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Catalog Data

Creator:
Warshaw, Isadore, d. 1969  Search this
Extent:
7.38 Cubic feet (consisting of 12 boxes, 2 folders, 11 oversize folders, 1 map case folder, 3 boxes (1 full, 2 partial), plus digital images of some collection material.)
Type:
Archival materials
Collection descriptions
Sales letters
Recipes
Ephemera
Commercial catalogs
Caricatures
Illustrations
Labels
Advertising
Menus
Business records
Advertisements
Beverage labels
Instructional materials
Manuals
Trade cards
Publications
Sales records
Commercial correspondence
Trade catalogs
Advertising fliers
Trade literature
Manufacturers' catalogs
Printed ephemera
Advertising cards
Sales catalogs
Letterheads
Business letters
Mail order catalogs
Catalogues
Invoices
Periodicals
Receipts
Print advertising
Advertising mail
Business cards
Signs (declaratory or advertising artifacts)
Legislation (legal concepts)
Business ephemera
Legal documents
Correspondence
Date:
1743-1963
bulk 1846-1962
Summary:
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Accounting and Bookkeeping forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
Scope and Contents note:
In 1953, Warshaw launched a year-long collecting campaign, soliciting material on whiskey and wine. He expanded this effort to also include items related to the drinking habit of notable persons. This category was originally labeled "whiskey" but has been retitled as the content covers a wide variety of distilled beverages, spirits, liquors, liqueurs, and hard alcohol. The bulk of the content is print material in the form of advertising, circulars, price lists, marketing and promotional items with also a sampling of business records consisting of transactional documents such as receipts, invoices, correspondence, and import/export paperwork. Some bottle labels and a couple of packaging examples are present, as are drink recipe booklets and entertainment/pairing guides. Only a small portion of this series covers regulatory aspects such as licensing and taxation, including a Prohibitionists' Text-Book from 1880. The rich volume of advertising provides much in the way of visuals regarding the culture of drinking and entertainment through several 19th and 20th Century eras. The Warshaw Survey Campaign Records series provides insight to his collection building strategy. Samples of his outbound solicitations exist and to a greater extent, the inbound replies help demonstrate his process and some of the relationships he had with institutions, businesses, and individuals. Of particular note are some of the anecdotal responses, plus several essays and memoir pieces related to the effects of alcohol consumption; not always positive, not always negative. See also Warshaw Collection of Business Americana, Series 2: Other Collection Divisions, Liquor & Wine Labels and Advertisements, 1893-1905, which contains two additional boxes of scrapbooks filled with printed advertisements, dealers' receipts, labels and drink recipe books.
Arrangement note:
Whiskey, Liquor, and Spirits is arranged in five subseries. Business Records and Marketing Material Genre Subject Warshaw's Whiskey and Wine Survey and Collecting Campaign Records Oversize Material
Forms Part Of:
Forms part of the Warshaw Collection of Business Americana. Series 1: Business Ephemera Series 2: Other Collection Divisions Series 3: Isadore Warshaw Personal Papers Series 4: Photographic Reference Material
Provenance:
Whiskey, Liquor, and Spirits is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.
Restrictions:
Collection is open for research. Some items may be restricted due to fragile condition.
Rights:
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.
Topic:
Restaurants  Search this
Labels -- Design  Search this
Restaurants -- United States  Search this
Dining  Search this
Taverns (Inns)  Search this
Beverages  Search this
advertising -- Beverages  Search this
Labels -- Alcoholic beverages  Search this
Food  Search this
Drinking behavior  Search this
Beverages -- 20th century  Search this
Beverages -- advertising -- 1940-1990  Search this
Distilleries  Search this
Bars (Drinking establishments)  Search this
Consumer goods -- Catalogs  Search this
Retail trade  Search this
Trade associations  Search this
Alcohol  Search this
advertising -- Alcoholic beverages  Search this
Alcoholism  Search this
Medicine  Search this
Drinking of alcoholic beverages -- Law and legislation  Search this
Genre/Form:
Sales letters
Recipes
Ephemera
Commercial catalogs
Caricatures
Illustrations
Labels
Advertising
Menus -- 21st century
Business records
Menus -- 20th century
Advertisements
Beverage labels
Instructional materials
Manuals
Trade cards
Publications -- Business
Publications
Sales records
Commercial correspondence
Trade catalogs
Advertising fliers
Trade literature
Menus -- 1940-1950
Menus
Manufacturers' catalogs
Printed ephemera
Advertising cards
Sales catalogs
Letterheads
Business letters
Mail order catalogs
Catalogues
Invoices
Periodicals
Receipts
Print advertising
Advertising mail
Business cards
Signs (declaratory or advertising artifacts)
Legislation (legal concepts)
Business ephemera
Legal documents
Correspondence
Citation:
Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits, Archives Center, National Museum of American History, Smithsonian Institution
Identifier:
NMAH.AC.0060.S01.01.Whiskey
See more items in:
Warshaw Collection of Business Americana Subject Categories: Whiskey, Liquor, and Spirits
Archival Repository:
Archives Center, National Museum of American History
EDAN-URL:
ead_collection:sova-nmah-ac-0060-s01-01-whiskey