In wartime, keep your colors flying!...Get up to TWICE THE WEAR... [Print advertising.] 1943
Procter & Gamble Company
Ivory Flakes (Brand name)
1 item b&w 24.5 x 30.5 cm
Box 18, Folder (1943 Newspaper)
Complete caption: "In wartime, keep your colors flying!...Get up to TWICE THE WEAR with twice-safe Ivory Flakes!" Woman in nightgown on left.
Published 2 February 1943.
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