The papers of Mildred Constantine measure 5.3 linear feet and are dated 1945-2009. Subject files, writings, photographs, and a scrapbook provide an overview of her curatorial work in the Architecture and Design department of the Museum of Modern Art, and subsequent activities as an independent curator, and art consultant. Especially well documented is Whole Cloth, a book written with Laurel Reuter that presents an historical overview of how artists have used cloth in their work.
Scope and Content Note:
The papers of Mildred Constantine measure 5.3 linear feet and are dated 1945-2008. Subject files, writings, photographs, and a scrapbook provide an overview of her curatorial work in the Architecture and Design department of the Museum of Modern Art, and subsequent activities as an independent curator, and art consultant. Especially well documented is the book Whole Cloth that she wrote with Laurel Reuter.
Correspondence, though mostly business related, often touches on personal matters since many of the artists and art world figures with whom she corresponded were also friends. Correspondents include Miguel Angel Corzo, Arthur C. Danto, Dorothy Dehner, Allen Hart (who sent more than 40 illustrated letters), Elizabeth Wilder and Donald L. Weisman. She also corresponded with many art institutions and organizations, among them the Cleveland Museum of Art, Independent International Design Conference, El Museo del Barrio, Museum of New Mexico, Ohio State University, Philadelphia Museum of Art, and the Estate of David Smith.
Subject files reflect Constantine's activities and interests. A large portion of this series concerns Whole Cloth, a book written with Laurel Reuter that presents an historical look at how artists have used cloth in their work. Correspondence between the two authors, with artists, institutions, and others concerns researching and writing the volume. Also documented are the successes and failures of Constantine's decade long pursuit to publish the book. Other substantive files relate to the Cleveland Museum of Art, Getty Conservation Institute, Sheila Hicks, Jack Lenor Larsen, Rhode Island School of Design, and Soviet Film Posters. Files concerning the University of the Arts' 2003 Commencement include a videocassette.
Writings by Constantine are lecture material and notes. Also found are transcripts of interviews with Constantine and writings by others. Printed material includes newspaper and magazine articles about Constantine and her career. A scrapbook of printed material and photographs documents an exhibition of Latin American posters at the Library of Congress organized by Constantine.
Photographs of people include Mildred Constantine with family, friends, artists and others at public and private events around the world. Notable photographs include: Magdalena Abakanowicz, Anni Albers, Alfred Barr, Luis Barragan, Lou Block, Louise Bourgeois, Jagoda Buic, Elaine Lustig Cohen, Charles Coiner, James Marston Fitch, Mathias Goeritz, Ingeborg Ten Haeff, Ann d'Harnoncourt, Sheila Hicks, Richard Koch, Nancy Koenigsberg, Jack Lenor Larsen, Leo Lionni, Roberto Burle Marx, Ruth Reeves, Laurel Reuter, Eleanor Roosevelt, Ben Shahn, Massimo Vignelli, Ulfert Wilke, and Claire Zeisler. Also, there are photographs of artwork by a wide range of artists.
Arrangement:
The Mildred Constantine papers are organized into 8 series.
Missing Title
Series 1: Biographical Material, 1947-1997 (Boxes 1, 6; 0.2 linear feet)
Series 2: Correspondence, 1964-2008 (Boxes 1, 6; 1.0 linear feet)
Series 3: Subject Files, 1964-2008 (Boxes 2-5; 3.3 linear feet)
Series 4: Writings, 1991-2008 (Box 5; 0.2 linear feet)
Series 5: Printed Material, 1961-2006 (Box 5; 0.2 linear feet)
Series 6: Photographs, 1993 (Box 5; 0.3 linear feet)
Series 7: Artwork, 1945 (Box 5; 1 folder)
Series 8: Scrapbook, circa 1940s (Box 6; 0.1 linear feet)
Biographical Note:
Curator and writer Mildred Constantine (1913-2008) was associated with the Museum of Modern Art's Department of Architecture and Design from 1943 to 1971. She then became an art consultant and independent curator, and wrote on fiber and textiles, decorative arts, photography, caricature and cartoons.
Mildred Constantine (known as "Connie") began her career at College Art Association. Hired as a stenographer in 1930, she soon was promoted to editorial assistant for Parnassus, the forerunner of Art Journal.
