originally from Vicksburg, MI. Although raised with a traditional Mississippi upbringing, he had the opportunity, while attending Milsap College, to work with black students from Tougaloo College. This had a profound influence on his life. When he and his wife were graduated from Milsap College in the early '50's, they attended Boston University for graduate studies in seminary and social work, respectively, and decided that they could no longer live in the South. They were conscientious objectors to the racist attitudes of their neighbors and did not want to confront them (the neighbors or the attitudes). However, this was changed by a serendipitous dinner with Reverend Abernathy. Reverend King and several others were having dinner at a black restaurant in Montgomery, Alabama when everyone in the party was arrested. From that time, Reverend King and his wife were deeply involved in the Civil Rights Movement.
Provenance:
Collection donated by Ed King on September 17, 1996.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Advertisement consists of cartoon panels indicating how doughnuts helped boost morale during World War II, both on the warfront and home front.
Arrangement:
In Box 4, Folder 1.
Local Numbers:
AC0439-0000053.tif (AC Scan)
Collection Restrictions:
Collection is open for research.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection includes several turn of the century favorites, predominantly consisting of Buster Brown comics but containing other examples as well.
Arrangement:
The collection is arranged into one series by title listing.
Separated Materials:
Materials Located at the National Museum of American History, Division of Work and Industry
Medal award given to Charles Sumner Tainter, Exposition Internationale d'Electricite, Paris, 1881. See Accession #: ME.313452.02
Gold medal award given to Charles Sumner Tainter. Panama - Pacific Exposition, 1915. See Accession #: ME.313452.01"
Provenance:
Collection donated by Verna G. (Mrs. Curtis B.) Patterson,1983, December 21.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The collection consists largely of print ads, signs, decals and other marketing and promotional materials. Virtually all of the print ads are for the U.S. audience. The period since World War II is more fully documented than the earlier period, although there are some advertisements from the 1930s and earlier. Most of the material documents Pepsi's U.S. advertising, although there are a number of signs and three-dimensional promotional items created for the international market. The international materials date primarily to the late 1960s and 1970s. The materials have been arranged in two series.
Series 1 contains print ads.
Series 2 contains three-dimensional marketing and promotional materials, such as signs, bottle carriers, and thermometers. Within each series, materials have been grouped by size, and there under chronologically (when dates are available).
Related Materials:
This collection complements the "Pepsi Generation" Oral History and Documentation Collection, #111, which includes 29 oral history interviews with people involved with the creation of Pepsi-Cola advertising, television advertisements and related materials.
Researchers interested in the advertising of Pepsi and other soft drinks and beverages should see the Pepsi Generation Oral History Collection (AC #111). The Warshaw Collection of Business Americana (AC #60) contains soft-drink advertising under the subject heading "Beverages." The N. W. Ayer Advertising Agency Collection (AC #59) is arranged by client name and includes beverage advertising for several clients, including Hires and Canada Dry.
Provenance:
Collection donated by Pepsi-Cola USA, May 4, 1984.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Marx, Groucho (Julius Henry), 1890-1977 (comedian) Search this
Extent:
1 Item (ink on paper., 8.1" x 6.5")
Container:
Box 29, Folder 22
Type:
Archival materials
Cartoons (humorous images)
Works of art
Articles
Date:
C1939
Scope and Contents:
Photocopies of Salvador Dali artwork (drawings or prints) published in Theatre Arts.
Local Numbers:
AC0269-0000006 (AC scan)
AC0269-0000007 (AC scan)
Collection Restrictions:
Collection is open for research but the films are stored off-site and special arrangements must be made to work with it. Reference copies of audiovisual materials must be used. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
National Museum of American History (U.S.). Division of Culture and the Arts Search this
Extent:
17 Glass slides
0.15 Cubic feet (1 box)
Type:
Collection descriptions
Archival materials
Glass slides
Cartoons (humorous images)
Lantern slides
Advertisements
Place:
Buffalo (N.Y.)
