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Advertising campaigns

Collection Creator:
Lamarque, Abril, 1904-1999  Search this
Container:
Box 5, Folder 14
Type:
Archival materials
Date:
circa 1950-1967
Collection Restrictions:
Use of original papers requires an appointment and is limited to the Archives' Washington, D.C. Research Center. Contact Reference Services for more information.
Collection Rights:
The Abril Lamarque papers are owned by the Archives of American Art, Smithsonian Institution. Literary rights as possessed by the donor have been dedicated to public use for research, study, and scholarship. The collection is subject to all copyright laws.
Collection Citation:
Abril Lamarque papers, 1883-2001, bulk 1904-1999. Archives of American Art, Smithsonian Institution.
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Abril Lamarque papers
Archival Repository:
Archives of American Art
EDAN-URL:
ead_component:sova-aaa-lamaabri-ref129

All American advertising campaign

Collection Creator:
Wood, Arthur Bernie, 1921-1986  Search this
Container:
Box 6, Folder 1
Type:
Archival materials
Date:
undated
Collection Restrictions:
The collection is open for research use.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
A. Bernie Wood papers, Archives Center, National Museum of American History, Smithsonian Institution.
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A. Bernie Wood Papers
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0962-ref199

Advertising Campaigns

Collection Creator:
Luchs, Kenneth J.  Search this
Henry J. Kaufman and Associates (Washington, D.C.)  Search this
Type:
Archival materials
Date:
circa 1962-1990s, undated
Collection Restrictions:
Collection is open for research and access on site by appointment. Unprotected photographs must be handled with gloves.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Henry J. Kaufman and Associates Records, 1930s-1970s Archives Center, National Museum of American History. Gift of Kenneth J. Luchs.
Identifier:
NMAH.AC.0843, Subseries 1.3
See more items in:
Henry J. Kaufman and Associates Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0843-ref558

Unguentine advertising campaigns

Collection Creator:
Norwich Eaton Pharmaceuticals, Inc.  Search this
Orr, Craig  Search this
Container:
Box 8, Folder 3
Type:
Archival materials
Date:
1923, 1925
Collection Restrictions:
The collection is open for research use.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Norwich Eaton Pharmaceutical, Inc. Collection, 1920-1985, Archives Center, National Museum of American History
See more items in:
Norwich Eaton Pharmaceuticals, Inc. Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0329-ref87

3374-1, General Advertising Campaigns

Collection Creator:
Bird, William L.  Search this
Container:
Box 5, Folder 4
Type:
Archival materials
Text
Date:
1950
Collection Restrictions:
The collection is open for research. Gloves must be worn when handling unprotected photographs, negatives, and slides.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
William L. Bird Holidays on Display Collection, 1877-2010, undated, Archives Center, National Museum of American History, Smithsonian Institution
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William L. Bird Holidays on Display Collection
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-1288-ref2

Advertising Campaign Materials

Collection Creator:
Carvel, Tom (Thomas Andreas Carvelas), 1906-  Search this
Carvel Corporation.  Search this
Type:
Archival materials
Date:
1957-1989
Collection Restrictions:
Collection is open for research.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Reproduction of some materials restricted due to copyright or trademark.

Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
Carvel Ice Cream Records, 1934-1989, Archives Center, National Museum of American History.
Identifier:
NMAH.AC.0488, Series 6
See more items in:
Carvel Ice Cream Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0488-ref41

The Best in advertising campaigns

Physical description:
1 v. ill. 28 cm
Type:
Periodicals
Place:
United States
Date:
1975
Topic:
Advertising campaigns--Periodicals  Search this
Advertising--Periodicals  Search this
Call number:
HF5801 .B562
HF5801.B562
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_234993

Advertising campaigns, by Mac Martin

Author:
Martin, Mac 1880-  Search this
Alexander Hamilton Institute (U.S.)  Search this
Physical description:
xvii, 334 p. illus. (map) diagrs. 20 cm
Type:
Books
Date:
1919
[c1919]
Topic:
Advertising  Search this
Call number:
HF5351 .M76 1919X vol. 13
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_508405