Constantine left the College Art Association in 1937 to study at New York University and earned BA and MA degrees. She then continued her education at the National Autonomous University of Mexico. In 1940, Constantine worked in the Office of Inter-American Affairs at the Library of Congress; it was there that she met René d'Harnoncourt.
Influenced by her 1936 travels in Mexico, Constantine's first curatorial effort was an exhibition of Latin American posters. Drawn from the collection of the Museum of Modern Art, the exhibition was held at the Library of Congress.
At the urging of René d'Harnoncourt, The Museum of Modern Art's Architecture and Design Department hired Constantine in 1943. The majority of her 28 year tenure at the museum was spent working with the department's founder, architect Philip Johnson. As a curator during the 1950s and 1960s, Constantine's innovative exhibitions brought lesser known portions of the museum's collection to public attention. Among her exhibtions were: "Words and Images," that focused on graphic design and posters; "Polio Posters," the first Museum of Modern Art show dedicated to social issues; "Olivetti: Design in Industry;" "Signs in the Street;" and "Lettering by Hand." She also published books on Art Nouveau, contemporary package design, and other subjects.
In 1971, Constantine left the Museum of Modern Art to become an independent curator and art consultant. Exhibitions included "Frontiers in Fiber: The Americans," and "Small Works in Fiber" with Jack Lenor Larsen. Tina Modotti: A Fragile Life, Constantine's book on the photographer, actress, model, and political activist, appeared in 1974. That same year, she and Alan Fern produced Revolutionary Soviet Film Posters that focused on works from the 1920s. Her last published work, Whole Cloth, was written with Laurel Reuter and published in 1997. Constantine continued to research and write, and at the time of her death was working on a large, international survey of the study of thread.
Mildred Constantine and Ralph W. Bettelheim (1909-1993) were married for 50 years. They had two daughters, Judith and Vicki.
Mildred Constantine died from heart failure on December 10, 2008, at home in Nyack, New York.
Related Material:
Oral history interviews with Mildred Constantine were conducted for the Archives of American Art by Harlan Phillips, 1965 October 15, and by Paul Cummings, 1976 May 3-1976 August 26.
Provenance:
The papers were donated to the Archives in 2009 by Mildred Constantine's daughters, Judith Bettelheim and Vicki McDaniel.
Restrictions:
Use of origininal material requires an appointment. Use of archival audiovisual recordings with no duplicate access copy requires advance notice.
Rights:
The Archives of American Art makes its archival collections available for non-commercial, educational and personal use unless restricted by copyright and/or donor restrictions, including but not limited to access and publication restrictions. AAA makes no representations concerning such rights and restrictions and it is the user's responsibility to determine whether rights or restrictions exist and to obtain any necessary permission to access, use, reproduce and publish the collections. Please refer to the Smithsonian's Terms of Use for additional information.
Occupation:
Curators -- New York (State) -- New York Search this
Art consultants -- New York -- New York Search this
Authors -- New York (State) -- New York Search this
Art historians -- New York (State) -- New York Search this
The collection contains business records and photographic materials documenting the International Salt Company. The business records include correspondence, account and ledger books, a payroll book, patent and trademark information, print advertising and marketing materials, and a salesman salt display kit. The photographic materials include a series of photographs by William M. Rittase, a series of photographs by Harold Haliday Costain, a small photograph album, snapshots, and slides. The images cover all facets of the salt manufacturing and packaging operations, and include photographs taken in New York State, Michigan, and Louisiana.
Scope and Contents:
The collection contains business records and photographic materials documenting the International Salt Company. The business records include correspondence, account and ledger books, a payroll book, patent and trademark information, print advertising and marketing materials, and a salesman salt display kit. The photographic materials include a series of photographs by William M. Rittase, a series of photographs by Harold Haliday Costain, a small photograph album, snapshots, and slides. The images cover all facets of the salt manufacturing and packaging operations, and include photographs taken in New York State, Michigan, and Louisiana.
The scrapbooks contain advertisements for the International Salt Company's Sterling Salt label and other leading salt companies, especially Morton's. Much of the ephemera consists of labels, but there are also small pamphlet cookbooks. The cookbooks, prepared and marketed by various salt companies, tout recipes for tasty dishes using specific salts and expound upon the merits of salt in general, especially the medical benefits. Other clever salt-related advertising appears in conjunction with maps, buttons, song books, calendars, and health exercises.
