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Catalog Data

Donor:
Thomas, John E.  Search this
Extent:
11 Cubic feet (11 boxes)
Type:
Archival materials
Collection descriptions
Motion pictures (visual works)
Commercials
Date:
1960s-1970s
Scope and Contents:
The collection consists of approximately 1,700 television commercials on 16mm film, for products including cars and trucks; food and beverages, including snack foods, convenience foods and soft drinks; cleaning products; pet food; clothing; candy; tobacco products; airlines; toiletries; household products and other things.
Arrangement:
1 series.
Biographical / Historical:
A retired teacher of English and Media Studies, Thomas amassed his collection by asking local television stations to save the commercials for him as they prepared to discard them. He also purchased some commercials and public service announcements (PSAs).
Provenance:
John E. Thomas
Restrictions:
Collection is open for research and access on site by appointment.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
advertising  Search this
Advertising, Public service  Search this
Television advertising  Search this
Television  Search this
Marketing  Search this
Genre/Form:
Motion pictures (visual works) -- 20th century
Commercials
Citation:
John Thomas Collection of TV Commercials, ca. 1960s-1970s, Archives Center, National Museum of American History.
Identifier:
NMAH.AC.1324
See more items in:
John Thomas Collection of TV Commercials
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-1324