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Maidenform Collection

Creator:
Maidenform, Inc.  Search this
Photographer:
Avedon, Richard  Search this
Names:
Coleman, Beatrice  Search this
Coleman, Joseph  Search this
Inventor:
Rosenthal, Ida  Search this
Rosenthal, William  Search this
Extent:
35 Cubic feet (87 boxes, 1 oversize folder)
Type:
Collection descriptions
Archival materials
Advertisements
Newsletters
Tear sheets
Photographs
Videotapes
Clippings
Business records
Date:
1922-1997
Scope and Contents:
Patent and trademark documents, advertisements, sales and marketing material, market research, photographs, packaging, company newsletters and magazines, and business records documenting the history of the Maidenform Company from 1922 to1997.
Arrangement:
Collection organized into eleven series.

Series 1, Company History, 1922-1990

Series 2, News Articles, 1941-1997

Series 3, Patents, Trademarks, and Registrations, 1871-1979

Series 4, Publications, 1931-1997

Series 5, Sales and Marketing Materials, 1929-1997

Series 6, Advertising, 1929-1997

Series 7, Photographs, 1927-1993

Series 8, Patterns, circa 1950s

Series 9, World War II Activities, 1941-1946

Series 10, Labor Relations, 1937-1990

Series 11, Miscellaneous Unprocessed Materials
Biographical / Historical:
The history of Maidenform, Incorporated began at Enid Frocks, a small dress shop in New York City owned and operated by Enid Bissett. Ida Rosenthal was a Russian Jewish immigrant and seamstress at Enid's shop. In 1922, Ida and Enid decided that the fit and appearance of their custom-made dresses would be enhanced if improvements were made to the bandeaux style bras then in vogue. They gathered the bandeaux in the middle in a design modification that provided more support in a manner they believed enhanced, rather than downplayed, a woman's natural figure. Ida's husband, William, added straps and further refined the style. The called their bras "Maidenform", in counterpoint to the "Boyish Form" brand then in vogue. Initially, the bras were given away with each dress they sold. As the bras gained popularity they began selling them, and eventually the bras became so popular they stopped making dresses altogether and shifted to full-scale brassiere manufacturing. The first Maidenform plant opened in Bayonne, N.J. in 1925. After World War II, the company began marketing heavily in Europe and Latin America. Eventually, Maidenform operated plants in West Virginia, Florida, Puerto Rico and the Dominican Republic.

Documentation for the development and manufacture of a "pigeon vest" is also included in the collection. The pigeon vest allowed troopers to carry homing pigeons with them as they parachuted behind enemy lines. During World War II, Maidenform manufactured these pigeon vests and silk parachutes for the war effort.

Maidenform advertising campaigns were enormously successful, and generated controversy as well as praise. The now famous "I Dreamed" campaign was launched in 1949; this campaign ran for 20 years, making it one of the longest running campaigns in the history of advertising. The advertisements featured models in everyday or fantastic situations, elaborately costumed but wearing only a Maidenform bra above the waist. This campaign was followed by the "Maidenform Woman" campaign which was credited with boosting sales by 200 percent in some stores. The "Dares to Dream" campaign played off the "I Dreamed" tagline in 1984, and in 1987, the "Celebrity" campaign began. The "Celebrity" ads were notable for the absence of women in lingerie; instead, well-known male actors discussed their feelings about women and lingerie in print and commercial advertisements. The tone of the advertising shifted in 1992 with a series of ads called "The Women's Advocacy" campaign.

Maidenform was family owned and operated until 1997. After the death of William Rosenthal in 1958, his wife, Ida, became the president of their company. In 1963, she suffered an incapacitating stroke. At this time, son-in-law Dr. Joseph Coleman became head of the company. Upon his death in 1968, his wife (the only surviving child of Ida and William) Beatrice Rosenthal Coleman, gained complete control over the business until her death in 1990.

The Ida and William Rosenthal Foundation, a philanthropic and charitable institution founded in 1953, is run by granddaughter Catherine Brawer.
Related Materials:
Materials at the National Museum of American History

The Division of Home and Community Life (now Division of Cultural and Community Life) holds Maidenform artifacts including brassieres, girdles, and "long-lines," and two of the costumes used in the "I Dreamed" campaign.

Other Resources

Undergarment ads in the United States, 1947-1970
Provenance:
The collection was donated by Maidenform, Incorporated in May 1997.
Restrictions:
The collection is open for research use. Only reference copies of audiovisual materials may be used for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.

The donor has imposed restrictions on reproduction, broadcast or use of the collection for commercial purposes of any kind by third parties. Reproduction, broadcast or other use of the collection for commercial purposes of any kind by third parties is subject to prior written consent. These permissions will be required until July 2047. Please see the repository for further details.
Topic:
Advertising campaigns  Search this
Sex in advertising  Search this
advertising -- 20th century  Search this
Women in advertising  Search this
Brassieres -- 20th century  Search this
Parachutes -- 1940-1950  Search this
Symbolism in advertising  Search this
Homing pigeons -- 1940-1950  Search this
World War, 1939-1945  Search this
Genre/Form:
Advertisements
Newsletters -- 20th century
Tear sheets
Photographs -- 20th century
Videotapes
Clippings
Business records -- 20th century
Citation:
Maidenform Collection, Archives Center, National Museum of American History, Smithsonian Institution
Identifier:
NMAH.AC.0585
See more items in:
Maidenform Collection
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep84cb6d644-c876-42a4-8825-697caee580c6
EDAN-URL:
ead_collection:sova-nmah-ac-0585
Online Media:

G'Bye Now [sheet music]

Topic:
HellzaPoppin'
Composer:
Olsen, John  Search this
Johnson, Harold  Search this
Levison, Jay  Search this
Ray Evans  Search this
Publisher:
Broadcast Music, Inc.  Search this
Series Creator:
DeVincent, Sam, 1918-1997  Search this
Extent:
1 Item (Ink paper.)
Type:
Archival materials
Caricatures
Sheet music
Date:
1941
Scope and Contents:
Song from Olsen and Johnson's "HellzaPoppin'". Illustration: cartoon faces of Olsen and Johnson with designs resembling popping corn. Printed in black and red.
Local Numbers:
AC0300-0000019.tif (AC Scan: cover)
Series Restrictions:
Collection is open for research.
Series Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Popcorn  Search this
Genre/Form:
Caricatures
Sheet music -- 1940-1950
Series Citation:
The Sam DeVincent Collection of Illustrated American Sheet Music, Archives Center, National Museum of American History, Smithsonian Institution
See more items in:
Sam DeVincent Collection of Illustrated American Sheet Music, Series 11: Entertainment
Sam DeVincent Collection of Illustrated American Sheet Music, Series 11: Entertainment / 11.10: Actors and Comedians / Olsen and Johnson
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8d3c0d9c5-2ccb-42f9-ae1c-93f74027907d
EDAN-URL:
ead_component:sova-nmah-ac-0300-s11-ref1993

Warshaw Collection of Business Americana Subject Categories: Television

Creator:
Warshaw, Isadore, 1900-1969  Search this
Extent:
0.74 Cubic feet (consisting of 1.5 boxes, 2 oversize folders, 1 map case folder.)
Type:
Collection descriptions
Archival materials
Ephemera
Publications
Printed ephemera
Advertising mail
Manuals
Print advertising
Posters
Business ephemera
Advertising
Advertisements
Technical manuals
Technical literature
Advertising cards
Advertising fliers
Date:
1938-1966
Summary:
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Television forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
Scope and Contents:
Contains promotional material, advertisements, and publications related to both the manufacture and use of television equipment, parts, and program. Includes major brands and well-known broadcasters. The Technology folder has several B&W photos depicting towers and manufacturing. A few books are present covering general "age of television" to more technical and engineering aspects. No extensive runs or complete records exist for any single company, brand, and no particular depth is present for any singular subtopic though some publications may provide general and historical overviews of a person, company, or facet of industry.
Arrangement:
Television is arranged in two subseries.