Series 1, Business Records, 1894-1937, consists primarily of financial materials--ledgers, cash books, monthly statements, timekeeping and payroll information--for the Avery Rock Salt Mining Company (A.R.S.M.Co.), Detroit Rock Salt Company, Detroit Salt Company, International Salt Company, and the Restof Mining Company. Additionally, there is one annual report for the International Salt Company (1957) and the newsletter Saltmaker, 1964.
There are two A.R.S.M.Co. ledgers, 1898-1907 and 1907-1922. The first ledger, 1898-1907, predates the founding of the International Salt Company, and it is likely that A.R.S.M.Co was absorbed by International Salt during a merger. Documentation recorded including inventories, merchandise, labor, surplus, insurance, office expenses, legal expenses, taxes, bills receivable, directors' committee fees, fuel, candles, oil, waste and packing, rental, repairs and maintenance, interest, labor, feed, outside salary account, Cuban consignment account, and loan account. Specific persons, such as superintendents F. Rundio and Sidney Bradford, are mentioned and specific companies including Restof Mining, Joy Morton Company, Havana Mill, G. Lawton Childs & Company, International Salt of New York and various others (pages 193-212), are listed with expenses.
The Detroit Salt Company (general ledger), 1911-1913, consists of one bound volume documenting the company's assets, liabilities, expenses, earnings, advance accounts, and old accounts.
Detroit Rock Salt Company (cash record), 1912 October-1913 January, consists of one bound volume documenting cash received and cash disbursed.
International Salt Company, Inc., Independent Salt Company Division (monthly statements), 1933 October-1937 December, consists of one bound volume of general ledger trial balance sheets organized chronologically. Detailed documentation includes general expenses, assets, capital assets, liabilities, special reserves, net worth, profit and loss statements, warehousing costs and tonnage purchased.
Restof Mining Company (time and payroll), 1894 July 1-1895 March 31, consists of one bound volume of 400 pages, documenting the time and payroll for employees. The volume contains the name of the employee, the number of days worked, hourly wage earned per day, the amount earned, advances, board due, store (supplies due), rent, and any balances due. A portion of the volume is severely water-damaged.
Series 2, Trademarks, 1881-1935, consists of copies of issued trademark declarations from the United States Patent Office. The trademarks are for company names, logos, salt containers and packages, and various salt products. The trademarks are arranged alphabetically by the name of the trademark. For example, Amaessa, a trademark for baking powder and salt is filed with other trademarks beginning with the letter "A." Additional materials consist of one file folder of correspondence and printed materials about patents, trademarks and copyright laws. The correspondence relates specifically to the ownership of certain trademarks by International Salt Company, and there is correspondence from John L. Ryon, assistant sales manager and W.T. Chisolm, vice-president of International Salt Company. There are compiled lists of brand names, trademarks, and package designs for which International Salt registered at the United States Patent Office, 1926-1927. There are two examples of small cloth bags branded with "Ideal Salt" and some packaging, such as "White Lily High Grade Salt" and labels such as "Purex Free Running Table Salt." The Peter J.L. Searing trademark for salt (No. 52,963) and Chicago Sawed Salt-Block Company (No. 15,174) provide examples of ethnic imagery. A trademark is a brand name. A trademark or service mark includes any word, name, symbol, device, or any combination used or intended to be used to identify and distinguish the goods/services of one seller or provider from those of others, and to indicate the source of the goods/services. Although federal registration of a mark is not mandatory, it has several advantages, including notice to the public of the registrant's claim of ownership of the mark, legal presumption of ownership nationwide, and exclusive right to use the mark on or in connection with the goods/services listed in the registration.
Series 3, Photographs, 1934-1993, is divided into five subseries: Subseries 1, Harold Haliday Costain, 1934; Subseries 2, William Ritasse, circa 1934; Subseries 3, Loose Photographs, 1969-1993; Subseries 4, Slides, circa 1970s; and Subseries 5, Album (unidentified), undated.
Subseries 1, Harold Haliday Costain, circa 1934, consists of three photographs (approximately 10 1/2" x 13") black-and-white prints mounted to 16" x 20" boards. The prints are numbered #6, #42, and #44 and depict a salt mine and equipment used in salt manufacturing located in Avery Island, Louisiana.