Date:
1914-1925
Summary:
This collection consists of seventeen glass lantern slides depicting World War I advertising and propaganda images. The images include clothing advertisements, home furnishings, local events, treasury and stamp savings, organizations such as the American Red Cross and Merchant Marines, and tips on rationing.
Scope and Contents:
The collection consists of seventeen lantern slides related to World War I efforts, advertisements, and miscellaneous use. There is no information about who created or produced the slides.
The slides depict tips for rationing food and clothing, calls from the American Red Cross and the Merchant Marines to assist in the war effort, and promotions to buy treasury and stamp savings bonds. The advertisements depict clothing, home furnishings, local events, and boxing matches. The single miscellaneous lantern slide depicts a humorous scene of a family living in close quarters.
Arrangement:
This collection is arranged into three series.
Series 1: War Effort, 1914-1919
Series 2: Advertisements, 1914-1925
Series 3: Miscellaneous, undated
Biographical / Historical:
Lantern slides came into existence during the nineteenth century and continued into the early twentieth century. Lantern slides are typically glass plates with an image imprinted on them. A projector casts light through the slide, which passes through a lens that focuses the image on the projected screen. Slides gained popularity in classroom settings and for use between theater shows during the late 19th and early 20th centuries. They acted as advertisements and service announcements for the theaters while the projection crew swapped out movie reels. With the advent of movie trailers and advertisement films, lantern slides fell in popularity but their legacy remains as the precursor to slide projectors created during the 1950s through the 1980s.
Materials in the Archives Center:
Robert Bagby Stereographs and Lantern Slides collection (AC1185)
Lantern Slide Collection (AC0686)
Division of Cultural History Lantern Slides and Stereographs (AC0945)
Provenance:
Donated by Janes Bachelet on April 28, 2000.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The California Art Club guest register and scrapbooks measure 1.5 linear feet and date from 1916 to 1961. Included are guest registers spanning 1927 to 1931; a Year Book 1916 of the California Art Club containing images of member artwork and essays; and eleven scrapbooks with clippings, exhibition materials, club bulletins, and place settings.
Scope and Contents:
The California Art Club guest register and scrapbooks measure 1.5 linear feet and date from 1916 to 1961. Included are guest registers spanning 1927 to 1931; a Year Book 1916 of the California Art Club containing images of member artwork and essays; and eleven scrapbooks with clippings, exhibition materials, club bulletins, and place settings.
The scrapbooks contain local Los Angeles area newspaper clippings and magazine articles on social events, elections, art forums, club bulletins, and club activities in Los Angeles. Also included is art criticism by critics such as Arthur Millier, Alma May Cook, and Elaine St. Maur, as well as artist obituaries; exhibition announcements and invitations; press releases; and cartoons, sketches, and drawings. These scrapbooks record the events around the club and the Los Angeles art scene, as well as the people and artists involved including Aline Barnsdall, Antony Anderson, Evelyna Nunn Miller, Charles Reiffel, Edouard Vysekal, Theodore B. Modra, Boris Deutsch, Millard Sheets, Mabel Alvarez, Carl Oscar Borg, and Emil J. Kosa.
Arrangement:
Due to the small size of this collection, the materials are arranged as one series.
Series 1: California Art Club Guest Register and Scrapbooks, 1916-1961 (Boxes 1-5; 1.5 linear feet)
Biographical / Historical:
The largest and most influential Los Angeles art organization during the early 20th century, the California Art Club was organized in 1909 from the Painters' Club. The group holds exhibitions, member talks, and other programs.
Provenance:
The California Art Club guest register and scrapbooks were donated to the Archives of American Art by Henry Ketting Olivier, a past president of the California Art Club, in 1981.
Restrictions:
Use of original papers requires an appointment and is limited to the Archives' Washington, D.C. Research Center.
