Container Corporation of America, Chicago, Illinois, USA Search this
Printer:
Container Corporation of America, Chicago, Illinois, USA Search this
Medium:
Print on cardstock, folded
Dimensions:
Flat: 5.7 × 21.7 cm (2 1/4 × 8 9/16 in.)
Upright: 3 × 21.7 cm (1 3/16 × 8 9/16 in.)
Type:
graphic design
Packaging design
Object Name:
Packaging design
Made in:
Aspen, CO, USA
Designed in:
Aspen, CO, USA
Manufactured in:
Chicago, IL, USA
Printed in:
Chicago, IL, USA
Date:
ca. 1955
Description:
Packaging design for the haircare product, Liqui Satin Rinse, by Noreen. Forms a rectangular box when folded along the creases and positioned upright. When flat, design consists of the Noreen logo–a red teardrop shape with "Noreen" printed in black cursive text inside–against a white background at upper left and lower right. "LIQUI / SATIN / RINSE" is printed in black against a light blue background at upper right and lower left. At upper right, the words "AFTER SHAMPOO" are also printed in black, in the center of several surrounding words printed in cursive white text: "gleaming," "for your," "hair," and "lustre." At lower left, the words "AFTER SHAMPOO" are printed in white. The CCA (Container Corporation of America) logo is printed in black at lower left on the package tab. Verso: "Noreen" is printed in black inside red teardrop shapes on the upper left and upper right tabs, above the words "LIQUI / RINSE," and at lower right, adjacent to the words "LIQUI / SATIN / RINSE," printed in black on the left. "AFTER SHAMPOO" is printed in red next to "LIQUI / SATIN / RINSE" at lower left. Information about the product and directions for use are printed in small black text on the upper portion.
Credit Line:
Museum purchase with funding provided by the Buddy Taub Foundation, Dennis A. Roach and Jill Roach Directors