Subseries 2, William Ritasse, circa 1934, consists of black-and-white prints (10" x 14") signed by Ritasse which are mounted on 18 1/2" x 20" boards. The photographs are arranged numerically from #350 to #480. Many of the photographs are captioned. American photographer William Rittase (1887-1968), active in the 1920s-1930s, is known for his industrial photography. Rittase's images provide insight into International Salt Company activities such as salt manufacturing, packaging operations, general factory processes, printing salt bags, can labeling, brine storage, exteriors of buildings, crushing salt, men in the salt mines, machine shop views, and equipment.
Subseries 3, Loose Photographs, 1969-1993, consists of black-and-white and color prints, as well as transparencies depicting salt mines and related activities. Some of the photographs document a visit by International Salt Company executives to the Jefferson Island, Louisiana salt plant.
Subseries 4, Slides, circa 1970s, consists of seventeen color slides documenting salt plants, equipment and salt miners.
Subseries 5, Album (damaged mine), undated, consists of twenty-two 4" x 6 1/2" black-and-white photographs documenting the damage to a salt manufacturing plant. The photographs are captioned, but there is no indication of the geographic location of the salt plant.
Series 4, Advertising and Marketing Materials, 1920-1948, consists of two scrapbooks (14" x 17" and 11" x 16") that contain primarily tear sheets, unbound periodical pages showing an advertisement as printed, or as a proof, newspaper clippings, magazine clippings, correspondence, pamphlets, price lists, recipes, labels, periodicals, and other ephemera.
The scrapbook, 1920-1931, consists primarily of advertisements and newspaper clippings related to advertising salt products, especially for Morton's Salt and Diamond Crystal Salt. Other companies represented include Colonial Salt Company, Carey Salt Company, Jefferson Island Salt Company, Kerr Salt Company, Mulkey Salt Company, Myles Salt Company, Ohio Salt Company, Pennsylvania Salt Manufacturing Company, Remington Salt Company, Star Salt Corporation, Union Salt Company, Worcester Salt Company, and Watkins Salt Company.
The scrapbook from 1945-1948 is devoted to advertisements for the International Salt Company and Sterling Salt, which promoted salt uses for the home (table salt, curing meats, and brines), industry (rock salt for winter weather) and agriculture (killing weeds). Many of the advertisements were part of the "Pass the Salt" campaign and were featured in publications such as Woman's Day, National Provisioner, Food Industries, Hide, Leather and Shoes, Chemical Previews, and Public Works. The scrapbook is divided into three sections: institutional, weed prevention, and Lixate, a process developed by the International Salt Research Laboratory for making brine. Many of the advertisements were prepared by J.M. Mathes Incorporated.
Also included is a traveling salt kit for Sterling Salt Company salesmen, undated, featuring small glass vials of sterling salt from mines in Detroit, Avery Island, Louisiana, and Restof, New York. Each vial notes the types of salts--purified, softener, iodized, medium flake, coarse flake, granular flour, and meat.
Series 5, Posters, circa 1920s, consists of oversize advertising posters for Worcester Salt Company. There is one set of labels from an exhibit titled "I Eat Rocks! Salt of the Earth."
Arrangement:
The collection is divided into five series.
Series 1, Business Records, 1894-1937
Series 2, Trademarks, 1881-1935
Series 3, Photographs, 1934-1993
Subseries 1, Harold Haliday Costain, circa 1934
Subseries 2, William Ritasse, circa 1934
Subseries 3, Loose Photographs, 1969-1993
Subseries 4, Slides, circa 1970s
Subseries 5, Album (damaged mine), undated
Series 4, Advertising and Marketing Materials, 1920-1948
Series 5, Posters, circa 1920s
Biographical / Historical:
The International Salt Company incorporated on August 22, 1901, and in 1902, the company purchased the stock and assets of the National Salt Company, which had failed. By 1934, International Salt was a holding company for six subsidiaries: Avery Salt Company (West Virginia), Detroit Rock Salt Company (Michigan), Eastern Salt Company (Massachusetts), Independent Salt Company (New York), International Salt Company, Inc. (New York), and Retsof Mining Company (New York). All of the subsidiaries operated rock salt mines and evaporated salt plants and distributed salt. In 1940, the International Salt Company decided to sell four of its subsidiaries--Avery Salt Company, Detroit Rock Salt Company, International Salt Company, Inc., and Retsof Mining Company.