Genre

Subject
Forms Part Of:
Forms part of the Warshaw Collection of Business Americana

Series 1: Business Ephemera

Series 2: Other Collection Divisions

Series 3: Isadore Warshaw Personal Papers

Series 4: Photographic Reference Material
Provenance:
Television is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.
Restrictions:
Collection is open for research. Some items may be restricted due to fragile condition.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Television broadcasting -- Special effects  Search this
Television programs -- 1950-1960  Search this
Television stations  Search this
Televisions -- advertising  Search this
Broadcasting -- 1940-1950  Search this
Television -- History  Search this
Television advertising -- 1950-1960 -- United States  Search this
Consumer goods -- Catalogs  Search this
Television broadcasting  Search this
Television cameras  Search this
Culture change  Search this
Television programs  Search this
Broadcasting  Search this
Broadcast advertising  Search this
Television advertising  Search this
Television  Search this
Broadcasting -- United States  Search this
Color television  Search this
Television studios  Search this
Genre/Form:
Ephemera
Publications
Printed ephemera
Advertising mail
Manuals
Print advertising
Posters
Business ephemera
Advertising
Advertisements
Technical manuals -- 20th century
Technical literature
Advertising cards
Advertising fliers
Citation:
Warshaw Collection of Business Americana Subject Categories: Television, Archives Center, National Museum of American History, Smithsonian Institution
Identifier:
NMAH.AC.0060.S01.01.Television
See more items in:
Warshaw Collection of Business Americana Subject Categories: Television
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8f239277b-887e-4d45-add9-7fb4060a6819
EDAN-URL:
ead_collection:sova-nmah-ac-0060-s01-01-television

William Shirer as an Astrologer

Artist:
Leon Gerardo Luis Quintanilla, 12 Jun 1893 - 16 Oct 1978  Search this
Sitter:
William Lawrence Shirer, 23 Feb 1904 - 28 Dec 1993  Search this
Medium:
Oil on canvas
Type:
Painting
Date:
c. 1943 - 1950
Topic:
Costume\Headgear\Hat  Search this
Printed Material\Book  Search this
Costume\Dress Accessory\Eyeglasses  Search this
Equipment\Smoking Implements\Pipe  Search this
Nature & Environment\Animal\Fish  Search this
William Lawrence Shirer: Male  Search this
William Lawrence Shirer: Journalism and Media\Journalist\Reporter\Newspaper  Search this
William Lawrence Shirer: Literature\Writer\Novelist  Search this
William Lawrence Shirer: Journalism and Media\Broadcast journalist  Search this
William Lawrence Shirer: Literature\Writer\Historical  Search this
William Lawrence Shirer: Journalism and Media\Broadcast journalist\Newscaster  Search this
Portrait  Search this
Credit Line:
Owner: Private Collection
Object number:
PC991970
Restrictions & Rights:
Usage conditions apply
See more items in:
Catalog of American Portraits
Data Source:
Catalog of American Portraits
GUID:
http://n2t.net/ark:/65665/sm4ea25e84c-3535-4bc9-a229-2dda863d9365
EDAN-URL:
edanmdm:npg_PC991970

TV Cameras on the set (pencil on verso]. [Black-and-white photoprint

Collector:
Laport, Edmund A.  Search this
Photographer:
National Broadcasting Company  Search this
Names:
WNBT (Television station, New York, N.Y.)  Search this
Collection Creator:
Laport, Edmund A.  Search this
Extent:
1 Item (Silver gelatin on paper., 7-1/8 x 8-7/8".)
Container:
Box 2, Folder 38
Type:
Archival materials
Photographs
Place:
New York (N.Y.)
Date:
[1939 or later?]
1939
Scope and Contents:
Three television cameras, marked "NBC" and "WNBT," with bank of lights, photographed from a low angle. The print is marked "1939" in ink in bottom right margin, presumably by Laport, but this may be erroneous because the cameras shown seem to be later. According to information supplied on 23 Jan. 2009 by the Rev. B. Woods Mattingley, a television cameraman beginning from 1956 on, the cameras date from either the late 1940s or early 1950s.
Local Numbers:
AC0016-0000003.tif (AC scan no.)
Restrictions:
Unrestricted research use on site by appointment. Photographs must be handled with cotton gloves unless protected by sleeves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Television studios  Search this
Television cameras -- 1950-1960 -- United States  Search this
Television  Search this
Genre/Form:
Photographs -- 1940-1950 -- 1940 -- Black-and-white photoprints -- Silver gelatin
Collection Citation:
Edmund A. Laport Collection, Archives Center, National Museum of American History.
See more items in:
Edmund A. Laport Collection
Edmund A. Laport Collection / Series 1: Photographs / NBC, Miscellaneous
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep840a5a2c9-57a5-45e7-9809-092d8c7012ba
EDAN-URL:
ead_component:sova-nmah-ac-0016-ref585

Televising Mamba's Daughters: Ethel Waters and Fredi Washington... [pencil on verso]. [Black-and-white photoprint]

Topic:
Mamba's Daughters (Television production}
Collector:
Laport, Edmund A.  Search this
Photographer:
National Broadcasting Company  Search this
Names:
Rockefeller Center  Search this
Washington, Fredi (Fredericka Carolyn)  Search this
Waters, Ethel, 1900-1977  Search this
Collection Creator:
Laport, Edmund A.  Search this
Extent:
1 Item (Silver gelatin on paper., 8"x 10-1/8".)
Container:
Box 2, Folder 38
Type:
Archival materials
Photographs
Place:
New York (N.Y.)
Date:
1939
Scope and Contents:
Television studio showing actors, cameras, and cameramen. Typed caption taped to verso: "TELEVISING MAMBA'S DAUGHTERS / Ethel Waters and Fredi Washington, Broadway players, appeared in one of NBC television's outstanding 1939 dramatic productions, "Mamba's Daughters," in which vehicle Ethel Waters won critical acclaim on the Great White Way. / NBC Photo / 12/26/39". Pencil below typed label: "Television Studio 311, Radio City / NY".
Local Numbers:
AC0016-0000004.tif (AC scan no.)
Restrictions:
Unrestricted research use on site by appointment. Photographs must be handled with cotton gloves unless protected by sleeves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Television cameras  Search this
Television studios  Search this
Television  Search this
Genre/Form:
Photographs -- 1940-1950 -- 1940 -- Black-and-white photoprints -- Silver gelatin
Collection Citation:
Edmund A. Laport Collection, Archives Center, National Museum of American History.
See more items in:
Edmund A. Laport Collection
Edmund A. Laport Collection / Series 1: Photographs / NBC, Miscellaneous
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8219be74b-ed7c-4919-8b1d-65fe08ba567d
EDAN-URL:
ead_component:sova-nmah-ac-0016-ref586