Occupation:
Art critics -- California -- Los Angeles Search this
Map from brochure, "Mexico, Mapa de Carreteras", @1938. In color, with cartoon illustrations. Compass at lower left contains the phrases "Loteria Nacional" and "Para la beneficencia publica."
Local Numbers:
AC0060-0001226.tif (AC Scan No.)
Related Materials:
Warshaw Collection of Business Americana, 1724-1965
Series Restrictions:
Collection is open for research. Some items may be restricted due to fragile condition.
Series Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Exhibitions -- 1900-1910 -- Missouri -- St. Louis Search this
Genre/Form:
Cartoons (humorous images) -- 1930-1960
Maps -- 1930-1940
Brochures -- 1930-1940
Series Citation:
Warshaw Collection of Business Americana Subject Categories: Railroads, Archives Center, National Museum of American History, Smithsonian Institution
Sponsor:
Funding for partial processing of the collection was supported by a grant from the Smithsonian Institution's Collections Care and Preservation Fund (CCPF).
Collection is believed to contain all of Mauldin's published cartoons from 1946 to 1987; also periodical and newspaper articles about and by Mauldin, personal items, including his genealogy, and an original sketchbook used by Mauldin while he was in Vietnam, February 1965.
Scope and Contents:
The collection contains newspaper clippings or photocopies of Mauldin's published cartoons from 1946 to 1987. Some of his most famous cartoons from World War II were reprised during this time. Newspaper and magazine articles written and/or illustrated by Mauldin are also included as are magazine covers and a Vietnam sketchbook containing pen and ink renderings of battle scenes observed by Mauldin during a visit. Other documents include correspondence, a number of articles written about Mauldin, his genealogy and photographs of his family. Some correspondence and drawings by Mauldin's friend, artist Mailton Caniff are also included.
Series 1, Artwork and Articles, 1946-1987, include published material written or drawn by Mauldin and is arranged in chronological order.
Subseries 1, Cartoons, 1946-1987, consists of clippings and draft submissions of published cartoons and are arranged in chronological order.
Subseries 2, Articles Written by Mauldin, 1947-1982, consists of clippings and drafts of newspaper and magazine articles and is arranged in chronological order.
Subseries 3, Articles Illustrated by Mauldin, 1948-1970, consists of illustrations arranged chronologically.
Subseries 4, Related Materials, 1961-1968, consists of magazine covers, sketches and a map to his wedding and is arranged in alphabetical order.
Series 2, Biographical Information, 1947-1968; undated, includes articles written about Mauldin, biography, some correspondence and reviews of and advertisements for his books. The materials are arranged in alphabetical order.
Series 3, Other Artwork, 1948-1960, include clippings of drawings by Milton Caniff and some miscellaneous material. Materials are arranged in alphabetical order.
Arrangement:
The collection is arranged in three series:
Series 1, Artwork and Articles, 1946–1987
Subseries 1.1, Cartoons, 1946-1987
Subseries 1.2, Articles Written by Mauldin, 1947-1982
Subseries 1.3, Articles Illustrated by Mauldin, 1948-1970
Subseries 1.4, Related Materials, 1961-1968
Series 2, Biographical Information, 1947-1968; undated
Series 3, Other Artwork, 1948-1960
Biographical / Historical:
William Henry (Bill) Mauldin, a two-time Pulitzer Prize winning military and political cartoonist, was born in Mountain Park, New Mexico in 1921. He studied for a year at the Academy of Fine Arts in Chicago and did some freelance cartooning before World War II. He joined the Arizona National Guard and when the war broke out he was activated and became a cartoonist for the 45th Infantry Division newspaper, and later for Stars and Stripes, a newspaper written for and distributed to GI's. It was for the Stars and Stripes that he created his two most famous characters. Willie and Joe were two dog faced infantrymen whose exploits reflected Mauldin's first hand observations of combat (he was awarded the purple heart) and the anxieties and frustrations that confronted Americans in a combat zone. His cartoons were the most popular pinups in tents and barracks along with photos of movie stars. Many of the Army's leaders, including General Patton, didn't like the disrespectful tone of some of the cartoons, but General Eisenhower did, so they continued to be published.