Advertisement Campaign

Collection Creator::
Hirshhorn Museum and Sculpture Garden. Communications and Marketing.  Search this
Container:
Box 4 of 4
Type:
Archival materials
Collection Citation:
Smithsonian Institution Archives, Accession 15-293, Hirshhorn Museum and Sculpture Garden. Communications and Marketing., Publicity Records
See more items in:
Publicity Records
Archival Repository:
Smithsonian Institution Archives
EDAN-URL:
ead_component:sova-sia-fa15-293-refidd1e3351

Advertising campaign

Collection Interviewer:
Shayt, David H.  Search this
Collection Creator:
Wedge Innovations  Search this
Container:
Box 12, Folder 14
Type:
Archival materials
Date:
1989
Collection Restrictions:
The collection is open for research use.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning intellectual property rights. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Collection Citation:
The Records of Wedge Innovations, 1985-1996, Archives Center, National Museum of American History, Smithsonian Institution.
See more items in:
Records of Wedge Innovations
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0534-ref123

Advertising campaign

Collection Creator:
Eskimo Pie Corporation.  Search this
Nelson, Christian Kent, 1893-1992  Search this
Container:
Box 25, Folder 1
Type:
Archival materials
Date:
1956
Collection Restrictions:
Collection is open for research.
Collection Rights:
Copyright and trademark restrictions.
Collection Citation:
Eskimo Pie Corporation Records, 1921-1996, Archives Center, National Museum of American History.
See more items in:
Eskimo Pie Corporation Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0553-ref433

Advertising campaigns / by Bernard Lichtenberg, in collaboration with Bruce Barton

Author:
Lichtenberg, Bernard 1892-  Search this
Barton, Bruce 1886-1967  Search this
Alexander Hamilton Institute (U.S.)  Search this
Physical description:
xx, 359 p. : ill. ; 19 cm
Type:
Books
Date:
1930
C1930
Topic:
Advertising  Search this
Call number:
HF5823 .L68 1930
Data Source:
Smithsonian Libraries
EDAN-URL:
edanmdm:siris_sil_548654

Advertising campaign for Borden

Collection Creator:
Eskimo Pie Corporation.  Search this
Nelson, Christian Kent, 1893-1992  Search this
Container:
Box 25, Folder 10
Type:
Archival materials
Date:
1948-1951
Collection Restrictions:
Collection is open for research.
Collection Rights:
Copyright and trademark restrictions.
Collection Citation:
Eskimo Pie Corporation Records, 1921-1996, Archives Center, National Museum of American History.
See more items in:
Eskimo Pie Corporation Records
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0553-ref445

Advertising Campaign for Eli Lilly

Collection Creator:
Michals, Duane  Search this
Container:
Box OV 3-4
Type:
Archival materials
Date:
circa 1976
Collection Restrictions:
Use of original papers requires an appointment and is limited to the Archives' Washington, D.C. Research Center. Contact Reference Services for more information.
Collection Rights:
The Duane Michals papers are owned by the Archives of American Art, Smithsonian Institution. Literary rights as possessed by the donor have been dedicated to public use for research, study, and scholarship. The collection is subject to all copyright laws.
Collection Citation:
Duane Michals papers, circa 1960-2015. Archives of American Art, Smithsonian Institution.
See more items in:
Duane Michals papers
Archival Repository:
Archives of American Art
EDAN-URL:
ead_component:sova-aaa-michduan-ref19

"Art Surrounds You" Advertisement Campaign, 2008

Collection Creator::
Hirshhorn Museum and Sculpture Garden. Communications and Marketing.  Search this
Container:
Box 3 of 8
Type:
Archival materials
Collection Citation:
Smithsonian Institution Archives, Accession 15-292, Hirshhorn Museum and Sculpture Garden. Communications and Marketing., Press Books
See more items in:
Press Books
Archival Repository:
Smithsonian Institution Archives
EDAN-URL:
ead_component:sova-sia-fa15-292-refidd1e460

"Art Surrounds You" Advertisement Campaign, 2008

Collection Creator::
Hirshhorn Museum and Sculpture Garden. Communications and Marketing.  Search this
Container:
Box 1 of 4
Type:
Archival materials
Collection Citation:
Smithsonian Institution Archives, Accession 15-293, Hirshhorn Museum and Sculpture Garden. Communications and Marketing., Publicity Records
See more items in:
Publicity Records
Archival Repository:
Smithsonian Institution Archives
EDAN-URL:
ead_component:sova-sia-fa15-293-refidd1e306

Fouke Co. advertising campaign, c. 1970s.