Hills Bros. Coffee Company, Incorporated Records

Creator:
Hills Bros. Coffee, Inc.  Search this
Extent:
65 Cubic feet
Type:
Collection descriptions
Archival materials
Advertising cards
16mm motion picture film
Annual reports
Artwork
Beverage labels
Blueprints
Business ephemera
Bulletins
Business letters
Business records
Catalogs
Color photographs
Color negatives
Commercial art
Correspondence
Direct mail
Ephemera
Exhibit plans
Financial records
Genealogies
Home movies
Ledger drawings
Office files
Office memoranda
Packaging
Photographic prints
Photographs
Price lists
Proof sheets
Promotional literature
Receipts
Sales records
Scrapbooks
Sound recordings
Television programs
Window displays
Date:
1856-1989, undated
Summary:
Printed advertisements, scrapbooks, correspondence, marketing research, radio commercial scripts, photographs, proof sheets, reports, newspaper clippings, magazine articles, television commercial storyboards, blueprints, legal documents, and audiovisual materials primarily documenting the history, business practices, and advertising campaigns of the Hills Bros. Coffee Company, Incorporated. Collection also documents the professional and private lives of the Hills family; insight into the cultivation, production, and selling of coffee; and construction of the San Francisco-Oakland Bay Bridge.
Scope and Contents:
The collection consists of printed advertisements, scrapbooks, correspondence, marketing research, radio commercial scripts, photographs, proof sheets, reports, newspaper clippings, magazine articles, television commercial storyboards, blueprints, legal documents, and audiovisual materials. These materials primarily document the history, business practices, and advertising campaigns of Hills Bros. Coffee Company, Incorporated. Correspondence, genealogies, and home movies reveal a more domestic and social Hills family while company records document business activities outside of the home. Company records also provide insight into the cultivation, production, and selling of coffee, and the company's technological responses to the changes in the coffee trade, and consumer consumption demands. Of interest is the company's participation in social and cultural events including the Panama Pacific International Exposition in 1915, and the Golden Gate International Exposition in 1939. In addition, the collection includes the company's documentation of the construction of the San Francisco-Oakland Bay Bridge in 1936. The collection is arranged into thirteen series.
Arrangement:
The collection is arranged into thirteen series.

Series 1, Hills Family Papers, 1856-1942, undated

Subseries 1.1, Austin Herbert Hills, Sr. Papers, 1856-1875, undated

Subseries 1.2, Austin Herbert Hills, Jr. Papers, 1875-1923

Subseries 1.3, Herbert Gray Hills Correspondence, 1923-1942

Series 2, Background Materials, 1896-1988, undated

Series 3, Coffee Reference Files, 1921-1980, undated

Subseries 3.1, Hills Bros. Coffee Company Literature, 1921-1976, undated

Subseries 3.2, Coffee Industry Literature, 1924-1980, undated

Series 4, Advertising Materials, circa 1890s-1987, undated

Subseries 4.1, Scrapbooks, 1906-1978, undated

Subseries 4.2, Historical Albums, 1911-1967

Subseries 4.3, Ephemera, 1890s-1987

Subseries 4.4, Portfolios, 1919-1985, undated

Subseries 4.5, Proof sheets, 1922-1968

Subseries 4.6, Advertising Forms, 1922-1971, undated

Subseries 4.7, Newspaper and Magazine Advertising, 1926-1971, undated

Subseries 4.8, Sampling Campaigns, 1928-1941

Subseries 4.9, General Files, 1923-1978, undated

Subseries 4.10, NW Ayer Advertising Agency, 1943, 1958

Subseries 4.11, Foote, Cone & Belding Advertising Agency, 1963-1968, undated

Series 5, Photographs, 1882-1973, undated

Subseries 5.1, Employees, 1882-1961, undated

Subseries 5.2, Division Offices, 1924-1931, undated

Subseries 5.3, Facilities and Vehicles, 1927-1973, undated

Subseries 5.4, Advertising, 1925-1959, undated

Subseries 5.5, Sales, circa 1921-1939, undated

Subseries 5.6, Packaging, 1884-1969, undated

Subseries 5.7, Grocery Store Displays, circa, 1901-1935

Subseries 5.8, Store Tests, 1938

Subseries 5.9, Window and Wall Displays, 1928, 1930, 1934

Subseries 5.10, Publicity, 1933-1936, undated

Subseries 5.11, Miscellaneous, 1898-1949, undated

Subseries 5.12, Coffee and Tea Industry, 1900s-1947,. undated

Series 6, Sales and Marketing Records, 1906-1989, undated

Subseries 6.1, Bulletins for Salesmen, 1912-1969

Subseries 6.2, Division Bulletins and General Letters, 1925-1927

Subseries 6.3, Correspondence, 1919-1989

Subseries 6.4, Conventions and Meetings, 1915-1971

Subseries 6.5, Salesmen Materials, 1906-1973, undated

Subseries 6.6, Reports and Studies, 1941-1978

Subseries 6.7, Marketing Research, 1956-1978, undated

Subseries 6.8, Pricing Information, 1949-1965

Series 7, Employee Records, 1934-1966

Series 8, Accounting and Financial Records, 1903-1960, undated

Series 9, Office Files, 1915-1970, undated

Subseries 9.1, General, 1915-1969, undated

Subseries 9.2, T. Carroll Wilson Correspondence, 1941-1970

Series 10, San Francisco-Oakland Bay Bridge Materials, 1933-1986, undated

Subseries 10.1, Background Information, 1933-1986, undated

Subseries 10.2, Photographic Materials, 1933-1936, undated

Series 11, Golden Gate International Exposition Materials, 1915-1940, undated

Subseries 11.1, Coffee Theater, circa 1939

Subseries 11.2, Exposition Attendance, 1915-1940

Subseries 11.3, Correspondence, 1937-1940, undated

Subseries 11.4, Construction, 1937-1940, undated

Subseries 11.5, Blueprints, 1937-1939

Subseries 11.6, Behind the Cup, 1937-1940, undated

Subseries 11.7, Newspaper Cooperation, 1939

Subseries 11.8, Solicitations and Replies, 1938-1940

Subseries 11.9, Miscellaneous, 1938-1940

Series 12, World War II Materials, 1939-1949, undated

Subseries 12.1, Production and Quotas, 1942-1946

Subseries 12.2, Rationing, 1939-1946

Subseries 12.3, Containers and Closures, 1942-1949, undated

Subseries 12.4, Appeals, 1948

Subseries 12.5, Advertising Campaigns, 1942, undated

Subseries 12.6, Machinists' Strike Scrapbooks, 1945-1946

Series 13, Audio Visual Materials, 1930-1984, undated

Subseries 13.1, Moving Images, 1930-1966

Subseries 13.1.1, Television Commercials, 1951-1984

Subseries 13.1.2, Television Programs, 1951-1967

Subseries 13.1.3, Promotional Materials, 1939-1977

Subseries 13.1.4, Hills Bros. Activities, 1930-1962

Subseries 13.1.5, Miscellaneous Film and Video, 1938-1966

Subseries 13.2, Sound Recordings, 1934-1967, undated

Subseries 13.2.1, Radio Commercials, 1941-1967, undated

Subseries 13.2.2, Radio Programs and Other Broadcasts, 1934-1956, undated

Subseries 13.2.3, Cardboard Discs, 1941-1960; undated.
Biographical / Historical:
Reuben Hills, on one occasion, stated regarding his company's growth; ...success in business is fifty per cent judgment and fifty per cent propitious circumstances." The rise of Hills Bros. Coffee Incorporated from a retail dairy stall in San Francisco's old Bay City Public Market reflects the reality of Reuben's statement. Aided by brother Austin's three years of experience in the retail dairy business the early success of the brothers was in Reuben's own words both circumstance and hard work. When Reuben and Austin began to produce roasted coffee there were at least twenty-five other companies already engaged in some form of coffee production and distribution in San Francisco including, of course, the well-known Folger Company started by William Bovee (which began in San Francisco thirty years earlier). Most of these coffee businesses were started by family groups which contributed to the growth of San Francisco.