After the war he drew political cartoons, first for United Feature Syndicates then for the St. Louis Post-Dispatch and then for the Chicago Sun Times. They ranged in subject from local matters to international politics. He was a master satirist who could find the cracks in any idol be it democratic (Kennedy), republican (Eisenhower) or demagogue (De Gaulle).
Mauldin wrote newspaper and magazine articles, some on contemporary life and politics, and some based on his visits to war zones in Korea, the Mid-East and Vietnam. He wrote a number of books including Up Front which was made into a movie.
Provenance:
The collection was donated by Alice R. Colquitt, on March 10, 1988.
Restrictions:
Collection is open for research but is stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The collection documents the history of the brewing beer industry in the mid-Atlantic region primarily between the 1890s and the 1960s. Materials includeing correspondence, class notes, beer labels, journal reprints, technical papers, trade literature, legal papers, magazine articles, cartoons, books, and literature from the Master Brewers Association of America.
Scope and Contents:
Collection documents the history of brewing beer in the mid-Atlantic region primarily between the 1890s and the beginning of consolidation and large-scale, industrial production in the 1960s. Materials consist of correspondence; class notes on the brewing process; beer labels; journal reprints and technical papers on brewing; trade literature on beer, bottling and the bottling process; printed material from beer events, such as the meetings of the Master Brewers Association of America; papers on the legal aspects of brewing; articles, including historical articles on beer; cartoons; and brewing magazines and books. The collection is arranged into four series: Series 1, Personal Papers, 1931-1967, undated; Series 2, Beer Industry, 1932-1979, undated; Series 3, Publications, 1891-1969, undated; and Series 4, Associations, 1934-1966, undated.
Subseries 2.2, Sales, Marketing, and Distribution, 1932-1966, undated
Series 3, Publications, 1891-1969, undated
Subseries 3.1, Books, 1891-1964, undated
Subseries 3.2, Periodicals, 1910-1969, undated
Series 4, Organizations, 1934-1966, undated
Biographical / Historical:
Walter Herbert Voigt was a brewer and collector of beer related materials.
He began in the beer brewing business soon after the 21st Amendment repealed Prohibition. He was born in 1906 in Vermillion, South Dakota of German immigrant parents, Fritz and Minna Voigt. Voigt attended the Siebel Institute of Biotechnology, the oldest beer brewing school in the United States. During the 1930s, he spent two years training in brewing at the Largay Brewing Company in Waterbury, Connecticut. Voigt began his career with the Amsterdam Brewing Company in Amsterdam, New York, and then moved to the American Brewing Company in Baltimore, Maryland about 1941 as assistant brew master. During his life, he was a member of the Master Brewers Association (MBA) and held the position of Secretary of the District of Baltimore for the Master Brewers Association (MBA). Voigt later retired from the American Brewing Company and died in 1983 at the age of seventy-seven in Salisbury, Connecticut.
Related Materials:
Archives Center, National Museum of American History
Christian Heurich Brewing Company Records (AC1104)
Warshaw Collection of Business Americana (AC0060)
Landor Design Collection (AC0500)
Francis Mair Papers (AC0548)
Archives Center Brewing History Collection (AC1419)
Albert W. Hampson Commercial Artwork Collection (AC0561)
Separated Materials:
Related objects from Walter H. Voigt are in the Division of Work and Industry and include beer bottles. See accessions: AG.65.2068, AG.65.2093, AG.65.2094, AG.65.2096, AG.65.2353, AG.67.0834, AG.67.0838, AG.67.0839, and AG.67.0840.
Provenance:
Donated to the National Museum of American History in 1967 by Walter H. Voigt, along with artifacts from the brewing industry.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