John M. Avery discovered rock salt at Petite Anse, Louisiana in 1862. Petite Anse Island was renamed Avery Island in the late 19th century. Ownership and mining of salt at Petite Anse involved numerous parties until 1886, when New Iberia Salt Company took over operations. In 1896, the Avery family began operating the mine, and they founded the Avery Rock Salt Mining Company. In 1899, the International Salt Company leased the mine.
The Detroit Salt and Manufacturing Company was founded in 1906. The company quickly went bankrupt during construction of a shaft and was acquired in 1910 by the Watkins Salt Company, which incorporated the new organization under the name Detroit Rock Salt Company. The company experienced success and the International Salt Company purchased the mine circa 1914. In 1983, International Salt closed the mine's operations and in 1985, Crystal Mines, Inc., purchased the mine as a potential storage site.
In 1885 the Empire Salt Company of New York was renamed the Retsof Mine Company, and the Village of Retsof was founded near the mine shaft. During the next 110 years, the mine grew to become the largest salt-producing mine in the United States and the second largest in the world. Before the initial collapse in March 1994, the mine encompassed an underground area of more than 6,000 acres, and the mine footprint (outer edge of mined area) extended over an area of nearly ten square miles. At the time of the collapse, the Retsof Mine was owned by Akzo-Nobel Salt Incorporated (ANSI) and, during the winter of 1993--994 operated at full capacity to meet demands for road salt throughout the northeastern United States. The Retsof Mine ceased operations on September 2, 1995, and by December, twenty-one months after the initial collapse, the mine was completely flooded.
Related Materials:
Materials held at the Smithsonian Institution
Smithsonian Institution Libraries, National Museum of American History
Trade catalogs from International Salt Company Inc., 1900s
Materials held at Other Organizations
Harvard University Archives
Ritasse, William M., 1894-1968. Photographs of Hardvard University campus and environs taken by William M. Ritasse, circa 1930.
Library of Congress, Prints and Photographs
Avery Rock Salt Mining Company, Plan. June 16, 1924 (AKZO No. 7-77-02) - Avery Island Salt Works, Akzo Salt Incorporated, Avery Island, Iberia Parish, LA
Salt Mine Village, Salt Workers' Houses No. 6, Avery Island, Iberia Parish, LA
Avery Island Sugarhouse, Avery Island, Iberia Parish, LA
State Library of Louisiana
Historic Photograph Collection contains images of salt mining at Avery Island, Louisiana.
University of North Carolina, Southern Historical Collection at the Louis Round Wilson Library
Papers for the Avery Family of Louisiana, 1796-1951
Provenance:
Tom Maeder donated the collection on June 13, 2009.
Restrictions:
The collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
The papers of Cuban born cartoonist, caricaturist, graphic designer, illustrator, and art director Abril Lamarque papers date from 1883-2001, with the bulk of the material ranging from 1904-1999, and measure 6.8 linear feet. His papers contain biographical material; correspondence; writings; files on the many seminars and workshop he taught; scattered financial records; files concerning his business Abril Lamarque Creations; subject files; clippings; printed illustrations of his comics, designs, illustrations, and other work; seven scrapbooks; two sketchbooks, sketches and drawings by him, and artwork by others, including his sister, his brother, Paul Hoffmaster, Enrique Riverón, and H. Portell Vilá; and photographs and negatives depicting Lamarque, Lamarque at work, Lamarque's magic shows, examples of advertising, and friends and colleagues.
Scope and Content Note:
The papers of Cuban born cartoonist, caricaturist, graphic designer, illustrator, and art director Abril Lamarque papers date from 1883-2001, with the bulk of the material ranging from 1904-1999, and measure 6.8 linear feet. His papers contain biographical material; correspondence; writings; files on the many seminars and workshops he taught; scattered financial records; files concerning his business Abril Lamarque Creations; subject files; clippings; printed illustrations of his comics, designs, illustrations, and other work; seven scrapbooks; two sketchbooks, sketches and drawings by him, and others, including his sister, his brother, Paul Hoffmaster, Enrique Riverón, and H. Portell Vilá; and photographs and negatives depicting Lamarque, Lamarque at work, Lamarque's magic shows, examples of advertising, and friends and colleagues.