San Francisco in the nineteenth century was ripe for the importing and roasting of coffee. The foundation for commercial production of coffee dated back to the 1820s when English planters brought coffee to Costa Rica. By the early 1840s German and Belgian planters followed with coffee plantations in Guatemala and El Salvador, two of the several Central American countries where Hills Bros. would obtain its mild coffee beans. During the Gold Rush (1849) San Francisco rapidly expanded and grew. Coffee was imported and sold, after roasting, to restaurants and hotels. Yankee gold miners and others without equipment to roast and brew their own coffee, populated "coffee houses." In 1873 two brothers, Austin Herbert and Reuben Wilmarth Hills arrived in San Francisco from their home in Rockland, Maine with their father Austin who had come to California some years earlier. Five years later in 1878 A. H. and R. W. Hills established a retail stall to sell dairy products in the Bay City Market under the name of their new partnership "Hills Bros." Their small business expanded in less than four years with the acquisition of a retail coffee store titled Arabian Coffee & Spice Mills on Fourth Street in San Francisco. In two more years (1884) still larger quarters were occupied at Sacramento and Sansome Streets. Soon after this they disposed of their retail dairy business but continued as wholesale distributors of some dairy products including butter. Their coffee was labeled "Arabian Roast"' supported by the now famous trademark design of a man in turban and beard with a flowing yellow gown. This was created by a San Francisco artist named Briggs and since then (1897) has remained as the official trademark of Hills Bros. Coffee - a lasting symbol of coffee quality. Hills Bros. dairy division was eliminated in 1908 after company destruction by the San Francisco Earthquake and Fire of 1906. By 1924 all miscellaneous products including tea, had been dropped by the company which from then on referred to itself as "coffee only."

Emphasis on the quality of the finished product has long been a major selling point in the history of Hills Bros. advertising and marketing. The company's desire to keep abreast of technological advances in coffee production is a legacy of Austin and Reuben Hills, and is reflected in the company records, in its advertising and its self-perception. It was probably 1898 when Austin Hills and Thomas Hodge, partners who managed the wholesale dairy product operations were looking for a suitable can for exporting butter that could not be manufactured in San Francisco at that time, decided to consult Norton Brothers, a progressive can manufacture company in Chicago. Whether Austin traveled to Chicago or arranged with his brother Reuben to stop off there in route to New York (where he frequently spent time at the New York Green Coffee Exchange) to present the problem to Norton Brothers, which brother made the actual contact with Norton Brothers is not important today, but the results of that visit were real. Norton Brothers had just received patents on a process for packing foods in vacuum and thought it might solve the butter problem. In short order arrangements were made for shipping cans and machinery from Chicago to San Francisco including agreement for exclusive use on the West Coast for a reasonable period. Thus, Hills Bros. butter became the first known food product to ever be packed in vacuum. Once this started Reuben Hills had the idea that what worked well with butter might also be used for coffee. Experimental vacuum-packing of coffee in butter cans supported the theory that taking the air out of coffee would keep the product fresh for indefinite periods. No time was lost in getting new cans and more machinery and in July 1900 Hills Bros. Coffee as "the original vacuum-pack" was placed on the market. With the advent of this technology Hills Bros. changed the product name from "Arabian Roast" to "Hills Bros. Highest Grade Java and Mocha Coffee" and continued with the new trademark that had been started in 1897. Vacuum-packing extended the shelf life and travel ability of the product, thus new markets, national and international, were opened.

A change in the coffee industry of America was on the way. Hills Bros. remained the pioneer of vacuum-packing for thirteen years until a similar process was adopted by M.J.B., another leading coffee company in San Francisco. Other packers on the West Coast soon followed, but it was not until after World War I that East Coast coffee producers turned to vacuum-packaging.

Production and advertising of coffee continued to change with new technology. In the late 1880s San Francisco coffee importers began to "cup test" coffee beans for quality but the majority still depended on sight and smell. Reuben Hills and a few other coffee personalities in San Francisco are credited with the cup test method of appraising coffee quality. In its new home office and plant opened in San Francisco in 1926, Hills Bros. adopted "controlled roasting" in which coffee was roasted a few pounds at a time, but continuously. Developed in 1923 under the direction of Leslie Hills and Lee Maede, company engineer, "controlled roasting" employed the use of instruments to control the temperature and speed of operations, resulting in perfect roasting control that could not be depended on from batch to batch by even the most experienced coffee roasting expert. In 1914 the partnership known as Hills Bros. was incorporated under the same name. In 1928 a sales organization was formed under the name of Hills Bros. Coffee, Incorporated, but within four to five years the parent company absorbed Hills Bros. Coffee, Incorporated and adopted its name. A second plant was built in Edgewater, New Jersey, completed in 1941 to meet the needs of the increasing growth of areas between Chicago and the East Coast.

During World War II Hills Bros. faced conservation rules restricting use of tin for coffee cans. A timely method of high-speed packing in glass jars by Owens Illinois Glass Company made it possible for Hills Bros. as well as other companies in the industry to continue vacuum-packing during this period. Price control and coffee rationing were other war time necessities to which the industry adjusted.

Hills Bros. Coffee, Incorporated passed out of family ownership in 1976 when the company was purchased by a Brazilian corporation named Copersucar. In 1983 a group of local investors in San Francisco brought ownership back to where it had started and sold the business in 1984 to Nestlé Holdings, Incorporated, (effective January 1, 1985) which handled the acquisition of several companies in the United States for Nestlé S. A. Vevey, Switzerland.

Historical note written by T., Carroll Wilson, company historian and archivist, 1993.
Related Materials:
Archives Center, National Museum of American History

NW Ayer Advertising Agency Records, NMAH.AC0059

Warshaw Collection of Business Americana, NMAH.AC0060

Underwood & Underwood Glass Stereograph Collection, NMAH.AC0143

General Merchandise Account Book, NMAH.AC0189

Duke Ellington, NMAH.AC0301

Product Cookbooks Collection, NMAH.AC0396

Charles W. Trigg Papers, NMAH.AC0411

Princeton University Posters Collection, NMAH.AC0433

Landor Design Collection, NMAH.AC0500

Industry on Parade Film Collection, NMAH.AC0507

Sandra and Gary Baden Collection of Celebrity Endorsements in Advertising, NMAH.AC0611

Fletcher and Horace Henderson Collection, NMAH.AC0797

Division of Cultural History Lantern Slides and Stereographs, NMAH.AC0945

Baltimore and Ohio Railroad Records, NMAH.AC1086

Alice Weber Photograph Albums, NMAH.AC1144

Henry "Buddy" Graf and George Cahill Vaudeville and Burlesque Collections, NMAH.AC1484

Division of Cultural History, National Museum of American History

Artifacts include coffee packaging, Golden Gate International Exposition sampling cups and saucers, a bowling shirt, and coffee cans.
Provenance:
These records were donated to the Archives Center, National Museum of American History by Hills Bros. Coffee Company, Incorporated.
Restrictions:
Collection is open for research but the negatives and audiovisual materials are stored off-site and special arrangements must be made to work with it. Contact the Archives Center for information at archivescenter@si.edu or 202-633-3270.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Coffee  Search this
advertising -- 20th century  Search this
advertising -- 1930-1940 -- California  Search this
advertising -- 1980-1990  Search this
Advertising agencies -- 20th century  Search this
advertising -- 1940-1950  Search this
advertising -- 1970-1980  Search this
advertising -- 1980-1990  Search this
advertising -- Audio-visual materials  Search this
advertising -- Beverages -- 1930-1990  Search this
advertising -- Business ephemera  Search this
Advertising campaigns -- 20th century  Search this
Advertising executives  Search this
Advertising, Direct-mail  Search this
Agricultural crops -- Fields  Search this
Genre/Form:
Advertising cards -- 19th century.
16mm motion picture film
Annual reports
Artwork
Beverage labels
Blueprints -- 20th century
Business ephemera
Bulletins
Business letters
Business records -- 20th century
Business records -- 19th century
Catalogs -- 20th century
Color photographs
Color negatives
Commercial art
Correspondence
Correspondence -- 19th-20th century
Direct mail
Ephemera -- 19th century
Ephemera -- 20th century
Exhibit plans
Financial records -- 19th century
Financial records -- 20th century
Genealogies
Home movies
Ledger drawings
Office files
Office memoranda
Packaging -- 20th century
Photographic prints
Photographs -- 19th century
Photographs -- 20th century
Price lists
Proof sheets
Promotional literature
Receipts -- 20th century
Sales records
Scrapbooks -- 20th century
Sound recordings
Sound recordings -- Audiotapes -- Open reel
Television programs
Window displays
Citation:
Hills Bros. Coffee Company, Incorporated Records, 1856-1989, undated, Archives Center, National Museum of American History, Smithsonian Institution.
Identifier:
NMAH.AC.0395
See more items in:
Hills Bros. Coffee Company, Incorporated Records
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8de2ab00c-0e83-43df-9a02-26cffe43e069
EDAN-URL:
ead_collection:sova-nmah-ac-0395
Online Media:

Blumenthal Brothers Chocolate Company Records and Blumenthal Family Papers

Creator:
Blumenthal Brothers Chocolate Company (Philadelphia, Pa.)  Search this
Illustrator:
Blumenthal, M.L.  Search this
Donor:
Blumenthal, Joseph  Search this
Blumenthal, Barbara B.  Search this
Names:
Blumenthal, Moses Lawrence  Search this
Extent:
2 Cubic feet (6 boxes)
Type:
Collection descriptions
Archival materials
Family papers
Indentures
Financial records
Legal records
Photographs
Clippings
Business records
Reports
Newsletters
Writings
Correspondence
Contracts
Articles
Advertising
Date:
1856-2010
bulk 1900-1969
Summary:
Records from Blumenthal Brothers Chocolate Company, manufacturers of chocolate and cocoa products, including well-known candies such as Snocaps, Raisinets, and Goobers. They were located in Philadelphia, Pennsylvania. The company was sold to Ward Foods Incorporated in 1969. This collection also includes material collected by and about the Blumenthal family and from M.L. Blumenthal, noted illustrator of the early 20th century.
Scope and Contents:
The collection documents the Blumenthal Brothers Chocolate Company (B*B) business from its founding in 1900. The collection also documents Blumenthal family history and contains material collected by them pertaining to the Blumenthal Brothers Chocolate Company. Family papers also include land indenture and real estate documents; photographs; letters, writings and ephemera relating to various family members, including papers relating to M.L. Blumenthal's (Moses Lawrence Blumenthal) career as an illustrator during the early 20th century.

The collection is organized in two series.

Series 1: Blumenthal Brothers Chocolate Company Records, 1856-2009, undated. This series contains historical writings about the company; advertising; photographs of employees, packaging, machinery, and display of the products and the production process. There are also photographs of the company's buildings. This series also includes business papers such as correspondence, contracts, legal and financial documents; reports and papers relating to production; annual reports; account books, bound volumes of the company's newsletter, "Chocolate Chat"; news clippings, and deeds. There are also annual reports for Ward Foods Incorporated, the successor to Blumenthal Brothers after its purchase of the company in 1969. The series is arranged chronologically.

Series 2: Blumenthal Family Papers, 1902-2010, undated. This series includes material collected by various family members pertaining to Blumenthal Brothers as well as family history. These items include correspondence, photographs, advertising, e-mails, and family information in many forms. This series includes copies of formal histories compiled by Mike Blumenthal. This series also includes material relating to the career of Moses Lawrence (M.L.) Blumenthal as an illustrator, including correspondence with major publications of the early 20th century, travel writings, personal correspondence, and a letter from James Montgomery Flagg, creator of one of the iconic depictions of "Uncle Sam". The series is arranged chronologically.
Arrangement:
The collection is organized in two series.

Series 1: Blumenthal Brothers Chocolate Company, 1856-2007, undated

Series 2: Blumenthal Family Papers, 1902-2010, undated
Biographical / Historical:
According to family research, Samuel Blumenthal entered the United States from Bavaria, Germany in 1849 and his future wife, Henrietta Sternberger, entered the United States in 1859. They married in Philadelphia, Pennsylvania in 1864 and settled in Wilmington, North Carolina where they began a family. They moved to Philadelphia in 1887.

Samuel and Henrietta's son, Joseph, founded the Peerless Extract Company in 1895, and by 1900 the business has become Blumenthal Brothers Extract Company. Brothers Joseph, Abraham, Aaron, Jacob, and Moses signed a partnership agreement in 1905. By 1909 they began cocoa cake and powder production. In 1910 they purchased land in the Bridesburg section of Philadelphia for a new factory and by 1911 the building was in use. This site was expanded over the years and was the main office and plant for the company.

Over the course of the next fifty years, the company developed and introduced well-known chocolate candies such as Goobers (1925), Raisinets (1926) and later Snocaps and Buddy Bars. Blumenthal Brothers products and their logo B*B became familiar to the chocolate-buying public. The brothers ran the company collectively with Joseph Sr. as president and material buyer, Aaron as factory manager, Jacob as coating department sales manager, Meyer as the New York City sales manager, Abraham as the southern states salesman, and Moses as a part-time employee. Moses' primary career was as the illustrator, M.L. Blumenthal, doing work for such publications as The Saturday Evening Post, The National Magazine, Collier's, the Associated Press, and others.

Blumenthal Brothers candies took advantage of the burgeoning motion picture business. One of their early molded chocolates was in the shape of Jackie Coogan who had become famous playing "the Kid". The B*B candies were boxed and portioned perfectly for the sale to and enjoyment of the movie going public. They also produced cocoa and coating products for the industrial and home markets.

In the late 1930s and 1940s the second generation of Blumenthals joined the company, sons of the founding brothers. These were Bernhard "Bud", Samuel, Joseph Jr., Lawrence, Mike, J. Robert, and Jack. Joseph Jr., Bud, and Larry joined the armed forces during World War II. Additional real estate was purchased in 1948 as the company expanded and sales grew. By 1950, the company's Golden Jubilee, sales topped $10,000,000. They began producing holiday specific candies in 1951 and issued public bonds for investors beginning in 1958.

The 1960s saw the company employing television advertisements beginning in 1961 on the National Broadcasting Network (NBC). In 1968 papers for a merger with Ward Foods Incorporated were signed and as of January 30, 1969 the sale was finalized. By May 1969 the company name was changed to Ward Chocolate Company and was out of Blumenthal family control.
Separated Materials:
Materials at the National Museum of American History

The Division of Work and Industry holds the following objects: one metal tin stamped "Sweet Milk Chocolate Raisinets"; one small pasteboard box marked, "Raisinets", circa 1960; and one metal tin stamped, "Sunny South Sweet Milk Chocoate Peanuts", circa 1930. See accession 2015.0112.
Provenance:
Donated to the Archives Center in 2015, by Joseph and Barbara B. Blumenthal.
Restrictions:
The collection is open for research use. Researchers must handle unprotected photographs with gloves.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Real property  Search this
Cocoa  Search this
Chocolate industry -- History -- United States  Search this
Chocolate factories -- Pennsylvania  Search this
Chocolate  Search this
Candy  Search this
Factories -- Pennsylvania  Search this
Genre/Form:
Family papers -- 20th century
Indentures -- 19th century
Financial records -- 20th century
Legal records -- 20th century
Indentures -- 20th century
Photographs -- Black-and-white photoprints -- 20th century
Photographs -- Black-and-white negatives -- 20th century
Clippings -- 20th century
Business records -- 20th century
Reports -- 1910-1940
Newsletters -- 1940-1950
Reports -- 1970-1980
Writings
Family papers -- 19th century
Correspondence -- 20th century
Contracts -- 20th century
Articles -- 20th century
Advertising -- 20th century
Citation:
Blumenthal Brothers Chocolate Company Records and Blumenthal Family Papers, 1856-2010, Archives Center, National Museum of American History.
Identifier:
NMAH.AC.1344
See more items in:
Blumenthal Brothers Chocolate Company Records and Blumenthal Family Papers
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep85eb8e539-4a39-4543-9a5f-27ba063c0710
EDAN-URL:
ead_collection:sova-nmah-ac-1344
Online Media:

[Chesterfield television commercial : photoprint]

Topic:
Chesterfield (cigarettes)
Collector:
Du Mont, Allen B. (Allen Balcom), 1901-1965  Search this
Collection Creator:
Du Mont, Allen B. (Allen Balcom), 1901-1965  Search this
Extent:
1 Item (photoprint, 8" x 10".)
Type:
Archival materials
Photographs
Photographic prints
Date:
1944
Scope and Contents:
Photograph shows uniformed actors performing cigarette commercial in television studio setting, including lights and camera.
Caption on album page: "Commercial--'Pleasure Time' / January 19, 1944 / [Advertising] Agency: Newell-Emmett / Product: Chesterfield Cigarettes / No. 30-10."
Arrangement:
Located in album, Box 98B, Series 8 (photographs).
Local Numbers:
95-954 (Neg. No.)
Restrictions:
Unrestricted research use on site. Photographs must be handled with white cotton gloves, unless protected by plastic sleeves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Cigarettes -- 1940-1950  Search this
advertising -- Cigarettes -- 1940-1950  Search this
Television broadcasting -- 1940-1950  Search this
Television advertising -- 1940-1950  Search this
Genre/Form:
Photographs -- 1940-1950 -- Black-and-white photoprints -- Silver gelatin
Photographic prints
Collection Citation:
Allen Balcom Du Mont Collection, 1929-1965, Archives Center, National Museum of American History.
See more items in:
Allen Balcom Du Mont Collection
Allen Balcom Du Mont Collection / Series 13: Photographs
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8e7370878-416f-47b9-97ec-968eb500f21c
EDAN-URL:
ead_component:sova-nmah-ac-0018-ref1710

[Rinso detergent commercial : photoprint,]

Topic:
Rinso White (detergent)
Collector:
Du Mont, Allen B. (Allen Balcom), 1901-1965  Search this
Names:
Clark, Nancy  Search this
Collection Creator:
Du Mont, Allen B. (Allen Balcom), 1901-1965  Search this
Extent:
1 Item (8" x 10".)
Type:
Archival materials
Photographs
Date:
1944
Scope and Contents:
Photograph shows television studio with Rinso commercial in progress: young actress Nancy Clark is holding script and whistling.
Caption on album page: "'Wednesdays at Nine' / February 16, 1944 / [Advertising] Agency: Ruthrauff and Ryan / Product: Rinso Soap Flakes / Personalities: Nancy Clark / No. 36-3."
General:
Located in album, Box 98B, Series 8 (photographs).
Restrictions:
Unrestricted research use on site. Photographs must be handled with white cotton gloves, unless protected by plastic sleeves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Detergents  Search this
advertising -- Soap trade -- 1940-1950  Search this
Television broadcasting -- 1940-1950  Search this
Television advertising -- 1940-1950  Search this
Genre/Form:
Photographs -- 1940-1950 -- Black-and-white photoprints -- Silver gelatin
Collection Citation:
Allen Balcom Du Mont Collection, 1929-1965, Archives Center, National Museum of American History.
See more items in:
Allen Balcom Du Mont Collection
Allen Balcom Du Mont Collection / Series 13: Photographs
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep88316e3f7-7028-4088-a673-04436292ab99
EDAN-URL:
ead_component:sova-nmah-ac-0018-ref1711

[Television broadcast in progress : photoprint,]

Topic:
Tele Treasury Series
Collector:
Du Mont, Allen B. (Allen Balcom), 1901-1965  Search this
Names:
Ameche, Jim  Search this
Collection Creator:
Du Mont, Allen B. (Allen Balcom), 1901-1965  Search this
Extent:
1 Item (photograph, 8" x 10".)
Type:
Archival materials
Photographs
Date:
1944
Scope and Contents:
Photograph shows Jim Ameche before camera with background labelled "Back Your Service Man." "Tele Treasury Series #1, Nov. 1, 1944, No. C-13."
Caption on album page includes name of advertising agency, Ruthrauff & Ryan.
General:
Located in album, Box 98B, Series 8 (photographs).
Restrictions:
Unrestricted research use on site. Photographs must be handled with white cotton gloves, unless protected by plastic sleeves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Television advertising -- 1940-1950  Search this
advertising -- 1940-1950  Search this
Television broadcasting -- 1940-1950  Search this
Genre/Form:
Photographs -- 1940-1950 -- Black-and-white photoprints -- Silver gelatin
Collection Citation:
Allen Balcom Du Mont Collection, 1929-1965, Archives Center, National Museum of American History.
See more items in:
Allen Balcom Du Mont Collection
Allen Balcom Du Mont Collection / Series 13: Photographs
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep84abe0151-7f2b-4ecb-8227-6dd2f6f5089f
EDAN-URL:
ead_component:sova-nmah-ac-0018-ref1712

I dreamed I went shopping in my maidenform [sic] bra [color advertisement]

Advertiser:
Maidenform, Inc.  Search this
Collection Creator:
Maidenform, Inc.  Search this
Extent:
1 Item (Ink on paper., 11" x 9".)
Type:
Archival materials
Photographs
Tear sheets
Date:
1949
Scope and Contents:
Woman wearing a brassiere in a store; photographer unidentified.
Local Numbers:
AC0585-0000015.tif (AC Scan)
General:
In Box 26, Folder I dreamed ads.
Collection Restrictions:
The collection is open for research use. Only reference copies of audiovisual materials may be used for research.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.

The donor has imposed restrictions on reproduction, broadcast or use of the collection for commercial purposes of any kind by third parties. Reproduction, broadcast or other use of the collection for commercial purposes of any kind by third parties is subject to prior written consent. These permissions will be required until July 2047. Please see the repository for further details.
Topic:
Shopping. -- 1940-1950  Search this
Sex in advertising -- 1940-1950  Search this
Advertising campaigns  Search this
Brassieres -- 20th century  Search this
Dreams  Search this
Genre/Form:
Photographs -- 1940-1950 -- Color -- Reproductions
Tear sheets -- 1940-1950
Collection Citation:
Maidenform Collection, Archives Center, National Museum of American History, Smithsonian Institution
See more items in:
Maidenform Collection
Maidenform Collection / Series 6: Advertising / 6.1: Advertisements / "I Dreamed" Campaign
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep872a87e16-cb6b-4c04-ba92-2e8f1017bc8c
EDAN-URL:
ead_component:sova-nmah-ac-0585-ref1368

[Woman factory worker at her job station : black-and-white photoprint.]

Collector:
Maidenform, Inc.  Search this
Collection Creator:
Maidenform, Inc.  Search this
Type:
Archival materials
Photographs
Local Numbers:
01058510.tif (AC Scan)
Collection Restrictions:
The collection is open for research use. Only reference copies of audiovisual materials may be used for research.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.

