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Fortify your patient's memory by using Ivory Handy Pads. [Print advertising.] Journal of the American Medical Society, 1953

view Fortify your patient's memory by using Ivory Handy Pads. [Print advertising.] Journal of the American Medical Society, 1953 digital asset number 1
Donor:
Procter & Gamble Company
Physical description:
1 item, b&w, 30 x 23 cm
Type:
Tear sheets
Print advertising
Date:
1953
1940-1970
Summary:
Illustration of a physician with a woman declaring, in a dialogue balloon: "There's so much to do, Doctor, I can't remember everything." The ad advertises Ivory Handy Pads (memorandum pads).
Published 14 Feb. 1953.
Publications:
Used April 27, 2010, on the Smithsonian Photographic Initiative web site, "click! photography changes everything" (http://click.si.edu) to accompany contributor Jeremy Wolfe's (a professor at Harvard School of Medicine who investigates visual attention) story, which reflects on how photography changes what and how much we remember
Topic:
Women in advertising
Men in advertising
Physicians
Premiums (Retail trade)
Patients
Care of the sick
Local number:
Ivorydata4 1219
0307910024.tif (Scan No.)
See more items in:
Ivory Soap Advertising Collection 1883-1998
Data Source:
Archives Center - NMAH

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