This series contains 42 NABISCO Straight Arrow cards, produced by NABISCO, and packaged in NABISCO Shredded Wheat boxes. These cards were produced in sets of 36 per year for the years 1949 to 1952, were marketed towards children, and depict outdoor activities as romanticized constructions of American Indian identity and life. Language on the cards states the following: "This Injun-uity Manual will help you be resourceful in the woods, in open country, at home, in school, in play, and at work. This manual was prepared by Fred L. Meagher, Indian illustrator and authority, for NABISCO Shredded Wheat." Examples of outdoor activities include Indian Bow Making, Archery, Help Signals, Tracking Game, Points of a Horse, Indian Dances, Fire Prevention, and many more.
Access to NMAI Archive Center collections is by appointment only, Monday - Friday, 9:30 am - 4:30 pm. Please contact the archives to make an appointment (phone: 301-238-1400, email: firstname.lastname@example.org).
The following images are restricted due to cultural sensitivity: 226_pht_010_003; 226_pht_010_004; 226_pht_012_002; P33114; P33116; P33120.
Identification of specific item; Date (if known); Douglas E. Evelyn photograph and ephemera collection, Box and Folder Number; National Museum of the American Indian Archive Center, Smithsonian Institution.