The donor has imposed restrictions on reproduction, broadcast or use of the collection for commercial purposes of any kind by third parties. Reproduction, broadcast or other use of the collection for commercial purposes of any kind by third parties is subject to prior written consent. These permissions will be required until July 2047. Please see the repository for further details.
Topic:
Women employees  Search this
Factories  Search this
Brassieres -- 20th century  Search this
Genre/Form:
Photographs -- 1940-1950 -- Black-and-white photoprints -- Silver gelatin
Collection Citation:
Maidenform Collection, Archives Center, National Museum of American History, Smithsonian Institution
See more items in:
Maidenform Collection
Maidenform Collection / Series 7: Photographs / 7.2: Plants, Facilities, and Personnel / Color Photocopies: Bayonne, NJ: Plant and Workers
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8b132bfd6-785c-4891-a50f-bb706034e67e
EDAN-URL:
ead_component:sova-nmah-ac-0585-ref1384

Harold Jackson broadcasting Football [sic] game [from envelope] [acetate film photonegative]

Photographer:
Scurlock Studio (Washington, D.C.)  Search this
Creator:
Eastman Kodak Company (film manufacturer)  Search this
Names:
Jackson, Harold  Search this
Subseries Creator:
Scurlock, Robert S. (Saunders), 1917-1994  Search this
Custom Craft  Search this
Scurlock, Addison N., 1883-1964  Search this
Scurlock, George H. (Hardison), 1919-2005  Search this
Scurlock Studio (Washington, D.C.)  Search this
Extent:
1 Item
Culture:
African Americans -- Washington (D.C.)  Search this
Type:
Archival materials
Photographs
Place:
Washington (D.C.) -- 1930-1950 -- Photographs
Date:
Oct. 1947
1947
Scope and Contents:
No caption on negative.
Young man [Jackson] wearing baseball cap, seated, speaking into microphone w/ call sign WOOK/ UBC.
General:
From NUS carton 103.
Subseries Restrictions:
Collection is open for research.

Gloves must be worn when handling unprotected photographs and negatives. Special arrangements required to view negatives due to cold storage. Using negatives requires a three hour waiting period. Contact the Archives Center at 202-633-3270.
Subseries Rights:
When the Museum purchased the collection from the Estate of Robert S. Scurlock, it obtained all rights, including copyright. The earliest photographs in the collection are in the public domain because their term of copyright has expired. The Archives Center will control copyright and the use of the collection for reproduction purposes, which will be handled in accordance with its standard reproduction policy guidelines. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Football -- Washington (D.C.) -- 1930-1950.  Search this
Sports -- Washington (D.C.) -- 1930-1940.  Search this
Football -- Howard University  Search this
Genre/Form:
Photographs -- 1940-1950 -- Black-and-white negatives -- Acetate film
Subseries Citation:
Scurlock Studio Records, Archives Center, National Museum of American History. Smithsonian Institution
See more items in:
Scurlock Studio Records, Subseries 4.6: Black and white negatives in cold storage arranged by client
Scurlock Studio Records, Subseries 4.6: Black and white negatives in cold storage arranged by client / 4.6.1: Black and White Negatives Part 1 / Jackson, Harold
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8c178b531-7af0-4e29-b68b-219d8d654e4a
EDAN-URL:
ead_component:sova-nmah-ac-0618-s04-06-ref27353

William Shirer

Artist:
Emery Revesz-Biro, 1895 - 1975  Search this
Sitter:
William Lawrence Shirer, 23 Feb 1904 - 28 Dec 1993  Search this
Medium:
Gelatin silver print
Dimensions:
Image: 34.2 x 26.6 cm (13 7/16 x 10 1/2")
Sheet: 35.3 x 28 cm (13 7/8 x 11")
Type:
Photograph
Date:
c. 1950
Topic:
Costume\Dress Accessory\Eyeglasses  Search this
Printed Material\Papers  Search this
William Lawrence Shirer: Male  Search this
William Lawrence Shirer: Journalism and Media\Journalist\Reporter\Newspaper  Search this
William Lawrence Shirer: Literature\Writer\Novelist  Search this
William Lawrence Shirer: Journalism and Media\Broadcast journalist  Search this
William Lawrence Shirer: Literature\Writer\Historical  Search this
William Lawrence Shirer: Journalism and Media\Broadcast journalist\Newscaster  Search this
Portrait  Search this
Credit Line:
National Portrait Gallery, Smithsonian Institution; acquired through the generosity of Carolyn Kinder Carr
Object number:
NPG.2010.11
Restrictions & Rights:
Usage conditions apply
Copyright:
© Emery Révész Bíró
See more items in:
National Portrait Gallery Collection
Data Source:
National Portrait Gallery
GUID:
http://n2t.net/ark:/65665/sm4dd279a43-7bf0-44b0-86b7-c3e081f146d0
EDAN-URL:
edanmdm:npg_NPG.2010.11

Eleanor Roosevelt with Mary Margaret McBride

Artist:
Arthur Leipzig, 25 Oct 1918 - 5 Dec 2014  Search this
Sitter:
Anna Eleanor Roosevelt, 11 Oct 1884 - 7 Nov 1962  Search this
Mary Margaret McBride, 16 Nov 1899 - 07 Apr 1976  Search this
Medium:
Gelatin silver print
Dimensions:
Image: 19.4 × 24.1 cm (7 5/8 × 9 1/2")
Sheet: 20.7 × 25.4 cm (8 1/8 × 10")
Type:
Photograph
Date:
c. 1947
Topic:
Costume\Jewelry\Necklace  Search this
Interior  Search this
Costume\Headgear\Hat  Search this
Anna Eleanor Roosevelt: Female  Search this
Anna Eleanor Roosevelt: Literature\Writer  Search this
Anna Eleanor Roosevelt: Education and Scholarship\Educator\Lecturer  Search this
Anna Eleanor Roosevelt: Society and Social Change\Reformer\Activist  Search this
Anna Eleanor Roosevelt: Politics and Government\First Lady\First Lady of US  Search this
Anna Eleanor Roosevelt: Society and Social Change\Reformer\Humanitarian  Search this
Mary Margaret McBride: Female  Search this
Mary Margaret McBride: Literature\Writer  Search this
Mary Margaret McBride: Journalism and Media\Journalist  Search this
Mary Margaret McBride: Journalism and Media\Broadcast journalist  Search this
Portrait  Search this
Credit Line:
National Portrait Gallery, Smithsonian Institution; gift of the Estate of Arthur Leipzig
Object number:
NPG.2018.163
Restrictions & Rights:
Usage conditions apply
See more items in:
National Portrait Gallery Collection
Data Source:
National Portrait Gallery
GUID:
http://n2t.net/ark:/65665/sm4e314dbaa-dc3e-423e-bfde-099e407ec4fc
EDAN-URL:
edanmdm:npg_NPG.2018.163

[Baptism ceremony, probably at Griffith Stadium, ca. 1930-1950 : cellulose acetate photonegative]

Photographer:
Scurlock Studio (Washington, D.C.)  Search this
Creator:
Agfa (Firm)  Search this
Names:
Griffith Stadium (Washington, D.C.)  Search this
Subseries Creator:
Scurlock Studio (Washington, D.C.)  Search this
Scurlock, Robert S. (Saunders), 1917-1994  Search this
Custom Craft  Search this
Scurlock, Addison N., 1883-1964  Search this
Scurlock, George H. (Hardison), 1919-2005  Search this
Extent:
1 Item (Silver gelatin on cellulose acetate film sheet., 3.5" x 4.5".)
Container:
Box 98
Culture:
African Americans -- Washington (D.C.)  Search this
Type:
Archival materials
Photographs
Place:
Washington (D.C.) -- African Americans
Date:
ca. 1930-1950
Scope and Contents:
Group of baptismal candidates singing whilst a band seated to the left play musical instruments. In front of them stands a man in a white suit on a platform with two microphones, labelled 'AAT' and 'WJSV'. No ink on negative. "5 AGFA SUPERPAN PRESS" edge imprint.
Subseries Restrictions:
Collection is open for research.