Collection Creator::
North Pacific Fur Seal Commission  Search this
Container:
Box 13 of 20
Type:
Archival materials
Collection Citation:
Smithsonian Institution Archives, Accession 88-175, North Pacific Fur Seal Commission, Records
See more items in:
Records
Archival Repository:
Smithsonian Institution Archives
EDAN-URL:
ead_component:sova-sia-fa88-175-refidd1e2461

Anheuser-Busch corporate affairs advertising campaign presentation

Collection Creator:
Jones, Caroline Robinson, 1942-2001 (advertising executive)  Search this
Container:
Box 37, Folder 4
Type:
Archival materials
Date:
1987
Collection Restrictions:
Collection is open for research.
Collection Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
See more items in:
Caroline R. Jones Papers
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_component:sova-nmah-ac-0552-ref496

Smithsonian Launches "Seriously Amazing" Advertising Campaign

Subject:
Clough, G. Wayne  Search this
Target Corporation  Search this
Wolff Olins  Search this
Seriously Amazing  Search this
Date:
September 20 2012
Topic:
Marketing  Search this
Internet  Search this
World Wide Web  Search this
Web sites  Search this
Advertising  Search this
Communication in marketing  Search this
Data Source:
Smithsonian Archives - History Div
EDAN-URL:
edanmdm:siris_sic_13663

Shirley Polykoff Oral History Interview

Topic:
Clairol (Cosmetics)
Interviewee:
Polykoff, Shirley  Search this
Interviewer:
Ellsworth, Scott, Dr.  Search this
Extent:
1 cassette tape
0.3 Cubic feet (1 document box)
Type:
Archival materials
Collection descriptions
Cassette tapes
Audiocassettes
Audiotapes
Date:
1990.
Summary:
Oral history describing her career in advertising, especially the creation of the Clairol advertisement "Does She or Doesn't She?" in the 1950s.
Scope and Contents:
Shirley Polykoff covers both her early days in New York as a careerwoman and her distinguished years at Foote, Cone & Belding, where she was responsible for the Clairol account. She discusses the creative process that goes into successful copywriting, the difficulty of being both a woman and Jewish in the advertising world, and the role her personal experiences played in shaping her professional life. The collection consists of one taped 60-minute interview and an abstract of the interview.
Arrangement:
1 series.
Biographical / Historical:
Shirley Polykoff was born in Brooklyn in 1908 of Russian Jewish parents. Polykoff joined the well-known New York advertising agency Foote, Cone & Belding as a copywriter in 1955. Before her association with Foote, Cone & Belding, Ms. Polykoff had worked in a variety of creative positions for both advertising agencies and corporate advertising departments, as she describes in this interview. Her work on Foote Cone and Belding=s Clairol account produced a string of memorable advertising campaigns, including authorship of the campaign slogans "Does she or doesn't she?" and "Is it true blondes have more fun?" When these campaigns were credited with a phenomenal increase in Clairol sales, Polykoff was promoted to a vice presidency at the agency. She founded her own agency, Shirley Polykoff Advertising in 1974, and became the first woman elected to the Advertising Hall of Fame, in 1983.

Ms. Polykoff was married to lawyer George P. Halperin, who died in1960. At the time of this interview, she was living in New York City, having retired from advertising in 1983. She died in 1998.
Provenance:
Collection donated by Shirley Polykoff, 1994.
Restrictions:
Collection is open for research.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Women in the advertising industry  Search this
Women in advertising  Search this
Advertising campaigns  Search this
Genre/Form:
Audiocassettes
Audiotapes
Citation:
Shirley Polykoff Oral History Interview, Archives Center, 1990, National Museum of American History.
Identifier:
NMAH.AC.0474
See more items in:
Shirley Polykoff Oral History Interview
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-0474

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