Biographical materials include of materials related to Abril Lamarque's many professional and personal associations, including the Art Directors Club, the International Brotherhood of Magicians, the National Press Club, the New York University Club, the Society of American Magicians, and the Society of Illustrators. Material types include membership cards, documents, event posters, and yearbooks. Also included are some personal documents, information on Abril Lamarque and his family, Lamarque's collection of humorous business cards, and eulogies written about Lamarque.
Correspondence is generally scattered, but includes letters to and from illustrators and artists including Ernesto Garcia Cabral, Paul Hoffmaster, Conrado Massaguer, and Lamarque's brother, Juan Abril Lamarque. Some letters are illustrated. Also included is business correspondence, subjects and correspondents including the Dell Publishing Company, the New York Times, and correspondence related to workshops and lectures, including his work at Iowa State University and Oklahoma State University.
Writings chiefly document Lamarque's career in graphic and publication design, and consist of articles, an unpublished draft on publication design, manuals, and book reviews. Also included are scripts for magic shows performed by Lamarque. Writings by others are present, and include limericks written about Lamarque by friends and an autobiography of Lamarque's wife, Milagros Abril Lamarque.
The Workshops series consists of advertisements, press releases, handbooks, publication design layout examples, and other materials related to Lamarque's career in teaching publication design workshops and seminars. Also present within the collection are various financial materials. Abril Lamarque Creations materials document Lamarque's design firm, active 1940-1941, which focused on the design and manufacture of modern decorative accessories for the home, such as serving trays, cigarette holders and jewelry. Photographs, drawings, and advertisements in this series document the product design and sales.
The collection includes several subject files concerning the Bacardi Company, the Dell Publishing Company, and Cuban caricaturist and publisher Conrado Massaguer. Files on Massaguer include illustrations, posters, magazines, clippings, and articles. The Subject Files also include materials collected about Mexican caricaturist Ernesto García, self-taught Polish painter Karol Kozlowski, and several other illustrators and political figures of interest to Lamarque.
Printed materials make up the bulk of the collection. Found are numerous examples of his design work for the New York World-Telegram and Evening Mail, the New York Daily News, the New York Times, US News-World Report, Dell Publishing Company, and others; as well as cartoons, caricatures, and illustrations by Lamarque. Clippings of the comic strip Monguito and editions of the Havana newspaper Lunes de Diario de Cuba are present. Printed material also includes posters, including Lamarque's designs for the "Aluminum for Britain" project, which he was asked to discontinue by the U.S. State Department. Also found in this collection are graphic design and illustration clippings collected by Lamarque.
Also found within the collection are seven scrapbooks containing clippings and articles, illustrations, scattered letters, photographs, invitations, artwork, and other materials detailing Lamarque's extensive artistic career and his amateur magic performances.
Original artwork includes drawings, sketches, prints, and design by-products by Abril Lamarque. Artwork by Lamarque includes silkscreens of dictators; drawings and printing plates for Monguito comics; page banners for Film Fun and other publications; and design paste-ups. Artwork created by others found within the series includes caricatures of Lamarque, sketches by Juan Abril Lamarque, and prints by Paul Hoffmaster.
Photographs included in the collection document Abril Lamarque's life and career, and show Lamarque with friends and colleagues, and performing as an amateur magician for both children and adult audiences.
Arrangement:
The collection is arranged as eleven series.
Missing Title
Series 1: Biographical Material, 1917-2001 (0.5 linear feet; Box 1, OV 12)
Series 2: Correspondence, 1922-1990 (0.5 linear feet; Box 1, OV 12)
Series 3: Writings, 1925-1981 (0.3 linear feet; Box 2, OV 13)
Series 4: Workshops, circa 1940-circa 1985 (0.4 linear feet; Box 2, OV 13)
Series 5: Financial Records, 1924-1989 (4 folders; Box 2)
Series 6: Abril Lamarque Creations, circa 1940-circa 1945 (6 folders; Box 2, OV 13)
Series 7: Subject Files, 1905-1996 (0.5 linear feet; Box 4, OV 14)
Series 8: Printed Material, 1883-1989 (1.5 linear feet; Box 3, 4, 6, and 11, OV 15-17)
Series 9: Scrapbooks, 1920-1959 (1 linear foot; Boxes 7-9, OV 10)
Series 10: Original Artwork, circa 1914-1988 (0.5 linear feet; Box 4, OV 18)
Series 11: Photographic Material, circa 1920-circa 1985 (0.5 linear feet; Box 5, OV 19)
Biographical Note:
Eduardo Abril Lamarque (1904-1999) was a Cuban born cartoonist, caricaturist, graphic designer, illustrator, and art director who worked primarily in New York City.