Gloves must be worn when handling unprotected photographs and negatives. Special arrangements required to view negatives due to cold storage. Using negatives requires a three hour waiting period. Contact the Archives Center at 202-633-3270.
Subseries Rights:
When the Museum purchased the collection from the Estate of Robert S. Scurlock, it obtained all rights, including copyright. The earliest photographs in the collection are in the public domain because their term of copyright has expired. The Archives Center will control copyright and the use of the collection for reproduction purposes, which will be handled in accordance with its standard reproduction policy guidelines. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Radio broadcasting  Search this
Baptism -- 1930-1950  Search this
African American musicians  Search this
Singing  Search this
Microphones  Search this
Genre/Form:
Photographs -- 1930-1940 -- Black-and-white negatives -- Acetate film
Photographs -- 1940-1950 -- Black-and-white negatives -- Acetate film
Subseries Citation:
Scurlock Studio Records, Archives Center, National Museum of American History. Smithsonian Institution
See more items in:
Scurlock Studio Records, Subseries 4.1: Black-and-White Silver Gelatin Negatives
Scurlock Studio Records, Subseries 4.1: Black-and-White Silver Gelatin Negatives / 4.1: Black-and-White Silver Gelatin negatives
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep8d009afc8-1e85-4980-afdf-aff35c78f28e
EDAN-URL:
ead_component:sova-nmah-ac-0618-s04-01-ref3153
Online Media:

[Baptism ceremony, ca. 1930-1950 : cellulose acetate photonegative.]

Photographer:
Scurlock Studio (Washington, D.C.)  Search this
Creator:
Agfa (Firm)  Search this
Names:
Columbia Broadcasting System, inc.  Search this
Griffith Stadium (Washington, D.C.)  Search this
Subseries Creator:
Scurlock Studio (Washington, D.C.)  Search this
Scurlock, Robert S. (Saunders), 1917-1994  Search this
Custom Craft  Search this
Scurlock, Addison N., 1883-1964  Search this
Scurlock, George H. (Hardison), 1919-2005  Search this
Extent:
1 Item (Silver gelatin on cellulose acetate film sheet., 3.5" x 4.5".)
Container:
Box 98
Culture:
African Americans -- Washington (D.C.)  Search this
Type:
Archival materials
Photographs
Place:
Washington (D.C.) -- African Americans
Date:
ca. 1930-1950
Scope and Contents:
Procession of baptismal candidates up to and down a set of steps into a pool of water. Five men dressed in black assist in the water. One candidate is submerged. Two men stand to the side outside the pool, one is holding a microphone marked "CBS'. Probably at Griffith Stadium. No ink on negative. "11 AGFA SUPERPAN PRESS" edge imprint.
Subseries Restrictions:
Collection is open for research.

Gloves must be worn when handling unprotected photographs and negatives. Special arrangements required to view negatives due to cold storage. Using negatives requires a three hour waiting period. Contact the Archives Center at 202-633-3270.
Subseries Rights:
When the Museum purchased the collection from the Estate of Robert S. Scurlock, it obtained all rights, including copyright. The earliest photographs in the collection are in the public domain because their term of copyright has expired. The Archives Center will control copyright and the use of the collection for reproduction purposes, which will be handled in accordance with its standard reproduction policy guidelines. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Radio broadcasting  Search this
Reporters and reporting  Search this
Baptism -- 1930-1950  Search this
Genre/Form:
Photographs -- 1930-1940 -- Black-and-white negatives -- Acetate film
Photographs -- 1940-1950 -- Black-and-white negatives -- Acetate film
Subseries Citation:
Scurlock Studio Records, Archives Center, National Museum of American History. Smithsonian Institution
See more items in:
Scurlock Studio Records, Subseries 4.1: Black-and-White Silver Gelatin Negatives
Scurlock Studio Records, Subseries 4.1: Black-and-White Silver Gelatin Negatives / 4.1: Black-and-White Silver Gelatin negatives
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep899ccc11c-8443-426e-b95b-15e78b4088db
EDAN-URL:
ead_component:sova-nmah-ac-0618-s04-01-ref3161
Online Media:

[Baptism ceremony, probably at Griffith Stadium, ca. 1930-1950 : cellulose acetate photonegative.]

Photographer:
Scurlock Studio (Washington, D.C.)  Search this
Creator:
Agfa (Firm)  Search this
Names:
Columbia Broadcasting System, inc.  Search this
Griffith Stadium (Washington, D.C.)  Search this
Subseries Creator:
Scurlock Studio (Washington, D.C.)  Search this
Scurlock, Robert S. (Saunders), 1917-1994  Search this
Custom Craft  Search this
Scurlock, Addison N., 1883-1964  Search this
Scurlock, George H. (Hardison), 1919-2005  Search this
Extent:
1 Item (Silver gelatin on cellulose acetate film sheet., 3.5" x 4.5".)
Container:
Box 98
Culture:
African Americans -- Washington (D.C.)  Search this
Type:
Archival materials
Photographs
Place:
Washington (D.C.) -- African Americans
Date:
ca. 1930-1950
Scope and Contents:
Procession of baptismal candidates up and down a set of steps into a pool of water. Five men dressed in black assist in the water. One of the men has one arm raised and is holding a candidate's hand with the other. Spectators stand to the side of the pool; one is holding a microphone marked 'CBS'. No ink on negative. "8 AGFA SUPERPAN PRESS" edge imprint. No Scurlock number.
Subseries Restrictions:
Collection is open for research.

Gloves must be worn when handling unprotected photographs and negatives. Special arrangements required to view negatives due to cold storage. Using negatives requires a three hour waiting period. Contact the Archives Center at 202-633-3270.
Subseries Rights:
When the Museum purchased the collection from the Estate of Robert S. Scurlock, it obtained all rights, including copyright. The earliest photographs in the collection are in the public domain because their term of copyright has expired. The Archives Center will control copyright and the use of the collection for reproduction purposes, which will be handled in accordance with its standard reproduction policy guidelines. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Radio broadcasting  Search this
Microphones  Search this
Baptism -- 1930-1950  Search this
Genre/Form:
Photographs -- 1930-1940 -- Black-and-white negatives -- Acetate film
Photographs -- 1940-1950 -- Black-and-white negatives -- Acetate film
Subseries Citation:
Scurlock Studio Records, Archives Center, National Museum of American History. Smithsonian Institution
See more items in:
Scurlock Studio Records, Subseries 4.1: Black-and-White Silver Gelatin Negatives
Scurlock Studio Records, Subseries 4.1: Black-and-White Silver Gelatin Negatives / 4.1: Black-and-White Silver Gelatin negatives
Archival Repository:
Archives Center, National Museum of American History
GUID:
https://n2t.net/ark:/65665/ep854a7336f-392b-4520-9059-297063458db8
EDAN-URL:
ead_component:sova-nmah-ac-0618-s04-01-ref3165
Online Media:

Curity Gauze Bandage Sterile U.S.P. (10 Yards, 2 Inches)

Maker:
Bauer & Black, Division of Kendall Company  Search this
Measurements:
overall: 1 3/4 in x 2 1/2 in x 1 3/4 in; 4.445 cm x 6.35 cm x 4.445 cm
Object Name:
bandage, gauze, sterile
Place made:
United States: Illinois, Chicago
Date made:
late 1940s-1950s
Credit Line:
Gift of Twentieth Century Fox
ID Number:
1985.0252.473
Catalog number:
1985.0252.473
Accession number:
1985.0252
See more items in:
Medicine and Science: Medicine
M*A*S*H Television Series
Data Source:
National Museum of American History
GUID:
http://n2t.net/ark:/65665/ng49ca746ae-04cf-704b-e053-15f76fa0b4fa
EDAN-URL:
edanmdm:nmah_1458662
Online Media:

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