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Catalog Data

Creator:
Burpee, David, 1893-1980  Search this
Burpee, W. Atlee (Washington Atlee), 1858-1915  Search this
James Vick's Sons (Rochester, N.Y.).  Search this
W. Atlee Burpee & Co.  Search this
Wm. Henry Maule (Firm)  Search this
Extent:
201 Cubic feet
Type:
Collection descriptions
Archival materials
Account books
Advertising
Business records
Correspondence
Pamphlets
Trade catalogs
Date:
circa 1873-1986
bulk 1890-1930
Summary:
The W. Atlee Burpee & Company records, dated circa 1873-1986, document the firm's business activities developing plant varieties and marketing and selling seeds. They include accounting records, seed trial records, seed contracts, sales records, inventories, office correspondence, seed catalogs, promotional and instructional materials, advertisements and advertising reports, contest letters, daybooks, photographs, reference materials, and other items relating to the company and some of its competitors.
Arrangement:
Collection is arranged into six series: Series 1: Plant/Farm Related Material Series 2: Business Records Series 3: Material Published About the Burpee Company Series 4: Awards and Certificates Series 5: Photographic and A/V Materials Series 6: Burpee Family Papers
Biographical / Historical:
Washington Atlee Burpee (1858-1915) began a mail-order poultry and livestock business in 1876 in Philadelpia, which he soon expanded to include corn seed for chicken feed. In 1878, he founded W. Atlee Burpee & Co., the primary focus of which was to sell vegetable, fruit, and flower seeds through the mail. This company would go on to become one of the most notable seed distributors in the United States. By 1888, Burpee's family home, Fordhook Farms, in Doylestown, Pennsylvania, was established as an experimental farm to test and evaluate new varieties of vegetables and flowers, and to produce seeds. Burpee spent many summers traveling throughout the United States and Europe, visiting farms and searching for the best flowers and vegetables; certain plants he found were shipped to Fordhook Farms for testing. Plants that survived were bred with healthier specimens to produce heartier hybrids that were more resistant to disease. Other Burpee trial gardens were established in Lompoc, California and near Swedesboro, New Jersey. Burpee's son David took over the family business upon his father's death in 1915. At that time, the Burpee Company had 300 employees and was the largest mail order seed company in the world. It distributed over one million catalogs a year and received as many as 10,000 orders a day. In response to food shortages caused by World War I, the Burpee Company helped promote a "war gardens" campaign that evolved into a "victory gardens" campaign during World War II. Both were aimed at city dwellers and instructed them on how to grow vegetables for their own consumption to aid in the war effort. Sometime in the 1930s, the Burpee Company entered into a business relationship with the James Vick's Company of Rochester, New York. In 1947, Burpee purchased the assets of and rights to the use of the name of the Wm. Henry Maule Co. In 1970, Burpee was sold to General Foods; the corporate headquarters moved from Philadelphia to Warminster, Pennsylvania in 1974. David Burpee remained a consultant for the company until his death in 1981. In 1991, the Burpee Company was acquired by George J. Ball, Inc.
Separated Materials:
Burpee seed catalogs donated to the Smithsonian in 1982 by the W. Atlee Burpee Company can be found in the Smithsonian's National Museum of American History Branch Library Trade Literature Collection.
Restrictions:
Access to original images by appointment only. Researcher must submit request for appointment in writing. Certain items may be restricted and not available to researchers. Please direct reference inquiries to the Archives of American Gardens: aag@si.edu.
Rights:
Archives of American Gardens encourages the use of its archival materials for non-commercial, educational and personal use under the fair use provision of U.S. copyright law. Use or copyright restrictions may exist. It is incumbent upon the researcher to ascertain copyright status and assume responsibility for usage. All requests for duplication and use must be submitted in writing and approved by Archives of American Gardens.
Topic:
Agriculture  Search this
Business  Search this
Contests  Search this
Flowers  Search this
Gardens -- United States  Search this
Horticulture  Search this
Mail-order business  Search this
Seed industry and trade  Search this
Trial gardens  Search this
Vegetables  Search this
Victory gardens  Search this
Genre/Form:
Account books -- 19th century
Account books -- 20th century
Advertising
Business records
Correspondence
Pamphlets
Trade catalogs
Citation:
Smithsonian Institution, Archives of American Gardens, W. Atlee Burpee & Company Records.
Identifier:
AAG.BUR
See more items in:
W. Atlee Burpee & Company records
Archival Repository:
Archives of American Gardens
EDAN-URL:
ead_collection:sova-aag-bur