Eduardo Abril Lamarque was born in Cuba on August 28, 1904. His parents sent him to the United States in 1916 when he was twelve to study English and business administration. He lived with an American family in Brooklyn. At age 15, Lamarque's first cartoon was published in the Boy Scout section of the New York World-Telegram and Evening Mail. Four years later he created Bla-Bla, a comic strip that appeared regularly in the New York Daily News. He is credited with creating, in the early 1920s, the first Spanish language comic strip that was not translated from English. The title cartoon character, Monguito, was a hapless soul, fully dressed in business suit and hat, who kept getting into sticky situations. Lamarque produced hundreds of these strips which were picked up by the New York based United Feature Syndicate and published daily in Spanish language newspapers throughout Latin America and the United States.
When he was twenty, Lamarque returned to Cuba to work as the artistic director for the Havana newspaper Lunes de Diario de Cuba. He also published a booklet designed to teach the elements of caricature drawing. Lamarque returned to New York and was hired by the New York World Telegram and Evening Mail as a caricaturist. He produced political cartoons and caricatures for the paper, introducing his "radiocatures", which involved providing instructions on the radio for filling in a grid in the newspaper to produce a caricature of well-known figure in the news.
In 1927, at the age of 23, he became the first art director of Dell Publishing Company - a magazine empire that included Film Fun, I Confess, War Stories, Modern Screen, Popular Song, Spotlight, Radio Stars, Theatrical Page, Ballyhoo, and Modern Romances. He continued working there for 14 years.
In 1940-1941, Lamarque established Abril Lamarque Creations, a design firm that specialized in elegant and functional household objects and jewelry in a modernist tradition. His signature piece was the Pallettray, a serving tray modeled after an artist's palette and hand-finished in exotic woods.
Between 1941 and 1946, Lamarque became the first art director for the Sunday edition of the New York Times and redesigned the New York Times Magazine and the New York Times Book Review. Throughout his career, Lamarque designed and redesigned countless magazines and journals, including American Weekly, New York News, Metropolitan Life, Popular Science, This Week, US News-World Report, and others.
In 1948, Lamarque established a successful graphic design studio in New York that provided a full spectrum of design services, including annual reports, posters, product labeling, corporate publications, advertising, logos, package designs, and brochures. His clients included Barcardi Company, Con Edison, Ericcson Telephone, General Cable, Berlitz School, Lipton, Monsanto, and numerous magazines. In 1958, he was given the National Award for Graphic Design in packaging. His design for the annual American Red Cross poster was selected for the 1948 national Red Cross campaign.
His success and high demand as a publication art director, consultant, and designer was attributed to innovative design principles he based on the German Bauhaus School and its philosophy that promoted functional design principles. Lamarque reduced these principles to a set of guidelines suitable for page design and applied them successfully to a wide variety of publication and print layouts.
Lamarque's teaching experience began in the early 1940s with seminars and workshops he conducted for the publishing industry. He joined the faculty of New York University School of Continuing Education in 1958, where he taught until 1963, and later joined the Crowell Collier Institute and taught publication design workshops across the United States and Canada. He also gave workshops and courses at Oklahoma State School of Journalism.
Lamarque was a long-time member of the Society of Illustrators, Society of Art Directors, the Dutch Treat Club, National Press Club, and New York University Club. He was also an amateur magician and member of the Society of American Magicians. He performed magic acts for the annual Christmas party of the Society of Illustrators. Abril Lamarque died in 1999 at the age of 94.
Provenance:
Martha Lamarque Sarno and Lita M. Elvers assembled and donated their father's papers to the Archives of American Art, Smithsonian Institution, in 2001.
Restrictions:
Use of original papers requires an appointment and is limited to the Archives' Washington, D.C. Research Center. Contact Reference Services for more information.
Rights:
The Archives of American Art makes its archival collections available for non-commercial, educational and personal use unless restricted by copyright and/or donor restrictions, including but not limited to access and publication restrictions. AAA makes no representations concerning such rights and restrictions and it is the user's responsibility to determine whether rights or restrictions exist and to obtain any necessary permission to access, use, reproduce and publish the collections. Please refer to the Smithsonian's Terms of Use for additional information.
